Essentials of statistics in marketing
By: [by] C. S. Greensted, A. K. S. Jardine [and] J. D. Macfarlane.
Contributors: Jardine, A. K. S. joint author.; Macfarlane, J. D., joint author.; Institute of Marketing.
Publisher: Wiley
Published: 1974
Place of publication: New York
Language: eng
Number of pages: 257
Subjects: Marketing -- Statistical methods.; Statistics.
Notes: Bibliography: p. [243]-245.
"Published on behalf of the Institute of Marketing."
"A Halsted Press book."