The Practice of advertising
By: edited by Norman A. Hart and James O'Connor.
Contributors: Hart, Norman A.; O'Connor, James.; Cam Foundation.; Institute of Marketing.
Publisher: Heinemann [for] the CAM Foundation and the Institute of Marketing
Published: 1978
Place of publication: London
Language: eng
Number of pages: 196
Subjects: Advertising.
Notes: Includes bibliographies and index.