A market share theorem
By: [by] David E. Bell, Ralph L. Keeney [and] John D.C. Little.
Contributors: Keeney, Ralph L., 1944-; Little, John D. C.
Series: M.I.T. Alfred P. Sloan School of Management. Working paper -- no. 704-74; Working paper (Sloan School of Management) -- 704-74.
Publisher: M.I.T.
Published: 1974
Place of publication: Cambridge
Language: eng
Number of pages: 17
Subjects: Marketing -- Mathematical models.