The rejects
By: by Nathan Aaseng
Publisher: Lerner Publications Co.
Published: 1989
Place of publication: Minneapolis
Language: eng
Number of pages: 80
ISBN-13: 9780822506775
Subjects: Cas, Études de; Case studies; Ouvrages pour la jeunesse; Success in business; Juvenile literature; Succès dans les affaires
Description: Describes various companies that succeeded despite initial rejection and the certainty of "experts" that the product they offered would fail.
Notes: Includes index.
Table of contents: title: Jell-O; title: Graham Cracker; title: Borden; title: Reader's Digest; title: Birdseye; title: Monopoly; title: Xerox; title: Lear Jet; title: Orville Redenbacher; title: Federal Express.