Brands
Subtitle: a selected and annotated bibliography
By: [by] Ernest B. Uhr and William A. Wallace.
Contributors: Wallace, William A., 1935- joint author.
Series: AMA bibliography series,; no. 18; Bibliography series (American Marketing Association) ;; no. 18.
Publisher: American Marketing Association
Published: 1971
Place of publication: [Chicago
Language: eng
Number of pages: 56
Subjects: Brand name products -- Bibliography.; Trademarks -- Bibliography.