Sales Promotion
Subtitle: How to Create, Implement and Integrate Campaigns That Really Work
Edition: 4th ed. edition
Publisher: Kogan Page
Published: April 1, 2008
Language: eng
Format: Paperback
Number of pages: 272
ISBN-13: 9780749450212
Subjects: Sales & marketing; Business & Economics; Business / Economics / Finance; Business/Economics; Marketing - General; Sales & Selling - Techniques; Business & Economics / Sales & Selling; Business & Economics/Marketing - General; International - General; Sales & Selling - General