El comportamiento del consumidor y el manejo sustentable de envases
By: Irma Cristina Espitia Moreno, Oscar Hugo Pedraza Rendón
Contributors: Pedraza Rendón, Oscar Hugo
Edition: 1 ed.
Publisher: Universidad Michoacana de San Nicolás de Hidalgo
Published: 2010
Place of publication: Morelia, México
Language: spa
Number of pages: 256
ISBN-13: 9786074241983
Subjects: Packaging; Consumer behavior; Consumption (Economics); Citizen participation; Environmental aspects; Environmental responsibility; Green marketing
Notes: Includes bibliographical references (p. 223-231).