Like, follow, share
Subtitle: awesome, actionable social media marketing to maximize your online potential
By: Suse Barnes
Publisher: Tycho Press
Published: 2015
Place of publication: Berkeley, CA
Language: eng
ISBN-13: 9781623155728
Subjects: Internet marketing; Social media; Internet advertising; Business and Management; Online social networks
Other titles: Awesome, actionable social media marketing to maximize your online potential
Description: In the past decade, the options for building a brand, attracting new fans, and keeping long-time customers loyal have exploded. Knowing how to optimize your business's social media efforts and keeping all these balls in the air can be challenging. Like, Follow, Share will show you how to use social media to establish an online persona to reach your audience and includes information on: Choosing the best social media tool(s) for your business, Creating and adding value to your social media activities, The 12 principles of social media, The best tips and tricks for getting the most out of the major social networks, Don't let your business get left behind.
Notes: "Facebook, Instagram, Twitter, Snapchat"--Cover.

Includes bibliographical references (pages 239-242) and index.
Table of contents: title: You & your work; title: Branding yourself; title: Creating an online persona; title: Defining your audience; title: Word of mouth; title: Intro to social media; title: Choosing the best social media for your purpose; title: Creating primary content; title: Managing secondary content; title: Creating and adding value; title: Advanced hacks; title: The 21 principles of social media; title: All the best tips you'll ever need for top social networks today.