Inside Apple
Subtitle: how America's most admired-and secretive-company really works
By: by Adam Lashinsky
Edition: 1st ed.
Publisher: Business Plus
Published: 2012
Place of publication: New York
Language: eng
Format: Hardcover
Number of pages: 224
ISBN-13: 9781455512157
Subjects: Inc Apple Computer; Computer industry; Management; Corporate culture; Success in business
Description: An analysis of the systems, tactics, and leadership strategies that have contributed to Apple's successes profiles such practices as the direct accountability of employees and shares insider perspectives on Apple's plans after the loss of Steve Jobs.
Table of contents: title: Chart : Apple's core; title: Rethink leadership; title: Embrace secrecy; title: Focus obsessively; title: Stay start-up hungry; title: Hire disciples; title: Own your message; title: Overwhelm friends/dominate foes; title: Plan for after your successor; title: Inspire imitators; title: One more thing; title: Author's note; title: About the author