Big bets
Subtitle: decisions and leaders that shaped Southern Company
By: Dub Taft & Sam Heys
Contributors: Heys, Sam
Edition: 1st ed.
Publisher: Southern Company
Published: 2011
Place of publication: Atlanta, Ga
Language: eng
Number of pages: 534
ISBN-13: 9780615464862
Subjects: Southern Company; History; Electric utilities
Description: Big Bets are pivotal decisions leaders make when the stakes are high- decisions that forge a successful path or retrieve a lost cause at a critical crossroads. Big bets can determine a company's destiny and reshape it's future.   Some had to deal with adversity at every turn. Some had to envision a different future to seize new opportunities. All had to make critical decisions when the moment mattered most. This is their story, the story of the dreams they pursued, the troubles they encountered, and the big bets they made.
Notes: Includes bibliographical references (p. [483]-521) and index.
Table of contents: title: What Mitchell started; title: What Martin finished; title: Citizens forever; title: Surviving a takeover and the Great Depression; title: Fighting a federal invasion; title: Facing a death sentence; title: Rebirth of a southern company; title: Defending and developing the market; title: Battling natural disasters; title: Financial peril; title: Southern company takes center stage; title: Energy to serve your world; title: Roots to the future.