Negative opinion leaders and the diffusion of technological innovations
By: by Dorothy Leonard-Barton
Series: Working paper / Division of Research, Graduate School of Business Administration, Harvard University -- HBS 84-01; Working paper (Harvard University. Graduate School of Business Administration. Division of Research) -- HBS 84-01
Publisher: Division of Research, Graduate School of Business Administration, Harvard University
Published: 1983
Place of publication: Boston, Mass. (Soldiers Field, Boston 02163)
Language: eng
Number of pages: 30
Subjects: Technological innovations; Diffusion of innovations
Notes: Bibliography: leaves 29-30.