La structure des budgets de publicité en 1970
Subtitle: le budget publicitaire français
By: Institut de recherches et d'études publicitaires.
Publisher: I.R.E.P.
Published: 1972
Place of publication: Paris
Language: fre
Number of pages: 32
Subjects: Advertising -- France.; Advertising -- France -- Statistics.
Other titles: Le budget publicitaire français.
Notes: Cover title.