Wisdom and folly
Subtitle: decision dilemmas of advertisers and consumers
By: by Nyitor Alexander Shenge
Series: Faculty lecture -- the twentieth; Faculty lecture series (University of Ibadan. Faculty of the Social Sciences) -- no. 20.
Publisher: Faculty of the Social Sciences, University of Ibadan
Published: 2014
Place of publication: Ibadan, Nigeria
Language: eng
Number of pages: 53
Copyright date: 2014
Subjects: Advertisers; Decision making; Psychology; Consumers; Psychological aspects
Other titles: Decision dilemmas of advertisers and consumers
Notes: "Tuesday, March 11, 2014."

Includes bibliographical references (pages 41-53)