WHY MOST THINGS FAIL: EVOLUTION, EXTINCTION AND ECONOMICS.
Publisher: FABER AND FABER
Published: 2005
Place of publication: LONDON
Language: und; eng
Number of pages: 255
Description: "This book is a ground-breaking look at a truth all too seldom acknowledged: most commercial and public policy ventures will not succeed." "Paul Ormerod draws upon recent advances in biology to help us understand the surprising consequences of the Iron Law of Failure. And he shows what strategies corporations, businesses and governments will need to adopt to stand a chance of prospering in a world where only one thing is certain."--Jacket.