Die Nutzung von Kundenverkehrsuntersuchungen für die standortbezogene Unternehmenspolitik der Warenhäuser
Subtitle: dargestellt am Beispiel der BAG-Untersuchung
By: von Christoph Achenbach.
Series: Schriften zur Handelsforschung ;; Nr. 78
Publisher: O. Schwartz
Published: 1989
Place of publication: Göttingen
Language: ger
Number of pages: 256
Subjects: Department stores -- Germany (West) -- Location; Department stores -- Germany (West) -- Management; Customer services -- Germany (West) -- Management
Notes: Includes bibliographical references (p. 234-256).
Originally presented as the author's thesis (doctoral)--Universität zu Köln.