The impossible advantage
Subtitle: winning the competitive game by changing the rules
By: Andreas Buchholz, Wolfram Wordermann and Ned Wiley.
Contributors: Wordermann, Wolfram.; Wiley, E. E.
Publisher: Wiley
Published: 2009
Place of publication: Hoboken, NJ
Language: eng
Number of pages: 220
ISBN-13: 9780470717127
Subjects: Competition
Notes: Includes index.
Table of contents: title: The surprising limitation of the world's number one business strategy; title: It's time to think radically about growth; title: First game strategy : redefining the measures of performance; title: Second game strategy : reshaping the market landscape; title: Third game strategy : restaging the competitive confrontation; title: Fourth game strategy : taking the game to the next level; title: How your business can profit from game strategy; title: After the game?.