Getting to know the competition
Subtitle: a strategic marketing guide for local government managers
By: by Kieron Walsh, Ian Briggs.
Contributors: Briggs, Ian.; Local Government Management Board.
Publisher: Local Government Management Board
Published: 1993
Place of publication: Luton
Language: eng
Number of pages: 21
Subjects: Local government -- Great Britain.; Marketing -- Great Britain -- Management.; Municipal services -- Great Britain -- Marketing.
Notes: Includes bibliographical references.