Listening to the voice of the customer
Subtitle: 16 steps to a successful customer satisfaction measurement program
By: written by Jon Anton ; assisted by Debra Perkins.
Contributors: Perkins, Debra Sue, 1951-
Publisher: Customer Service Group
Published: 1997
Place of publication: New York
Language: eng
Number of pages: 152
Subjects: Consumer satisfaction -- Evaluation.; Customer relations.
Notes: Includes bibliographical references (p. 145-148) and index.