Research on the effects of television advertising on children
Subtitle: a review of the literature and recommendations for future research : report prepared for National Science Foundation, Research Applications Directorate, RANN--Research applied to National Needs, Division of Advanced Productivity Research and Technology.
Contributors: Adler, Richard, 1942-; National Science Foundation (U.S.). Division of Advanced Productivity Research and Technology.
Publisher: NSF : [for sale by the Supt. of Docs., U.S. Govt. Print. Off.
Published: 1977
Place of publication: [Washington]
Language: eng
Number of pages: 229
Subjects: Television advertising and children -- United States.; Television advertising and children -- Research -- United States.
Notes: Bibliography: p. 207-229.
Cover title.
"Principal investigator: Richard P. Adler." 
"NSF/RA 770115."