High visibility
By: Irving J. Rein, Philip Kotler, Martin R. Stoller.
Contributors: Kotler, Philip.; Stoller, Martin R.
Edition: 1st ed.
Publisher: Dodd, Mead
Published: 1987
Place of publication: New York
Language: eng
Number of pages: 366
Subjects: Public relations.; Fame.
Notes: Includes bibliographical references and index.