Marketing for people not in marketing
Subtitle: how everyone can build customer relationships
By: featuring chapters from experts, Richard A. Blabolil ... [et. al.] ; edited by Rick Crandall ;illustrations by Monika Chovanec.
Contributors: Blabolil, Richard A.; Crandall, Rick.
Publisher: Select Press
Published: 1998
Place of publication: Corte Madera, CA
Language: eng
Number of pages: 167
Subjects: Marketing.; Selling.
Notes: Includes bibliographical references (p. 157-158) and index.