Proceedings of the Financial Advertisers Association
Subtitle: thirty-first annual convention, San Francisco, California, October 7, 8, 9, 10, 1946.
Contributors: Brown, Dale.; Townsend, L. E.; Johnson, Charles G.; Bailey, C. W.; Gros, Robert R.; McClelland, Harry.; Callahan, Albert J.; Wooten, Ben H.; Doe, Rilea W.; Marcus, William A.; Hobart, Donald M. b. 1897.; Balzari, R. A.
Publisher: Financial Advertisers Association
Published: 1947
Place of publication: [Chicago, Ill
Language: eng
Number of pages: 210
Subjects: Advertising -- Congresses; Selling -- Congresses; Marketing -- Congresses
Genres: Congresses.
Other titles: 31st annual convention, Financial Advertisers Association, 1946; 31st annual F.A.A. convention
Table of contents: title: President's message / Dale Brown; title: Introductory speech / L. E. Townsend; title: Welcome to California / Charles G. Johnson; title: The adventures of tomorrow / C.W. Bailey; title: Politicians, prophets and people / Robert R. Gros; title: America looks to you, Mr. Advertising Man / Harry McClelland; title: Trust business, more or less / Albert J. Callahan; title: The lender and the veteran / Ben H. Wooten; title: Don't be your age / Rilea W. Doe; title: The swing of the pendulum in mortgage lending / William A. Marcus; title: Consumer research, housing problems / Donald M. Hobart; title: Basic selling principles / R. A. Balzari; title: Constitution and by-laws, including all amendments made to October 28, 1944; title: Membership roster.