Le dire et le faire
Subtitle: pour comprendre la persuasion, propagande, publicité, relations publiques : essai sur la communication efficace
By: Denis Huisman ; préface de Jean Cazeneuve.
Publisher: CDU; SEDES
Published: 1983
Place of publication: Paris
Language: fre
Number of pages: 201
Subjects: Persuasion (Psychology); Communication.
Notes: Bibliography: p. [197]-198.