Duct tape marketing
Subtitle: the world's most practical small business marketing guide
By: John Jantsch ; [foreword by Michael Gerber]
Edition: Rev. and updated [ed.].
Publisher: Thomas Nelson
Published: 2011
Place of publication: Nashville
Language: eng
Number of pages: 279
ISBN-13: 9781595554659
Subjects: Marketing; Management; Advertising media planning; Handbooks, manuals; Small business marketing
Description: The small business marketing road map - A collection of proven tools and tactics woven together in a step-by-step marketing system that shows small business owners exactly what to do to market and grow their businesses. This guide combines insights gained from over twenty years of successfully working, in the field, with real-life small businesses. There are no theoretical complexities presented in Duct Tape Marketing - just simple, effective and affordable marketing that sticks. CAREFUL!