Branding hotels in Ireland
Subtitle: a case to identify a new marketing co-operative for 3 [star] hotels
By: by CatherineO'Reilly.
Publisher: University College Dublin
Published: 1995
Place of publication: Dublin
Language: eng
Number of pages: 35
Subjects: Hotels -- Ireland.; Brand name products -- Ireland.; Business names -- Ireland.
Notes: Thesis (M.B.A.) - University College Dublin, 1995.