The Elements of Persuasion
Subtitle: Use Storytelling to Pitch Better, Sell Faster & Win More Business
Publisher: Collins
Published: August 14, 2007
Language: eng
Format: Hardcover
Number of pages: 256
ISBN-13: 9780061179037
Subjects: Industrial Psychology; Sales; Business & Economics; Business / Economics / Finance; Business/Economics; General; Sales & Selling - Techniques; Business & Economics / General; Industrial & Organizational Psychology; Sales & Selling - General; Persuasion (Psychology); Psychological aspects; Selling; Success in business