Strategies for Success in the New Telecommunications Marketplace (Artech House Telecommunications Library)
Publisher: Artech House Publishers
Published: January 2001
Language: eng
Format: Hardcover
Number of pages: 346
ISBN-13: 9781580531429
Subjects: Business strategy; Communications engineering / telecommunications; Postal & telecommunications industries; Telecommunication; Telecommunication (Engineering); Technology; Business / Economics / Finance; Science/Mathematics; Marketing - Telemarketing; Telecommunications; Management; Competition, International
First sentence: Only a few decades ago, charting the components of the telecommunications market required a pair entries: a fully integrated network for local service and long distance and the ubiquitous and featureless dial telephone.
Description: "Strategies for Success in the New Telecommunications Marketplace provides a clear road map of the current and future market under continued deregulation, to help identify future competitors and position an enterprise for long-term success. Case studies of strategic successes and failures reveal ways to minimize potential risks and select the most feasible direction for a particular company."--BOOK JACKET.