The Analysis of communication content
Subtitle: developments in scientific theories and computer techniques.
By: Edited by George Gerbner [and others]
Contributors: Gerbner, George, ed.; Annenberg School of Communications (University of Pennsylvania)
Publisher: Wiley
Published: 1969
Place of publication: New York
Language: eng
Number of pages: 597
Subjects: Content analysis (Communication) -- Addresses, essays, lectures; Information storage and retrieval systems -- Addresses, essays, lectures
Description: To provide a comprehensive account of the present state of content analysis.
Notes: Bibliography: p. 555-578.
Based on a conference held at the Annenberg School of Communications, University of Pennsylvania, November 16-18, 1967; with other material added.