Fine art publicity
Subtitle: the complete guide for galleries and artists
By: Susan Abbott.
Edition: 2nd ed.
Publisher: Allworth Press; Art World Press
Published: 2005
Place of publication: New York; San Francisco
Language: eng
Number of pages: 177
Subjects: Art publicity -- United States -- Handbooks, manuals, etc.; Art -- Marketing.; Artists -- Vocational guidance.
Genres: Handbooks, manuals, etc.
Other titles: Art publicity
Notes: Includes bibliographical references and index.
Table of contents: title: Why publicity?; title: Your marketing plan; title: Public relations primer; title: Basic publicity tools; title: Working with print media; title: Working with television and radio; title: Creating and using a Web presence for publicity; title: Using the World Wide Web as a publicity tool; title: Preparing a press release; title: Writing a press release; title: Producing a press release; title: Planning exhibition publicity; title: The exhibition press release and announcment; title: Publicity tips for individual artists.