AMA complete guide to strategic planning for small business
By: Kenneth J. Cook.
Contributors: American Marketing Association.
Publisher: NTC Business Books
Published: 1994
Place of publication: Lincolnwood, Ill., USA
Language: eng
Number of pages: 151
Subjects: Strategic planning.; Small business.
Other titles: Strategic planning for small business
Notes: Includes bibliographical references (p. 145-146) and index.
"American Marketing Association."