Marketing for libraries and information agencies
By: edited by Darlene E. Weingand.
Contributors: Weingand, Darlene E.
Series: Libraries and information science series
Publisher: Ablex Pub. Corp.; ABC-CLIO, LLC
Published: 1984
Place of publication: Norwood, N.J
Language: eng
Number of pages: 130
Subjects: Libraries -- Public relations.; Information services -- Public relations.; Advertising -- Information services.; Information services -- Marketing.; Advertising -- Libraries.; Libraries -- Marketing.
Notes: Includes bibliographies and indexes.