10 critical factors in fundraising
Subtitle: the little green book for Chief Executive Officers
By: J. Terry Johnson ; foreword by Andrew K. Benton
Contributors: Benton, Andrew K.
Publisher: [J. Terry Johnson]
Published: 2011
Place of publication: [Place of publication not identified]
Language: eng
ISBN-13: 9781467503235; 9781467503228; 9781402269370; 9780615507941
Subjects: Fund raising; EDUCATION; Finance; BUSINESS & ECONOMICS; Investments & Securities; General
Other titles: Ten critical factors in fundraising
Description: 10 CRITICAL FACTORS IN FUNDRAISING outlines a crash course in the art of raising gift support for schools, colleges, universities, and other types of nonprofit organizations. Although designed especially for presidents and chief executive officers, the book will be of great interest to trustees and development personnel who are charged with the task of raising more funds for their respective organizations. Void of extraneous detail, the book focuses on the ten most critical elements in any organization's development program.
Table of contents: title: Cover; Title; Copyright; Contents; Foreword; Introduction; Factor 1 Recruiting Your Partner; Factor 2 Win with Consultants; Factor 3 Generate More Operating Revenue; Factor 4 The Art of Making Friends; Factor 5 Why Special Events Are so Special; Factor 6 Capital Ideas for a Capital Campaign; Factor 7 Success Is in the Approach; Factor 8 Painting the Picture; Factor 9 The High Price of Working with Large Donors; Factor 10 When It Is Time to Party.