Methods in behavioral research
By: Paul C. Cozby.
Edition: 9th ed.
Publisher: McGraw-Hill Higher Education
Published: 2007
Place of publication: New York, NY
Language: eng
Number of pages: 410
ISBN-13: 9780073531816
Subjects: Psychology -- Research -- Methodology.; Social sciences -- Research -- Methodology.
Notes: Includes registration code to access McGraw-Hill premium content and McGraw-Hill online resources.

Includes bibliographical references (p. 386-396) and index.
Table of contents: value: Scientific understanding of behavior; value: Where to start; value: Ethical research; value: Studying behavior; value: Measurement concepts; value: Observing behavior; value: Asking people about themselves : survey research; value: Experimental design; value: Conducting experiments; value: Complex experimental designs; value: Single case, quasi-experimental, and developmental research; value: Understanding research results : description and correlation; value: Understanding research results : statistical inference; value: Generalizing results.