Physics goes public
By: by Audrey Likely, David Kalson.
Contributors: Kalson, David A., 1950-; American Institute of Physics.
Publisher: American Institute of Physics
Published: 1981
Place of publication: [New York, N.Y.]
Language: eng
Number of pages: 33
Subjects: Communication in physics.; Physics -- Public relations.; Physics -- Press coverage.; Science news.
Description: "The purpose of this pamphlet is to supply the how-to's, the do's, and the don'ts of science public information (PI).  It's aimed primarily at Member Society Officers of scientific organizations and universities, especially those located in smaller communities where it may be hard to get direct assistance from centralized PI offices.  What follows is a distillation of AIP's experiences.  These simple rules will ease the anxiety of the person who may be asked to run a newsroom for a local physics meeting, or must announce the news when his or her organization has made an important discovery ..."--Introd.
Table of contents: value: Some general guidelines; value: The news release - the PI workhorse; value: Running a news room; value: PI for the individual who seeks publicity for a new research development; value: PI for the individual approached by local media; value: The don'ts of PI.