Japanese multinationals in Europe
Subtitle: a comparison of automobile and pharmaceutical industries
By: by Ken-ichi Ando.
Series: New horizons in international business
Publisher: Edward Elgar Pub.
Published: 2005
Place of publication: Cheltenham; Northampton, Ma
Language: eng
Number of pages: 201
Subjects: International business enterprises -- Japan.; Pharmaceutical industry -- European Union countries.; Corporations, Japanese -- European Union countries.; Automobile industry and trade -- European Union countries.
Notes: Based on his Ph.D. thesis, Dept. of Economics, University of Reading, U.K.

Includes bibliographical references and index.
Table of contents: value: Introduction; value: Literature survey; value: Methodology; value: Preliminary compaison between automobile and pharmaceutical industries; value: Locational patterns of European subsidiaries; value: The entry mode into Europe; value: Pan-European management; value: Conclusion.