Radio Active
Subtitle: Advertising and Consumer Activism, 1935-1947
Edition: 1 edition
Publisher: University of California Press
Published: May 17, 2004
Language: eng
Format: Paperback
Number of pages: 250
ISBN-13: 9780520235908
Subjects: Advertising; Consumer issues; History: American; Business / Economics / Finance; United States; The Americas; USA; Mass Media - General; Advertising & Promotion; Americas (North Central South West Indies); History / Americas (North, Central, South, West Indies); Boycotts; Media Studies; Consumer behavior; History; Radio advertising