Marketing Horizons : A 1980's Perspective
Subtitle: Proceedings of the 1980 Academy of Marketing Science  Annual Conference
Publisher: Springer
Published: Aug 23, 2016
Format: paperback
Number of pages: 368
ISBN-13: 9783319385532
Notes: Source title: Marketing Horizons: A 1980's Perspective: Proceedings of the 1980 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing ... of the Academy of Marketing Science)