Electronic media management
By: Peter K. Pringle, Michael F. Starr, William E. McCavitt.
Contributors: Starr, Michael F., 1940-; McCavitt, William E., 1932-
Edition: 3rd ed.
Publisher: Focal Press
Published: 1995
Place of publication: Boston
Language: eng
Number of pages: 425
Subjects: Television stations -- Management.; Radio stations -- Management.; Broadcasting -- Management.
Notes: Includes bibliographical references (p. [401]-409) and index.