広告の理論と戦略
By: Shimizu Kōichi cho
Edition: Dai 9-han.
Publisher: Sōseisha
Published: 2000
Place of publication: Tōkyō
Language: jpn
Number of pages: 400
Subjects: Advertising
Other titles: Kōkoku no riron to senryaku; Kōkoku riron.
Notes: Colophon title: Kōkoku riron.

Includes bibliographical references and indexes.