Social Media Marketing
Subtitle: A Strategic Approach
Publisher: Cengage Learning
Published: Mar 09, 2012
Language: eng
Format: paperback
Number of pages: 400
ISBN-13: 9780538480871
Description: Social Media Marketing: A Strategic Approach promises to be the seminal textbook in the field with its distinctive conceptual foundation and practical approach to developing successful social media marketing plans.
Notes: Source title: Social Media Marketing: A Strategic Approach