Media planning
Subtitle: published on behalf of the institute of practitioners in advertising
Contributors: Institute of Practitioners in Advertising
Publisher: Business Books
Published: 1971
Place of publication: London
Language: eng
Number of pages: 210
ISBN-13: 9780220668372
Subjects: Advertising
Notes: 4 PLATESbILLUS, FACINS., MAP. INDEX.

Includes bibliographical references (pages 201-203).