Taking Technology to Market
Subtitle: Six Stages to Success (Best Management Practices)
Publisher: Crisp Learning
Published: September 1997
Language: eng
Format: Paperback
Number of pages: 94
ISBN-13: 9781560524397
Subjects: Management & management techniques; Research & development management; New Product Development; Business & Economics; Business / Economics / Finance; Business/Economics; Engineering - General; Management - General; Marketing - General
First sentence: SO YOU'VE FOUND A new technology that you think will meet important customer needs; that will do so better than anything else available; and that can be produced and sold at a profit.