The little blue book of marketing
Subtitle: build a killer plan in less than a day
By: Paul Kurnit and Steve Lance.
Contributors: Lance, Steve.
Publisher: Portfolio; Portfolio Hardcover
Published: 2009
Place of publication: New York
Language: eng
Number of pages: 273
ISBN-13: 9781591843054
Subjects: Marketing -- Handbooks, manuals, etc; Leadership -- Handbooks, manuals, etc
Genres: Handbooks, manuals, etc