Zhongguo dian ying zheng he ying xiao guan jian bao gao = The key report of China movie integrated marketing communication practice research
By: Lin Junyi zhu bian ; CHR dian ying ying xiao yan jiu xiao zu bian zhu
Contributors: CHR dian ying ying xiao yan jiu xiao zu
Edition: Di 1 ban
Publisher: Zhongguo dian ying chu ban she
Published: 2010
Place of publication: Beijing
Language: chi
Number of pages: 309
ISBN-13: 9787106031886
Subjects: Motion pictures; Marketing; Motion picture industry
Other titles: Key report of China movie integrated marketing communication practice research
Notes: Includes bibliographical references.