The fundamentals of sports media and sponsorship sales
Subtitle: developing new accounts
By: David J. Halberstam
Publisher: Halby Group, Inc.
Published: 2016
Place of publication: Place of publication not identified]
Language: eng
Number of pages: 358
ISBN-13: 9780692488393
Subjects: Sports; Marketing; Sports administration
Other titles: Sports media and sponsorship sales
Notes: Includes index.