A internet, o comportamento do consumidor e as práticas de marketing
By: Tania Maria Vidigal Limeira.
Series: Série Relatórios de pesquisa ;; relatório no 61/2001; Série Relatórios de pesquisa (Escola de Administração de Empresas de São Paulo. Núcleo de Pesquisas e Publicações) ;; no. 2001/61.
Publisher: Escola de Administração de Empresas de São Paulo, Fundação Getulio Vargas, Núcleo de Pesquisas e Publicações
Published: 2001
Place of publication: [São Paulo, Brazil]
Language: por
Number of pages: 163
Subjects: Internet marketing.; Consumer behavior.
Notes: Text in Portuguese, with abstracts in English and Portuguese.
Includes bibliographical references (leaves 121-131).