Ford flexes back
Subtitle: changing the U.S. auto industry from deep within the trenches
By: Kenneth Wentland
Publisher: Strategic Book Pub.
Published: 2008
Place of publication: New York
Language: eng
Number of pages: 162
ISBN-13: 9781606932223
Subjects: Automobile industry and trade; Ford automobile; Computer-aided design; Automobiles; Design and construction; Technological innovations; Industrie et commerce; Ford (Automobiles); Conception assistée par ordinateur; Conception et construction; Innovations; Ford Motor Company
Description: The story about a team who figured out how to build the perfect vehicle, without building a single vehicle, using digital computing technology.
Notes: Includes bibliographical references (pages 158-162).
Table of contents: title: Part 1: Developing the Ford Flex; title: Part 2: Driving change from the bottom; title: Part 3: The U.S. auto industry.