Arthur W. Page
Subtitle: publisher, public relations pioneer, patriot
By: by Noel L. Griese.
Edition: 1st ed.
Publisher: Anvil Pub.
Published: 2001
Place of publication: Atlanta, GA
Language: eng
Number of pages: 427
Subjects: Page, Arthur W. 1883-1960.; Businessmen -- United States -- Biography.; Statesmen -- United States -- Biography.; Corporations -- United States -- History.; Publishers and publishing -- United States -- History.; Public relations -- United States -- History.
Genres: Biography.
Notes: Includes bibliographical references (p. [403]-412) and index.
Table of contents: title: Machine generated contents note: 1 The Training of Another American; title: Birth and childhood of Arthur Page; title: Boyhood summers in North Carolina; title: The Lawrenceville years; title: The Harvard experience; title: The influence of Walter Hines Page; title: Endnotes; title: 2 Magazine Reporter to World's Work; title: Editor, 1905-1915; title: Staff writer for the World's Work; title: Meeting with the power elite; title: He becomes a husband and the son; title: of an ambassador; title: Metamorphosis from writer to; title: magazine editor; title: Covering the start of the World War; title: Endnotes; title: 3 The Doubleday, Page Vice President,; title: 1916-1926; title: Managing Doubleday magazines; title: and nonfiction books; title: Propagandist for the Allies; title: Back at the helm of the; title: World's Work; title: Bearing the Presidential standard; title: of Carter Glass; title: Publishing the story of the; title: Zimmermann telegram; title: Businessman Page broadens; title: his horizons; title: Early service to education; title: Director of Engineers Public Service; title: and the Vitaglass Corp.; title: The break with F.N. Doubleday; title: Endnotes; title: 4 The New AT&T Vice President,; title: 1927-1929; title: The role of Walter Gifford in bringing; title: Page to AT&T; title: Public relations at AT&T before; title: Arthur Page; title: The new vice president takes charge; title: Walter Gifford's financial policy; title: Building an ethical public; title: relations base; title: Pragmatic policies to promote sale; title: of services; title: Scientific monitoring; title: of public opinion; title: The operating companies follow; title: the leader; title: The first Bell System directorships; title: The socially responsible businessman; title: Trustee of Vassar, Teachers College; title: and the Jeanes Fund; title: Joining the right clubs; title: Husband, father and friend; title: Providing a public relations; title: philosophy; title: Endnotes; title: 5 Reacting to the Great Depression,; title: 1929-1935; title: Attending the 1930 London Naval; title: Conference; title: Slashing the employee force; title: Appeals to reason vs. emotion; title: Coping with a reduced public; title: relations budget; title: Page and the modern public; title: relations ethic; title: Conversion from Democrat; title: to Republican; title: Two speeches and a second book; title: Joining the AT&T and Rockefeller; title: bank boards; title: Carnegie Corp. trustee; title: Serving Bennington and Harvard; title: A private fortune isn't essential; title: Endnotes; title: 6 The FCC Investigation Years,; title: 1935-1941; title: AT&T reacts to investigation; title: Page writes his last book; title: The Bell Telephone Hour; title: Keeping employees informed:; title: emphasis on supervisors; title: Showmanship enters into AT&T; title: displays and special events; title: AT&T financial relations: envy; title: of big business; title: Sticking to telephone business; title: A clear public relations ethic; title: Hostile to the New Deal; title: Joining the Continental Oil and; title: Westinghouse boards; title: Myrdal and the 'American Dilemma'; title: In service to higher education; title: Last cruises of the Rampage; title: Page joins John Hill's 'Wise Men'; title: Stimson becomes FDR's war secretary; title: Endnotes; title: 7 World War II through Retirement; title: from AT&T, 1941-1946; title: Keeping up morale of the; title: fighting forces; title: Preparing fighting forces for the; title: Normandy invasion; title: Second mission to Europe; title: Privy to Manhattan Project secrets; title: Helping to develop Pentagon public; title: relations machinery; title: Other government service; title: Campaigning for a postwar; title: 'pax Americana'; title: Guiding wartime AT&T public; title: relations; title: Freedom becomes a fetish; title: Adding Kennecott Copper and; title: Prudential Insurance directorships; title: Precious little time for charity; title: Higher education and building; title: the postwar peace; title: Club memberships; title: Planning for retirement; title: Endnotes; title: 8 Consultant and Philanthropist,; title: 1947-1960; title: Establishing the consultancy; title: Director of and consultant to AT&T; title: Last years of service to the Chase; title: National Bank; title: Confronting the communist unions; title: in Chile; title: Public relations consultant; title: to Conoco; title: The Prudential and Westinghouse; title: boards; title: Indirect interlocking director; title: Getting reinvolved in book publishing; title: The Eisenhower Cabinet Report; title: on Transportation; title: Heading the New York-New Jersey; title: Rapid Transit Project; title: Defending the Girl Scouts from; title: the American Legion; title: Overseer of Harvard and other; title: educational service; title: Helping other public relations; title: professionals; title: Family man to the end; title: Endnotes; title: 9 Cold Warrior, 1946-1960; title: The Stimson Committee for; title: the Marshall Plan; title: Building a strong postwar; title: military establishment; title: Birth of the National Committee; title: for a Free Europe; title: Page helps found the; title: Crusade for Freedom; title: The 1951 and 1952 Crusades; title: Consultant to the National Security; title: Council; title: The American Heritage Foundation; title: revitalizes the Crusade; title: Radio Free Europe and the; title: Hungarian uprising of 1956; title: Page heads the Crusade for Freedom; title: Protecting Radio Free Europe; title: from Fulton Lewis Jr.; title: Decline of the Crusade for Freedom; title: Death in September; title: Endnotes.