An analysis of 5,000,000 inquiries received by 163 firms from 3,500 magazine and newspaper advertisements
By: by Daniel Starch
Series: Market study (New York, N.Y.) -- no. 1; Harvard social history/business preservation microfilm project -- 21792
Publisher: D. Starch
Published: 1930
Place of publication: New York
Language: eng
Number of pages: 36
Subjects: Magazine Advertising; Newspaper Advertising