Children and adolescents in the market place
Subtitle: twenty-five years of academic research
By: Tomasita M. Chandler and Barbara M. Heinzerling.
Contributors: Heinzerling, Barbara M.
Publisher: Pierian Press
Published: 1999
Place of publication: Ann Arbor, Michigan
Language: eng
Number of pages: 669
Subjects: Marketing research; Advertising and children; Child consumers -- United States
Notes: Includes bibliographical references and indexes.