Handbooks in Operations Research and Management Science, 5
Subtitle: Marketing (Handbooks in Operations Research and Management Science)
Contributors: Gary L. Lilien (Editor)
Publisher: Elsevier Science Pub Co
Published: November 1, 1993
Language: eng
Number of pages: 910
ISBN-13: 9780444889577
First sentence: The OR/MS field emerged during and after World War II, focusing primarily on problems in production, operations, and logistics.