The Brand You 50 : Or 
Subtitle: Fifty Ways to Transform Yourself from an 'Employee' into a Brand That Shouts Distinction, Commitment, and Passion!
Series: Reinventing Work
Publisher: Knopf
Published: September 21, 1999
Language: eng
Number of pages: 224
ISBN-13: 9780375407727
First sentence: The defining Brand You idea: "They" aren't in charge of our careers-and by extension our lives-anymore