Zusammenschluss von Banken und Versicherungen
Subtitle: Analyse des Privatkundengeschäfts anhand industrieökonomischer Modelle
By: Martin Scheele.
Series: Neue betriebswirtschaftliche Forschung ;; Bd. 125
Publisher: Gabler
Published: 1994
Place of publication: Wiesbaden
Language: ger
Number of pages: 270
Subjects: Financial services industry -- Customer services -- Germany.
Notes: Includes bibliographical references (p. 243-270).
Originally presented as the author's thesis (doctoral)--Universität Erlangen-Nürnberg, 1993.