Marketing with social media
Subtitle: 10 easy steps to success for business
By: Linda Coles
Contributors: Coles, Linda
Publisher: John Wiley & Sons Australia Ltd
Published: 2015
Language: eng
Number of pages: 207
ISBN-13: 9780730315124
Copyright date: 2015
Subjects: Social media; Internet marketing
Other titles: Ten easy steps to success for business
Description: This is your step-by-step guide to using Facebook, LinkedIn, Twitter, Google+, Pinterest and YouTube to promote your business. In 10 quick and easy steps, you will learn how to use social media effectively, establish a simple marketing plan and measure the results of your efforts. You'll learn the basics of building profile pages, and how to create appropriate content that can be accessed by thousands of potential customers. This new edition is packed full of tips, traps to avoid and social media success stories, plus information on the newer platforms including Vine and Instagram. Social media is a low-cost marketing strategy that can be a huge bonus to small businesses. With the right technique, you can get to know your customers better, and expand your networks without breaking the bank, all while retaining full control over your message. Marketing with Social Media shows you how best to shape your social media strategy to suit your particular business, with practical advice and expert insight into the components of a successful campaign.
Notes: "First edition published under the title Learn Marketing with Social Media in 7 days in 2011"--Title page verso.

Includes index.