Inside American Airlines
Subtitle: a week in the life
By: a CNBC original production ; producer/writers, Gail Ablow ... [et al.].
Contributors: Greenberg, Peter; CNBC (Television network); Films for the Humanities & Sciences (Firm); Films Media Group
Series: HRM 439 (NU course); HRM 633A (NU course); MGT 409C (NU course); MGT 442 (NU course); MGT 451 (NU course); MKT 620 (NU course)
Publisher: Films for the Humanities & Sciences; Films Media Group
Published: 2006
Place of publication: Princeton, N.J
Language: eng
Format: [videorecording] :
Number of pages: 90
Subjects: Airlines; Commercial Aeronautics; Management; American Airlines
Description: CNBC cameras go behind closed doors at American Airlines, world's largest passenger jet fleet. Students witness high-level management maneuvers undertaken behind the closed doors of executive suites; how a labor-management conflict is sorted out and how the truce resulting from it holds bankruptcy at bay and the science of ticket pricing is also featured. All these revelations take place against a backdrop of geopolitical uncertainty, volatile fuel prices, and cutthroat competition.
Notes: Disc is a recorded DVD and may not play on all DVD players or drives.

Executive producers, Mitch Weitzner, Peter Greenberg.

Correspondent: Peter Greenberg.

DVD-R.

Closed-captioned.