Le zappeur se rebiffe
By: Philippe Olivier, François Chauvat, Brice Mougin.
Contributors: Chauvat, François.; Mougin, Brice.
Series: Histoire et vie des entreprises
Publisher: P. Belfond
Published: 1988
Place of publication: Paris
Language: fre
Number of pages: 223
Subjects: Television viewers -- France.; Television advertising -- France.; Mass media -- France -- Audiences.
Notes: Includes bibliographical references (p. 221).