Competitive positioning in UK grocery retailing
Subtitle: an empirical study of consumers' mental models
By: Gerard P Hodgkinson, Anne E Tomes and Jo Padmore.
Contributors: Tomes, Anne E.; Padmore, Joanne.
Series: Management discussion paper series / Sheffield University, School of Management -- no.24; Management discussion paper (Sheffield University, School of Management) -- no.24.
Publisher: Sheffield University, School of Management
Published: 1993
Place of publication: Sheffield
Language: eng