Chusik hoesa Sŏul ŭl pʻarara
By: Kang Sŭng-gyu chiŭm
Edition: Chʻopʻan. 
Publisher: Raendŏm Hausŭ Chungang
Published: 2006
Place of publication: Sŏul Tʻŭkpyŏlsi
Language: kor
Number of pages: 223
Subjects: Economic policy; Marketing; Management; Consumers; Psychology; Economic conditions
Other titles: Sŏul Tʻŭkpyŏlsi twi e sumŏ innŭn pimil pyŏnggi 'IMC makʻetʻing'