Euro-Dimensionen des Marketing
By: Herausgeber, Hans Günther Meissner, Heike Simmet.
Contributors: Meissner, Hans Günther.; Simmet-Blomberg, Heike.
Series: Schriftenreihe des Lehrstuhls für Marketing, Universität Dortmund ;; Heft 7
Publisher: H. Arnold
Published: 1992
Place of publication: Dortmund
Language: ger
Number of pages: 125
Subjects: Marketing -- Europe.; Marketing -- European Economic Community countries.; Marketing -- Europe, Eastern.
Notes: Includes bibliographical references (p. 111-122) and index.