Consumer behaviour in Canada
Subtitle: concepts and management action
By: Gurprit S. Kindra, Michel Laroche, Thomas E. Muller.
Contributors: Laroche, Michel; Muller, Thomas Edward, 1939-
Publisher: Nelson Canada
Published: 1989
Place of publication: Scarborough, Ont
Language: eng
Number of pages: 543
Subjects: Consumers -- Canada.; Marketing -- Canada.
Notes: Includes bibliographical references and index.