Facebook marketing for dummies
By: by John Haydon
Edition: 5th edition.
Series: For dummies; --For dummies
Publisher: For Dummies
Published: 2015
Place of publication: Hoboken, NJ
Language: eng
Number of pages: 320
ISBN-13: 9781118951323; 9781118951330; 9781118951347
Copyright date: 2015
Subjects: Facebook (Electronic resource); Viral marketing; Internet advertising; Online social networks
Description: If you're trying to plan or refine a Facebook marketing campaign, this book will help you grasp the psychology of the Facebook user, build your fan base, and integrate Facebook marketing with your other marketing strategies. Hayden shows you how to build a social networking presence, promote your page, and target specific audiences.
Notes: Includes index.
Table of contents: title: Getting started with Facebook marketing; title: Building your Facebook presence; title: Engaging with your customers and prospects on Facebook; title: Marketing beyond the Facebook page; title: The part of tens.