Nail 'em
Subtitle: confronting high-profile attacks on celebrities & businesses
By: Eric Dezenhall.
Publisher: Prometheus Books
Published: 2003
Place of publication: Amherst, N.Y
Language: eng
Number of pages: 341
Subjects: Public relations.; Crisis management.
Notes: Includes bibliographical references (p. 319-333) and index.
Table of contents: title: Why it has become a culture of attack : entitlement and rage; title: Main ingredients of allegation : plausibility and resonance; title: The need for witch hunts; title: Victimhood and the scourge of living; title: The attackers; title: The two breeds of crisis; title: How the media pique the culture's rage; title: Schadenfreude and its four stages; title: Power, Prozac, and the four stages of schadenfreude; title: Legitimate schadenfreude; title: The Internet/media attack combination; title: Alleging is believing; title: The accused face the press; title: Dissuasion; title: Likability and attack; title: No fame, no gain : the desperate lunge for visibility; title: Usual suspects : crisis cast of characters and dissuasive facts of life; title: The anti-nail 'em; title: Icon power; title: The limits of spin; title: An outlook for damage control.