Social Marketing
Subtitle: Advances in Research and Theory
Contributors: Debra Z., Ph.D. Basil (Editor); Walter Wymer (Editor)
Publisher: Best Business Books
Published: May 15, 2007
Language: eng
Format: Hardcover
Number of pages: 159
ISBN-13: 9780789029652
Subjects: Marketing - General; Business & Economics; Business / Economics / Finance; Congresses; Social marketing; Study and teaching; Business/Economics