The Strategy Formulation Process
Subtitle: A Military-Business Comparison
Publisher: Palgrave Macmillan
Published: September 6, 2002
Language: eng
Format: Hardcover
Number of pages: 292
ISBN-13: 9780333984451
Subjects: Business strategy; Management & management techniques; Military tactics; Business & Economics; Business / Economics / Finance; Business/Economics; Human Resources & Personnel Management; Management Science; Business & Economics / Management Science; Business planning; Leadership; Military planning; Strategic Planning
First sentence: If it is legitimate for those in industry to use phrases like 'we have won the battle for industry leadership', 'we have successfully defended our market position', or 'we have made a killing on the stock market', there is a notional link suggested between military and business thinking.