Patience plus perspective
Subtitle: keys to successful marketing in the 1990s.
Series: President's series / Conference Board -- no. 1; President's series (Conference Board) -- no. 1.
Publisher: Conference Board
Published: 1991
Place of publication: New York
Language: eng
Subjects: Marketing.
Notes: " ... keynote speech at the Board's 1990 Marketing Conference."--p. [1].