The Revenge of Brand X
Subtitle:  How to Build A Big Time Brand - on the Web or Anywhere Else
Publisher: Frankel & Anderson
Published: April 3, 2000
Language: eng
Format: Paperback
Number of pages: 275
ISBN-13: 9780967991214
Subjects: Brand name products; Business; Business & Economics; Customer loyalty; Electronic Commerce; Marketing; Trademarks; Business & Economics / Marketing / General; Business/Economics