Client relationship and mass media policy
Subtitle: a comparative case study of mass market and library market production and distribution in children's book publishing
By: Joseph Turow.
Publisher: University of Pennsylvania
Published: 1976
Place of publication: [Philadelphia]
Language: eng
Number of pages: 258
Subjects: Children's literature -- Publishing.; Children's literature -- Marketing.
Notes: Includes index.

Thesis - University of Pennsylvania.

Bibliography: p. x-xiii.

Microfilm (positive) of typescript. Ann Arbor : University Microfilms, 1977. 1 reel.  35 mm.