Marketing Management
Subtitle: A Relationship Marketing Perspective
Publisher: Palgrave Macmillan; St. Martin's Press
Published: June 17, 2000
Language: eng
Format: Hardcover
Number of pages: 316
ISBN-13: 9780312231866
Subjects: Marketing Management; Business & Economics; Business / Economics / Finance; Business/Economics; Marketing - General; Business & Economics / Marketing / General; Management; Marketing