Seminar on Maximising Retail Sales in a Recession--Experiences across Europe
Subtitle: Amsterdam, The Netherlands, 21st-23rd April 1993.
Contributors: Esomar.
Publisher: ESOMAR
Published: 1993
Place of publication: Amsterdam, Netherlands
Language: eng
Number of pages: 181
Subjects: Retail trade -- Europe -- Congresses.; Sales promotion -- Europe -- Congresses.; Marketing -- Europe -- Management -- Congresses.; Marketing research -- Europe -- Congresses.
Notes: Includes bibliographical references.