Le marketing
By: Pierre Filiatrault, Naoufel Daghfous
Contributors: Daghfous, Naoufel
Publisher: G. Morin
Published: 2006
Place of publication: Montréal
Language: fre
Number of pages: 536
ISBN-13: 9782891059428
Subjects: Marketing; Market surveys; Études de marché; Étude de marché
Notes: Comprend des références bibliographiques (pages 526-532) et un index.