Pin pai guan li
By: Yu wei ping bian zhu
Edition: Di 1 ban
Publisher: Qing hua da xue chu ban she bei jing jiao tong da xue chu ban she
Published: 2007
Place of publication: Beijing
Language: chi
Number of pages: 304
ISBN-13: 9787811230253
Subjects: Qi ye guan li; Jiao cai; Zhi liang guan li; Yan jiu sheng
Other titles: Brand management
Description: Ben shu yi ru he da zao qiang shi pin pai wei zhu xian, Cong qian yan pian, Cheng zhang pian, Wei hu pian he shi zhan pian si da fang mian zhan kai lun shu, Han gai pin pai ding wei fen xi, Pin pai she ji xi tong, Pin pai zheng he chuan bo, Pin pai zhan lüe gui hua deng pin pai he xin ban kuai.
Notes: Xian dai MBA xi lie jiao cai.

Bing lie ti ming:Brand management.

Feng mian ying wen ti ming:Brand management.