Ninja innovation
Subtitle: the ten killer strategies of the world's most successful businesses
By: Gary Shapiro
Edition: 1st ed.
Publisher: William Morrow
Published: 2013
Place of publication: New York
Language: eng
Number of pages: 244
ISBN-13: 9780062242327
Subjects: Success in business
Description: The leader of the Consumer Electronics Association draws on his decades of experience working with the world's most innovative companies to reveal why success depends on following the ninja credo: creating a "killer strategy" with defined goals, flexibility, and a focus on innovative thinking.
Notes: Includes bibliographical references and index.
Table of contents: title: Introduction: The way of the ninja; title: Your goal is victory; title: Your strike force; title: In war, risk is unavoidable; title: Prepare for battle; title: The art of war; title: The ninja code; title: Ninjas break the rules; title: Innovate or die; title: An army of ninjas; title: The shadow warrior; title: Epilogue: The international CES killer strategy.