Sŏbisŭ makʻetʻing
Subtitle: kyŏngjaeng uwi rŭl wihan kogaek chihyangjŏk sago
By: Yi Yu-jae
Edition: Chʻopʻan
Publisher: Hakhyŏnsa
Published: 1994
Place of publication: Sŏul
Language: kor
Number of pages: 461
Subjects: Customer services; Service industries; Marketing
Other titles: Services marketing
Notes: Includes bibliographical references (p. 439-453) and index.