User-friendly marketing research
Subtitle: how to use marketing research to make profitable decisions
By: Ned Roberto.
Edition: 3rd ed.
Publisher: Life Cycle Press (Asia), Salt & Light Ventures
Published: 2006
Place of publication: Makati City, Metro Manila, Philippines
Language: eng
Number of pages: 371
ISBN-13: 9789718611128
Other titles: Marketing research
Notes: "10th Year Anniversary Edition."

Includes bibliographical references (p. 353-359) and index.