The Winning Message
Subtitle: Candidate Behavior, Campaign Discourse, and Democracy (Communication, Society and Politics)
Publisher: Cambridge University Press
Published: May 13, 2002
Language: eng
Format: Hardcover
Number of pages: 198
ISBN-13: 9780521807333
Subjects: American studies; Media studies; Political parties; Political structure & processes; Politics / Current Events; Political Science; United States; Politics/International Relations; Politics and government; Political Ideologies - Democracy; Political Process - Elections; Political Process - General; Political Science / General; Politics, Practical--United States; Political campaigns; Political participation; Politics, Practical
First sentence: Observers of American elections regularly bemoan the lack of substance in contemporary political campaigns.