The Interpretation of illustrations in advertisements by the Bantu
By: by A. P. van der Reis.
Series: University of South Africa. Bureau of Market Research. Research report no. 25; Research report (University of South Africa. Bureau of Market Research) ;; no. 25.
Publisher: University of South Africa, Bureau of Market Research
Published: 1969
Place of publication: Pretoria
Language: eng
Number of pages: 170
Subjects: Advertising -- Psychological aspects.; Consumers, Black -- South Africa.
Notes: Includes bibliographical references.