Management and creativity
Subtitle: from creative industries to creative management
By: Chris Bilton.
Publisher: Blackwell Pub.; Wiley; Wiley-Interscience; Wiley-Blackwell
Published: 2007
Place of publication: Malden, MA
Language: eng
Number of pages: 190
ISBN-13: 9781405119955; 9781405119962
Subjects: Management.; Creative ability in business.
Notes: Includes bibliographical references (p. [176]-185) and index.
Table of contents: title: Defining creativity; title: From individuals to processes : creative teams and innovation; title: Creative systems : implications for management and policy in the creative industries; title: Managing creative work through release and control : the myth of the self-motivated creative worker; title: Seeing the pattern : strategy, leadership and adhocracy; title: Business development and organisational change; title: From creative marketing to creative consumption; title: The politics of creativity.