This is PR
Subtitle: the realities of public relations
By: Doug Newsom, Judy VanSlyke Turk, Dean Kruckeberg.
Contributors: Turk, Judy VanSlyke.; Kruckeberg, Dean.
Edition: 8th ed.
Publisher: Wadsworth/Thomson Learning
Published: 2004
Place of publication: Belmont, CA
Language: eng
Number of pages: 418
Subjects: Public relations.
Notes: Includes bibliographical references (p. 363-382) and index.