Globesity, food marketing, and family lifestyles
By: Stephen Kline
Publisher: Palgrave Macmillan
Published: 2011
Place of publication: New York
Language: eng
Number of pages: 252
ISBN-13: 9780230537408
Description: "This book examines the public controversies surrounding lifestyle risks in the consumer society. Comparing news coverage of the globesity pandemic in Britain and the USA, it illustrates the way moral panic brought childrens food marketing to the centre of the policy debates about consumer lifestyles"--
Table of contents: title: Machine generated contents note: Introduction: Lifestyle Risks and Food Politics; title: PART I: Risk Agenda Setting, Moral Panic and News in a Risk Society; title: Epidemic Proportions: The Medicalization of Globesity; title: Canaries in the Supermarkets: Pandemic Politics and Child Consumers; title: PART II: Marketing to Children and Lifestyle Risks; title: The Promotional a Healthy Diet?: Comparing Food Marketing Systems in the UK and North America; title: Limited Persuasion: Mitigating factors in the formation of Brand Choice among Canadian Children; title: PART II: Consumer Socialisation in Mediated Saturated Households; title: Fast Food and Sluggish Kids: Managing Lifestyle Risks in Canadian Families; title: Pulling the Plug: Consumer Literacy in a Risk Society; title: Conclusion: Beyond Cultural Contradictions: Mediated Markets, Consumerism and Lifestyle Risks.