Communication and persuasion
Subtitle: psychological studies of opinion change
By: by Carl I. Hovland, Irving L. Janis, and Harold H. Kelley.
Contributors: Janis, Irving Lester, 1918-; Kelley, Harold H.
Publisher: Greenwood Press
Published: 1982
Place of publication: Westport, Conn
Language: eng
Number of pages: 315
Subjects: Communication.; Persuasion (Rhetoric)
Notes: Includes bibliographies and index.
Reprint. Originally published: New Haven : Yale University Press, c1953.