The complete guide to successful event planning
Subtitle: with companion CD-ROM
By: Shannon C. Kilkenny
Edition: Revised 3rd edition.
Publisher: Atlantic Pub. Group, Inc.
Published: 2016
Place of publication: Ocala, Florida
Language: eng
Number of pages: 380
ISBN-13: 9781620231579; 9781620231562
Subjects: Special events; Handbooks, manuals; Planning; Management; Meetings; Congresses and conventions; Special events industry; Vocational guidance; SOCIAL SCIENCE / General
Description: Gathering people together for a special event is always a challenge. Even for the experienced planner, each event is unique. The revised third edition of this award-winning book has been expanded to include the following topics: Social Media Social Networking Cultural Sensitivity Ethics Diversity The Complete Guide to Successful Event Planning is designed to assist any planner with meeting all the challenges that surround a production. Whether you find yourself in charge of one important event or you have chosen event planning as a career, you want your events to be incredibly successful and remembered for years to come. A memorable event is one that flows smoothly with every detail carefully orchestrated and meticulously produced with the participant in mind. Successful events do not just fall together; they are the result of hard work, creativity, awareness, and careful attention to detail - every detail.
Notes: Includes index.
Table of contents: title: About this book. Introduction ; This guide is for you ; The anatomy of an event; title: The big picture. Defining your purpose ; The planning sessions ; Where is the money?; title: Taking care of the people and the planet. Planning responsibly ; Planning for the environment ; Social responsibility ; Culture, diversity and ethics; title: High level logistics. Get down to business ; Creating atmosphere ; Food and beverage choices; title: Marketing and networking. Marketing and networking; title: Technology speaking. The world of technology ; Staying on top of technology; title: Social media and social networking. Using social media and social networking; title: Cover your assets - contracts, insurance and security. Contracts ; Insurance ; Security issues; title: On-site logistics. Logistically speaking ; The day has arrived! ; Wrap it up! ; Resources; title: Appendices. Appendix A. Tips to becoming a great planner ; Appendix B. Checklists ; Appendix C. Timelines.