Product Management
Edition: 3 edition
Publisher: McGraw-Hill/Irwin
Published: July 3, 2001
Language: eng
Format: Hardcover
Number of pages: 530
ISBN-13: 9780070275492
Subjects: Sales & marketing management; Product Management; Business / Economics / Finance; Business & Economics; Business/Economics; Production & Operations Management; Advertising & Promotion; Entrepreneurship; Business & Economics / Marketing / General