Neue Werbeformen im Fernsehen
Subtitle: eine Untersuchung besonderer Werbeformen anhand deutschen und europäischen Rundfunk- und Medienrechts
By: Dirk Meyer-Harport.
Series: Europäische Hochschulschriften. Reihe II, Rechtswissenschaft,; Bd. 3020 =; Publications universitaires européennes. Série II, Droit ;; v. 3020 =; European university studies. Series II, Law ;; v. 3020; Europäische Hochschulschriften.; Bd. 3020.
Publisher: P. Lang; Lang AG International Academic Publishers, Peter
Published: 2000
Place of publication: Frankfurt am Main; New York
Language: ger
Number of pages: 290
Subjects: Television advertising -- Law and legislation -- Germany.
Notes: Includes bibliographical references (p. xxiii-xxxvii).
Originally presented as the author's thesis (doctoral)--Universität Leipzig, 2000.