A new concept of retail sales promotion
Subtitle: embodying a consumer-attuned, sales-minded program that spells increased sales and profits!
By: By Thomas Robb, manager, Sales promotion division.
Contributors: Robb, Thomas.
Publisher: Sales promotion division, National retail dry goods association
Published: 1937
Place of publication: New York, N.Y
Language: eng
Number of pages: 64
Subjects: Retail trade.; Retail trade -- United States.; Advertising.
Other titles: Retail sales promotion.