A comparison of four different instructional approaches designed to teach 6-11-year-old children about television commercials as persuasive messages
By: by Jan Frances Triplett
Published: 1982
Language: eng
Number of pages: 314
Subjects: Television advertising and children; Consumer education; Study and teaching (Elementary)
Notes: Vita.

Thesis (Ph. D.)--University of Texas at Austin, 1979.

Bibliography: leaves 298-314.