Revitalizing your sales force
Subtitle: advances in sales promotion techniques.
Series: Its Marketing series,; no. 76
Published: 1949
Place of publication: New York
Language: eng
Number of pages: 28
Subjects: Salesmen and salesmanship
Notes: "Papers ... presented at the Marketing Conference of the American Management Association, held at ... New York City, March 17-18, 1949."
Table of contents: title: A proved plan for improving the selection of salesmen, by J. N. Griffith.- Revitalizing a sales force to meet a competitive market, by K. R. Beardslee.- Sales promotion techniques in the changing market, by Philip Salisbury.- The impact of television on marketing methods, by J. K. West.