Theories of mass communication
By: Melvin L. De Fleur, Sandra Ball-Rokeach.
Contributors: Ball-Rokeach, Sandra.
Edition: 4th ed.
Publisher: Longman
Published: 1982
Place of publication: New York
Language: eng
Number of pages: 263
Subjects: Mass media -- Social aspects -- History.; Mass media -- Social aspects -- United States -- History.
Notes: Includes bibliographical references and index.