Dinamika pemasaran politik di Malaysia
Subtitle: isu, cabaran dan aplikasi
By: Mat Zin Mat Kib, Ahi Sarok
Edition: Cetakan pertama, 2014.
Publisher: Universiti Malaysia Sarawak
Published: 2014
Place of publication: Kota Samarahan, Sarawak, Malaysia
Language: may
Number of pages: 361
ISBN-13: 9789675527722
Subjects: Political campaigns; Advertising campaigns
Description: On political marketing and campaign management in Malaysia.
Notes: Includes bibliographical references (page 356) and index.

In Malay.