Marketing Challenges in Transition Economies of Europe, Baltic States and the C.I.S
Contributors: Gopalkrishnan R. Iyer (Editor); Lance A. Masters (Editor)
Publisher: Haworth Press
Published: November 1999
Language: eng
Format: Paperback
Number of pages: 221
ISBN-13: 9780789009791
Subjects: POLITICS & GOVERNMENT; Marketing - General; Former Soviet republics; Business / Economics / Finance; Politics/International Relations; International - General; Europe, Eastern; Marketing
First sentence: Economic transition in Eastern and Central Europe, C.I.S. (Commonwealth of Independent States), and the Baltic States has attracted tremendous academic attention in the last few years.