Humanes Krankenhausmarketing
By: Gerhard Sabathil.
Series: Betriebswirtschaftliche Forschungsbeiträge ;; Bd. 11
Publisher: GBI-Verlag
Published: 1984
Place of publication: München
Language: ger
Number of pages: 271
Subjects: Hospital patients -- Psychology.; Humanistic psychology.; Hospital care.; Hospitals -- Psychological aspects.
Notes: Bibliography: p. xii-lxii.
Includes index.