Kross-kulʹturnyĭ analiz
Subtitle: lingvostranovedenie v sfere reklamy : uchebnoe posobie
By: A. S. Mamontov
Publisher: Izd-vo Moskovskoĭ gumanitarno-sot︠s︡. akademii
Published: 2002
Place of publication: Moskva
Language: rus
Number of pages: 125
Subjects: Advertising; Cross-cultural studies; Advertising copy
Notes: Includes bibliographical references (p. 117-[124]).