Marketing in the hospitality industry
By: Ronald A. Nykiel.
Edition: 3rd ed.
Publisher: Educational Institute of the American Hotel & Motel Association
Published: 1997
Place of publication: East Lansing, Mich
Language: eng
Number of pages: 308
Subjects: Hospitality industry -- Marketing.
Notes: Includes bibliographical references (p. [285]-287) and index.