What dads think and do
Subtitle: demographics & family structure, shopping & spending, where they turn for advice, media use, and more
By: by Lisa Finn
Publisher: EPM Communications
Published: 2012
Place of publication: New York
Language: eng
Number of pages: 21
ISBN-13: 9781935521273
Subjects: Statistics; Fathers; Consumer behavior; Male consumers; Target marketing; Economic conditions; Marketing research; Consumers' preferences
Notes: Includes bibliographical references (p. 19).