Strategic management
Subtitle: concepts and cases
By: Peter Wright, Mark J. Kroll, John A. Parnell.
Contributors: Kroll, Mark J.; Parnell, John A.
Edition: 3rd ed.
Publisher: Prentice Hall
Published: 1996
Place of publication: Englewood Cliffs, N.J
Language: eng
Number of pages: 1022
Subjects: Strategic planning.; Strategic planning -- Case studies.
Notes: Includes bibliographical references and index.