The New Market Leaders
Subtitle: Who's Winning and How in the Battle for Customers
Publisher: Free Press
Published: August 27, 2002
Language: eng
Format: Paperback
Number of pages: 272
ISBN-13: 9780743204668
Subjects: Economics, Finance, Business and Industry; Management & management techniques; Management - General; Customer Service; Business & Economics; Business / Economics / Finance; Business/Economics; Investments & Securities - General; Business & Economics / General; Leadership
First sentence: The idea for this book originated during a World Economic Forum summit meeting in 1996.