The role of marketing in improving Postal Service effectiveness
By: by Christopher H. Lovelock, Charles B. Weinberg
Contributors: Weinberg, Charles B., joint author; Weinberg, Charles B., author
Series: Working paper - Division of Research, Graduate School of Business Administration, Harvard University ; HBS 80-48; Working paper (Harvard University. Graduate School of Business Administration. Division of Research) -- HBS 80-48
Publisher: Division of Research, Graduate School of Business Administration, Harvard University
Published: 1980
Place of publication: Boston
Language: eng
Number of pages: 99
Subjects: United States Postal Service
Notes: Includes bibliographical references.