Direct-to-consumer advertising of prescription drugs in Canada
Subtitle: what are the public health implications?
By: Barbara Mintzes.
Contributors: Health Council of Canada.
Publisher: Health Council of Canada
Published: 2006
Place of publication: Toronto, Ont
Language: eng
Number of pages: 40
ISBN-13: 9780973972566
Subjects: Direct-to-consumer prescription drug advertising -- Government policy -- Canada.; Direct-to-consumer prescription drug advertising -- Law and legislation -- Canada.; Direct-to-consumer prescription drug advertising -- Health aspects -- Canada.; Direct-to-consumer prescription drug advertising -- United States.; Direct-to-consumer prescription drug advertising -- New Zealand.
Notes: Cover title.

"January 2006."

"Taking the pulse."

Includes bibliographical references (p. 35-40).

Issued also in French under title: Publicité directe aux consommateurs des médicaments d'ordonnance au Canada : quelles en sont les conséquences sur la santé publique?

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