Sports, Inc.
Subtitle: 100 Years of Sports Business
Publisher: Prometheus Books
Published: December 2003
Language: eng
Format: Hardcover
Number of pages: 394
ISBN-13: 9781591021124
Subjects: Sport & leisure industries; Marketing; Sports Economics; Sports & Recreation; Business / Economics / Finance; Sports; Marketing - General; General; History; Industries - General; Economics - General; Economic aspects
First sentence: Centuries before Thorpe, the first known sports champion was a Greek cook named Coroebus.