Getting partnering right
Subtitle: how market leaders are creating long-term competitive advantage
By: Neil Rackham, Lawrence Friedman, and Richard Ruff.
Contributors: Friedman, Lawrence G.; Ruff, Richard, 1941-
Publisher: McGraw-Hill
Published: 1996
Place of publication: New York
Language: eng
Number of pages: 237
Subjects: Strategic alliances (Business); Partnership; Interorganizational relations; Competition
Notes: Includes index.