Modern marketing strategy
By: E.C. Bursk and J.F. Chapman, editors.
Contributors: Bursk, Edward C.; Chapman, John F. 1902-
Series: A Mentor book; Mentor executive library
Publisher: New American Library; New English Library
Published: 1965
Place of publication: New York; London
Language: eng
Notes: Reprint of Harvard University Press ed., 1964 ( 64016061 ).