Fighting words
Subtitle: the media, the Red Sox and the all-encompassing passion for baseball in Boston
By: Jerry Beach
Publisher: Rounder Books
Published: 2009
Place of publication: Burlington, MA
Language: eng
Number of pages: 232
ISBN-13: 9781579401214
Notes: Includes bibliographical references.
Table of contents: title: Introduction; title: Cast of characters; title: The writers and the Sox : a complicated relationship; title: Nomar, Pedro, Ted, and Yaz; title: Lou Gorman and Dan Duquette : different approaches; title: same result?; title: The Boston media : the ultimate insiders; title: "Gehrig38" and the bridge between the mainstream and alternative media; title: New ownership, familiar suspicions; title: From "the hawk" to "cowboy up"; title: Managing the media; title: The evolution of Theo Epstein; title: Challenges old and new in the post-"curse" era.