Marketing Health Behavior
Subtitle: Principles, Techniques, and Applications
Contributors: L.W. Frederiksen (Editor); L.J. Solomon (Editor); K.A. Brehony (Editor)
Edition: 1 edition
Publisher: Springer
Published: May 31, 1984
Language: eng
Format: Hardcover
Number of pages: 220
ISBN-13: 9780306415234
Subjects: Behavioural theory (Behaviourism); Public Health (General); Psychology; Sociology; General; Health & Fitness / General; Psychology & Psychiatry / Clinical Psychology; Social Science-General; Clinical Psychology; Health education; Marketing; Medicine and psychology; Preventive health services; Social aspects