Advanced theory and practice in sport marketing
By: by Dr. Eric C. Schwarz, Dr. Jason D. Hunter and Alan LaFleur
Contributors: Hunter, Jason D.; LaFleur, Alan
Edition: 2nd ed.
Publisher: Routledge
Published: 2012
Place of publication: New York
Language: eng
ISBN-13: 9780415518475; 9780415518482; 9780203123386
Subjects: Marketing; Sports