Marketingstrategien für Produktionsgüter
By: Christian Krämer.
Publisher: Deutscher Universitäts Verlag
Published: 1993
Place of publication: Wiesbaden
Language: ger
Number of pages: 503
Subjects: Industrial marketing -- Germany.
Notes: Includes bibliographical references (p. [465]-503).
"DUV Wirtschaftswissenschaft"--P. [4] of cover.
Originally presented as the author's thesis (doctoral)--Universität Köln, 1992.