The responsibilities of American advertising
Subtitle: private control and public influence, 1920-1940.
Series: Yale publications in American studies,; 2
Publisher: Yale University Press
Published: 1958
Place of publication: New Haven
Language: eng
Number of pages: 232
Subjects: Advertising -- United States
Notes: "Bibliographical essay": p. 204-221. Bibliographical footnotes.
"This study has evolved from a doctoral dissertation presented ... at Yale University."