Science, technology & marketing
Subtitle: 1966 fall conference proceedings, August 31-September 1-2, 1966. Indiana University, Bloomington, Indiana
By: edited by Raymond M. Haas.
Contributors: Haas, Raymond M., ed.
Publisher: American Marketing Association
Published: 1966
Place of publication: Chicago
Language: eng
Number of pages: 904
Subjects: Marketing -- Congresses.
Genres: Congresses.