Enterprise sales and operations planning
Subtitle: synchronizing demand, supply and resources for peak performance
By: George E. Palmatier with Colleen Crum.
Contributors: Crum, Colleen, 1953-
Publisher: J. Ross Publishing; APICS
Published: 2003
Place of publication: Boca Raton, Fla
Language: eng
Number of pages: 266
Subjects: Sales Management.; Marketing.; Operations planning.
Notes: Includes bibliographical references (p. 255-256) and index.