Efficient and effective marketing of Zambia as a globally recognised leading tourist destination
By: prepared by Chileshe Chaunga, researcher [and five others]
Contributors: Policy Monitoring and Research Centre
Series: Policy brief -- no. 2; Tourism & wealth series; Policy brief (Policy Monitoring and Research Centre) -- no. 2.; Tourism & wealth series
Publisher: PMRC
Published: 2013
Place of publication: Lusaka, Zambia
Language: eng
Number of pages: 19
Subjects: Tourism
Notes: Cover title

"October 2013"--Cover.

Includes bibliographical references (page 19).