Qualitative Online-Marktforschung
Subtitle: Grundlagen, Methoden und Anwendungen
By: Elke Theobald, Lisa Neundorfer
Contributors: Neundorfer, Lisa
Edition: 1. Aufl.
Series: Reihe Internet Research -- Band 39; Internet research -- Bd. 39.
Publisher: Nomos, Edition Reinhard Fischer; Nomos Verlagsgesellschaft
Published: 2010
Place of publication: Baden-Baden
Language: ger
Number of pages: 190
ISBN-13: 9783832960353
Subjects: Marketing research; Computer network resources; Data processing; Qualitative research; Methodology
Notes: Practice-oriented.

Includes bibliographical references.