Die Individualisierung von Inhalten mittels PoD als Chance für den Buchverlag
By: Ute Nöth.
Series: Studien zur Medienwirtschaft ;; Bd. 1
Publisher: Holger Ehling Publishing; IKO-Verlag für Interkulturelle Kommunikation
Published: 2002
Place of publication: Frankfurt am Main
Language: ger
Number of pages: 139
Subjects: On-demand printing.; On-demand printing -- Germany.; Electronic books -- Marketing.; Books -- Marketing.
Notes: Includes bibliographical references (p. 131-139).
Originally presented as the author's Diplomarbeit--Hochschule für Technik, Wirtschaft und Kultur Leipzig (FH), 2001.