Value match selling for home builders
Subtitle: strategies for success in new home sales
By: William J. Nowell.
Publisher: BuilderBooks
Published: 2008
Place of publication: Washington, DC
Language: eng
ISBN-13: 9780867186437
Subjects: Construction industry; House selling; Marketing
Notes: Includes bibliographical references and index.
Table of contents: title: The journey begins; title: Integrity; title: An honorable profession; title: First impressions and value gaps; title: Attitude, skills, and knowledge (ASK) principles; title: The secret of success; title: The circle of trust; title: The valuematch listening model; title: Trust and truth; title: Developing urgency and need; title: The presentation; title: Closing arguments; title: Handling objections.