Quality and customer service
Subtitle: the critical focus for a firm : a conference summary
By: by Michael Guiry
Series: Report -- no. 89-117; Report (Marketing Science Institute) -- no. 89-117
Publisher: Marketing Science Institute
Published: 1989
Place of publication: Cambridge, Mass
Language: eng
Number of pages: 28
Subjects: Customer services; Congresses; Quality assurance; Customer relations
Notes: "Marketing Science Institute Conference, May 15-17, 1989, Cambridge, Massachusetts."