The film marketing handbook
Subtitle: a practical guide to marketing strategies for independent films
By: edited by John Durie ; written by Annika Pham, Neil Watson.
Contributors: Watson, Neil.; Durie, John.
Edition: 1st ed.
Publisher: Media Business School
Published: 1993
Place of publication: London
Language: eng
Number of pages: 192
Subjects: Motion pictures -- Marketing -- Handbooks, manuals, etc.
Genres: Handbooks, manuals, etc.
Other titles: Practical guide to marketing strategies for independent films
Notes: Includes index.