Marketing the Nonprofit: The Challenge of Fundraising in a Consumer Culture
Subtitle: New Directions for Philanthropic Fundraising (J-B PF Single Issue Philanthropic Fundraising)
Publisher: Jossey-Bass
Published: June 8, 1998
Language: eng
Format: Paperback
Number of pages: 122
ISBN-13: 9780787998806
Subjects: Charities & voluntary services; Finance; International institutions; Nonprofit Organizations & Charities; Community Organization Of Social Welfare; Fund Raising And Grants (General); Social Science; Business / Economics / Finance; United States; Business/Economics; Social Work; SOC025000; SOC; Nonprofit organizations; Business & Economics / Nonprofit Organizations & Charities; Fund raising; Marketing