MRUC-Hansa Research guide to Indian markets
By: written by Ashok Das, Vineet Sodhani ; edited by Kuhelee Khandelwal
Contributors: Sodhani, Vineet, joint author; Khandelwal, Kuhelee, editor; Media Research Users Council (India); Hansa Research (Mumbai, India)
Edition: Second edition.
Publisher: Matrix Publishers
Published: 2012
Place of publication: New Delhi
Language: eng
Number of pages: 327
ISBN-13: 9789381320044
Subjects: Retail trade; Charts, diagrams; Consumer behavior; Statistics
Other titles: Guide to Indian markets
Notes: "An indispensable guide with distilled insights on Indian consumers, media & markets."

Includes bibliographical references (page 306) and indexes.
Table of contents: title: part 1. Consumer, media & market trends; title: part 2. Ready reckoner; title: part 3. References.