Periodicals of interest to researchers in marketing
Subtitle: an evaluation of holdings in Baker Library
By: contributors, Gul Butaney ... [et al.] ; edited by Christopher H. Lovelock
Contributors: Baker Library
Series: Working paper - Division of Research, Graduate School of Business Administration, Harvard University ; HBS 79-31; Working paper (Harvard University. Graduate School of Business Administration. Division of Research) -- HBS 79-31
Publisher: Division of Research, Graduate School of Business Administration, Harvard University
Published: 1979
Place of publication: Boston
Language: eng
Number of pages: 52
Subjects: Marketing; Periodicals; Bibliography