Strategic marketing of sports goods in India
By: Anil Roy Dubey, Awadhesh Kumar Singh
Contributors: Singh, Awadhesh Kumar, joint author
Publisher: Serials Publications
Published: 2011
Place of publication: New Delhi
Language: eng
Number of pages: 242
ISBN-13: 9788183872683
Subjects: Marketing; Sporting goods; Small business
Notes: "In association with Ananya Institute for Development Research and Social Action, Lucknow."

Includes bibliographical references (p. [211]-217).