Stratégie marketing des services d'information
Subtitle: bibliothèques et centres de documentation
By: par Florence Muet et Jean-Michel Salaün.
Contributors: Salaün, Jean-Michel.
Series: Collection Bibliothèques,
Publisher: Cercle de la librairie
Published: 2001
Place of publication: Paris
Language: fre
Number of pages: 221
Subjects: Libraries -- Marketing.; Libraries -- France -- Marketing.; Information services -- Marketing.; Information services -- France -- Marketing.
Notes: Includes bibliographical references (p. [219]-221).