Market orientation in food and agriculture
By: Klaus G. Grunert ... [et al.].
Contributors: Grunert, Klaus G.,
Publisher: Kluwer Academic Publishers
Published: 1996
Place of publication: Boston
Language: eng
Number of pages: 283
Subjects: Food industry and trade -- Europe; Produce trade -- Europe; Farm produce -- Europe -- Marketing; Food -- Marketing
Notes: Includes bibliographical references (p. 255-268) and index.