Consumer loyalty in the new millennium
Subtitle: a behavioral examination of the catalog shopper
By: William A. Dean, executive editor ; Richard Fazekas, research design & editorial ; Miwa Yamada, research assistant & graphic designer.
Contributors: Dean, William A. 1938-; Fazekas, Richard.; Yamada, Miwa.; W.A. Dean & Associates.
Publisher: W.A. Dean & Associates
Published: 1999
Place of publication: San Francisco, CA
Language: eng
Number of pages: 55
Subjects: Commercial catalogs -- United States.; Premiums (Retail trade) -- United States.; Market surveys -- United States.