Ein Marketingkonzept für Automobilrennsportveranstaltungen
By: Michael Klein.
Series: Europäische Hochschulschriften. Reihe V, Volks- und Betriebswirtschaft,; Bd. 989 =; Publications universitaires européennes. Série V, Sciences économiques, gestion d'entreprise ;; vol. 989 =; European university studies. Series V, Economics and management ;; vol. 989; Europäische Hochschulschriften.; Bd. 989.
Publisher: P. Lang; Lang AG International Academic Publishers, Peter
Published: 1989
Place of publication: Frankfurt am Main; New York
Language: ger
Number of pages: 198
Subjects: Motorsports -- Economic aspects -- Germany (West); Sports spectators -- Germany (West)
Notes: Includes bibliographical references (p. 196-198).
Originally presented as the author's thesis (doctoral)--Philipps-Universität Marburg, 1988.