Marketing planning
Subtitle: 2004-2005
By: Karen Beamish and Ruth Ashford.
Contributors: Ashford, Ruth.; Chartered Institute of Marketing.
Series: CIM coursebook
Publisher: Elsevier Butterworth-Heinemann
Published: 2004
Place of publication: Oxford
Language: eng
Number of pages: 376
Notes: On cover: Professional diploma in marketing 2004-2005 syllabus.

Further/Higher Education.