Tourism Social Media
Subtitle: Transformations in Identity, Community and Culture
Publisher: Emerald Publishing Limited
Published: 2013
Language: eng
Number of pages: 250
ISBN-13: 9781781902134
Subjects: Tourism; Social media
Description: This volume addresses the transformative power of tourism social media and offers novel theoretical and methodological approaches to its academic investigation. Acknowledging the collective value creation mechanisms of new media, the authors explore how technology nurtures, augments and modifies social or commercial interactions in tourism.