Leise schleicht's durch mein TV
By: Christian Fuchs
Edition: 1. Aufl.
Publisher: Mensch & Buch
Published: 2005
Place of publication: Berlin
Language: ger
Number of pages: 191
Subjects: Product placement in mass media; Television advertising
Notes: Originally presented as the author's thesis (master's)--Friedrich-Schiller-Universität, Jena, 2005.

Includes bibliographical references (p. 174-185)