Analyse économique du fait publicitaire.
By: Préf. d'André Piatier.
Series: Techniques économiques modernes,; t. 31; Série Production et marchés,; 8
Publisher: Gauthier-Villars
Published: 1970
Place of publication: Paris
Language: fre
Number of pages: 165
Subjects: Advertising.
Notes: Bibliography: p. [155]-160.