Braun
Subtitle: fifty years of design and innovation
By: Bernd Polster
Publisher: Edition Axel Menges
Published: 2009
Place of publication: Stuttgart
Language: eng
Number of pages: 504
ISBN-13: 9783936681352
Copyright date: 2009
Subjects: Catalogs; Industrial design; History; Braun AG
Work titles: Braun
Description: Summary: Braun products have been shown more frequently at exhibitions than those of any other comparable company. Some people find that they reflect basic human values such as authenticity and integrity. For others, they are the very incarnation of German perfectionism. Braun is not merely a trademark; it stands for an all-encompassing concept. For the last five decades, this concept has spawned innovative products with an unprecedented regularity that begs to be explained - especially as the era spanned by the history of Braun design is not exactly one characterized by continuity. Instead, the second half of the 20th century witnessed a dramatic change in living conditions.
Notes: Translation. Original German title: Braun : 50 Jahre Produktinnovationen, published 2005.

Includes bibliographical references (p. 503-504).