The Product Managers Handbook, 3E
Edition: 3 edition
Publisher: McGraw-Hill
Published: November 7, 2005
Language: eng
Format: Hardcover
Number of pages: 389
ISBN-13: 9780071459389
Subjects: Production & quality control management; New products; Management - General; Business & Economics; Business / Economics / Finance; Business/Economics; Product management; Marketing - Product Management; Business & Economics / Management; Marketing
First sentence: THERE HAS BEEN an evolution in product management over the past decade.