Managing product and service department
Subtitle: text and cases
By: Stefan Thomke.
Publisher: McGraw-Hill; McGraw-Hill/Irwin
Published: 2007
Place of publication: Boston, Mass
Language: eng
Number of pages: 592
ISBN-13: 9780073023014
Subjects: New products -- Management -- Case studies.; Product management -- Case studies.
Genres: Case studies.
Notes: Includes index.