Global meetings and exhibitions
By: Carol Krugman, Rudy R. Wright.
Contributors: Wright, Rudy R.
Series: The Wiley event management series
Publisher: John Wiley & Sons
Published: 2007
Place of publication: Hoboken, N.J
Language: eng
Number of pages: 263
ISBN-13: 9780471699408
Subjects: Congresses and conventions -- Planning -- Handbooks, manuals, etc.; Meetings -- Planning -- Handbooks, manuals, etc.; Exhibitions -- Planning -- Handbooks, manuals, etc.; International relations -- Miscellanea.
Genres: Handbooks, manuals, etc.; Miscellanea.
Notes: Includes bibliographical references and index.
Table of contents: title: Fundamentals of meetings, conventions, and exhibitions; title: Decision factors; title: Destination assessment; title: Organizing and hosting international events; title: Managing currency and finances; title: Program planning and development; title: Cultural consideration; title: Marketing the event; title: International contracts and legalities; title: Implementing the meeting plan; title: Exhibiting abroad; title: On-site operations; title: Preparing for travel abroad; title: Safety and security; title: Event technology.