Leadership and the customer revolution
Subtitle: the messy, unpredictable, and inescapably human challenge of making the rhetoric of change a reality
By: Gary Heil, Tom Parker, Rick Tate.
Contributors: Parker, Tom, 1950-; Tate, Rick.
Publisher: Van Nostrand Reinhold
Published: 1995
Place of publication: New York
Language: eng
Number of pages: 290
Subjects: Leadership.; Organizational change.; Consumer satisfaction.
Notes: Includes bibliographical references (p. 267-275) and index.