How to price your products and services
By: Shreekant G. Joag.
Contributors: American Management Association. Extension Institute.
Series: AMA marketing management series
Publisher: American Management Association, AMA Extension Institute; American Management Association, Publication Services [distributor]
Published: 1993
Place of publication: [New York, NY]; Saranac Lake, N.Y
Language: eng
Number of pages: 187
Subjects: Pricing.; Strategic planning.
Notes: Includes bibliographical references (p. 143-148).
Self study course text includes first examination and case material.