Marketing Challenges
Subtitle: Cases and Exercises (Mcgraw Hill Series in Marketing)
Contributors: Charles B. Weinberg (Editor)
Edition: 2 Dsk Sub edition
Publisher: Mcgraw-Hill (Tx)
Published: February 1989
Language: eng
Format: Hardcover
Number of pages: 671
ISBN-13: 9780078346248
Subjects: Sales & marketing; Marketing; Case studies; Problems, exercises, etc; Business/Economics