Issues on media and entertainment
By: Francisco J. Pérez-Latre
Edition: 1st ed.
Series: Media markets monographs -- 7, December 2006; Media markets monographs -- 7.
Publisher: Ediciones Universidad de Navarra
Published: 2006
Place of publication: Pamplona
Language: eng
Number of pages: 151
Subjects: Marketing; Mass media; Leisure industry
Notes: Includes bibliographical references (p. 145-150).