IEG's guide to sponsorship
Subtitle: everything you need to know about sports, arts, event, entertainment and cause marketing
By: Lesa Ukman.
Contributors: International Events Group.
Publisher: IEG
Published: 2008
Place of publication: Chicago
Language: eng
Number of pages: 154
Subjects: Special events -- Marketing; Sponsors
Other titles: International Events Group's guide to sponsorship; Guide to sponsorship; Everything you need to know about sports, arts, event, entertainment and cause marketing
Notes: Cover title.