Leading change
Subtitle: why transformation efforts fail
By: John P. Kotter
Series: Harvard business review classics
Publisher: Harvard Business Press
Published: 2010
Place of publication: Boston, Mass
Language: eng
ISBN-13: 9781422133415
Table of contents: title: Error 1: not establishing a great enough sense of urgency; title: Error 2: not creating a powerful enough guiding coalition; title: Error 3: lacking a vision; title: Error 4: undercommunicating the vision by a factor of ten; title: Error 5: not removing obstacles to the new vision; title: Error 6: not systematically planning for, and creating, short-term wins; title: Error 7: declaring victory too soon; title: Error 8: not anchoring changes in the corporation's culture.