Causal atribution of consumer dissatisfaction as a predictor of consumer complaint action
Subtitle: A preliminary report : Paper presented to the Association for Consumer Research, Attribution and Consumer Behavior Session
By: E. Laird Landon, Donald R.Emery.
Contributors: Emery, Donald R.
Publisher: University of Colorado
Published: 1974
Place of publication: Chicago (Ill.)
Language: eng
Number of pages: 22