BrandDigital
Subtitle: simple ways top brands succeed in the digital world
By: Allen P. Adamson.
Publisher: Palgrave Macmillan
Published: 2009
Place of publication: Basingstoke
Language: eng
Number of pages: 290
ISBN-13: 9780230617629
Subjects: Branding (Marketing); Brand name products; Internet marketing
Notes: Includes index.

Originally published: 2008.