How to conduct surveys
Subtitle: a step by step guide
By: Arlene Fink.
Edition: 4th ed.
Publisher: Sage Publications, Inc.
Published: 2009
Place of publication: Thousand Oaks, Calif
Language: eng
Number of pages: 125
ISBN-13: 9781412966689
Subjects: Social surveys; Educational surveys
Notes: Includes bibliographical references and index.
Table of contents: title: Conducting surveys: everyone is doing it; title: What is a survey?; title: When is a survey best?; title: Self-administered questionnaires and interviews: the heart of the matter; title: The friendly competition; title: A survey continuum: from specific to general use; title: Summing up; title: Think about this; title: The survey form: questions, scales, and appearance; title: The content is the message; title: Define the terms; title: Select your information needs or hypotheses; title: Make sure you can get the information; title: Do not ask for information unless you can act on it; title: Writing questions; title: Organizing responses to open-ended survey items: do you get any satisfaction?; title: Rules for writing closed survey questions; title: Responses for closed questions; title: Rating scales; title: Online survey questions; title: Scaling; title: Summing up; title: Think about this; title: Getting it together: some practical concerns; title: Length counts; title: Getting the survey in order; title: Questionnaire format: aesthetics and other concerns; title: Branching questions, or the infamous "skip" pattern; title: Administration: who gives what to whom?; title: The survey is put on trial; title: Reliability and validity: the quality of your survey; title: Guidelines for pilot testing; title: Ethics, privacy, and confidentiality; title: A far-reaching world: surveys, language, and culture; title: Guidelines for translating instruments; title: Summing up; title: Think about this; title: Sampling; title: Sample size and response rate: who and how many?; title: Random sampling methods; title: Stratified random sampling; title: Simple random cluster sampling; title: Systematic sampling; title: Convenience samples; title: Other convenience sampling methods; title: Finding the sample: who is in? Who is out?; title: How large should your sample be?; title: Statistical methods: sampling for two groups and an intervention; title: Response rate; title: Summing up; title: Think about this; title: Articles; title: Survey design: environmental control; title: Which designs are available?; title: Cross-sectional survey designs; title: Longitudinal surveys or cohorts; title: Comparison group survey designs: quasi-and true experiments; title: Other survey designs: normative and case control; title: Survey design validity; title: Surveys, research design, and internal and external validity; title: Summing up; title: Think about this; title: Articles; title: Analyzing and organizing data from surveys; title: What is typical anyway? Some commonly used methods for analyzing survey data; title: To be or not to be: statistician or qualitative analyst?; title: Content analysis, open-ended responses and comments; title: Putting the horse in front of the cart: selecting analysis methods; title: Data management; title: Creating a code book; title: Summing up; title: Think about this; title: Presenting the survey results; title: Reproducing the questionnaire; title: Using tables; title: Drawing pie diagrams; title: Using bar graphs; title: Using line graphs; title: Drawing diagrams or pictures; title: Writing the results of a survey; title: The oral presentation; title: Slide presentations; title: Oral versus written reports: a difference in conversation; title: Summing up; title: Think about this; title: Bibliography; title: About the author.