Behavior-based marketing strategies for travel and tourism
Subtitle: the West Virginia model
By: by James M. Rovelstad.
Contributors: West Virginia University. Bureau of Business Research.
Series: West Virginia University business and economics studies ; v. 13, no. 2; West Virginia University bulletin ; ser. 76, no. 4-1
Publisher: Bureau of Business Research, College of Business and Economics, West Virginia University
Published: 1975
Place of publication: [Morgantown]
Language: eng
Number of pages: 76
Subjects: Tourism -- West Virginia.
Notes: Includes bibliographical references.