The entrepreneur's guide to selling
By: Jonathan London.
Series: The entrepreneur's guide series
Publisher: Praeger
Published: 2009
Place of publication: Westport, CT
Language: eng
ISBN-13: 9780313359187; 9780313359194
Subjects: Selling; Customer relations; Entrepreneurship
Notes: Includes index.
Table of contents: title: Nobody wants what you are selling; title: The art of selling; title: People buy from people; title: Defining your sweet spot; title: Prospecting : gaining access to power; title: Qualifying prospects and discovering needs; title: Presenting or demonstrating your solution; title: Anticipating and handling objections; title: Closing the sale; title: Negotiating the deal; title: Putting and keeping it all together.