Smart Globalization
Subtitle: Designing Global Strategies, Creating Global Networks (The MIT Sloan Management Review Series)
Contributors: D. Eleanor Westney (Editor)
Edition: 1 edition
Publisher: Jossey-Bass
Published: February 28, 2003
Language: eng
Format: Paperback
Number of pages: 384
ISBN-13: 9780787965327
Subjects: Business strategy; International Business; Business & Economics; Business / Economics / Finance; Strategic Planning; Business/Economics; Management; International business enterpr; Globalization; International - General; Business & Economics / Systems & Planning; Business & Economics-International - General; Political Science-Globalization; International business enterprises
First sentence: The design of international strategies is based upon the interplay between the comparative advantages of countries and the competative advantages of firms.