How to make it in PR
Subtitle: PR veterans tell their stories
By: edited by Romeo P. Virtusio ; foreword by J.J. Calero
Publisher: Published and exclusively distributed by Context Communications International
Published: 2007
Place of publication: San Juan, Metro Manila, Philippines
Language: eng
Number of pages: 362
ISBN-13: 9789719076032
Notes: Includes index.
Table of contents: title: The grandeur of PR / Charlie A. Agatep; title: Beyond 'lifestyle' glamour, a PR woman's story / C. Joycelyn L. Buensalido; title: PR, a work in progress / Maximino J. Edralin, Jr.; title: Biyaheng PR, a journey worth taking / Rene Nieva; title: A PR man's journey from the marketplace to the Lord's vineyard / Pedro A. Padre, Jr.; title: It's been a rewarding career, it's been a good life / Virgilio Q. Pantaleon; title: Keep pitching, keep serving; title: / Francisco "Frankie" S. Roman; title: PR must have the total commitment of management; title: / Oscar S. Villadolid; title: Give me a story on simple elegance; title: / Romeo P. Virtusio; title: Philippine PR practice pioneers / Pete E. Teodoro; title: The legacy of R.R. de la Cruz / Maximino J. Edralin, Jr.