Recherche en marketing
Subtitle: méthodes et décisions
By: Jean Perrien, Emmanuel J. Chéron, Michel Zins.
Contributors: Chéron, Emmanuel J.; Zins, Michel A.
Publisher: Morin
Published: 1983
Place of publication: Chicoutimi, Qué
Language: fre
Number of pages: 615
Subjects: Marketing -- Recherche.
Notes: Bibliogr.

1