Marketing techniques & the mass transit system
Subtitle: a handbook : prepared for U.S. Department of Transportation, Urban Mass Transportation Administration
By: prepared by the National Urban League and Mark Battle Associates, inc.
Contributors: United States. Urban Mass Transportation Administration.; Mark Battle Associates.
Publisher: M. Battle Associates]
Published: 1973
Place of publication: [Washington
Language: eng
Number of pages: 56
Subjects: Local transit -- Marketing.; Urban transportation -- Marketing.
Notes: A companion to M. Battles Associates' Marketing techniques and the mass transit system.