Livestock merchandising
Subtitle: a complete guide to livestock advertising and promotion
By: [Rachel Cutrer]
Publisher: Tops Printing
Published: 2011
Place of publication: Bryan, Texas
Language: eng
Number of pages: 186
ISBN-13: 9780615561240
Subjects: Livestock; Advertising; Livestock exhibition; Animal industry
Notes: Includes index.
Table of contents: title: Marketing purebred livestock; title: Trends in livestock advertising; title: Components used in livestock promotions; title: Print advertising design; title: Livestock photography & video; title: Brochures, catalogs & direct mail; title: Livestock web design; title: Signage for livestock producers; title: The role of livestock shows as advertising; title: Social media for livestock producers; title: Email marketing for livestock producers; title: Establishing your advertising budget; title: Sire promotion basics; title: Ethics in livestock advertising; title: Customer service; title: Putting it all together.