Consumer-citizens of China
Subtitle: the role of foreign brands in the imagined future China
By: Kelly Tian and Lily Dong
Contributors: Dong, Lily
Series: Routledge contemporary China series -- 60
Publisher: Routledge
Published: 2011
Place of publication: London; New York
Language: eng
Number of pages: 147
ISBN-13: 9780415553490; 9780203840115
Subjects: Brand choice; Civilization; Psychology; Consumers; Foreign influences; Psychological aspects; Nationalism
Notes: Includes bibliographical references and index.