Ballyhoo, bargains and banners
By: by Jack Rosenbloom
Publisher: Empire Publishing Company
Published: 1934
Place of publication: New York; Paris
Language: eng
Number of pages: 249
Copyright date: 1934
Subjects: Advertising
Notes: "An analysis of popular-price department store advertising and promotion methods."--Pref.

Copy filmed: With author's signature.

Microfilm. New York, N.Y., Columbia University Libraries, 1994. 1 microfilm reel, 35 mm.

Filmed; NEH Project (FMEST); 1994.