Cluster analysis and its applications in marketing research
By: Lawrence Sherman, Jagdish N. Sheth
Contributors: Sheth, Jagdish N, joint author; University of Illinois at Urbana-Champaign. College of Commerce and Business Administration
Series: Faculty working papers -- no. 261; Faculty working papers -- no. 261.
Publisher: College of Commerce and Business Administration, University of Illinois at Urbana-Champaign
Published: 1975
Place of publication: [Urbana, Ill.]
Language: eng
Number of pages: 24
Subjects: Cluster analysis; Marketing research
Notes: Includes bibliography.