Nihon māketingu-shi
Subtitle: seisei, shinten, henkaku no kiseki
By: Morita Katsunori
Edition: Shohan
Publisher: Keiō Gijuku Daigaku Shuppankai
Published: 2007
Place of publication: Tōkyō
Language: jpn
Number of pages: 254
ISBN-13: 9784766413601
Subjects: Marketing; History
Notes: Includes bibliographical references (p. 241-246) and index.