Trends in advertising agency-client relationships
By: by William A. Evans.
Series: Cranfield research papers in marketing & logistics -- 13.
Publisher: Cranfield Institute Press for the School of Management
Published: 1976
Place of publication: Cranfield, Eng
Language: eng
Number of pages: 117
Subjects: Advertising agencies -- Public relations.; Advertising departments -- Public relations.; Advertising -- Management.
Notes: Bibliography: p. 117.