Smartups
Subtitle: Lessons from Rob Ryan's Entrepreneur America Boot Camp for Start-Ups
Publisher: Cornell University Press
Published: October 2002
Language: eng
Format: Paperback
Number of pages: 240
ISBN-13: 9780801488313
Subjects: Entrepreneurship; Management; Business/Economics; Business & Economics; Business / Economics / Finance; United States; New Business Enterprises; Small Business - General; High technology industries
First sentence: One hot summer day a few years ago, Steve Hau and his start-up team arrived at my room in the Four Seasons hotel in Boston.
Description: "Building successful start-ups is never easy, and the changing economic climate has raised the stakes. It's time to get smart. This book teaches would-be entrepreneurs the skills to lead companies that will grow and succeed. Rob Ryan, a pioneer in the high-tech industry, founded Ascend Communications in 1989 and provided firms with the infrastructure to keep up with the rapid growth of the Internet.".

"In Smartups, Ryan focuses on methods for building a profitable, sustainable business. He emphasizes the importance of testing ideas on customers and making sure a product offers something new and important."--BOOK JACKET.