How to develop a strategic marketing plan
Subtitle: a step by step guide
By: Norton Paley.
Publisher: St. Lucie Press
Published: 2000
Place of publication: Boca Raton, Fla
Language: eng
Number of pages: 372
Subjects: Marketing -- Decision making.; Marketing -- Planning.; Marketing -- Planning.; Marketing -- Decision making.
Notes: Includes index.

System requirements for accompanying computer disk: Microsoft word 95 or higher.

COMPUTER DISC AVAILABLE AT THE CIRCULATION DESK.