The marketing of technology
By: C.G. Ryan.
Contributors: Institution of Electrical Engineers.
Series: IEE management of technology series ;; 3
Publisher: P. Peregrinus on behalf of the Institution of Electrical Engineers
Published: 1984
Place of publication: London, UK
Language: eng
Number of pages: 144
Subjects: New products -- Marketing.; Technology -- Marketing.; Product life cycle.; Marketing -- Management.
Notes: Bibliography: p. [140]-142.
Includes index.