Zhongguo zi zhu pin pai de ji ben zhan lüe
Subtitle: ji yu Zhu san jiao di qu de yan jiu = The generic strategy to build Chinese brands : a study based on the Pearl River Delta
By: Jiang Lianxiong zhu
Edition: Di 1 ban
Series: Yue Gang Ao qu yu he zuo yan jiu wen cong; Yue Gang Ao qu yu he zuo yan jiu wen cong
Publisher: Zhongguo she hui ke xue chu ban she
Published: 2013
Place of publication: Beijing
Language: chi
Number of pages: 317
ISBN-13: 9787516123683
Subjects: Brand name products
Other titles: Generic strategy to build Chinese brands :
Notes: Includes bibliographical references.