Mobilizing inclusion
Subtitle: redefining citizenship through get-out-the-vote campaigns
By: Lisa García Bedolla and Melissa R. Michelson
Contributors: Michelson, Melissa R., 1969-
Series: The Yale ISPS series
Publisher: Yale University Press
Published: 2012
Place of publication: New Haven
Language: eng
Number of pages: 288
ISBN-13: 9780300166781
Subjects: Voting; Campaign management
Description: Which get out the vote efforts actually succeed in ethnoracial communities, and why? Analyzing the results from hundreds of original experiments, the authors of this book offer a persuasive new theory to explain why some methods work while others do not. Exploring and comparing a wide variety of efforts targeting ethnoracial voters, the authors present a new theoretical frame: the social cognition model of voting, based on an individual's sense of civic identity, for understanding get out the vote effectiveness. Their book serves as a guide for political practitioners, for it offers concrete strategies to employ in developing future mobilization efforts.
Notes: Includes bibliographical references and index.
Table of contents: title: Constructing voters: the sociocultural cognition model and voter mobilization; title: Voters will throw away Jesus: indirect methods and getting out the vote; title: Calling all voters: phone banks and getting out the vote; title: Knock, knock, who's there? door-to-door canvassing and getting out the vote; title: Notes from the field: running an effective mobilization campaign; title: Expanding the electorate through practice: voting and habit formation; title: Conclusion: transforming the American electorate.