Dynamic competitive analysis in marketing
Subtitle: proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1-2, 1995
By: Steffen Jørgensen, Georges Zaccour, eds.
Contributors: Jørgensen, Steffen, 1942-; Zaccour, Georges.
Series: Lecture notes in economics and mathematical systems ;; 444
Publisher: Springer Verlag
Published: 1996
Place of publication: New York
Language: eng
Number of pages: 285
Subjects: Marketing -- Management -- Mathematical models -- Congresses.; Competition -- Mathematical models -- Congresses.
Genres: Congresses.
Notes: Includes bibliographical references.