Direct response print space
By: compiled by Kathleen Hartnett ; edited by Karen Burns.
Contributors: Hartnett, Kathleen.; Burns, Karen.
Series: DMMA Information Central monograph ;; #1; DMMA Information Central monograph ;; v. 1.
Publisher: Direct Mail/Marketing Association
Published: 1980
Place of publication: New York, N.Y. (6 East 43rd St., New York 10017)
Language: eng
Number of pages: 97
Subjects: Advertising, Direct-mail.