A comprehensive classfied marketing bibliography
Subtitle: Supplement no. 1.
Series: Publications of the Bureau of Business and Economic Research, University of California
Publisher: Institute of Business and Economic Research, University of California
Published: 1963
Place of publication: Berkeley
Language: eng
Subjects: Marketing; Bibliography
Table of contents: title: no. 1, pt. 1-2. 1950-1962. (2 pts)