A perspectiva do consumidor frente ao comportamento ético empresarial
By: André Torres Urdan.
Series: Série Relatórios de pesquisa ;; relatório no 8/2002-relatório no 22/2002; Série Relatórios de pesquisa (Escola de Administração de Empresas de São Paulo. Núcleo de Pesquisas e Publicações) ;; no. 2002/8-no. 2002/22.
Publisher: Escola de Administração de Empresas de São Paulo, Fundação Getulio Vargas, Núcleo de Pesquisas e Publicações
Published: 2002
Place of publication: [São Paulo, Brazil]
Language: por
Subjects: Business ethics -- Brazil -- Public opinion.; Public opinion -- Brazil.; Consumers -- Brazil -- Attitudes.; Consumer behavior -- Brazil.
Notes: Text in Portuguese, with abstracts in English and Portuguese.
Includes bibliographical references.