Modeling Consumer Adoption of the Internet as a Shopping Medium
Subtitle: An Integrated Perspective
Publisher: Cambria Press
Published: June 28, 2007
Language: eng
Format: Hardcover
Number of pages: 224
ISBN-13: 9781934043158
Subjects: Retail sector; Sales & marketing; Business & Economics; Business / Economics / Finance; Business/Economics; Consumer Behavior - General; E-Commerce - Internet Marketing; Industries - Retailing; Business & Economics / E-Commerce / Internet Marketing; Business & Economics : Consumer Behavior - General; Business & Economics : Industries - Retailing; Marketing - General; Computer network resources; Consumer behavior; Shopping