B2C duo qu dao xiao fei xing wei yan jiu
Subtitle: Research on B2C Multi-channel Consumption Behavior
By: Jiang Kan zhu
Edition: Di 1 ban
Series: Guan li xue xue shu wen ku. Gong shang guan li lei
Publisher: Hua zhong ke ji da xue chu ban she
Published: 2011
Place of publication: Wuhan
Language: chi
Number of pages: 148
ISBN-13: 9787560972480
Subjects: Consumer behavior; Psychology; Consumers
Other titles: Research on B2C Multi-channel Consumption Behavior
Notes: Includes bibliographical references (pages 124-140).