Key issues in the the pharmaceutical industry
By: Ann-Marie McIntyre.
Publisher: Wiley
Published: 1999
Place of publication: Chichester, England; New York
Language: eng
Number of pages: 216
Subjects: Pharmaceutical industry.; Pharmaceutical industry.; Drug Industry.
Notes: Includes bibliographical references and index.
Table of contents: title: Introduction; title: Historical development of the modern pharmaceutical industry; title: Market structure; title: Dynamic competition: research and development; title: Drug promotion, pricing and profitability; title: Regulation: safety, pricing and patents; title: Third World relationships.