Zhongguo jin dai guang gao shi yan jiu
Subtitle: Zhongguo jindai guanggaoshi yanjiu
By: Du Yanyan zhu
Edition: Di 1 ban
Series: Zhongguo guang gao fa zhan shi yan jiu cong shu; Zhongguo guang gao fa zhan shi yan jiu cong shu
Publisher: Xiamen da xue chu ban she
Published: 2013
Place of publication: Xiamen Shi
Language: chi
Number of pages: 276
ISBN-13: 9787561546833
Subjects: Advertising; History
Other titles: Zhongguo jindai guanggaoshi yanjiu
Description: Summary in Chinese field only.
Notes: Includes bibliographical references (pages 256-271).