CIM companion
Subtitle: introductory certificate in marketing
By: Elizabeth Hill, Terry O'Sullivan
Contributors: O'Sullivan, Terry, 1957-
Edition: Rev. ed.
Series: CIM companion
Publisher: CIM Pub.
Published: 2004
Place of publication: Cookham
Language: eng
Number of pages: 256
ISBN-13: 9780902130739
Subjects: Study guides; Examinations; Marketing; Chartered Institute of Marketing
Other titles: Introductory certificate in marketing
Notes: Includes bibliographical references and index.