A consumer based approach for establishing priorities in consumer information programs
Subtitle: implications for public policy
By: Rohit Deshpande, S. Krishnan.
Contributors: Krishnan, S.
Series: Working paper / College of Business Administration, the University of Texas at Austin ;; 81-13; Working paper (University of Texas at Austin. College of Business Administration) ;; 81-13.
Publisher: College of Business Administration, University of Texas at Austin; Distributed by Bureau of Business Research, University of Texas at Austin
Published: 1981
Place of publication: Austin, Tex
Language: eng
Number of pages: 14
Subjects: Consumers -- United States -- Information services.
Notes: Bibliography: p. [15]