Gear up
Subtitle: bring business opportunities to life
By: Lena Ramfelt, Jonas Kjellberg, Tom Kosnik
Contributors: Kjellberg, Jonas, 1971- author; Kosnik, Thomas J., author
Edition: Sixth edition of the beta version.
Publisher: Gear Up Ventures AB
Published: 2013
Place of publication: Sweden]
Language: eng
Number of pages: 134
ISBN-13: 9789198019292
Subjects: Marketing research; New products; Business planning; New business enterprises; Entrepreneurship
Notes: "The foundation for this book was laid at Harvard and developed further at Stanford with the goal to help students, entrepreneurs, and businesses decipher new and existing business opportunities"--back cover.

Includes bibliographical references (pages 124-132)