Marketing in the seventies
Subtitle: proceedings of the third Asian and Pacific Marketing Conference of the International Marketing Federation, Sydney 1968.
By: Sponsoring body: Market Research Society of Australia.
Contributors: International Marketing Federation.; Market Research Society of Australia.
Publisher: West Publishing Corporation
Published: 1968
Place of publication: Sydney
Language: eng
Number of pages: 275
Subjects: Marketing -- Addresses, essays, lectures
Notes: Includes bibliographical references.