Marketing
Subtitle: Principles and Perspectives (Paperback) with Online Learning Center Premium Content Card + SmartSims
Edition: 5 edition
Publisher: McGraw-Hill/Irwin
Published: November 21, 2005
Language: eng
Format: Paperback
Number of pages: 588
ISBN-13: 9780073225692
Subjects: Sales & marketing; Business / Economics / Finance; Business & Economics; Coursepacks; Business/Economics; Marketing - General; Business & Economics / Marketing / General