How to treat non-response in marketing intelligence surveys
By: Lester R. Frankel, Solomon Dutka
Contributors: Dutka, Solomon, 1923-
Series: Modern marketing series -- no. 15; Modern marketing series -- no. 15
Publisher: Audits & Surveys
Published: 1980
Place of publication: New York, N.Y
Language: eng
Number of pages: 21
Subjects: Marketing research; Market surveys
Notes: Cover title

Bibliography: p. 17