Psychologie trhu
By: Růžena Komárková, Milan Rymeš, Jitka Vysekalová.
Contributors: Rymeš, Milan.; Vysekalová, Jitka.
Edition: Vyd. 1.
Publisher: Grada Pub.
Published: 1998
Place of publication: Praha
Language: cze
Number of pages: 154
Subjects: Consumer behavior.; Marketing research.; Psychology, Industrial.
Notes: Includes bibliographical references (p. 149-150) and index.