Changing pattern of consumer behaviour and marketing in Japan
By: [issued by the] Policy Research Project on Internationalization of Japanese Economy.
Contributors: Kajihara, Yoshio.; Nagasaki University. Policy Research Project on Internationalization of Japanese Economy.
Edition: 2nd ed.
Publisher: Nagasaki University, Faculty of Economics
Published: 1990
Place of publication: Nagasaki
Language: eng
Notes: Previous ed. published in 1985 as "The characteristics of consumer behaviour and marketing in Japan".