IP valuation and management
By: Weston Anson
Publisher: American Bar Association
Published: 2010
Place of publication: Chicago, IL
Language: eng
Number of pages: 297
ISBN-13: 9781604427806
Other titles: Intellectual property valuation and management
Notes: Includes index.
Table of contents: title: What constitutes intellectual property?; title: Understanding core IP assets; title: The changing nature of intellectual property and intangible assets; title: Definitions of intellectual property value; title: the heart of the matter; title: Practical IP/intangible asset valuation guidelines; title: Traditional valuation methodologies; title: Other valuation approaches; title: How IP values and valuation are affected in an economic downturn; title: Valuation issues with different types of intellectual property; title: Context: when IP valuation is necessary; title: IP due diligence and asset prioritization; title: Management and monetization; title: Licensing; title: Licensing royalty rates in litigation and transactions; title: The future of intellectual property valuation and management.