CIM Professional Diploma in Marketing, for exams in December 2006 and June 2007
Subtitle: Marketing communications
Edition: 4th ed.
Publisher: BPP Professional Education
Published: 2006
Place of publication: London
Language: eng
ISBN-13: 9780751727388; 9780751727029
Subjects: Examinations; Marketing; Examinations, questions; Problems, exercises; Study guides; Chartered Institute of Marketing
Other titles: Marketing communications
Notes: Cover title.

Includes indexes.
Table of contents: title: Practice & revision kit; title: Study text.