Business marketing reference manual
Subtitle: a primer for interactive business-to-business communications
By: by Tom Lapham.
Publisher: ISAAC Pub.
Published: 1993
Place of publication: Bristol, Conn
Language: eng
Number of pages: 191
Subjects: Industrial marketing -- Handbooks, manuals, etc.; Communication in marketing -- Handbooks, manuals, etc.; Sales promotion -- Handbooks, manuals, etc.