Creating Brand Loyalty
Publisher: Hudson House Publishing
Published: December 1999
Language: eng
Format: Paperback
Number of pages: 298
ISBN-13: 9781587768149
Subjects: Marketing - Research; Business / Economics / Finance; Business & Economics; Business/Economics; Advertising & Promotion; Marketing - General
First sentence: "What do you think?" or the shorthand version, "What think?" is a question we frequently encounter regarding advertising and other marketing management issues.