Principles, elements, and types of persuasion
By: James Benjamin.
Publisher: Harcourt Brace College Publishers; Cengage Learning
Published: 1997
Place of publication: Fort Worth, Tex
Language: eng
Number of pages: 330
Subjects: Persuasion (Psychology); Influence (Psychology); Communication -- Psychological aspects.; Persuasion (Rhetoric)
Notes: Includes bibliographical references (p. 323) and index.