Marketing
Subtitle: an international perspective
By: Philip R. Cateora, Susan M. Keaveney.
Contributors: Keaveney, Susan M.
Series: Irwin perspectives in international business
Publisher: Irwin
Published: 1987
Place of publication: Homewood, Ill
Language: eng
Number of pages: 172
Subjects: Export marketing.; Export marketing -- United States.
Notes: Includes bibliographies and index.