Jogando para ganhar
Subtitle: marketing político : verdade e mito
By: Ney Lima Figueiredo.
Edition: 1a. ed.
Publisher: Geração Editorial
Published: 1994
Place of publication: São Paulo, SP, Brasil
Language: por
Number of pages: 238
Subjects: Campaign management -- Brazil.; Political campaigns -- Brazil.; Presidents -- Brazil -- Election.; Campaign management -- United States.; Political campaigns -- United States.; Presidents -- United States -- Election.
Notes: Includes bibliographical references.