Business in context
Subtitle: an introduction to business and its environment
By: David Needle
Edition: 5th ed.
Publisher: South-Western Cengage Learning
Published: 2010
Place of publication: Andover
Language: eng
Number of pages: 578
ISBN-13: 9781844806133
Subjects: Betriebswirtschaftslehre; Globalization; Management; Business and Management; Business
Description: This text provides an introduction to the key activities of business placed within a managerial, organizational and environmental context. This edition places increased emphasis on globalization and the effect of technology on business.
Notes: Previous edition: London: Thomson Learning, 2004.

Includes bibliographical references and index.