The Invisible Grail
Subtitle: How Brands Can Use Words to Captivate Audiences
Edition: Second edition edition
Publisher: Cyan Communications
Published: May 28, 2006
Language: eng
Format: Paperback
Number of pages: 224
ISBN-13: 9781904879695
Subjects: Business strategy; Sales & marketing; General; Communication In Business; Product Management; Business & Economics; Business / Economics / Finance; Business/Economics; Marketing - Research; Marketing - General; Marketing - Product Management; Business & Economics / Marketing / General; Business Communication - General; Advertising & Promotion