Management of a sales force
By: Rosann L. Spiro, Gregory A. Rich, William J. Stanton.
Contributors: Stanton, William J.; Rich, Gregory A.
Edition: 12th ed.
Publisher: McGraw-Hill/Irwin
Published: 2008
Place of publication: Boston
Language: eng
Number of pages: 584
ISBN-13: 9780073529776
Subjects: Sales management.
Notes: "The purpose of this book is to prepare future salespersons and sales force managers. The 12th edition reflects the changing social and technological changes that will affect sales force managers during the 2000s. Emphasis is placed on how the Internet is affecting personal selling and sales management practices"--Provided by publisher.

Includes bibliographical references and index.