Pengaruh country of origin, terpaan iklan media massa, ethnosentrisme konsumen, dan utility of product terhadap pembelian produk elektronik di Provinsi Lamping
Subtitle: laporan penelitian dosen muda
By: oleh Baroroh Lestari, Nina Yudha Aryanti.
Publisher: Fakultas Ilmu Sosial dan Ilmu politik, Universitas Lampung
Published: 2007
Place of publication: [Bandar Lampung]
Language: ind
Format: Microform
Number of pages: 137
Description: Influence of country of origin, mass media, consumer ethnocentrism, and utility of product toward purchasing of electronic product in Lampung Province, Indonesia; research report.
Notes: Microfiche. Jakarta : Library of Congress Office ; Washington, D.C. : Library of Congress Photoduplication Service, 2009. 2 microfiches. Master Microform held by: DLC.