An annotated and extended bibliography of higher education marketing
By: Karen Krall Constantine.
Series: Bibliography series / American Marketing Association; Bibliography series (American Marketing Association)
Publisher: American Marketing Association
Published: 1986
Place of publication: Chicago, IL
Language: eng
Number of pages: 71
Subjects: College students -- Recruiting -- United States -- Bibliography.; Universities and colleges -- United States -- Admission -- Bibliography.; Universities and colleges -- Public relations -- United States -- Bibliography.; College publicity -- United States -- Bibliography.; Education, Higher -- United States -- Marketing -- Bibliography.