Customer.Community
Subtitle: unleashing the power of your customer base
By: Drew Banks, Kim Daus ; foreword by Scott Cook ; afterword by Michael Lowestein.
Contributors: Daus, Kim.
Edition: 1st ed.
Series: The Jossey-Bass business & management series; Jossey-Bass business & management series
Publisher: Jossey-Bass
Published: 2002
Place of publication: San Francisco
Language: eng
Number of pages: 254
Subjects: Customer relations; Market segmentation; Electronic commerce
Notes: Includes bibliographical references (p. 235-243) and index.