101 roughs
Subtitle: a handbook of advertising layout, containing over thirty definite layout patterns; the name, formula and virtues of each, with over one hundred roughs, indicating in an abstract way, the color and position of the units of the advertisement, and presenting thirty-one modren type combinations arranged through the courtesy and supervision of Bauer, Ludlow, and American type founders.
By: By Don May.
Publisher: F. J. Drake
Published: 1939
Place of publication: Chicago
Language: eng
Number of pages: 92
Subjects: Advertising layout and typography.