Integriertes Marketing-System
By: von Carlheinz Naumann.
Series: Handbuch der Rationalisierung, Schriftenreihe ;; Bd. 36
Publisher: Industrieverlag Gehlsen
Published: 1976
Place of publication: Bonn
Language: ger
Number of pages: 113
Subjects: Marketing -- Management.
Notes: Includes bibliographical references.