Marketing in the hospitality industry
By: Ronald A. Nykiel
Edition: 5th ed.
Publisher: American Hotel & Lodging, Educational Institute
Published: 2011
Place of publication: East Lansing, Mich
Language: eng
Number of pages: 331
ISBN-13: 9780866123556
Subjects: Hospitality industry; Marketing
Notes: Includes bibliographical references (p. 321-323) and index.