International Joint Ventures in East Asia (Monograph Published Simultaneously As the Journal of Euromarketing , Vol 4, No 3/4) (Monograph Published Simultaneously ... Journal of Euromarketing , Vol 4, No 3/4)
Contributors: Roger Baran (Editor); Yigang Pan (Editor); Erdener Kaynak (Editor)
Publisher: International Business Press
Published: March 1996
Language: eng
Format: Hardcover
Number of pages: 165
ISBN-13: 9781560247715
Subjects: International business; Infrastructure; Business / Economics / Finance; Business & Economics; Business/Economics; Joint ventures; International - General; East Asia; Investments, European
First sentence: The rapid development in East Asia and the growing importance of the role of international joint ventures (IJVs) in the region has influenced academic researchers to advance our understanding and rationalization of IJV activities in that region.