Marktforschung
Subtitle: best practices für Marketingverantwortliche
By: Richard Kühn, Michael Kreuzer.
Contributors: Kreuzer, Michael, 1973-
Edition: 1. Aufl.
Publisher: Haupt
Published: 2006
Place of publication: Bern
Language: ger
Number of pages: 251
Subjects: Marketing research
Notes: Includes bibliographical references (p. 243-246) and index.