Why They Don't Buy
Subtitle: The Science of Selling Online
Edition: 1st edition
Publisher: Financial Times/Prentice Hall
Published: December 4, 2001
Language: eng
Format: Hardcover
Number of pages: 256
ISBN-13: 9780273656746
Subjects: Business & Management; Sales & marketing; World Wide Web (WWW); Business & Economics; Business / Economics / Finance; Business/Economics; Advertising & Promotion; Customer Service; E-Commerce - Internet Marketing
First sentence: Each time you go through the steps, you will benefit from a virtuous circle of implementation and refinement.