Effective advertising
By: by Martin Solow and Edward Handman.
Contributors: Handman, Edward, joint author.; American Research Council, Larchmont, N.Y.
Series: Fortune building library
Publisher: Grosset & Dunlap by arrangement with American Research Council
Published: 1964
Place of publication: New York
Language: eng
Number of pages: 96
Subjects: Advertising.
Notes: Bibliography: p. 96.