Managing investor relations
Subtitle: strategies for effective communication
By: Alexander Laskin
Edition: 1st ed.
Series: Corporate communications collection
Publisher: Business Expert Press
Published: 2010
Place of publication: New York, NY
Language: eng
Number of pages: 91
ISBN-13: 9781606490808; 9781606490815
Subjects: Corporations; Investor relations
Description: This book gives you an introduction to investor relations. Despite being a very young profession, investor relations today is widely recognized as one of the most important corporate communication functions. Whether you are a student considering employment in investor relations, a professional considering a career change to investor relations, or an investor relations officer looking for ways to improve performance, this book will provide you with answers to your questions. First, the book discusses what investor relations is. Second, the book looks at the environment in which investor relations operates: the history of the profession, laws and regulations that govern the practice, and professional and ethical obligations of the investor relations officers. Third, the book describes the job functions of investor relations: from day-today tactical activities to big-picture strategies. Finally, the book suggests what the future of investor relations will look like and how it will affect the investor relations officers of tomorrow.
Notes: Includes bibliographical references (p. [77]-88) and index.

Also available online.
Table of contents: title: Introduction; title: What is investor relations?; title: Investor relations: past; title: Investor relations: present; title: Legal environment; title: Ethics and professionalism; title: Main activities; title: Focus on relationship building; title: Focus on extended disclosure; title: Focus on nonfinancial information; title: Future of investor relations.