Vermarktung von Büchern
Subtitle: eine Analyse aus der Sicht von Verlagen
By: Anno Stockem.
Series: Buchwissenschaftliche Beiträge aus dem Deutschen Bucharchiv München,; Bd. 22
Publisher: O. Harrassowitz
Published: 1988
Place of publication: Wiesbaden
Language: ger
Number of pages: 120
Subjects: Book industries and trade -- Germany (West); Publishers and publishing -- Germany (West); Books -- Germany (West) -- Marketing.
Notes: Includes bibliographical references.