Seikatsusha no kōdō kagaku
Subtitle: shōhisha Kōdō no Kenkyū
By: Natō Takatsugu hencho.
Edition: Kaitei. --
Publisher: Tōyō Keizai Shimpō Sha
Published: 1979
Place of publication: Tokyo
Language: jpn
Number of pages: 292
Subjects: Consumers; Motivation research (Marketing)
Notes: Includes bibliographical references and index.