Learning about markets
By: George S. Day
Contributors: Marketing Science Institute
Series: Report -- no. 91-117; Report (Marketing Science Institute) -- no. 91-117
Publisher: Marketing Science Institute
Published: 1991
Place of publication: Cambridge, Mass
Language: eng
Number of pages: 23
Subjects: Marketing -- Management
Notes: "Commentary."

"June 1991."

Includes bibliographical references (p. 21-22)