The Story Factor
Subtitle: Inspiration, Influence, and Persuasion Through the Art of Storytelling
Edition: 1st edition
Publisher: Perseus Books Group
Published: June 4, 2002
Language: eng
Format: Paperback
Number of pages: 272
ISBN-13: 9780738206714
Subjects: Business communication & presentation; Storytelling; Business/Economics; Business & Economics; Business / Economics / Finance; General; Business; Management; Business communication; Skills
First sentence: Skip looked into the sea of suspicious stockholders and wondered what might convince them to follow his leadership.