Advertising psychology / Bernard de Plas and Henri Verdier. Advertising within the French-Canadian social setting / Roger Marceau.
By: by Orianna Kozmanuk
Contributors: Marceau, Roger.; Kozmanuk, Orianna.; Verdier, Henri, 1898-
Publisher: s.n.]
Published: 1976
Place of publication: [s.l
Language: eng
Format: [Translation and commentary] /
Number of pages: 63
Other titles: Advertising within the French-Canadian social setting.
Notes: Advertising psychology is taken from the "Que sais-je?" series on advertising by Bernard de Plas and Henri Verdier (1974).

Advertising within a French-Canadian social setting is a translation of:  La publicité nécessité ou gaspillage / Roger Marceau (1967).

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