Corporate creativity
Subtitle: developing an innovative organization
By: edited by Thomas Lockwood and Thomas Walton.
Contributors: Lockwood, Thomas.; Walton, Thomas.
Publisher: Allworth Press
Published: 2009
Place of publication: New York, NY
Language: eng
ISBN-13: 9781581156560
Subjects: Creative ability in business; Technological innovations -- Management; Organizational learning
Table of contents: title: Managing personal creativity / Jeff Mauzy; title: The prepared mind / Stefik and Stefik; title: When you build the world, you build your mind / Robert Rasmusssen; title: Driving creativity / Archer and Walczyk; title: Integrating design into corporate culture / Thomas Lockwood; title: The making of design champions / Mark Barngrover; title: Lessons from managing creative staff / Glick; title: Teams, trust, tribalism / Ind and Watt; title: Convergence / Naomi Gornick; title: How brands determine organization creativity / Ind and Watt; title: Integrating design into management process / Ron Sanchez; title: Leading toward inspiration / Lamproulis; title: Serious play / Michael Schrage; title: Innovation, growth and getting where you want to go / Ryan Jacoby; title: People as a source of innovation / Stefano Marzano; title: Insights on innovation / Turner et al; title: Innovation in practice / Dick Powell; title: Third generation design consultancies / Jessica Feldman and John Boult; title: Hybrid organizations / Alison Rieple and Adrian Habererg; title: Innovation in organizations in crisis / Cherkasky and Slobin.