Global Marketing
Subtitle: A Decision-Oriented Approach (4th Edition)
Edition: 4 edition
Publisher: Prentice Hall
Published: May 25, 2007
Language: eng
Format: Paperback
Number of pages: 752
ISBN-13: 9780273706786
Subjects: Multinationals; Sales & marketing; Export Trade; Marketing; Business & Economics; Business / Economics / Finance; Business/Economics; International - Marketing; Business & Economics / Marketing / International