The Business of Media
Subtitle: Corporate Media and the Public Interest
Publisher: Pine Forge Press
Published: February 12, 2001
Language: eng
Format: Paperback
Number of pages: 320
ISBN-13: 9780761986409
Subjects: Communication Studies; Management & management techniques; Media, information & communication industries; Sociology - General; Mass media; Journalism; Language Arts & Disciplines; Business / Economics / Finance; Social aspects; Language; Public Finance; Mass media policy; Public Affairs & Administration; Social Science / Sociology / General; Economic aspects; United States
First sentence: This book is an introduction to the business of media.