Excellence in managing worldwide customer relationships
By: Thomas A. Cook
Series: The global warrior series -- 5; Global warrior series
Published: 2017
Language: eng
Number of pages: 358
ISBN-13: 9781482226195
Subjects: Electronic commerce; Customer services; Management; Customer relations; Consumer satisfaction
Description: "Every company is recognizing the critical importance of protecting its customer base by raising the bar of its customer service prowess. This book will first look at the obstacles in customer service management and provide a 10-step process for developing a best-practices approach that offers the best opportunity for excellence, world class initiatives, and high client satisfaction and retention levels. In addition, the book will focus on how technology can be used in customer service relationships that will enhance customers' loyalty. As companies grow internationally, the book will also look at customer service in global operations, cultural issues, and expanding into world markets. The book will differentiate itself from others in this class by: providing a more direct, no-nonsense approach, analyzing technology options, global reach and offering a methodology for world-class status and results" -- From the publisher.
Notes: Includes bibliographical references and index.
Table of contents: title: The challenges of customer service and business development in international business; title: Establishing a robust and aggressive export sales and customer service strategy; title: E-commerce; title: Cargo loss control; title: Regulatory and trade compliance concerns in international trade; title: Utilizing service providers and other useful third parties to enhance your customer service capabilities; title: Negotiating skill sets in global customer service; title: Best practices in sales, business development and customer service; title: Appendix.