Social contracts and marketing ethics
By: by T. W. Dunfee, N. C. Smith and W. T. Ross.
Contributors: Smith, N. Craig, 1958-; Ross, William T.; INSEAD.
Series: Working papers / INSEAD -- 98/94/MKT; Working papers -- 98/94/MKT.
Publisher: INSEAD
Published: 1998
Place of publication: Fontainebleau
Language: eng
Number of pages: 59