Foreign operation methods
Subtitle: theory, analysis, strategy
By: Lawrence S. Welch, Gabriel R.G. Benito, Bent Petersen.
Contributors: Benito, Gabriel R. L., 1960-; Petersen, Bent.
Publisher: Edward Elgar
Published: 2007
Place of publication: Cheltenham, UK; Northampton, MA, USA
Language: eng
ISBN-13: 9781845420444
Subjects: International business enterprises -- Management; Foreign trade regulation; International trade
Notes: Includes bibliographical references and index.
Table of contents: title: Introduction and theory; title: Introduction; title: Theoretical approaches; title: Modes of operation; title: Franchising; title: Licensing; title: Management contracts; title: International subcontracting; title: Project operations; title: Exports; title: Alliances; title: Foreign direct investment; title: Strategies; title: Mode switching and stretching strategies; title: Mode combination strategies; title: Internationalisation, international strategies and FOMs; title: Conclusion; title: Conclusions and recommendations.