China's television "going out" and the dynamics of media competition within China
By: Guo Zhenzhi & Lye Liang Fook
Contributors: Lye, Liang Fook; National University of Singapore. East Asian Institute
Series: EAI background brief -- no. 598
Publisher: East Asian Institute, National University of Singapore
Published: 2011
Place of publication: Singapore
Language: eng
Number of pages: 14
Subjects: Television advertising; Television broadcasting; Advertising; Economic aspects; Mass media