Bank marketing: two lectures on marketing and its application to banking
Subtitle: the Ernest Sykes memorial lectures 1969, delivered in the Library of the Institute of Bankers, October 1969
By: [by B. D. Misselbrook & D. V. Weyer].
Contributors: Weyer, Deryk Vander.; Institute of Bankers (Great Britain)
Series: The Ernest Sykes memorial lectures,; 1969
Publisher: Institute of Bankers
Published: 1969
Place of publication: London
Language: eng
Number of pages: 35
Subjects: Bank marketing.