Profitable growth is everyone's business
Subtitle: 10 tools you can use Monday morning
By: Ram Charan
Edition: 1st ed.
Publisher: Crown Business
Published: 2004
Place of publication: New York
Language: eng
Number of pages: 206
Subjects: Industrial management; Organizational effectiveness; Strategic planning; Success in business
Notes: Includes index.
Table of contents: title: How to get more out of what you already have; title: The challenge of profitable revenue growth; title: Reorient your thinking about growth : hit many singles and doubles, not just home runs; title: How to tell good growth from bad growth; title: Leadership for growth : confronting the enemy within; title: Accelerating profitable revenue growth through revenue productivity; title: Building a growth budget; title: Pinpointing opportunities for profitable revenue growth through upstream marketing; title: Cross-selling : the art of creating a value proposition; title: Creating the social engine of revenue growth; title: Why growth matters to everyone : how to tell if you are in a growth business.