清末民国时期《东方杂志》商业广告研究 ( 1904-1937 )
By: Wang Yurong zhu
Edition: Di 1 ban.
Publisher: Ren min chu ban she
Published: 2015
Place of publication: Beijing Shi
Language: chi
Number of pages: 319
ISBN-13: 9787010150604
Subjects: Magazine Advertising; Advertising; Chinese periodicals; Dong fang za zhi
Other titles: Qing mo Minguo shi qi "Dong fang za zhi" shang ye guang gao yan jiu ( 1904-1937 ); Qingmo Minguo shiqi Dongfang zazhi shangye guanggao yanjiu ( 1904-1937 )
Notes: "Hebei Sheng xin wen xue zhong dian xue ke chu ban zi zhu xiang mu"-Page facing title page.

Includes bibliographical references (pages 291-296).