Handbook of customer satisfaction measurement
By: Nigel Hill.
Publisher: Gower
Published: 1996
Place of publication: Aldershot, Hampshire, England; Brookfield, Vt. USA
Language: eng
Number of pages: 310
Subjects: Consumer satisfaction -- Evaluation -- Handbooks, manuals, etc.; Marketing research -- Handbooks, manuals, etc.
Notes: Includes bibliographical references (p. 306-307) and index.