Industrial marketing '71
Subtitle: papers presented at the Industrial Marketing Conference.
By: Edited by Guy R. Banville.
Contributors: Banville, Guy R.; Industrial Marketing Conference (1971 : Atlanta).
Published: 1971
Place of publication: Chicago
Language: eng
Number of pages: 286
Subjects: Marketing -- Congresses.
Notes: Proceedings of the Industrial Marketing Conference held in May 11-12, 1971, Atlanta.

"Atlanta Industrial Marketing Conference".

Includes bibliographical references.