Amerikanische Werbesprache
Subtitle: Wortbildung und Wortwahl in Fluglinien-Werbeanzeigen aus "TIME"
By: Klaus Killmaier.
Series: Europäische Hochschulschriften. Reihe XIV, Angelsächsische Sprache und Literatur,; Bd. 198 =; Publications universitaires européennes. Série XIV, Langue et littérature anglo-saxonnes ;; vol. 198 =; European university studies. Series XIV, Anglo-Saxon language and literature ;; vol. 198; Europäische Hochschulschriften.; Bd. 198.
Publisher: P. Lang; Lang AG International Academic Publishers, Peter
Published: 1989
Place of publication: Frankfurt am Main; New York
Language: ger
Number of pages: 397
Subjects: Time, inc.; English language -- United States -- Discourse analysis.; Advertising -- Airlines -- United States -- Terminology.; English language -- United States -- Lexicology.; Americanisms.
Notes: Includes bibliographical references (p. 391-397).
Originally presented as the author's thesis (doctoral)--Johannes Gutenberg-Universität Mainz, 1988.