The changing world of marketing
Subtitle: conference summary : Marketing Science Institute Conference, October 24-25, 1991, Boston
Series: Report -- no. 92-112; Report (Marketing Science Institute) -- no. 92-112
Publisher: Marketing Science Institute
Published: 1992
Place of publication: Cambridge, Mass
Language: eng
Number of pages: 27
Copyright date: 1992
Subjects: Marketing; Congresses