Franchising for Dummies
Publisher: For Dummies
Published: June 2, 2000
Language: eng
Format: Paperback
Number of pages: 378
ISBN-13: 9780764551604
Subjects: Franchises; Small businesses & self-employed; Franchises (Retail trade); Business & Economics; Business / Economics / Finance; Business/Economics; Small Business - Franchises; Marketing - General; Entrepreneurship; Business & Economics / Entrepreneurship; Retail trade
First sentence: Franchising has a long history stretching back to ancient China, but we won't bore you with it (even though some of it is pretty interesting).