Paradox marketing
Subtitle: unusual way to win
By: Arief Yahya
Publisher: PT Gramedia Pustaka Utara
Published: 2012
Place of publication: Jakarta
Language: ind
Number of pages: 210
ISBN-13: 9789792291209
Description: On paradox marketing, a new concept of marketing with unusual approach in Indonesia.
Notes: Includes bibliographical references (pages 209-210),

In Indonesian.