Powerful products
Subtitle: strategic management of successful new product development
By: Roger Bean, Russell Radford
Contributors: Radford, Russell W.; NetLibrary, Inc
Publisher: AMACOM
Published: 2000
Place of publication: New York
Language: eng
Format: [electronic resource] :
Number of pages: 274
Subjects: Product management; Marketing; New products
Notes: Includes bibliographical references and index.

Electronic access restricted to subscribers.

Text (HTML/netLibrary eBook) and search engine.

Electronic data. Boulder, Colo. : NetLibrary, 2001.

System requirements for online version: netLibrary eBook Reader (for off-line reading) ; Windows 95/98/NT 4.0 or higher ; Pentium 100, 32 MB RAM, 20MB free disk space ; not available for WebTV, Macintosh, Unix or Linux.

Mode of access: Intranet.

Available for non-commercial, internal use by students, staff, and faculty for academic and research purposes only.