Understanding global cultures
Subtitle: metaphorical journeys through 23 nations
By: by Martin J. Gannon.
Edition: 2nd ed.
Publisher: Sage Publications
Published: 2001
Place of publication: Thousand Oaks, Calif
Language: eng
Number of pages: 466
Subjects: Cross-cultural studies.; Cross-cultural orientation.; National characteristics.
Description: Presents the cultural metaphor as a method for understanding the cultural mindset of a nation and comparing it to those of other nations.
Notes: Includes bibliographical references (p. 437-446) and index.