TV today [a report]
Subtitle: Findings and research methods of the 1st-[3rd] NBC-Hofstra Study, "Television today, its impact on people and products."
Published: 1950
Place of publication: [New York?
Language: eng
Subjects: Television.; Television advertising.
Table of contents: value: v. 1. NBC-Hofstra study of Television today.; value: v. 2. TV today. Additional findings, and research methods of the second NBC-Hofstra Study, "Television today, its impact on people and products."; value: v. 3. Summer television advertising, an NBC study.