Industriële marketing
Subtitle: met marketingbegrippenlijst en marketing checklist
By: door F. F. O. Holzhauer en U. Jelluma.
Contributors: Jelluma, U., joint author.
Publisher: Stenfert Kroese
Published: 1980
Place of publication: Leiden
Language: dut
Subjects: Marketing.; Marketing -- Management.
Notes: Bibliography: v. 1, p. [193]-194.
Table of contents: title: deel 1. Uitgangspunten, beleid en psychologie in de industriële marketing.