Playing to win
Subtitle: how strategy really works
By: A.G. Lafley, Roger L. Martin
Contributors: Martin, Roger L.
Publisher: Harvard Business Review Press
Published: 2013
Place of publication: Boston, Mass
Language: eng
Number of pages: 260
ISBN-13: 9781422187395
Subjects: Procter & Gamble Company; Organizational change; Strategic planning; Success in business
Description: Strategy is not complex.  But it is hard.  It's hard because it forces people and organizations to make specific choices about their future -- something that doesn't happen in most companies.  In this book, two well-known business thinkers get to the heart of strategy -- explaining what it's for, how to think about it, why you need it, and how to get it done.
Notes: Includes bibliographical references (p. [239]-243) and index.
Table of contents: title: Introduction : how strategy really works; title: Strategy is choice; title: What is winning; title: Where to play; title: How to win; title: Play to your strengths; title: Manage what matters; title: Think through strategy; title: Shorten your odds; title: Conclusion : the endless pursuit of winning.