Getting Better at Sensemaking (Advances in Business Marketing and Purchasing)
Publisher: JAI Press
Published: January 1, 2000
Language: eng
Format: Hardcover
Number of pages: 512
ISBN-13: 9780762306336
Subjects: History of science; Industrial Marketing; Science; Business/Economics; Science/Mathematics; General; History; Science / History; Social Science / General; Social Science : General
First sentence: The process idea emphasizes the dominance of heterogeneous business-related organizational processes over traditional corporate structures.