Corporate identity in Europa
Subtitle: Strategien, Instrumente, erfolgreiche Beispiele
By: Klaus Schmidt, Herausgeber.
Contributors: Schmidt, Klaus, 1946-
Edition: 1. deutschsprachige Aufl.
Publisher: Campus Verlag
Published: 1994
Place of publication: Frankfurt; New York
Language: ger
Number of pages: 230
Subjects: Corporate image -- Europe.
Notes: In German.

Includes bibliographical references.