Information & Communication Technologies in Tourism 2001
Contributors: Pauline J. Sheldon (Editor); Karl W. Wöber (Editor); Daniel R. Fesenmaier (Editor)
Edition: 1 edition
Publisher: Springer
Published: January 10, 2002
Language: eng
Format: Paperback
Number of pages: 398
ISBN-13: 9783211836491
Subjects: Computer Communications & Networking; Tourism industry; Tourist Trade Management; Economics - General; Information Science (General); Management - General; Computers; Business / Economics / Finance; Management Information Systems; Computer Books: General; Information Technology; Computers / Management Information Systems; Information; Kommunikationstechnologie; Tourismus; communication technology; tourism; Language Arts & Disciplines; Communication
First sentence: Competitor analysis is important for establishing knowledge about the market structure which is required for any strategic marketing decision [1,2].