Market segmentation through product differentiation
By: by K. Sridhar Moorthy
Published: 1982
Language: eng
Number of pages: 98
Subjects: Market segmentation; Mathematical models; Diversification in industry; New products; Competition
Notes: Physical description of the original based on examination of the photocopy.

Thesis (Ph. D.)--Stanford University, 1982.

Includes bibliographical references.

Photocopy. Ann Arbor, Mich., U.S.A. : University Microfilms International, 1983. 21 cm.