Innovation, Product Development and Commercialization
Subtitle: Case Studies and Key Practices for Market Leadership
Publisher: J. Ross Publishing
Published: June 15, 2007
Language: eng
Format: Hardcover
Number of pages: 432
ISBN-13: 9781932159707
Subjects: Research & development management; Business & Economics; Business / Economics / Finance; Business/Economics; Development - Business Development; Business & Investing / Management; Industrial Design - Product; Industrial Management; Marketing; New products; Product management