Advertising law
Subtitle: marketing law and commercial freedom of expression
By: Caroline Heide-Jørgensen ; translated by Steven Harris
Contributors: Harris, Steven (Translator), translator
Publisher: DJØF Publishing
Published: 2013
Place of publication: Copenhagen, Denmark
Language: eng
Number of pages: 565
ISBN-13: 9788757423013
Copyright date: 2013
Subjects: Advertising laws; Marketing; Moral and ethical aspects
Other titles: Marketing law and commercial freedom of expression
Notes: Includes bibliographical references (pages 547- 561) and index.
Table of contents: title: Advertising law and commercial freedom of expression. The subject; title: The general principles of advertising law; title: Commercial freedom of expression; title: The challenge to the regulation of advertising from commercial freedom of expression : general principles; title: Misleading advertising : commercial freedom of expression and consumers; title: Comparative, unfair and disparaging advertising : commercial freedom of expression and competitors; title: Commercial freedom of expression and the public interest; title: Cross-border aspects : the internet and the free movement of advertising; title: Should commercial expression be covered by protection of freedom of expression?