The nurse's guide to marketing
By: Ruth R. Alward, Caroline Camuñas.
Contributors: Camuñas, Caroline.
Publisher: Delmar Publishers
Published: 1991
Place of publication: [Albany, NY]
Language: eng
Number of pages: 412
Subjects: Nursing services -- Marketing.; Marketing of Health Services.; Nursing Services -- organization & administration.
Notes: Includes bibliographical references and index.