Creating stores on the web
By: Joe Cataudella, Ben Sawyer, Dave Greely.
Contributors: Sawyer, Ben.; Greely, Dave.
Publisher: Peachpit Press
Published: 1998
Place of publication: Berkeley, CA
Language: eng
Number of pages: 544
Subjects: Retail trade -- Computer networks.; Internet marketing.; Internet advertising.; Electronic commerce.; Web site development.
Description: Presents the basics of setting up a mail order store on the World Wide Web, including tips on planning and strategy, advertising, marketing, inventory, and processing payments.
Notes: Includes index.