Advertising in Canada
Subtitle: a managerial approach
By: Renʹe Y. Darmon, Michel Laroche.
Contributors: Laroche, Michel.
Publisher: McGraw-Hill Ryerson
Published: 1991
Place of publication: Toronto
Language: eng
Number of pages: 634
Subjects: Advertising -- Canada.; Advertising -- Canada -- Management.
Notes: Includes bibliographical references and indexes.