Brand Hollywood
Edition: 1 edition
Publisher: Routledge
Published: December 28, 2007
Language: eng
Format: Hardcover
Number of pages: 224
ISBN-13: 9780415354042
Subjects: Cinema industry; Sales & marketing management; Performing Arts; Technology & Industrial Arts; Cinema/Film: Book; USA; Telecommunications; Film & Video - History & Criticism; Brand name products; Corporate image; Marketing; Motion pictures; United States