Mercadito POP
Subtitle: hábitat para una economía creativa
By: [dirección y coordinación editorial : Gabriela Durán ; ilustración : Leonardo Pantoja]
Edition: Primera edición, noviembre de 2019.
Publisher: Mercadito POP
Published: 2019
Place of publication: La Paz, Bolivia
Language: spa
Number of pages: 242
Subjects: Catalogs; Artists' books; Specimens; Designers; Design; History; Mercadito POP (Bolivia)
Other titles: Hábitat para una economía creativa
Description: The Menoadito Pop is a multifaceted project that, since 2012, has served as a platform to promote 320 creative ventures and 68 artists. It is a matrix that has given birth to multidisciplinary contents, relying on design. It is a laboratory of experimentation that proposes a constant innovation, and a refuge that houses a community and welcomes diverse identities and imaginaries. It is a self-managed ceremony space whose intention is to honor and value the creative economy in Bolivia. This book offers a contemporary design proposal that dialogues with local aesthetics, with the intention of abstracting the essence of Mercadito Pop as a space, an experience and a language, which carries at its center the creative spirit of the entrepreneur, honoring our sensory and artisanal culture. The graphic design of the book was in charge of Eloísa Paz, Rebeca Paz and Amanda Luque. In it you can see special finishes, artistic and design elements printed in silkscreen with water inks, such as the covers the book, a bookmark stamps illustrated by Martes de Challa, a folded poster illustrated by Leo Pantoja and finally, a paper pop-up art with 3D assemblage by Marion Macedo.
Notes: Run of 500 copies.

The QR code in page [11] when scanned with an electronic device with camera will download the audio-visual registry of Mercadito Pop.

Flaps when unfolded become top Grab/Carry handles.

The book includes one blue paper pop-up art that unfolds in a 3D assemblage (between pages [176]-[177]).

In Spanish.
Table of contents: title: Presentación / Gabriela Durán; title: Introducción; title: Memoria colectiva; title: Vitrinas; title: Reflejos; title: 7 etapas para la colaboración a partir de la Flujonomía 4D / Lala Deheinzelin y Dora Cardosa; title: Bolivia inconmensurable / Galo Coca; title: Del sueño a la meta: el paso a paso de aprender / Militza Bedoya; title: El Mercadito POP: Una experiencia multisensorial y simbólica / Cecilia Hinojosa; title: Nuevos espacios para las manifestaciones creativas / Raquel Schwarts; title: Diseño y plataforma de inclusión / Susana Machicao; title: Escasez = Oportunidad / Claudia Pérez.