The ultimate marketing toolkit
Subtitle: ads that attract customers, brochures that create buzz, web sites that wow
By: Paula Peters.
Publisher: Adams Media
Published: 2006
Place of publication: Avon, Mass
Language: eng
Subjects: Marketing -- United States.; Sales promotion -- United States.; Advertising -- United States.
Notes: Includes index.
Table of contents: title: The thirty-second sound bite; title: The unique logo; title: The tag line; title: The business card; title: The letterhead; title: The bio; title: The introductory letter; title: The postcard; title: The press release; title: The ad; title: The brochure; title: The web site; title: The newsletter; title: When to hire a professional; title: Samples.