International marketing and export management
By: Gerald Albaum, Jesper Strandskov, Edwin Duerr.
Contributors: Strandskov, Jesper.; Duerr, Edwin.
Edition: 4th ed.
Publisher: Financial Times/Prentice Hall
Published: 2002
Place of publication: Harlow, England; New York
Language: eng
Number of pages: 673
Subjects: Export marketing -- Management.
Other titles: International marketing and export management.
Notes: Includes bibliographical references and index.
Rev. ed. of: International marketing and export management / Gerald Albaum ... [et al.]. 2nd ed. c1994.