Integrated marketing communications 2000-2001
By: Tony Yeshin.
Contributors: Chartered Institute of Marketing.
Series: CIM workbook
Publisher: Butterworth-Heinemann
Published: 2000
Place of publication: Oxford
Language: eng
Number of pages: 283
Notes: 2000 diploma syllabus.

Published on behalf of the Chartered Institute of Marketing.

Tertiary education; Professional and scholarly.