SA guide to franchising
Subtitle: an introduction to a winning formula
By: Kurt Illetschko
Publisher: Butterworths
Published: 1999
Place of publication: Durban
Language: eng
Number of pages: 140
Subjects: Franchises (Retail trade)
Notes: Includes bibliographical references (p. 138) and index.
Table of contents: title: Machine generated contents note: Introduction 1; title: The history of franchising 2; title: Modern-day franchising 3; title: Various business formats 8; title: Definition of franchising 11; title: Franchise terminology 13; title: Is a franchise the optimal solution? 17; title: Mutual expectations 23; title: Advantages and disadvantages of franchising 28; title: The franchise agreement 39; title: The FASA Code of Ethics and Business Practices 47; title: The disclosure document 51; title: Section 15 of the ASA Code 53; title: Introduction 55; title: Typical financial transactions 56; title: Financing a franchise 66; title: Dealing with commercial banks 69; title: Financial viability 77; title: Will you be happy as a franchisee? 79; title: Locating franchise opportunities 87; title: Assessing a franchise offer 88; title: What if the unimaginable does happen? 95; title: Preparations for franchising 98; title: Putting the franchise package together 102; title: Establishing the franchisee support infrastructure 103; title: Selling the franchise 104; title: Need reassurance? 109; title: Getting help 109; title: Operating under a master licence 113; title: Useful information; title: McDonald's - Surpassing the dream 115; title: Franchisee support is taken seriously at AIDA 119; title: Cash Converters 123; title: GlowGetters offer ongoing business support 127; title: Useful contacts 130; title: Directory 131; title: Franchise dictionary 135; title: References 138; title: Keyword index 139.