Innovation
By: Tom Gorman.
Publisher: Adams Media
Published: 2007
Place of publication: Avon, MA
Language: eng
ISBN-13: 9781598691542
Subjects: Creative ability in business; Success in business
Table of contents: title: Introduction : the engine of endless success; title: The skills of innovation; title: Innovation=problem solving; title: People and the products they love; title: Innovation the corporate way; title: The Hollywood model; title: Innovation in action; title: Become an idea machine; title: Taking ideas to the next level; title: Designing and testing innovative products; title: Rolling out new products and services; title: Protecting your ideas and innovations; title: Innovation in specific situations; title: Making money from innovations; title: Managing corporate innovation; title: The innovative entrepreneur.