Consuming Youth
Subtitle: Vampires, Cyborgs, and the Culture of Consumption
Publisher: University Of Chicago Press
Published: May 15, 2002
Language: eng
Format: Paperback
Number of pages: 336
ISBN-13: 9780226468921
Subjects: Literary studies: general; Popular culture; Business & Economics; Business / Economics / Finance; Business/Economics; Literary Criticism; American - General; Marketing - Research; Business & Economics / Marketing / Research; Literary Criticism & Collections / American; Attitudes; Consumer behavior; Consumers; United States; Young adult consumers
First sentence: In my introduction I focused principally on the political-economic implications of Marx's metaphor of the vampire-cyborg: how it allows a critique of the capitalist factory as an undead machine that feeds upon and incorporates workers' living substance.
Description: From the novels of Anne Rice to 'The Lost Boys', from 'The Terminator' to cyberpunk science fiction, vampires and cyborgs have become strikingly visible figures within American popular culture, especially youth culture. This book explains why, showing how fiction, film, and other media deploy these ambiguous monsters to embody and work through the implications of a capitalist system in which youth both consume and are consumed.