Nutzungsmessung im Internet
Subtitle: Erhebung von Akzeptanzdaten deutscher Online-Angebote in der Marktforschung
By: Martin Fisch
Series: Internet Research -- Bd. 17; Internet research -- Bd. 17
Publisher: R. Fischer
Published: 2004
Place of publication: München
Language: ger
Number of pages: 151
ISBN-13: 9783889273604
Subjects: Internet marketing; Marketing research; Computer network resources; Market surveys
Notes: Originally presented as the author's thesis (master's)--Johannes Gutenberg-Universität, 2003.

Includes bibliographical references (p. 135-137).