Complete MBA Companion in Marketing
Edition: US Ed edition
Publisher: Financial Times/Prentice Hall
Published: October 1, 1999
Language: eng
Format: Hardcover
Number of pages: 416
ISBN-13: 9780273642237
Subjects: Sales & marketing; Marketing; Business & Economics; Business / Economics / Finance; Business/Economics; Advertising & Promotion; Management - General; Business & Economics / Marketing / General; Business; Marketing - General