The portable MBA
By: Kenneth M. Eades.
Contributors: Eades, Ken M.
Edition: 5th ed.
Publisher: Wiley
Published: 2010
Place of publication: Hoboken, N.J
Language: eng
ISBN-13: 9780470481295
Subjects: Management; Marketing; Accounting; Personnel management
Table of contents: title: Accounting principles; title: Global economics; title: Business ethics; title: Marketing management; title: Financial management and policies; title: Operations management; title: Managing people; title: Supply chain management; title: Strategy; title: Financial analysis and firm valuation; title: Consumer behavior; title: New product creation; title: Entrepreneurship; title: Emerging markets and development; title: Enterprise risk management principles; title: Leading from the middle; title: Managing teams; title: Starting your new career with your MBA.