Political Marketing
Subtitle: A Comparative Perspective
Contributors: Darren G. Lilleker (Editor); Jennifer Lees-Marshment (Editor)
Publisher: Manchester University Press
Published: August 11, 2005
Language: eng
Format: Hardcover
Number of pages: 256
ISBN-13: 9780719068706
Subjects: Political campaigning & advertising; Political campaigns; Government - Comparative; Communication (General); Political Science (Specific Aspects); Politics/International Relations; Political Science; Politics / Current Events; Marketing; Political Process - Elections; Political Science / Elections; Communication; General; Campaign management; Congresses