Designing for growth
Subtitle: a design thinking tool kit for managers
By: by Jeanne Liedtka and Tim Ogilvie
Contributors: Ogilvie, Tim
Publisher: Columbia Business School Pub., Columbia University Press
Published: 2011
Place of publication: New York
Language: eng
Number of pages: 227
ISBN-13: 9780231158381; 9780231527965
Subjects: Creative ability in business; Organizational change; Success in business
Notes: Includes bibliographical references.
Table of contents: title: The why and how of design thinking; title: What is?; title: What if?; title: What wows?; title: What works?; title: Leading growth and innovation in Your organization.