The marketing of library and information services 2
By: edited by Blaise Cronin.
Contributors: Cronin, Blaise.
Series: Aslib reader series ;; v. 4
Publisher: Aslib
Published: 1992
Place of publication: London
Language: eng
Number of pages: 604
Subjects: Libraries -- Public relations.; Information services -- Public relations.; Information services -- Marketing.; Libraries -- Marketing.
Notes: Includes bibliographical references.