Market Segmentation Analysis
Subtitle: Understanding It, Doing It, and Making It Useful
Contributors: Grün, Bettina; Leisch, Friedrich
Publisher: Springer Nature
Published: 2018
Place of publication: Singapore
Number of pages: 324
ISBN-13: 9789811088186
Subjects: Market research; Probability & statistics
Description: Business; Management science; Market research; Statistics 
Notes: Open Access Unrestricted online access

Creative Commons https://creativecommons.org/licenses/by/4.0

English