The nature and determinants of customer expectations of service
By: Valarie A. Zeithaml, Leonard L. Berry, A. Parasuraman
Contributors: Berry, Leonard L., 1942-; Parasuraman, A; Marketing Science Institute
Series: Report / Marketing Science Institute -- no. 91-113; Report (Marketing Science Institute) -- no. 91-113
Publisher: Marketing Science Institute
Published: 1991
Place of publication: Cambridge, Mass
Language: eng
Number of pages: 28
Subjects: Customer services; Marketing research
Notes: "Working paper."

"May 1991."

Includes bibliographical references (p. 24-27)