Advertising self-regulation
Subtitle: a global perspective
By: by James P. Neelankavil and Albert B. Stridsberg ; sponsored by the International Advertising Association.
Contributors: Stridsberg, Albert B., joint author.; International Advertising Association (1950- )
Series: Communication arts books
Publisher: Hastings House
Published: 1980
Place of publication: New York
Language: eng
Number of pages: 211
Subjects: Advertising -- Self-regulation; Business ethics
Notes: Includes bibliographical references.