Probleemgebied marketing
Subtitle: een management-benadering
By: door P.S.H. Leeflang, P.A. Beukenkamp, m.m.v. J.J. van Duijn ... [et al.].
Contributors: Beukenkamp, P. A.
Publisher: Stenfert Kroese
Published: 1981
Place of publication: Leiden
Language: dut
Number of pages: 981
Subjects: Marketing -- Management.
Notes: Bibliography: p. [923]-955.
Includes indexes.