Changes, challenges & opportunities in the new electronic media
By: by William L. McGee and Lucy E. Garrick.
Contributors: Garrick, Lucy E.
Publisher: BMC Publications
Published: 1982
Place of publication: San Francisco, CA (450 Mission St., San Francisco 94105)
Language: eng
Subjects: Television broadcasting -- United States -- Handbooks, manuals, etc.; Television supplies industry -- United States -- Handbooks, manuals, etc.; Telecommunication -- United States -- Handbooks, manuals, etc.
Other titles: Changes, challenges, and opportunities in the new electronic media.; New electronic media.
Notes: Includes bibliographies and indexes.
Table of contents: title: The competitive scramble for the pay television market; title: Low power television; title: The developments and implications of direct-to-home satellite broadcasting; title: The videotex, teletext & cable text information revolution; title: The developments and implications of home video cassettes, discs, games & personal computers.