Internationalization
Subtitle: process, context, and markets
By: edited by Graham Hooley, Ray Loveridge, and David Wilson.
Contributors: Hooley, Graham J.; Loveridge, Ray.; Wilson, David.; Academy of International Business. UK Chapter. Conference
Series: The Academy of International Business series; Academy of International Business series (New York, N.Y.)
Publisher: St. Martin's Press
Published: 1998
Place of publication: New York
Language: eng
Number of pages: 279
Subjects: International business enterprises -- Congresses.
Notes: Includes bibliographical references and index.
Selected papers from the 23rd Annual Conference of the UK Chapter of the Academy of International Business held at the Aston Business School, Birmingham in March 1996.