Marketing and society
Subtitle: cases and commentaries
By: Roy D. Adler, Larry M. Robinson, Jan E. Carlson.
Contributors: Robinson, Larry M., joint author.; Carlson, Jan E., joint author.
Publisher: Prentice-Hall
Published: 1981
Place of publication: Englewood Cliffs, N.J
Language: eng
Number of pages: 502
Subjects: Marketing -- Social aspects -- United States -- Case studies
Notes: Bibliography: p. 477-494.
Includes indexes.