Sustainable graphic design
Subtitle: tools, systems and strategies for innovative print design
By: Wendy Jedlička.
Publisher: John Wiley & Sons, Inc.
Published: 2009
Place of publication: Hoboken, N.J
Language: eng
ISBN-13: 9780470246702
Subjects: Graphic arts -- Social aspects; Commercial art -- Social aspects; Sustainable design
Notes: Includes bibliographical references and index.
Table of contents: title: Making the business case; title: The psychology of graphics; title: Seeking truth in marketing; title: Systems thinking; title: Materials and processes; title: Working smarter; title: Innovation toolkit.