The Hulton readership survey, 1952
Subtitle: ... by region, sex, age, social class and certain other characteristics
By: compiled by J.W. Hobson, H. Henry.
Contributors: Hobson, John Waller.; Henry, Harry.; Abrams, M. A.
Publisher: Hulton Press
Published: 1953
Place of publication: London
Language: eng
Notes: An analysis for advertisers of the readers of national, semi-national and local morning and evening daily newspapers; local weekly and bi-weekly newspapers; national and semi-national Sunday newspapers; weekly and monthly magazines.

Technique of sampling and execution of fieldwork under the direction of M.A. Abrams.