Marketing Challenges
Subtitle: Cases and Exercises (Mcgraw Hill Series in Marketing)
Publisher: Mcgraw-Hill (Tx)
Published: May 1985
Language: eng
Format: Hardcover
Number of pages: 660
ISBN-13: 9780070387867
Subjects: Reference, Information and Interdisciplinary Subjects; Marketing; Business / Economics / Finance; Problems, exercises, etc; Marketing - General; Case studies