Which Ad Pulled Best?
Edition: 9 edition
Publisher: McGraw-Hill/Irwin
Published: September 20, 2002
Language: eng
Format: Paperback
Number of pages: 144
ISBN-13: 9780072556643
Subjects: Sales & marketing; Advertising; Business & Economics; Business / Economics / Finance; Supplementals & Ancillaries; Business/Economics; Advertising & Promotion; Business & Economics / Advertising & Promotion; Advertising copy; Evaluation