Social media in the public sector field guide
Subtitle: designing and implementing strategies and policies
By: Ines Mergel and Bill Greeves
Contributors: Greeves, Bill
Edition: 1st ed.
Publisher: Jossey-Bass
Published: 2013
Place of publication: San Francisco
Language: eng
Number of pages: 302
ISBN-13: 9781118109946
Subjects: Social media; Technological innovations; Political participation; Internet in public administration; Political aspects
Description: In today's networked world, the public sector is tapping into new media applications to increase government organizations' participation, transparency and collaboration. The book contains a review of the current state of the public administration literature and shows how Government 2.0 activities can potentially challenge or change the existing paradigms. It includes an overview of each of the tools used to increase participation, transparency and collaboration. The book also highlights case examples at the local, state, federal and international levels. The author offers recommendations for the implementation processes at the end of each chapter and includes suggested readings and references.
Notes: Includes bibliographical references and index.