Creating an American institution
Subtitle: the merchandising genius of J.C. Penney
By: Mary Elizabeth Curry.
Series: Garland studies in entrepreneurship
Publisher: Garland Pub.
Published: 1993
Place of publication: New York
Language: eng
Number of pages: 348
Subjects: Penney, J. C. 1875-1971.; J. C. Penney Co.; Merchants -- United States -- Biography.; Retail trade -- United States -- History.; Stores, Retail -- United States -- History.
Notes: Includes bibliographical references (p. 325-340) and index.
"A Garland series."