Building a global image
By: prepared and published by Business International Corporation
Contributors: Business International Corporation; Dunham & Marcus
Series: Research report / Business International -- no. I-103; Research report (Business International Corporation) -- no. I-103
Publisher: The Corporation
Published: 1991
Place of publication: New York, N.Y
Language: eng
Number of pages: 194
Copyright date: 1991
Subjects: Corporate image; Corporations; Public relations; International business enterprises
Notes: "Sponsored by Dunham & Marcus, Inc."--Cover.

Pref. by Uri Dadush.