Erfolgsfaktoren des Mobile Marketing
By: herausgegeben von Hans H. Bauer, Melchior D. Bryant, Thorsten Dirks
Contributors: Bryant, Melchior D., 1980-; Dirks, Thorsten
Publisher: Springer Berlin Heidelberg
Published: 2009
Place of publication: Berlin, Heidelberg
Language: ger
Format: [Elektronische Ressource] /
ISBN-13: 9783540852964
Subjects: Marketing; Economics/Management Science; Industrial management; Economics