Explorations of Marketing in Society
Edition: 1 edition
Publisher: South-Western Educational Pub
Published: March 20, 2007
Language: eng
Format: Hardcover
Number of pages: 976
ISBN-13: 9780324304305
Subjects: Sales & marketing; Business And Society; Marketing; Business & Economics; Business / Economics / Finance; Textbooks; Business/Economics; Marketing - General; Business & Economics / Marketing / General; Consumer behavior; Social aspects; Social marketing