Strategic management essentials
By: Charles Hill, Gareth Jones
Contributors: Jones, Gareth R.
Edition: 3rd ed.
Publisher: South-Western
Published: 2012
Place of publication: [Mason, Ohio]
Language: eng
Number of pages: 400
ISBN-13: 9781111525200
Subjects: Strategic planning; Strategisches Management
Notes: "International edition"--Cover.

Includes bibliographical references and index.
Table of contents: title: Part 1: Introduction To Strategic Management; title: Developing The Competitive Strategic Process; title: Governing Stakeholders And Business Ethics; title: Part 2: The Nature Of Competitive Advantage; title: Identifying Opportunities And Threats; title: Through External Analysis; title: Building Competitive Advantage; title: Part 3: Building And Sustaining Long-Run Competitive Advantage; title: Positioning For Competitive Business-Level Strategy; title: Global Strategy; title: Long-Run Profitability Through Corporate-Level Strategy; title: PArt 4: Strategy Implementation; title: Strategic Change; title: Implementing Strategy Through Organizational Design.