Customer experience management rebooted
Subtitle: are you an experience brand or an efficiency brand?
By: Steven Walden
Publisher: Palgrave Macmillan
Published: 2017
Language: eng
Number of pages: 260
ISBN-13: 9781349949045
Subjects: Industrial management; Management; Business; Big data; Planning; Leadership; Organization; Customer relations
Notes: Includes bibliographical references and index.