Loglineare Modellierung mit dem Abschlusstest
Subtitle: ein Instrument für die empirische Marketingforschung
By: Karla Schiller.
Series: Hochschulschriften zur Betriebswirtschaftslehre ;; Bd. 38
Publisher: V. Florentz
Published: 1986
Place of publication: München
Language: ger
Number of pages: 226
Subjects: Marketing -- Decision making -- Mathematical models.; Marketing research -- Mathematical models.
Notes: Bibliography: p. 209-223.
Originally presented as the author's thesis (doctoral--Universität Karlsruhe (TH), 1986)
Includes index.