Broadcast/cable/web programming
Subtitle: strategies and practices
By: Susan Tyler Eastman, Douglas A. Ferguson.
Contributors: Ferguson, Douglas A.; Eastman, Susan Tyler
Edition: 6th ed.
Series: Wadsworth series in production
Publisher: Wadsworth/Thomson Learning
Published: 2002
Place of publication: Belmont, CA
Language: eng
Number of pages: 466
Subjects: Television programs -- Planning.; Radio programs -- Planning.; Cable television -- Planning.
Notes: Rev. ed. of: Broadcast/cable programming. 5th ed. 1996.

Includes bibliographical references (p. 445-452) and indexes.