Getting the right start in direct advertising
By: by Harrie A. Bell; with an introduction by Henry Hoke
Publisher: Graphic books, inc.
Published: 1948
Place of publication: New York
Language: eng
Number of pages: 161
Subjects: Advertising
Other titles: Direct advertising
Notes: "Second edition, February 1948."

First published in serial form in the Reporter of direct mail advertising, 1945. ef. Intro.