Generic strategy and the product life cycle
By: by Ming-je Tang.
Series: WP -- 1601-84; Working paper (Sloan School of Management) -- 1601-84.
Publisher: Massachusetts Institute of Technology, Alfred P. Sloan School of Management
Published: 1984
Place of publication: Cambridge, Mass
Language: eng
Number of pages: 60
Other titles: The product life cycle, Generic strategy and.