Hands-On Social Marketing
Subtitle: A Step-by-Step Guide
Publisher: Sage Publications, Inc
Published: June 18, 1999
Language: eng
Format: Hardcover
Number of pages: 272
ISBN-13: 9780761908661
Subjects: Business communication & presentation; Management & management techniques; Sales & marketing; Social issues; Social marketing; Marketing; Business & Economics; Business / Economics / Finance; Business/Economics; Marketing - General; Public Health; Business & Economics / Marketing / General
First sentence: Social marketing-one of the newest ideas in public health and human services practice, right?