Strategy--process, content, context
Subtitle: an international perspective
By: Bob de Wit, Ron Meyer ; with the assistance of Marc Huygens.
Contributors: Meyer, Ron.
Publisher: West Pub. Co.; West Publishing Company
Published: 1994
Place of publication: Minneapolis/St. Paul
Language: eng
Number of pages: 877
Subjects: Strategic planning.; Business planning.; International business enterprises.
Notes: Includes bibliographical references and indexes.