Statistics for marketing
By: Leslie W. Rodger.
Series: The McGraw-Hill marketing series
Publisher: McGraw-Hill
Published: 1984
Place of publication: London; New York
Language: eng
Number of pages: 280
Subjects: Commercial statistics.; Marketing -- Statistical methods.
Description: xv, 280 p. : 24 cm
Notes: Bibliography: p. 269-271.
Includes index.