Achieving professional excellence
Subtitle: travel and tourism marketing management : selected articles
By: arranged by Alastair M. Morrison.
Contributors: Morrison, Alastair M.
Publisher: Purdue Research Foundation
Published: 1986
Place of publication: West Lafayette, Ind
Language: eng
Number of pages: 304
Subjects: Tourism.
Other titles: Selected articles on travel & tourism marketing management.; Selected articles on travel and tourism marketing management.
Notes: Bibliography: p. 193.
Cover title: Selected articles on travel & tourism marketing management.