Consumer engineering
Subtitle: a new technique for prosperity
By: byRoy Sheldon and Egmont Arens.
Contributors: Arens, Egmont.
Series: Getting and spending
Publisher: Arno Press
Published: 1976
Place of publication: (New York)
Language: eng
Number of pages: 259
Subjects: Consumers.; Supply and demand.; Marketing.; Advertising.
Notes: Reprint of the ed. published by Harper, New York.

Includes index.