Liu tong chan ye zheng ce =
Subtitle: Liutong chanyezhengce
By: Ma Longlong zhu bian.
Contributors: Ma, Longlong.
Publisher: Qing hua da xue chu ban she
Published: 2006
Place of publication: Beijing
Language: chi
Number of pages: 294
Subjects: Consumer goods -- Government policy -- China; Marketing -- China; China -- Commerce; China -- Commercial policy
Other titles: Liutong chanyezhengce 
Notes: "Zhongguo ren min da xue "shi wu" "211 gong cheng" jian she xiang mu biao zhi xing cheng guo."

Includes bibliographical references (p. 292-294).