Consumer behavior [by] James F. Engel, David T. Kollat [and] Roger D. Blackwell.
Contributors: Blackwell, Roger D.,; Kollat, David T.,
Edition: 2D ed.
Series: Holt, Rinehart and Winston marketing series
Publisher: Holt, Rinehart and Winston
Published: 1973
Place of publication: New York
Language: eng
Number of pages: 689
Subjects: Consumers; Marketing research