Product innovation through knowledge management and social media strategies
By: Alok Kumar Goel and Puja Singhal, editors
Publisher: Business Science Reference
Published: 2016
Place of publication: Hershey
Language: eng
ISBN-13: 9781466696075; 9781466696082
Subjects: Knowledge management; Management; Technology transfer; New products; Social media
Description: "This book is an authoritative reference source for scholarly research on the application of social networking platforms to enhance knowledge sharing and innovative practice within organizations, highlighting pertinent theories and techniques for improving communication and ensuring successful product development"--
Notes: Includes bibliographical references and index.
Table of contents: title: Foreword; title: Preface; title: Acknowledgment; title: Social media strategies and knowledge management; title: Best practices in social media for knowledge management : with special reference to communities / M K Prasanna Iyer, PromptKPO, India; title: Cultural barriers to organizational social media adoption / Amir Manzoor, Bahria University, Pakistan; title: Social media as elements of shared workspaces : the multifactory case study / Giulio Focardi, Osun Solutions, Italy, Dr. Lorenza Victoria Salati, Bigmagma, Italy; title: Social aspects of reverse logistics and knowledge management / Prof. José G. Hernández R., Universidad Metropolitana, Venezuela, Prof. María J. García G., Minimax Consultores,, Venezuela, Prof. Gilberto J. Hernández G., Minimax Consultores, Venezuela; title: Graph mining and its applications in studying community based graph under the preview of social network / Dr. Anirban Mitra, VITAM Berhampur, India, Prof. Bapuji Rao, V.I.T.A.M, India; title: Knowledge management approaches and innovation process; title: Implementing KM lessons from the frontline / Dr. Rusnita Saleh, University of Indonesia,Indonesia; title: How to improve knowledge exchange by using internet technologies : an empirical study in small and medium-sized enterprises / Mrs. Simona Popa, University of Murcia, Spain, Prof. Pedro Soto-Acosta, University of Murcia, Spain; title: Mapping the enterprise social network (ESN) spectrum in knowledge management and product innovations / Ms. Aparna Venugopal, Indian Institute of Management Kozhikode, India, Prof. Krishnan T.N, Indian Institute of Management Kozhikode, India; title: Digital technologies as media to transfer knowledge in IT firms / Dr. Laura Zapata-Cantú, EGADE Business School, Tecnológico de Monterrey, Mexico, Mrs. Teresa Treviño, EGADE Business School, Tecnológico de Monterrey, Mexico, Mrs. Flor Morton, EGADE Business School, Tecnológico de Monterrey, Mexico; title: Orientism management (om): a new framework to manage decisions and hyper dynamic knowledge process in a multi-user network / Dr. luisa Dall'Acqua, Univ.of Education Schwäbisch Gmünd PHSG, Scientific Lyceum (ITA-EU), Germany; title: Relationship between knowledge management and academic integrity in a middle eastern university / Dr. Judith Mavodza, Zayed University,UAE; title: New product development and managing innovation; title: Managing innovation within organizations / Achilleas Boukis, Sussex University, UK; title: Start-up - a new conceptual approach of innovation process / Joana Coutinho Sousa, Brainiac, Lisbon, Mr. Jorge Gaspar, Unlimited-Hashtag, Lisbon; title: Learning, using and retaining deep domain expertise : working in smart r&d organizations / Mr. Anders Hemre, interKnowledge Technologies, Sweden; title: Creating product innovation strategies through knowledge management in global business / Dr. Kijpokin Kasemsap, Suan Sunandha Rajabhat University, Bangkok; title: Innovation landscape idea to product development / Dr. Alok Kumar Goel, Human Resource Development Centre, India, Dr. Puja Singhal, Amity University, India; title: Compilation of references; title: About the contributors.