Marketing research, its function, scope, and method
By: by D. M. Phelps.
Series: [Michigan. University. School of Business Administration. Bureau of Business Research] Michigan business studies.; vol. 8, no. 2
Publisher: University of Michigan, School of Business Administration, Bureau of Business Research
Published: 1937
Place of publication: Ann Arbor
Language: eng
Number of pages: 81
Subjects: Marketing.