Guidelines for the public use of market and opinion research
By: the Public Affairs Council [and] Advertising Research Foundation.
Contributors: Public Affairs Council.; Advertising Research Foundation.
Publisher: The Foundation
Published: 1981
Place of publication: New York, N.Y. (3 E. 54th St., New York 10022-3180)
Language: eng
Number of pages: 15
Subjects: Market surveys -- United States -- Evaluation.; Public opinion polls -- United States -- Evaluation.; Public use -- United States.
Notes: "October 1981."