Results of CTA household travel market survey
By: Strategic Planning Department, Chicago Transit Authority.
Contributors: LaBelle, Sarah J.; Bryant, Barbara Everitt, 1926-; Schofer, Joseph L., 1941-; Koppelman, Frank S.; Chicago Transit Authority. Strategic Planning Dept.; Market Opinion Research (U.S.); Midwest System Sciences, Inc.
Series: Technical report -- SP 89-09
Publisher: Chicago Transit Authority, Strategic Planning Department
Published: 1989
Place of publication: [Chicago]
Language: eng
Number of pages: 43
Subjects: Chicago Transit Authority.; Choice of transportation.; Subways -- Illinois -- Chicago -- Public opinion.; Commuting -- Illinois -- Chicago -- Public opinion.; Urban travel -- Mode choice -- Chicago (Ill.); Urban travel (Transit) -- Public opinion -- Chicago (Ill.); Journey to work -- Mode choice -- Chicago (Ill.)
Table of contents: title: Key transit market factors in the CTA service area / S. LaBelle, D. Stuart; title: Developing research-based marketing strategies / B. Bryant et al.; title: Analysis of mode choice behavior in the CTA service area / J. Schofer et al.; title: Quality of service variables as factors in CTA mode choice / F. Koppelman et al.