The Media Reader
Subtitle: Continuity and Transformation (Published in association with The Open University)
Contributors: Hugh Mackay (Editor); Tim O'Sullivan (Editor)
Publisher: Sage Publications Ltd
Published: July 6, 1999
Language: eng
Format: Hardcover
Number of pages: 448
ISBN-13: 9780761962496
Subjects: Media Studies; Social Science; Mass Communication; Sociology; Performing Arts/Dance; Communication; Language Arts & Disciplines / Communication; Mass media
First sentence: This first part explores the importance of system of mass communication and of the links between the development of mass communication technologies and modern society.