Prepurchase preference and postconsumption satisfaction in a service exchange
By: Glenn B. Voss, A. Parasuraman
Contributors: Parasuraman, A.
Series: Report -- no. 95-113; Report (Marketing Science Institute) -- no. 95-113
Publisher: Marketing Science Institute
Published: 1995
Place of publication: Cambridge, Mass
Language: eng
Number of pages: 60
Subjects: Consumer behavior; Mathematical models; Consumer satisfaction; Quality of products; Pricing
Notes: "Working paper."

"October 1995."

Includes bibliographical references (p. 57-60)