A reklám lélektana
By: Földi Katalin ; [közreműködött Dézsi Lajos].
Contributors: Dézsi, Lajos, joint author.
Publisher: Közgazdasági és Jogi Könyvkiadó
Published: 1977
Place of publication: Budapest
Language: hun
Number of pages: 303
Subjects: Advertising -- Psychological aspects.; Advertising -- Hungary.
Notes: Includes bibliographical references.