Innovation and creativity in travel research and marketing
Subtitle: keys to survival and opportunity
By: Travel and Tourism Research Association
Contributors: University of Utah. Bureau of Economic and Business Research; Travel and Tourism Research Association (U.S.)
Publisher: Bureau of Economic and Business Research, Graduate School of Business, University of Utah
Published: 1981
Place of publication: Salt Lake City
Language: eng
Number of pages: 436
Subjects: Travel -- Research -- Congresses; Tourism -- United States -- Congresses
Notes: Proceedings of the 12th annual conference held in Las Vegas, Nev., June 7-10, 1981

Includes bibliographies