Making "Pictures in Our Heads"
Subtitle: Government Advertising in Canada (Praeger Series in Political Communication)
Publisher: Praeger Publishers
Published: March 30, 2000
Language: eng
Format: Hardcover
Number of pages: 272
ISBN-13: 9780275968427
Subjects: Advertising; Communication Studies; Political campaigning & advertising; Political Science; Politics / Current Events; Politics/International Relations; Canada; Advertising & Promotion; Political Process - Elections; Political Process - General; Language Arts & Disciplines / Communication; Public Affairs & Administration; Government advertising
First sentence: In a March 1984 American primary debate between rival Democratic candidates Senator Gary Hart and vice president Walter Mondale, the vice president looked at Hart and said, "When I hear your new ideas, I'm reminded of that ad, 'Where's the beef?'"