Competitive strategy for health care organizations
Subtitle: techniques for strategic action
By: Alan Sheldon with Susan Windham.
Contributors: Windham, Susan.
Publisher: Dow Jones-Irwin
Published: 1984
Place of publication: Homewood, Ill
Language: eng
Number of pages: 176
Subjects: Medical care -- Marketing.; Health services administration.; Business planning.; Competition.
Notes: Bibliography: p. 169-170.
Includes index.