Scenario Selling
Subtitle: Technology and the Future of Professional Selling
Publisher: Trafford Publishing
Published: July 6, 2006
Language: eng
Format: Paperback
Number of pages: 260
ISBN-13: 9781412036207
Subjects: Economics, Finance, Business and Industry; General; Business & Economics / General; trafford,04-1448,041448,1-4120-3620-8,1412036208,scenario selling,patrick j sullivan,david l lazenby,consultative,selling,sales,training,scenarios,scenario planning,simulation,systems thinking,collaborative; Business / Economics / Finance
First sentence: In spring of 1996, Patrick Sullivan had a serendipitous sales 'accident' that changed the course of our careers and lives.