Consumer behavior
By: Wayne D. Hoyer, Deborah J. McInnis
Contributors: MacInnis, Deborah J.
Edition: 5th ed.
Publisher: South-Western Cengage Learning
Published: 2010
Place of publication: Australia; Mason, OH
Language: eng
Number of pages: 493
ISBN-13: 9780547079929
Notes: Includes bibliographical references and indexes.