Renegades write the rules
Subtitle: how the Digital Royalty use social media to innovate
By: Amy Jo Martin
Publisher: Jossey-Bass
Published: 2012
Place of publication: San Francisco
Language: eng
ISBN-13: 9781118340516
Subjects: Social aspects; Social media; Digital Royalty (Firm); Internet in public relations; Digital communications
Notes: Includes bibliographical references and index.