How to promote, publicize, and advertise your growing business
Subtitle: getting the word out without spending a fortune
By: Kim Baker, Sunny Baker.
Contributors: Baker, Sunny.
Publisher: Wiley
Published: 1992
Place of publication: New York
Language: eng
Number of pages: 318
Subjects: Advertising; Marketing; Public relations
Notes: Includes bibliographical references (p. [311]) and index.