Managing cultural differences
Subtitle: strategies for competitive advantage
By: Lisa Hoecklin.
Series: The EIU series
Publisher: Addison-Wesley; Addison Wesley Publishing Company
Published: 1995
Place of publication: Wokingham, England; Reading, Mass
Language: eng
Number of pages: 158
Subjects: International business enterprises -- Management -- Social aspects.; Competition, International -- Social aspects -- Case studies.; Intercultural communication -- Case studies.
Notes: Includes bibliographical references and index.