Industrial design and business performance
Subtitle: a case study of design management in a Finnish fashion firm
By: Antti Ainamo.
Series: Acta Universitatis Oeconomicae Helsingiensis.; 112
Publisher: Helsinki School of Economics and Business Administration
Published: 1996
Place of publication: [Helsinki]
Language: eng
Number of pages: 269
Subjects: Marimekko Oy -- Case studies; Design, Industrial -- Management -- Case studies; Creative ability in business -- Case studies
Notes: Includes bibliographical references (p. 248-260).