Health claims in advertising and labeling
Subtitle: a study of the cereal market
By: Pauline M. Ippolito, Alan D. Mathios
Contributors: Mathios, Alan D; United States. Federal Trade Commission
Series: Bureau of Economics staff report
Publisher: Federal Trade Commission
Published: 1989
Place of publication: [Washington, D.C.]
Language: eng
Format: Microform
Number of pages: 123
Subjects: Health education; Health behavior; Cereals, Prepared; Advertising -- Cereals, Prepared
Notes: Distributed to depository libraries in microfiche

Shipping list no.: 92-2735-M

"August 1989."

Includes bibliographical references (p. 119-123)

Microfiche. [Washington, D.C.?] : Supt. of Docs., U.S. G.P.O., [1992] 2 microfiches : negative