Market-driven management
Subtitle: creating profitable top-line growth
By: B. Charles Ames, James D. Hlavacek.
Contributors: Hlavacek, James D.
Edition: Rev. ed.
Publisher: Irwin
Published: 1997
Place of publication: Chicago
Language: eng
Number of pages: 246
Subjects: Marketing -- Management.; Sales management.
Notes: Includes bibliographical references and index.