Why Customers Come Back
Subtitle: How to Create Lasting Customer Loyalty
Publisher: Career Press
Published: January 2004
Language: eng
Format: Paperback
Number of pages: 224
ISBN-13: 9781564146953
Subjects: Business & Management; Reference; Customer loyalty; Business & Economics; Business / Economics / Finance; Customer Service; Marketing - Research; Customer relations
First sentence: American business can be fickle.