Programmatic Advertising
Subtitle: The Successful Transformation to Automated, Data-Driven Marketing in Real-Time
Publisher: Springer
Published: Jan 21, 2016
Format: hardcover
Number of pages: 289
ISBN-13: 9783319250212
Notes: Source title: Programmatic Advertising: The Successful Transformation to Automated, Data-Driven Marketing in Real-Time (Management for Professionals)