The Google AdWords survival guide
Subtitle: How to keep your head above water, outsmart your competitors, prevent bleeding budget and grow your local business with Google AdWords
By: by Steve Teneriello
Publisher: Anchor House Media
Published: 2014
Place of publication: Amesbury, MA
Language: eng
Number of pages: 190
ISBN-13: 9780692347805
Subjects: Internet marketing; Marketing sur Internet; Google AdWords
Description: "Hundreds of companies in your local area, including yours, are competing for pivotal exposure on search engines like Google, but only a select few are playing the pay-per-click game correctly. Google AdWords is the epitome of sink-or-swim advertising -- you either win or you lose. The odds are stacked against you from the start, and it's not your fault. In fact, 97% of small businesses fail at gaining any consistent momentum with Google AdWords. And this book can be your lifesaver!" -- page [4] of cover