Successful services exporting
Subtitle: a handbook for firms, associations and governments
By: [prepared by Dorothy Riddle ; edited by Leni G. Sutcliffe].
Contributors: Sutcliffe, Leni G.; International Trade Centre UNCTAD/WTO.
Publisher: ITC
Published: 1997
Place of publication: Geneva
Language: eng
Number of pages: 135
Subjects: Service industries -- Management.; Export marketing -- Management.
Notes: Includes bibliographical references.
"Product and Market Development".