The Potato Chip Difference 
Subtitle: How to Apply Leading Edge Marketing Strategies to Landing the Job You Want
Publisher: Dialogue Press
Published: March 1, 2001
Language: eng
Format: Paperback
Number of pages: 144
ISBN-13: 9780970208804
Subjects: Careers / Job Opportunities; Career/Job; Business & Economics; Careers - General; Job hunting; Careers - Job Hunting; Business; Career changes; Career development; Careers; Marketing; Vocational guidance; Business & Economics / Careers; Business & Economics / Job Hunting
First sentence: I'm a big believer in stating your objectives right up front and in plain, straightforward language.