Strategic approach on service quality management in rural banking
By: A. Arulraj, A. Ananth
Contributors: Ananth, A.
Publisher: Serials Publications
Published: 2011
Place of publication: New Delhi
Language: eng
Number of pages: 113
ISBN-13: 9788183874618
Subjects: Customer services; Management; Banks and banking; Rural credit
Description: Study conducted in Nagapattinam District, Tamil Nadu, India.
Notes: Includes bibliographical references (p. [91]-113).