Designing Health Messages
Subtitle: Approaches from Communication Theory and Public Health Practice
Contributors: Edward W. Maibach (Editor); Roxanne Louiselle Parrott (Editor)
Publisher: Sage Publications, Inc
Published: February 10, 1995
Language: eng
Format: Paperback
Number of pages: 320
ISBN-13: 9780803953987
Subjects: Health systems & services; Information theory; Public health & preventive medicine; Mass media in health education; Health promotion; Language Arts & Disciplines; Medical / Nursing; Language; Sociology; Communication; Health Care Delivery; Public Health; Language Arts & Disciplines / Communication
First sentence: The opening and in many ways the main section of this book addresses theory-driven approaches to health message design.