Attityder till reklamtexter och deras syntax
Subtitle: en empirisk studie = Attitudes towards advertising copy and its syntactic structure : an empirical study
By: Karin Holstius.
Series: Ekonomi och samhälle ;; nr. 30; Ekonomi och samhälle (Svenska handelshögskolan (Helsinki, Finland)) ;; nr. 30.
Publisher: Svenska handelshögskolan
Published: 1981
Place of publication: Helsingfors
Language: swe
Number of pages: 216
Subjects: Advertising copy -- Finland.; Consumers -- Finland -- Attitudes.
Other titles: Attitudes towards advertising copy and its syntactic structure.
Notes: Thesis (doctoral)--Svenska handelshögskolan, 1981.
Bibliography: p. 168-174.
Extra t.p. with thesis statement inserted.
Summary in English.