Plunkett's sports industry almanac
Subtitle: 2009
By: editor and publisher: Jack W. Plunkett
Contributors: Plunkett Research, Ltd
Series: Plunkett's sports industry almanac -- 2009
Publisher: Plunkett Research
Published: 2008
Place of publication: Houston, Tex
Language: eng
ISBN-13: 9781282680128; 9781593921408; 9781593924829
Subjects: Professional sports; Directories; Sporting goods industry; Sports; Economic aspects
Other titles: Sports industry almanac
Description: The sports business is a dynamic and growing industry in the U.S., Europe, Asia Pacific and elsewhere. In addition to major sporting leagues and teams, related sectors include sporting goods manufacturing, sports apparel, sporting events broadcasting and retailing. Sports and professional athletes attract companies interested in endorsements, advertising, merchandising and marketing opportunities. Plunkett's Sports Industry Almanac covers such sectors, providing competitive intelligence, market research and business analysis. Our coverage includes sports business trends analysis and sports industry statistics. We also include a sports business glossary and a listing of sports industry contacts, such as industry associations. Next, we profile over 350 leading teams, leagues and sports sector companies. Profiles include business descriptions and up to 27 executives by name and title. Price includes a CD-ROM, which enables you to search, filter, view and export selected contact data, including executive names for mail merge and contact management. You'll find industry analysis, an overview and market research report of sports, sporting goods, sports marketing, stadiums, teams, and leagues business in one value-priced package.
Table of contents: title: Cover13;; title: CONTENTS; title: Glossary; title: INTRODUCTION; title: HOW TO USE THIS BOOK; title: Chapter 1; title: Introduction to the Sports Industry; title: NFL: The Biggest Money in U.S. Sports; title: Revenue Sharing Boosts Major League Baseball; title: NBA Lacks Revenue Sharing/Announces NBA China; title: Canadian Hockey Teams Soar Thanks to the Weak U.S. Dollar; title: NASCAR Weathers Rising Costs; title: Lucrative Television Rights Bring in Big Bucks; title: World Soccer Faces Trouble Due to Lack of Parity/MLS Sees Modest Growth; title: NCAA Sports Are Big Business; title: Golf Tournament Sponsorships Go for Big Bucks; title: Fantasy Sports Take Off, Creating $500 Million in Revenues Online; title: Equipment Manufacturers Scramble to Offer the Latest High-Tech Advantages; title: Lacrosse May Be the Fastest-Growing Team Sport in America; title: Sports Agents Become Indispensable; title: New Platforms Revolutionize Electronic Games; title: 8220;Cell8221; Chip Technology Sizzles in PS3; title: Bowling Looms Large/The Least Expensive Sports and Recreation Activities Draw the Most Participants; title: Aging Baby Boomers Will Cause Significant Changes in the Leisure Sector, Including Sports and Activity-Based Travel; title: Athletic Footwear Draws Big Names from Athletes to Designers; title: The Vast Majority of Shoes Sold in the U.S. Are Now Made in China; title: Exercise Apparel Sales Boom; title: Nanotechnology Has a Growing Role in Sports Equipment; title: High-Tech, Nanotech and Smart FabricsProliferate; title: Chapter 2; title: Sports Industry Overview; title: Selected U.S. Sports Industry Revenues: 1999-2006; title: Sports Industry Expenses & Sources of Revenue, U.S.: 2004-2006; title: U.S. Spectator Sports, Performing Arts & Related Industries, Breakdown of Expenses: 2004-2006; title: Wholesale Value of Annual Manufacturers' Shipments of Sporting Goods, U.S.: 2006-2007; title: Estimated Annual Sporting Goods Stores Retail Sales, Inventories & Purchases: 1998-2006; title: Exports of Sporting & Athletic Equipment, U.S.: 2001-2007; title: Imports of Sporting & Athletic Equipment, U.S.: 2001-2007; title: Overview of the Media Contracts of the Four Big Sports; title: Sports Participation Trends, U.S.: 2000-2007; title: Sports Industry Employment by Business Type, U.S.: 2002-2007; title: Chapter 3; title: Chapter 4; title: INDUSTRY LIST, WITH CODES; title: INDEX OF RANKINGS WITHIN INDUSTRY GROUPS; title: ALPHABETICAL INDEX; title: INDEX OF HEADQUARTERS LOCATION BY U.S. STATE; title: INDEX OF NON-U.S. HEADQUARTERS LOCATION BY COUNTRY; title: INDEX BY REGIONS OF THE U.S. WHERE THE FIRMS HAVE LOCATIONS; title: INDEX OF FIRMS WITH OPERATIONS OUTSIDE THE U.S.; title: Individual Profiles On Each Of THE SPORTS 350; title: ADDITIONAL INDEXES; title: INDEX OF FIRMS NOTED AS HOT SPOTS FOR ADVANCEMENT FOR WOMEN & MINORITIES; title: INDEX OF SUBSIDIARIES, BRAND NAMES AND AFFILIATIONS.