Cause for Concern
Subtitle: Results-Oriented Cause Marketing
Edition: 1 edition
Publisher: South-Western Educational Pub
Published: June 6, 2006
Language: eng
Format: Hardcover
Number of pages: 160
ISBN-13: 9780324311303
Subjects: Business & Management; Business & Economics; Business / Economics / Finance; Textbooks; Business/Economics; Marketing - General; Business & Economics / Marketing / General; Social marketing; Social responsibility of business