The Fair Trade Scandal: Marketing Poverty to Benefit the Rich
Publisher: Ohio University Press
Published: Feb 01, 2014
Language: eng
Number of pages: 193
ISBN-13: 9780821444894
Description: This book takes aim at the Fair Trade consumer movement which many assume to be entirely benign. Thorugh a razor-sharp analysis based on insider knowledge, Ndongo S. Sylla reveals the gap between the rhetoric of Fair Trade and its practical results. Sylla shows empirically that Fair Trade excludes those who need it the most and that its benefits are essentially captured by the wealthiest groups in the supply chain. Based on his experience of working for Fairtrade International, Sylla shows the flaws in the Fair Trade system which compromise its ethical mission. This is a provocative and informative exploration of the Fair Trade phenomenon. -- from back cover.