World television
Subtitle: from global to local
By: Joseph D. Straubhaar.
Publisher: Sage
Published: 2007
Place of publication: Thousand Oaks
Language: eng
ISBN-13: 9780803954625; 9780803954632
Subjects: Television -- Social aspects; Group identity
Description: World Television: From Global to Local, a new assessment of the interdependence of television across cultures and nations brings together the most current research and theories on the subject. By examining recent developments in the world system of television as well as several theories of culture, industry, genre, and audience, author Joseph D. Straubhaar offers new insights into the topic. He argues that television is being simultaneously globalized, regionalized, nationalized, and even localized, with audiences engaging it at multiple levels of identity and interest; therefore the book looks at all these levels of operation. -- Publisher description.
Notes: Includes bibliographical references and index.