Bethlehem Steel Corporation
Subtitle: advocacy or idea/issue advertising campaign
By: by S. Prakash Sethi.
Series: Special report / UTD Center for Research in Business and Social Policy; Special report (University of Texas at Dallas. Center for Research in Business and Social Policy)
Publisher: Center for Business and Social Policy, University of Texas at Dallas
Published: 1982
Place of publication: Richardson, TX (P.O. Box 688, Richardson 75080)
Language: eng
Number of pages: 65
Subjects: Bethlehem Steel Corporation.; Advocacy advertising -- United States.
Notes: "SR-82-10."