The Franchise Paradox
Subtitle: New Directions, Different Strategies
Edition: New Ed edition
Publisher: Thomson Learning; Orion Publishing Group, Limited
Published: June 1999
Language: eng
Format: Paperback
Number of pages: 640
ISBN-13: 9780304704682
Subjects: Franchises; Hospitality industry; Free Enterprise; Industries - Retailing; Purchasing & Buying; Business & Economics; Business/Economics