New business for ad agencies
Subtitle: the complete book of tactics and strategies for winning new clients as told to the authors by successful ad agencies and the companies who selected them
By: [Edward Buxton & Susan Fulton].
Contributors: Fulton, Susan.
Publisher: Executive Communications
Published: 1987
Place of publication: New York City, N.Y
Language: eng
Number of pages: 252
Subjects: Advertising agencies -- United States.; Advertising -- United States.
Notes: Includes indexes.