Marketing Channels
Subtitle: Managing Supply Chain Relationships
Edition: 3 edition
Publisher: McGraw-Hill/Irwin
Published: August 1, 2004
Language: eng
Format: Paperback
Number of pages: 544
ISBN-13: 9780072864632
Subjects: Business & Economics / Marketing / General; Sales & marketing; Marketing - General; Business & Economics; Business / Economics / Finance; Business/Economics