The everything guide to crowdfunding
Subtitle: learn how to use social media for small-business funding : understand crowd psychology : gain an online presence : create a successful crowdfunding campaign : promote your campaign to reach hidden funding sources
By: Thomas Elliott Young
Series: The everything series; Everything series
Publisher: Adams Media
Published: 2013
Place of publication: Avon, Mass
Language: eng
Number of pages: 287
ISBN-13: 9781440550331
Subjects: Electronic fund raising; Venture capital; New business enterprises; Finance; Online social networks
Other titles: Guide to crowdfunding; Crowdfunding
Description: "The Everything Guide to Crowdfunding" is a step-by-step handbook to harnessing the power of social media to raise funds. Inside, you'll find real-life case studies and techniques for creating a successful campaign, including: Gaining an online presence; tapping into the crowd; understanding the different crowdfunding platforms; designing a successful campaign plan; promoting your campaign with social media, search engine optimization, and affiliate marketing; dealing with donors after your campaign ends. Almost 50 percent of crowdfunding ventures fail to get funded. With this guide, you will learn how to be in the 50 percent that succeed. Whatever your dream or business idea, there is no reason it can't become a reality with the power of crowdfunding."--publisher's description.
Notes: Includes index.