Creating and Delivering Value in Marketing
Subtitle: Proceedings of the 2003 Academy of Marketing Science  Annual Conference
Publisher: Springer
Published: Nov 07, 2014
Format: hardcover
Number of pages: 280
ISBN-13: 9783319118475
Notes: Source title: Creating and Delivering Value in Marketing: Proceedings of the 2003 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing ... of the Academy of Marketing Science)