Crafting Customer Value
Subtitle: The Art and Science
Edition: New Ed edition
Publisher: Purdue University Press
Published: January 1, 2004
Language: eng
Format: Paperback
Number of pages: 193
ISBN-13: 9781557533708
Subjects: Customer services; Consumer Behavior - General; Business & Economics; Business / Economics / Finance; Business/Economics; Customer Service; Business & Economics / Public Relations