Marketing research
Subtitle: a computer assisted approach
By: D.A. Schellinck, R.N. Maddox.
Contributors: Maddox, R. N. 1938-
Series: The Dryden Press series in marketing
Publisher: Dryden Press
Published: 1987
Place of publication: New York
Language: eng
Number of pages: 224
Subjects: Marketing research -- Data processing.; Marketing research -- Statistical methods -- Data processing.