Uncivil wars
Subtitle: political campaigns in a media age
By: Thomas A. Hollihan.
Edition: 2nd ed.
Publisher: Bedford/St. Martin's
Published: 2009
Place of publication: Boston, MA
Language: eng
Number of pages: 413
ISBN-13: 9780312478834
Subjects: Political campaigns -- United States -- 21st century; Politics, Practical; Presidents -- United States -- Elections
Description: With a focus on both national and local levels, Uncivil Wars takes an energetic and critical look at the mechanics of political campaigning through the lens of communication theory.
Notes: Includes bibliographical references (p. 332-379) and index.
Table of contents: title: Politics is communication; title: The long campaign; title: Political socialization; title: Crafting political images; title: How the news media shape political campaigns; title: Political advertising; title: Telling people what they wnt to hear: The importance of public opinion polls; title: The impact of ne communication technologies on political campaigns; title: Televised campaign debates; title: Financing campaigns: The relationship between money and politics; title: Campaigning and governing; title: The crisis in American democracy.