Beyond greed and fear
Subtitle: understanding behavioral finance and the psychology of investing
By: Hersh Shefrin.
Series: Financial Management Association survey and synthesis series
Publisher: Harvard Business School Press
Published: 2000
Place of publication: Boston, Mass
Language: eng
Number of pages: 368
Subjects: Investments -- Psychological aspects; Stock exchanges -- Psychological aspects; Finance -- Psychological aspects
Description: "In Beyond Greed and Fear, the most authoritative guide to what really influences the decision-making process, Hersh Shefrin uses the latest psychological research to help us understand the human behavior that guides stock selection, financial services, and corporate financial strategy."--BOOK JACKET.

"According to Shefrin, the financial community ignores the psychology of investing at its own peril. Beyond Greed and Fear illuminates behavioral finance for today's investor. It will help practitioners to recognize - and avoid - bias and errors in their decisions, and to modify and improve their overall investment strategy."--BOOK JACKET.
Notes: Includes bibliographical references (p. 311-350) and index.