Marketing management
By: edited by A. Bowey
Series: Management decision -- v. 18, no. 5, 1980; Management decision -- v. 18, no. 5
Publisher: MCB Publications
Published: 1980
Place of publication: Bradford, West Yorkshire, England; Birmingham, Ala., USA
Language: eng
Number of pages: 281
Subjects: Marketing
Notes: Includes bibliographies.