Printing and promotion handbook
Subtitle: how to plan, produce, and use printing, advertising, and direct mail
By: [by] Daniel Melcher [and] Nancy Larrick.
Contributors: Larrick, Nancy, joint author.
Edition: 2d ed.
Publisher: McGraw-Hill
Published: 1956
Place of publication: New York
Language: eng
Number of pages: 438
Subjects: Printing -- Dictionaries.
Genres: Dictionaries.
Notes: Bibliography: p. 397-411. "Graphic arts films": p. 412-417.