ADbashing
Subtitle: surviving the attacks on advertising : why the future of advertising and media depend upon the changes we make and the risks we take today
By: [Myers Jack].
Publisher: American Media Council Worldwide Marketing Leadership Panel
Published: 1993
Place of publication: Parsippany, NJ
Language: eng
Number of pages: 277
Subjects: Advertising -- United States.; Marketing -- United States.; Advertising agencies -- United States -- Management.; Advertising media planning -- United States.