International management and language
By: Susanne Tietze.
Publisher: Routledge
Published: 2008
Place of publication: Abingdon [England]; New York
Language: eng
ISBN-13: 9780415403931; 9780203929353
Subjects: International business enterprises -- Management -- Cross-cultural studies; Language and culture; Communication in management -- Cross-cultural studies; Intercultural communication; Corporate culture -- Cross-cultural studies
Genres: Cross-cultural studies
Notes: Includes bibliographical references and index.
Table of contents: title: Setting the scene; title: Introduction; title: Language matters; title: Management and language; title: International management and language; title: English as the global lingua franca; title: Spreading the management gospel- in English; title: Introduction; title: German: a language of management designed for Klarheit (by Nigel Holden); title: Russia's long struggle with western terms of management and the concepts behind them (by Nigel Holden, Olga Kuznetsova and Gerhard Fink); title: Language and careers in multinational corporations (by Rebecca Piekkari); title: The business unit concept at Akzo and the interpreting role of the CEO (by Luchien Karsten and Luc-Jan Wopert); title: Communication strategies and cultural assumptions: an analysis of French-Japanese business meetings (by Hiromasa Tanaka); title: An Italian perspective on international meetings, management and language (by Gina Poncini and Elisa Turra); title: Humour.