CM の個性創造
By: Naitō Toshio cho
Series: Burēn shirīzu
Publisher: Seibundō Shinkōsha
Published: 1969
Place of publication: Tōkyō
Language: jpn
Number of pages: 289
Subjects: Television advertising
Other titles: CM no kosei sōzō
Notes: Text in Japanese; title also in English: Make commercials great with your personality.