Marketing in South Africa
Subtitle: cases and concepts
By: John Simpson & Bridget Dore.
Contributors: Dore, Bridget.
Edition: 3rd ed.
Publisher: Van Schaik
Published: 2007
Place of publication: Pretoria
Language: eng
Number of pages: 350
ISBN-13: 9780627026652
Subjects: Marketing -- South Africa -- Case studies; Marketing -- South Africa
Genres: Case studies
Notes: Includes bibliographical references.