International advertising and the "Made-In" concept
By: Hanne Niss.
Series: Arbejdspapirer / Institut for sprog og internationale kulturstudier -- 10; Arbejdspapirer (Aalborg universitetscenter. Institut for sprog og internationale kulturstudier) -- 10.
Publisher: Institut for sprog og internationale Kulturstudier
Published: 1989
Place of publication: Aalborg
Language: eng
Number of pages: 120
Subjects: Advertising.; Advertising media planning.; Comparative advertising
Notes: Revision of the author's thesis (doctoral)--Aalborg Universitetscenter, 1989.

Includes bibliographical references.