Marketing Research
Subtitle: Within a Changing Information Environment  w/Data Disk Pkg
Edition: 2 edition
Publisher: McGraw-Hill/Irwin
Published: April 19, 2002
Language: eng
Format: Hardcover
Number of pages: 704
ISBN-13: 9780072538397
Subjects: Market research; Marketing Research; Business & Economics; Business / Economics / Finance; Coursepacks; Business/Economics; Marketing - Research; Business & Economics / Marketing / Research