Where good ideas come from
Subtitle: the natural history of innovation
Publisher: Riverhead; Riverhead Books
Published: October 5, 2010
Place of publication: New York
Language: eng
Format: Hardcover
Number of pages: 326
ISBN-13: 9781594487712
Description: Johnson addresses an urgent and universal question: What sparks the flash of brilliance? How does groundbreaking innovation happen? He provides the complete, exciting, and encouraging story of how the ideas are born that push careers, lives, society, and culture forward.