Repeat-buying
Subtitle: facts, theory, and applications
By: A.S.C. Ehrenberg.
Edition: New ed.
Publisher: Griffin; Oxford University Press
Published: 1988
Place of publication: London; New York
Language: eng
Number of pages: 378
Subjects: Brand choice.; Consumers.; Motivation research (Marketing)
Notes: Bibliography: p. 365-372.
Includes indexes.