Promoting the library
By: Brian Mathews, Jon Bodnar
Contributors: Bodnar, Jonathan Michael, 1974-; Association of Research Libraries
Series: SPEC kit -- 306; SPEC kit -- 306.
Publisher: Association of Research Libraries
Published: 2008
Place of publication: Washington, DC
Language: eng
Number of pages: 194
ISBN-13: 9781594078057
Subjects: Libraries; Marketing; Public relations; Research libraries; Surveys; Bibliothèques; Relations publiques; Bibliothèques de recherche; 06.41 scientific libraries; Scientific libraries; Promotion (public relations)
Notes: "September 2008."

Includes bibliographical references (pages 191-194).
Table of contents: title: Marketing plans; title: Job descriptions; title: Promotional materials.