Marketing fundamentals, 2004-2005
By: Geoff Lancaster, Frank Withey.
Contributors: Withey, Frank.; Chartered Institute of Marketing.
Series: CIM coursebook
Publisher: Elsevier Butterworth-Heinemann
Published: 2004
Place of publication: Oxford
Language: eng
Number of pages: 410
Notes: On cover: Professional certificate in marketing 2004-2005 syllabus.

Further/Higher Education.