Zhongguo qi ye pin pai guo ji hua shi zheng yan jiu
Subtitle: Brand globalization
By: Han Zhonghe zhu
Edition: Di 1 ban
Publisher: Fu dan da xue chu ban she
Published: 2014
Place of publication: Shanghai Shi
Language: chi
Number of pages: 227
ISBN-13: 9787309105933
Subjects: Branding (Marketing); Management; Brand name products
Other titles: Brand globalization
Notes: "Guo jia she hui ke xue ji jin zi zhu xiang mu (xiang mu pi zhun hao: 07BJY126)."

Includes bibliographical references.