Marketing leadership in hospitality
Subtitle: foundations and practices
By: Robert C. Lewis, Richard E. Chambers, Harsha E. Chacko.
Contributors: Chambers, Richard E. 1956-; Chacko, Harsha E.
Edition: 2nd ed.
Publisher: Van Nostrand Reinhold
Published: 1995
Place of publication: New York
Language: eng
Number of pages: 844
Subjects: Hospitality industry -- Marketing.
Notes: Includes bibliographical references and index.