스타와 CF
Subtitle: Star marketing
By: Pak Mun-gi, Pŭraendŭ 38 Yŏn'guso chiŭm
Contributors: Pŭraendŭ 38 Yŏn'guso
Edition: Ch'op'an.
Publisher: Tunam
Published: 2006
Place of publication: Sŏul-si
Language: kor
Number of pages: 327
ISBN-13: 9788984047761
Subjects: Branding (Marketing); Case studies; Advertising; Brand name products; Celebrities in mass media
Other titles: Sŭt'a wa CF; Sŭt'a wa commercial film; Star marketing