Letterforms, bawdy, bad & beautiful
Subtitle: the evolution of hand-drawn, humorous, vernacular, and experimental type
By: Steven Heller and Christine Thompson.
Contributors: Thompson, Christine.
Publisher: Watson-Guptill
Published: 2000
Place of publication: New York
Language: eng
Number of pages: 191
Subjects: Display type -- United States -- History -- 20th century; Graphic design (Typography) -- United States -- History -- 20th century; Advertising layout and typography -- United States -- History -- 20th century
Other titles: Letterforms, bawdy, bad, and beautiful; Letter forms, bawdy, bad, and beautiful
Description: "Letterforms Bawdy Bad & Beautiful examines the current evolution and use of nontraditional letterforms - type at its most eye-popping and quirky, created by designers who reject traditional styles in favor of the experimental, who push the boundaries of print to see how eccentric or funny or metaphoric letterforms can be made before they are no longer letterforms.".

"Letterforms Bawdy Bad & Beautiful provides a look at the essence of this kind of typographic practice, surveying four different facets of the subject: the vernacular, the hand-drawn, the digitally driven, and the humorous.

Each of these chapters begins with a historical survey, addressing the letter as a component of language and how the given style fits into the overall typographic vocabulary, followed by a look at the form and function of representative examples and at how these typographic forms are applied."--BOOK JACKET.
Notes: Includes index.