Marketing Management
Subtitle: Millennium Edition (10th Edition)
Edition: 10 edition
Publisher: Prentice Hall
Published: July 19, 1999
Language: eng
Format: Hardcover
Number of pages: 784
ISBN-13: 9780130122179
Subjects: Sales & marketing; Marketing; Marketing Management; Business & Economics; Business / Economics / Finance; Business/Economics; Marketing - General; Advertising & Promotion; Entrepreneurship; Management