Unconventional
Subtitle: valori, testi, pratiche della pubblicità sociale
By: Paolo Paverini, Marica Spalletta.
Contributors: Spalletta, Marica.
Series: Melusine -- 87
Publisher: Meltemi
Published: 2009
Place of publication: Roma
Language: ita
Number of pages: 263
ISBN-13: 9788883536878
Subjects: Advertising -- Social aspects; Communication -- Social aspects; Communication in marketing
Notes: Includes bibliographical references (p. 253-258).

Text in Italian.