Essentials of strategic management
Subtitle: the quest for competitive advantage
By: John E. Gamble, Arthur A. Thomson, Jr.
Contributors: Thompson, Arthur A., 1940-
Edition: 1st ed.
Publisher: McGraw-Hill Irwin
Published: 2009
Place of publication: Boston
Language: eng
ISBN-13: 9780073530307
Subjects: Strategic planning; Business planning; Competition; Strategic planning -- Case studies
Genres: Case studies.
Notes: Includes bibliographical references and index.