Core Concepts of Marketing
Edition: 2 edition
Publisher: Wiley
Published: June 12, 2003
Language: eng
Format: Paperback
Number of pages: 300
ISBN-13: 9780471469483
Subjects: Business & Management; Marketing; Business & Economics; Business / Economics / Finance; Business/Economics; Advertising & Promotion; Sales & Selling - General; Business & Economics / Sales & Selling; Marketing - General