媒体管理案例研究
By: Leng Shumei bian zhu
Edition: Di 1 ban.
Series: Mei ti guan li li lun yu shi wu cong shu
Publisher: Zhongguo chuan mei da xue chu ban she
Published: 2006
Place of publication: Beijing
Language: chi
Number of pages: 255
ISBN-13: 9787810858083
Subjects: Mass media; Management; Case studies
Other titles: Mei ti guan li an li yan jiu; Meiti guanlianliyanjiu
Notes: Zhongguo chuan mei da xue "shi wu" "211 gong cheng" zi zhu xiang mu.

Includes bibliographical references.