The newsletter editor's desk book
By: Marvin Arth, Helen Ashmore & Elaine Floyd.
Contributors: Ashmore, Helen.; Floyd, Elaine, 1961-
Edition: 4th ed.
Publisher: Newsletter Resources; Distributed to the trade by Lifetime Books
Published: 1995
Place of publication: St. Louis, MO; Hollywood, FL
Language: eng
Number of pages: 250
Subjects: Newsletters.
Other titles: Concise review of journalism principles updated to include the editor's role in desktop publishing & publications management
Description: Here's your press pass into the heart of any newsroom. The Newsletter Editor's Desk Book shows you how to develop a news beat that uncovers great scoops; interview to generate targeted news content; write gripping headlines that draw in readers; manage your own string of reporters, writers and volunteers; avoid copyright and libel problems; and write professional articles at professional speed.

It also gives you the inside story on the latest uses of computer and online technology for news publishing including copyfitting in the electronic age, choosing desktop typefaces, setting up layout stylesheets, and guidelines for submitting articles and photographs.
Notes: Includes index.