Corporate strategic analysis
By: Marcus C. Bogue III, Elwood S. Buffa.
Contributors: Buffa, Elwood Spencer, 1923-
Publisher: Free Press; Collier Macmillan
Published: 1986
Place of publication: New York; London
Language: eng
Number of pages: 246
Subjects: Strategic planning.
Description: Examine recent corporate successes and failures. Analyze market structures comparing fragmented markets-characteristic of new industries such as computer software with consolidated markets such as mani.. fold business forms.
Notes: Bibliography: p. 233-239.
Includes index.