The spender syndrome
Subtitle: case studies of 68 families and their consumer problems
By: compiled and edited by Brenda Dervin with the assistance of Jane Ehman.
Publisher: Center for Consumer Affairs, University of Wisconsin, University Extension
Published: 1965
Place of publication: Milwaukee
Language: eng
Number of pages: 212
Subjects: Marketing research.; Consumers -- United States.
Notes: Accompanied by phonodisc.