Display and promotion
By: Gary R. Smith ; Eugene L. Dorr, Consulting editor.
Contributors: Dorr, Eugene L.
Edition: 2d ed.
Series: Occupational manuals and projects in marketing ;; 11
Publisher: Gregg Division, McGraw-Hill
Published: 1978
Place of publication: New York
Language: eng
Number of pages: 124
Subjects: Display of merchandise.; Sales promotion.