Advocacy advertising and large corporations
Subtitle: social conflict, big business image, the news media, and public policy
By: S. Prakash Sethi.
Publisher: Lexington Books
Published: 1977
Place of publication: Lexington, Mass
Language: eng
Number of pages: 355
Subjects: Advocacy advertising.; Corporations -- Public relations.; Industries -- Social aspects.
Notes: Bibliography: p. 335-348.
Includes index.