Handbook of Political Marketing
Publisher: Sage Publications, Inc
Published: August 13, 1999
Language: eng
Format: Hardcover
Number of pages: 816
ISBN-13: 9780761911098
Subjects: Political campaigning & advertising; Political science & theory; Political structures: democracy; Political campaigns; Practical Politics; Political Science; Politics / Current Events; Politics/International Relations; Advertising & Promotion; Government - U.S. Government; Political Process - General; Business & Economics / Marketing / General; Campaign management; Marketing