Measurement of consumer interest
By: ed. by C.W. Churchman, R.L. Ackoff and M. Wax
Contributors: Ackoff, R. L.; Wax, M.
Publisher: University of Pennsylvania Press
Published: 1947
Place of publication: Philad
Language: eng
Subjects: Applied Psychology; Consumers
Notes: Proceedings of 2nd Congress on experimental method sponsored by the Unviersity of Pennsylvania, May, 1946.