The marketing significance of geographical variations in wholesale/retail sales ratios
By: [by] David A. Revzan.
Contributors: University of California, Berkeley. Graduate School of Business Administration.
Series: IBER special publications; Publications of the Institute of Business and Economic Research, University of California.
Publisher: Institute of Business and Economic Research [University of California
Published: 1966
Place of publication: [Berkeley]
Language: eng
Number of pages: 57
Subjects: Marketing research -- United States.; Wholesale trade -- United States.; Retail trade -- United States.
Notes: Bibliography: leaves 53-57.
Publications of the Institute of Business and Economic Research, University of California.
At head of title: Research Program in Marketing, Graduate School of Business Administration, University of California, Berkeley.