The practical application of market research.
Subtitle: Les applications pratiques des etudes de marche. Papers, ESOMAR congress, 1970, Barcelona, 6-10 September.
Published: 1970
Place of publication: [Amsterdam]
Language: eng
Number of pages: 493
Subjects: Marketing research -- Congresses.; Marketing -- Management -- Congresses.
Genres: Congresses.
Other titles: Les applications pratiques des etudes de marche.
Notes: Includes bibliographical references.
English, French or German.