The Starbucks Experience
Subtitle: 5 Principles for Turning Ordinary Into Extraordinary
Publisher: McGraw-Hill
Published: September 14, 2006
Language: eng
Number of pages: 208
ISBN-13: 9780071477840
Description: "The Starbucks Experience contains a robust blend of home-brewed ingenuity and people-driven philosophies that have made Starbucks one of the world's "most admired" companies, according to Fortune magazine. With unique access to Starbucks personnel and resources, Joseph Michelli discovered that the success of Starbucks is driven by the people who work there - the "partners"--And the special experience they create for each customer. Filled with real-life insider stories, eye-opening anecdotes, and solid step-by-step strategies, this book takes you deep inside one of the most talked-about companies in the world today."--Jacket.