The Dartnell marketing manager's handbook
By: editor, Steuart Henderson Britt.
Contributors: Britt, Steuart Henderson, 1907-; Dartnell Corporation.
Edition: 1st ed.
Publisher: Dartnell
Published: 1973
Place of publication: Chicago
Language: eng
Number of pages: 1135
Subjects: Marketing -- Handbooks, manuals, etc.; Marketing -- Management -- Handbooks, manuals, etc.
Genres: Handbooks, manuals, etc.
Other titles: Marketing manager's handbook.
Notes: On spine: Marketing manager's handbook.

Includes bibliographies and index.