Marketing Challenges in a Turbulent Business Environment
Subtitle: Proceedings of the 2014 Academy of Marketing Science  World Marketing Congress ... of the Academy of Marketing Science)
Publisher: Springer
Published: Dec 23, 2015
Format: hardcover
Number of pages: 756
ISBN-13: 9783319194271
Notes: Source title: Marketing Challenges in a Turbulent Business Environment: Proceedings of the 2014 Academy of Marketing Science (AMS) World Marketing Congress ... of the Academy of Marketing Science)