Marketing-Modelle.
Subtitle: Systemanalyse, Formalisierung und Aufbau.
Publisher: Hans Schellenberg
Published: 1972
Place of publication: Winterthur
Language: ger
Number of pages: 286
Subjects: Marketing -- Mathematical models.; Consumption (Economics)
Notes: Bibliography: p. 274-286.
Originally presented as the author's thesis, Hochschule für Wirtschafts- und Sozialwissenschaften, St. Gall, Switzerland.