Market strategy
By: [by] David J. Luck [and] Arthur E. Prell.
Contributors: Prell, Arthur Ely, joint author.
Series: ACC business series
Publisher: Appleton-Century-Crofts
Published: 1968
Place of publication: New York
Language: eng
Number of pages: 202
Subjects: Marketing.
Notes: Bibliography: p. 189-193.