Behavior theory in health promotion practice and research
By: Bruce Simons-Morton, Kenneth R. McLeroy, Monica L. Wendel
Contributors: McLeroy, Kenneth Riley; Wendel, Monica L.
Publisher: Jones & Bartlett Learning
Published: 2012
Place of publication: Sudbury, Mass
Language: eng
Number of pages: 427
ISBN-13: 9780763786793
Subjects: Health promotion; Health behavior; Health Promotion; Cognition; Public Policy; Social Marketing; Health Behavior
Notes: Includes bibliographical references and index.
Table of contents: title: Health behavior in the context of public health; title: A social ecological perspective; title: Theories of motivation and behavior : a brief history and contemporary perspectives; title: Expectancy value models; title: Operant conditioning, self-regulation, and social cognitive theory; title: Social influence theory : the effects of social factors on health behavior; title: Diffusion of innovations theory; title: Learning, teaching, and counseling; title: Self determination theory and motivational interviewing; title: Stage models; title: Health communication and social marketing; title: Communities and health promotion; title: Multi-level program planning; title: Program evaluation, translation, and dissemination; title: The going places problem behavior prevention program : a multi-level program.