American wheels, Chinese roads
Subtitle: the story of General Motors in China
By: Michael J. Dunne
Publisher: John Wiley & Sons (Asia)
Published: 2011
Place of publication: Singapore
Language: eng
Number of pages: 227
ISBN-13: 9780470828618
Subjects: Foreign Corporations; General Motors Corporation; Automobile industry and trade
Other titles: Story of General Motors in China
Notes: Includes index.
Table of contents: title: Introduction; title: Scaling new heights; title: Many Detroits; title: Getting a foothold; title: in quicksand; title: The back door; title: The hook; title: A reality show; title: The kit price; title: Putting Shanghai first; title: Signing the deal; title: Two sons; title: The launch; title: Fiefdoms; title: Paper cups; title: The Chery surprise; title: Porsches and sweet potatoes; title: Getting their arms around China; title: The best and worst times; title: Miniature vehicles; title: A chill wind; title: The favor; title: A memory palace; title: The great tide; title: Electric cars and elevators; title: Conclusion: The end of the beginning.