Study Guide for Principles of marketing
By: Philip Kotler, Gary Armstrong, Rob Warren
Contributors: Armstrong, Gary (Gary M.); Warren, Robert, 1964-
Edition: 4th Canadian Edition
Publisher: Prentice Hall Canada
Published: 1999
Place of publication: Scarborough, Ont
Language: eng
Number of pages: 556
ISBN-13: 9780139736605
Subjects: Marketing; Management; Problems, exercises; Gestion; Problèmes et exercices
Notes: Companion guide to Principles of marketing, 4th Cdn ed.