Marketing Nutrition
Subtitle: Soy, Functional Foods, Biotechnology, and Obesity (The Food Series)
Publisher: University of Illinois Press
Published: February 1, 2007
Language: eng
Format: Paperback
Number of pages: 224
ISBN-13: 9780252074554
Subjects: Dietetics & nutrition; Food & beverage technology; Health & Fitness; Business / Economics / Finance; Health/Fitness; Marketing - General; Nutrition; Health & Fitness / Nutrition
First sentence: Marketing is not simply a clever "Got Milk" advertising campaign, a fifty-cent coupon on a soy burger, or a convenient combination pack of precut vegetables.