Postmodernism, marketing and the consumer
By: [editors: Alladi Venkatesh, John F. Sherry and A. Fuat Firat].
Contributors: Venkatesh, Alladi.; Sherry, John F.; Firat, A. Fuat.
Series: International journal of research in marketing -- vol.10 (3)
Publisher: North-Holland
Place of publication: Amsterdam
Language: eng
Notes: Special issue.

Title from cover.