On advertising and profitability
Contributors: Wilson, Thomas A.
Series: Reprint series, no. 37
Publisher: Institute for the Quantitative Analysis of Social and Economic Policy, University of Toronto
Published: 1971
Place of publication: Toronto
Language: eng
Number of pages: 410
Subjects: Advertising -- Costs; Profit
Notes: Cover title.

"Reprinted from The Review of economics and statistics, vol. 53, no. 4, November 1971."

Includes bibliographical references.