Writing for visual media
By: Anthony Friedmann.
Edition: 3rd ed.
Publisher: Focal Press
Published: 2010
Place of publication: Burlington, MA
Language: eng
ISBN-13: 9780240812359
Subjects: Mass media -- Authorship; Visual communication
Notes: Includes bibliographical references and index.
Table of contents: title: Describing one medium through another; title: A seven-step method for developing a creative concept; title: The stages of script development; title: Describing sight and sound; title: Ads and psas: copywriting for visual media; title: Corporate communications: selling, telling, training and promoting; title: Documentary and nonfiction narrative; title: Dramatic structure and form; title: Writing techniques for long script forms; title: Television series, sitcoms and soaps; title: Writing and interactive design; title: Writing for interactive communications; title: Writing for interactive entertainment; title: Mobile media; title: You can get paid to do this.