Globalisierungsstrategien, der Weg von Novartis
By: Christian Zeller.
Publisher: Springer
Published: 2001
Place of publication: Berlin; New York
Language: ger
Number of pages: 702
Subjects: Novartis (Firm) -- History.; Strategic planning -- Switzerland.; Globalization.; Pharmaceutical industry -- Switzerland.
Notes: Includes bibliographical references (p. [641]-682) and indexes.