Drive
Subtitle: the surprising truth about what motivates us
Publisher: Riverhead Books
Published: 2009
Place of publication: New York
Language: eng
Number of pages: 242
ISBN-13: 9781594488849
Subjects: Motivation (Psychology)
First sentence: In the middle of the last century, two young scientists conducted experiments that should have changed the world - but did not.
Description: Pink argues that the secret to high performance and satisfaction in today's world is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.