Hospitality Marketing Management
Edition: 2nd edition
Publisher: John Wiley & Sons Inc
Published: August 1, 1988
Language: eng
Format: Hardcover
Number of pages: 416
ISBN-13: 9780471289524
Subjects: Hospitality industry; Industries - Hospitality, Travel & Tourism; Management - General; Marketing - General; Business & Economics; Business / Economics / Finance; Food service; Marketing; Restaurants; Business/Economics
First sentence: ONE OF THE MAJOR ISSUES FACING the hospitality and travel industry in the near future is the shortage of workers due to low unemployment and a healthy economy.
Notes: 2nd Edition