study of preferences for women's roles in advertisements
By: by Joni Newman & Sharon Gauthier.
Contributors: Gauthier, Sharon.; Carleton University. School of Business.
Publisher: School of Business, Carleton University, 198-?]
Place of publication: [Ottawa
Language: eng
Subjects: Women in advertising.; Sex role in advertising.
Notes: Typescript.

"Directed Studies submitted to Dr. L.A. Heshop."

Includes bibliographical references and index.