Marketing practitioners
Subtitle: the role of the academic journal?
By: C.J. McKenzie ... [et al.].
Contributors: McKenzie, C. J.
Series: Occasional paper / Leicester Business School -- 62; Occasional paper (Leicester Business School) -- 62.
Publisher: Leicester Business School
Published: 2001
Place of publication: Leicester
Language: eng
Number of pages: 15
Subjects: Marketing.; Marketing -- Periodicals.; Scholarly periodicals.
Notes: Title from cover.