Interpretive Consumer Research
Contributors: Richard H. Elliott (Editor)
Edition: 1ST edition
Publisher: Copenhagen Business School Press
Published: July 5, 2000
Language: eng
Format: Paperback
Number of pages: 366
ISBN-13: 9788716134912
Subjects: Motivation research (Marketing; General; Business/Economics; Business & Economics; Business / Economics / Finance; Research; Motivation research (Marketing); Marketing - Research; Civil service & public sector; Consumer issues; Market research; Consumer behavior; Consumers