The price elasticity of selective demand
Subtitle: a meta-analysis of sales response models
By: by Gerard J. Tellis
Series: Report -- no. 88-105 (July 1988); Report (Marketing Science Institute) -- no. 88-105
Publisher: Marketing Science Institute
Published: 1988
Place of publication: Cambridge, MA
Language: eng
Number of pages: 32
Copyright date: 1988
Subjects: Prices; Mathematical models; Demand (Economic theory); Elasticity (Economics); Econometrics
Notes: "Marketing Science Institute Research Program"--P. [1] of cover.

Bibliography: p. 27-31.