Fairy-tale success
Subtitle: a guide to entrepreneurial magic
By: Adrienne Arieff & Beverly West
Contributors: West, Beverly, 1961-
Published: 2014
Language: eng
Number of pages: 255
ISBN-13: 9781440575174
Subjects: Fairy tales; Success in business; Professions; Psychological aspects; New business enterprises; Entrepreneurship
Notes: "Create your own Cinderella story"--Cover.

Includes bibliographical references (page 244) and index.
Table of contents: title: Reveal your noble roots : embrace your value; title: Wish out loud : write your business plan; title: Make practical magic : get funding; title: Summon your fairy godmothers : networking; title: Hear ye, hear ye : harness social media; title: Make a grand entrance : launch your brand; title: Keep your eye on the crown : stay focused; title: When the clock strikes twelve, don't panic : deal with obstacles; title: If the glass slipper fits, wear it : enjoy your success.