Polit-Marketing
Subtitle: das Marketing-Management der politischen Parteien
By: Edgar Wangen.
Series: Beiträge zur sozialwissenschaftlichen Forschung ;; Bd. 48
Publisher: Westdeutscher Verlag
Published: 1983
Place of publication: Opladen
Language: ger
Number of pages: 311
Subjects: Campaign management.; Political parties.; Political campaigns.; Marketing.
Notes: Bibliography: p. 284-311.