Impact of generic fluid milk and cheese advertising on dairy markets 1984-99
By: by Harry M. Kaiser.
Contributors: National Institute for Commodity Promotion Research & Evaluation (U.S.); New York State College of Agriculture and Life Sciences. Dept. of Agricultural, Resource, and Managerial Economics.
Series: NICPRE -- 00-01.; R.B -- 2000-02.; NICPRE (Series) -- 00-01.; R.B. (New York State College of Agriculture and Life Sciences. Dept. of Agricultural, Resource, and Managerial Economics) -- 2000-02.
Publisher: Dept. of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
Published: 2000
Place of publication: Ithaca, N.Y
Language: eng
Number of pages: 37
Subjects: Advertising -- Milk trade -- United States.; Advertising -- Cheese industry -- United States.; Advertising -- Farm produce -- United States.
Notes: Title from cover.

At head of title: National Institute for Commodity Promotion Research & Evaluation.

"July 2000."

Includes bibliographical references (p. 24-26).