Superbrands
Subtitle: an insight into some of Britain's strongest brands 2009/10
By: [authors, Jane Bainbridge, Karen Dugdale]
Contributors: Dugdale, Karen; Superbrands (Organisation)
Publisher: Superbrands (UK) Ltd
Published: 2009
Place of publication: London
Language: eng
Number of pages: 135
ISBN-13: 9780955478475
Subjects: Brand name products; Case studies; Marketing
Description: This title aims to highlight brands, from a wide range of sectors, that have become the strongest and most iconic in their field. It explores how these brands have succeeded in reaching the top and the journey that they have taken to get there.