Techniques to solve common marketing problems
By: published by the Research and Planning Department, Bank Marketing Association.
Contributors: Bank Marketing Association (U.S.). Research and Planning Dept.
Publisher: The Association
Published: 1986
Place of publication: Chicago, Ill
Language: eng
Subjects: Bank marketing.; Bank marketing -- Handbooks, manuals, etc.
Genres: Handbooks, manuals, etc.
Other titles: Handbook on research.; BMA handbook on research/Techniques to solve common marketing problems.
Notes: At head of title: Handbook on research.

On spine: BMA handbook on research/Techniques to solve common marketing problems.