Transit marketing management handbook
Subtitle: marketing organization
By: U. S. Dept. of Transportation, Urban Mass Transportation Administration, Office of Transit Management
Contributors: Lesko Associates; Smith & Locke Associates
Publisher: U S. Dept. of Transportation
Published: 1975
Place of publication: Washington
Language: eng
Number of pages: 86
Subjects: Urban transportation; Public opinion
Other titles: Study of marketing functions in transit management organization structures
Notes: Item 982-H-3

Based on a study prepared by Lesko Associates in collaboration with Smith and Locke Associates entitled: A study of marketing functions in transit management organization structures.

Bibliography: p. B-1--B-3.