Brilliant copywriting
Subtitle: how to craft the most interesting and effective copy imaginable
By: Roger Horberry
Publisher: Pearson Longman
Published: 2009
Place of publication: Harlow, England; New York
Language: eng
Number of pages: 159
ISBN-13: 9780273727347
Subjects: Advertising copy
Notes: Includes biblographical references (p. [157]159).