The complete guide to competitive intelligence
By: Kirk W.M. Tyson.
Publisher: Kirk Tyson International
Published: 1998
Place of publication: Lisle, Ill
Language: eng
Subjects: Business intelligence -- Handbooks, manuals, etc.
Other titles: Competitive intelligence
Table of contents: title: Designing the CI process; title: Conducting a CI needs assessment; title: Developing an implementation plan; title: Organizing the CI team; title: Focusing the intelligence effort; title: Gathering published information; title: Gathering internal information; title: Gathering external information; title: Analyzing your competition; title: Packaging intelligence; title: Guarding your company secrets; title: Ethics; title: Final caveats; title: Appendix 1. Sample briefings, profiles, assessments; title: Appendix 2. Published sources : best places to start; title: Appendix 3. CI worksheets (also provided on disk).