Istikhdām al-ittiṣāl al-taswīqī al-mutakāmil fī al-sharikāt al-Saʻūdīyah
By: iʻdād D. Ḥamad ibn Nāṣir al-Mūsá
Series: Silsilat al-rasāʼil al-jāmiʻīyah -- 108
Publisher: al-Mamlakah al-ʻArabīyah al-Saʻūdīyah, Wizārat al-Taʻlīm al-ʻĀlī, Jāmiʻat al-Imām Muḥammad ibn Saʻūd al-Islāmīyah, ʻImādat al-Baḥth al-ʻIlmī
Published: 2010
Place of publication: [al-Riyāḍ]
Language: ara
Number of pages: 521
ISBN-13: 9789960049229
Subjects: Communication in marketing; Business enterprises; Advertising
Notes: Originally presented as the author's thesis (doctoral)--Jāmiʻat al-Imām Muḥammad ibn Saʻūd, Kullīyat al-Daʻwah wa-al-Iʻlām, Qism al-Iʻlām, 1428 H.

Includes bibliographical references (pages 466-484).