Hospitality Marketing Management, Third Edition and NRAEF Workbook Package
Edition: 3rd Pkg edition
Publisher: John Wiley & Sons
Published: February 9, 2001
Language: eng
Format: Hardcover
Number of pages: 448
ISBN-13: 9780471442288
Subjects: Hospitality industry; Sales & marketing; Business & Economics; Business / Economics / Finance; Business/Economics; Industries - Hospitality, Travel & Tourism; Business & Economics / Hospitality, Travel & Tourism
First sentence: ONE OF THE MAJOR ISSUES FACING the hospitality and travel industry in the near future is the shortage of workers due to low unemployment and a healthy economy.