Gray markets
Subtitle: prevention, detection, and litigation
By: David R. Sugden.
Publisher: Oxford University Press
Published: 2009
Place of publication: Oxford [England]; New York
Language: eng
Number of pages: 343
ISBN-13: 9780195371291
Subjects: Gray market -- Law and legislation -- United States; Marketing -- Law and legislation -- United States; Gray market -- Law and legislation; Liability (Law)
Notes: Includes bibliographical references and index.
Table of contents: title: Shades of gray : the spectrum of product diversion; title: From iPhones to Viagra : the affected industries; title: Black and gray market 2.0 : from flea markets to eBay; title: The rippling effect : gray market consequences; title: Education : promoting gray market abstinence; title: Troubleshooting supply chain vulnerabilities; title: Alternative gray market strategies; title: Red flags : the warning signs of gray market activity; title: Methods of detection; title: Initial startegies; title: Preliminary remedies; title: Civil discovery; title: Theories of recovery : breach of contract; title: Theories of liability : intentional interference with contract ("IIWC"); title: Theories of liability : intentional interference with prospective economic advantage ("IIEA"); title: Theories of liability : copyright.