Internet Business Models and Strategies
Subtitle: Text and Cases
Edition: Student edition
Publisher: McGraw-Hill Companies
Published: August 2002
Language: eng
Format: Hardcover
Number of pages: 480
ISBN-13: 9780071151238
Subjects: Business & Management; Internet; Sales & marketing; Business/Economics; Business / Economics / Finance; Marketing - Multilevel; Business enterprises; Computer networks; Electronic commerce