Selling results!
Subtitle: the innovative system for maximizing sales by helping your customers achieve their business goals
By: Bill Stinnett.
Publisher: McGraw-Hill
Published: 2007
Place of publication: New York
Language: eng
Number of pages: 255
ISBN-13: 9780071477871
Subjects: Selling
Notes: Includes index.
Table of contents: title: Measuring, managing, and maximizing your sales results; title: Helping your customers achieve their desired business results; title: Mastering your business development process; title: Navigating and selling your way to the executive level; title: Qualifying sales opportunities with the opportunity scorecard; title: Structuring and accelerating sales opportunities; title: Selling financial results to senior executives; title: Delivering a results-based sales presentation; title: Closing and negotiating for maximum results; title: Implementing the results-based selling method.