Marketing Research
Subtitle: Update Edition with SPSS 12.0 (4th Edition)
Edition: 4 edition
Publisher: Prentice Hall
Published: September 10, 2004
Language: eng
Format: Hardcover
ISBN-13: 9780131643963
Subjects: Market research; Business/Economics; Business & Economics; Business / Economics / Finance; Marketing - Research; Statistics; Business & Economics / Statistics