A new approach to assessment of store performance and site selection
Subtitle: [paper presented to the ESOMAR/WAPOR Congress, Helsinki, 22-26 August1971- Special group session 'Retail trade']
By: R. Chib and J. Kidgell.
Contributors: Kidgell, J.; World Association for Public Opinion Research.; ESOMAR/WAPOR (Congress) (1971 : Helsinki)
Publisher: ESOMAR
Published: 1971
Place of publication: Amsterdam
Language: eng