Sell your specialty food
Subtitle: market, distribute, and profit from your kitchen creation
By: Stephen F. Hall
Edition: [5th ed.].
Publisher: S. Richard Hall
Published: 2012
Place of publication: Scottsdale, Ariz
Language: eng
Number of pages: 303
ISBN-13: 9781475074321
Subjects: Gourmet food industry; Food service; Food industry and trade
Other titles: Market, distribute, and profit from your kitchen creation
Description: "In Sell Your Specialty Food, Stephen Hall outlines every food marketing opportunity and then supports entrepreneurial action with detailed guidance. Whether you own a business or you are thinking about starting one, Hall will show you how to: Identify a winning product and its most appropriate markets. Get your product ready to market. Advertise, promote, and sell your product. Create your own success niche. Professionalize your business. Also included is updated information about the role of the Internet, health and organic food markets, the latest government regulations and technological advances, and contact information for dozens of valuable resources."--
Notes: Revised edition of: From kitchen to market : selling your gourmet food specialty. 2005.

This ed. previously published: New York : Kaplan Pub., 2009.

Edition statement from p. 295.

Includes bibliographical references (p. 285-286) and index.
Table of contents: title: Do You Have What It Takes for Long-Term Success?; title: Understanding the Food Industry; title: Getting Ready to Market; title: Product Packaging, Labeling, and Pricing; title: The Role of the Internet; title: Taking Your Product to Market; title: Running Your Business; title: Trade Journals; title: Trade Associations; title: Trade Shows and Services; title: Product and Process Development/Copackers; title: Broker Information; title: Catalog Sheet Preparation; title: Packaging Design; title: Packaging and Labeling Materials; title: Internet Resources; title: Federal Government Sources; title: State Resources, Associations, and Agencies; title: Specialty Food Trends Resource List; title: Export Assistance; title: Miscellaneous Resources; title: Specialty Food Market Profile: State of the Industry Report; title: Prime Time for Fancy Foods; title: The New Entrepreneurial Spirit: Breaking Down the Barriers to Personal and Business Success!.