Sustainable pioneering advantage
Subtitle: at what cost?
By: by W. Boulding and M. Christen.
Contributors: Christen, Markus.; INSEAD.
Series: Working papers / INSEAD -- 99/31/MKT; Working papers -- 99/31/MKT.
Publisher: INSEAD
Published: 1999
Place of publication: Fontainebleau
Language: eng
Number of pages: 37