Marketing Communications
Publisher: Prentice Hall; Pearson-Prentice Hall
Published: March 31, 2005
Language: eng
Format: Paperback
Number of pages: 500
ISBN-13: 9781741032697
Subjects: Sales & marketing; Business / Economics / Finance; Business & Economics; Business/Economics; Business & Economics / Advertising & Promotion; Advertising & Promotion; Communication in marketing; Marketing.; Positioning (Advertising); gtt