Net profit
Subtitle: the secrets of success in digital business
By: David Soskin
Publisher: Wiley; John Wiley
Published: 2010
Place of publication: New York
Language: eng
Number of pages: 301
ISBN-13: 9780470660812
Description: "Online business can be a goldmine - or a minefield.  David Soskin, former CEO of Cheapflights and Chairman of mySupermarket.co.uk, has faced all the problems thrown up by building a business on the Internet, and solved them.  Here, he shows you how to: Convert a brilliant idea into something that actually pays  Get the funding you need to expand  Build a great team of staff and advisers  Keep the cash flowing  Go global! Net Profit provides much needed inspiration and reassurance for would-be start ups and established businesses who want to do more online"--

"Online business is big again. Following the 2002-2003 dot com crash, there was a great deal of scepticism about the exuberance and hype that had led to the crash"--
Notes: Includes bibliographical references and index.