Fallstudien zum Marketing
By: von Franz Böcker ; unter Mitarbeit von Dietmar Achter ... [et al.].
Series: Schriften zum Marketing ;; Bd. 15
Publisher: Duncker & Humblot
Published: 1983
Place of publication: Berlin
Language: ger
Number of pages: 450
Subjects: Marketing -- Case studies.; Marketing -- Germany (West) -- Case studies.
Notes: Bibliography: p. [447]-450.