This is social commerce
Subtitle: turning social media into sales
By: Guy Clapperton
Publisher: Capstone
Published: 2012
Place of publication: Chichester, West Sussex, U.K; Hoboken, N.J
Language: eng
ISBN-13: 9780857082411
Subjects: Internet marketing; Social media; Online social networks; Cooperative societies; Electronic commerce; BUSINESS & ECONOMICS / General; Social aspects; Consumer cooperatives
Description: "Step-by-step guide to setting up your own commerce site within social media platforms such as Facebook. Building a loyal community who will keep coming back and buying from you. How to offer superb customer service to your social media consumers. Developing new product especially for this new environment. Measuring your ROI"--
Notes: Includes bibliographical references and index.