Unleashing the Ideavirus
Publisher: Hyperion
Published: October 10, 2001
Language: eng
Format: Paperback
Number of pages: 240
ISBN-13: 9780786887170
Subjects: Stress Management; Marketing; Self-Help; Business / Economics / Finance; Word-of-mouth advertising; Marketing - General; Business & Economics / Marketing / General; Self-Help / Motivational; Advertising
First sentence: Imagine for a second that you're at your business school reunion, trading lies and bragging about how successful you are and/or are about to become.