The impact of television advertising on children
By: Namita Unnikrishnan, Shailaja Bajpai.
Contributors: Bajpai, Shailaja.
Publisher: Sage Publications
Published: 1996
Place of publication: New Delhi; Thousand Oaks
Language: eng
Number of pages: 426
Subjects: Television advertising and children -- India.; Television and children -- India.
Notes: Includes bibliographical references (p. [413]-418) and index.