Introduction to online market & industry research
Subtitle: search strategies, case study, problems, and data source evaluations and reviews
By: editor and contributor, Cynthia L. Shamel ; produced by the Benjamin Group.
Contributors: Shamel, Cynthia L.; Benjamin Group.
Series: Business research solutions series
Publisher: Thomson/Texere
Published: 2004
Place of publication: Mason, Ohio
Language: eng
Number of pages: 450
Subjects: Marketing research -- Computer network resources.; Online databases.
Other titles: Introduction to online market and industry research
Notes: Includes bibliographical references and index.