Business International's Guide to International Licensing
Subtitle: Building a Licensing Strategy for 14 Key Markets Around the World
Publisher: Mcgraw-Hill
Published: October 1992
Language: eng
Format: Hardcover
Number of pages: 251
ISBN-13: 9780070093324
Subjects: International business; International trade; Reference works; International Business Administration; Business / Economics / Finance; Business/Economics; General; International; Foreign licensing agreements