Pull
Subtitle: the power of the Semantic Web to transform your business
By: David Siegel.
Publisher: Portfolio
Published: 2009
Place of publication: New York
Language: eng
ISBN-13: 9781591842774
Subjects: Electronic commerce; Semantic Web; Information technology -- Management; Internet marketing
Notes: Includes bibliographical references and index.
Table of contents: title: The end of push; title: The pull power shift; title: The shipper project; title: Retail pull; title: Financial transparency; title: Pulling books; title: The great data migration; title: Passive commerce; title: The home of the future; title: Semantic search; title: Pull marketing; title: The knowledge crisis; title: Legal pull; title: Patient pull; title: The fairtax; title: The performance economy; title: One big step.