Product design and test marketing of information products/services
By: Abhinandan K. Jain ... [et al.].
Contributors: Jain, Abhinandan K.; Indian Institute of Management, Ahmedabad.
Publisher: Oxford & IBH Pub. Co.
Published: 1999
Place of publication: New Delhi
Language: eng
Number of pages: 138
Subjects: Management information systems.; Information technology.
Notes: "Indian Institute of Management, Ahmedabad, India."