Das Discount-Phänomen
Subtitle: eine 360-Grad-Betrachtung
By: Thomas Rudolph, Markus Schweizer ; mit Beiträgen von Manfred Bötsch ... [et al.]
Contributors: Schweizer, Markus, 1975-
Publisher: Neue Zürcher Zeitung
Published: 2006
Place of publication: Zürich
Language: ger
Number of pages: 306
Subjects: Discount houses (Retail trade); Retail trade; Consumer behavior
Notes: Includes bibliographical references.