Remodelling Communication From Wwii To The Www
Publisher: University of Toronto Press; University of Toronto Press, Scholarly Publishing Division
Published: 2012
Language: eng
Number of pages: 161
ISBN-13: 9781442644342
Description: "Covering major developments from post-war cybernetics and telegraphy to the Internet and our networked society, Remodelling Communication explores the critical literature from across disciplines and eras on the models used for studying communications and culture. Proceeding model-by-model, Genosko provides detailed explanations of mathematical, semiotic, and reception theory's encoding/decoding models, as well as Baudrillard's critique of models and general models that bring together a variety of disciplinary perspectives. Providing a dynamic, forward-looking reorientation towards a new universe of reference, Remodelling Communication makes a significant, productive contribution to communication theory."--Pub. desc.