Advertising and Consumer Culture
Subtitle: A Special Issue of Mass Communication & Society (Mass Communication & Society Special Edition)
Contributors: Matthew P. McAllister (Editor); Sharon R. Mazzarella (Editor)
Edition: 1 edition
Publisher: Lawrence Erlbaum
Published: November 1, 2000
Language: eng
Format: Paperback
Number of pages: 112
ISBN-13: 9780805897364
Subjects: Cultural studies; Mass Media; Business / Economics / Finance; Business & Economics; Business/Economics; Advertising & Promotion; Performing Arts / Mass Media; Consumer Behavior - General
First sentence: Advertising commands a large presence in our society.