Essential Business Tactics for the Net, 2nd Edition
Edition: 2 edition
Publisher: John Wiley & Sons
Published: March 22, 2001
Language: eng
Format: Paperback
Number of pages: 336
ISBN-13: 9780471403975
Subjects: Computers; Business / Economics / Finance; Computer Books: Internet General; E-Commerce - General; Marketing - General; Business & Management; Internet; Sales & marketing; Business Software - General; Internet - General; Business enterprises; Computer networks; Cost effectiveness; Electronic commerce; Internet marketing
First sentence: Several years back, the first edition of this book began with the question: "Skeptics of the Internet's influence on businesses often ask the question: 'How much money have you made on the Internet today?'"