Marknadsföring till handeln
Subtitle: en studie av förhandlingar mellan dagligvaruleverantörer och distributörsblock i Finland = Marketing to the trade : a study of negotiations between convenience goods suppliers and their distributors in Finland
By: Lars-Johan Lindqvist.
Series: Ekonomi och samhälle ;; nr. 32; Ekonomi och samhälle (Svenska handelshögskolan (Helsinki, Finland)) ;; nr. 32.
Publisher: Svenska handelshögskolan
Published: 1983
Place of publication: Helsingfors
Language: swe
Number of pages: 309
Subjects: Wholesale trade -- Finland -- Case studies.; Marketing -- Finland -- Case studies.
Other titles: Marketing to the trade.
Notes: Thesis (doctoral)--Svenska handelshögskolan, 1983.
Bibliography: p. 273-281.
Extra t.p. with thesis statement inserted.
Summary in English.