La guerre des linéaires
Subtitle: marque ou enseigne
By: Judith Corstjens, Marcel Corstjens.
Contributors: Corstjens, Marcel.
Publisher: Les Editions d'Organisation
Published: 1996
Language: fre
Other titles: Store wars : the battle for mindspace and shelfspace.
Notes: Translated from the English: Store wars : the battle for mindspace and shelfspace.