Marketing Without Advertising
Subtitle: Inspire Customers to Rave About Your Business to Create Lasting Success, Fourth Edition
Contributors: Barbara Kate Repa (Editor)
Edition: 4th edition
Publisher: NOLO
Published: March 2003
Language: eng
Format: Paperback
Number of pages: 240
ISBN-13: 9780873379304
Subjects: Marketing - General; Small Business Management; Management; Business & Economics; Business / Economics / Finance; Small Business - General; Business/Economics; Reference; Marketing; Advertising & Promotion; Small business
First sentence: Marketing means running a first-rate business and letting people know about it.