The Cultural Imperative
Subtitle: Global Trends in the 21st Century
Publisher: Intercultural Press
Published: October 2002
Language: eng
Format: Hardcover
Number of pages: 338
ISBN-13: 9781877864988
Subjects: Cultural studies; Globalization; Religion and culture; Cross-cultural orientation; Social Science; Archaeology / Anthropology; Sociology; Sociology - General; Anthropology - Cultural; Cognition and culture; Culture
Description: Aiming his work at the general lay reader, Lewis (the head of a cross- cultural and language training institute) advances a theory on the origins and intractability of cultural differences and proposes a model for identifying the characteristics of different national cultures. The majority of the work is devoted to detailing what he thinks are the defining characteristics of different cultures, with a scale that labels cultures as existing along a tripartite axis of linear-active, multi-active, and reactive categories. An epilogue written in the wake of the September 11th attacks looks at cultural clashes between the U.S. and the world of Islam.