An application of the balance theory of coordination between bureaucratic organizations and primary groups to marketing
By: Paula Lipstein Forman
Published: 1982
Language: eng
Number of pages: 276
Subjects: Marketing; Case studies; Management; Mathematical models; Inc Avon Products; Inc Revlon
Other titles: The balance theory of coordination between bureaucratic organizations and primary groups.
Notes: Typescript (photocopy)

Thesis (Ph. D.)--Columbia University, 1982.

Bibliography: leaves 200-212.