Sales force management
By: Gilbert A. Churchill, Jr., Neil M. Ford, Orville C. Walker, Jr.
Contributors: Ford, Neil M.; Walker, Orville C.
Edition: 5th ed.
Series: The Irwin series in marketing
Publisher: Irwin
Published: 1997
Place of publication: Chicago
Language: eng
Number of pages: 813
Subjects: Sales management.
Notes: Includes bibliographical references (p. 774-797) and indexes.