The Jordan automobile
Subtitle: a history
By: James H. Lackey.
Publisher: McFarland
Published: 2005
Place of publication: Jefferson, N.C
Language: eng
Number of pages: 179
Subjects: Jordan, Ned, 1881-1958.; Jordan Motor Car Company -- History.; Jordan automobile -- History.; Advertising -- Automobiles -- United States -- Biography.; Automobile engineers -- United States -- Biography.
Genres: Biography.
Description: "This is both a biography of Ned Jordan and a history of his company and its vehicles. Jordan was also known for its advertising, as it was among the first companies to use full color in its advertisements and target its marketing efforts to women and young people"--Provided by publisher.
Notes: Includes bibliographical references and index.
Table of contents: title: Ned Jordan; title: The founding of the Jordan Motor Car Company, 1916; title: Early growth, 1917; title: "A million dollar idea," 1918-1919; title: Surviving the first pinch, 1920-1922; title: "Somewhere west of Laramie," 1923-1924; title: New models and all steel bodies, 1925-1926; title: little car, big blunder, 1927-1928; title: Dashed hopes of recovery, 1929; title: Last gasps, 1930-1932; title: Aftermath; title: Advertising; title: Dealers and distributors.