Building a Global Bank
Subtitle: The Transformation of Banco Santander
Publisher: Princeton University Press
Published: May 22, 2008
Language: eng
Format: Hardcover
Number of pages: 280
ISBN-13: 9780691131252
Subjects: Banking; Financial services industry; History of specific subjects; Business & Economics; Business / Economics / Finance; Business/Economics; Banks & Banking; Corporate & Business History - General; Sociology - General; Finance; Sociology; Banco Santander Central Hispano; Case studies; Family corporations; History; Spain
Description: "In 2004, Spain's Banco Santander purchased Britain's Abbey National Bank in a deal valued at fifteen billion dollars - an acquisition that made Santander one of the ten largest financial institutions in the world. Here, Mauro Guillen and Adrian Tschoegl tackle the question of how this once-sleepy, family-run provincial bank in a developing economy transformed itself into a financial-services group with more than sixty-six million customers on three continents."--Jacket.