Winning strategies for the new Latin markets
By: Fernando Robles, Françoise Simon, Jerry Haar
Contributors: Simon, Françoise; Haar, Jerry, 1947-
Series: Financial Times Prentice Hall books
Publisher: Financial Times; Financial Times/Prentice Hall
Published: 2003
Place of publication: Upper Saddle River, NJ
Language: eng
Number of pages: 364
Subjects: Consumption (Economics) -- Latin America; Competition -- Latin America; Infrastructure (Economics) -- Latin America; Industries -- Latin America -- Case studies; Latin America -- Commerce
Genres: Case studies
Notes: Includes bibliographical references (p. 325-349) and index