Proceedings of the 1990 Ama Microcomputers in the Marketing Education Conference, March 31-April 2, 1990, New Orleans, Louisiana
Subtitle: March 31-April 2, 1990, New Orleans, Louisiana
Contributors: American Marketing Association Marketing Education Division (Corporate Author); American Marketing Association Collegiate Division (Corporate Author)
Publisher: Amer Marketing Assn
Published: June 1990
Language: eng
Format: Paperback
Number of pages: 255
ISBN-13: 9780877572114
Subjects: Marketing research; Microcomputers; Marketing; Study and teaching; Data processing; Congresses; Science/Mathematics