The E-Commerce Question and Answer Book
Subtitle: A Survival Guide for Business Managers
Edition: 1 Ed edition
Publisher: AMACOM; American Management Association
Published: December 30, 1999
Language: eng
Format: Paperback
Number of pages: 210
ISBN-13: 9780814405253
Subjects: Business & Management; Computer Communications & Networking; International economics; Management & management techniques; Telecommunications In Business; Computers; Business / Economics / Finance; Business/Economics; E-Commerce - Internet Marketing; Networking - General; Electronic Commerce
Description: "With The E-Commerce Question and Answer Book, you'll find fast, clearheaded answers to all of your pressing questions and nagging concerns: From the basic - Is anyone making money on the Internet? Is my product a good candidate for e-commerce? How do I develop a ROI for e-commerce services? To the technical - Do I need to hire a programmer to create a Web page? What is the role of databases in e-commerce? How does encryption technology work? To the truly puzzling - What are cookies?

How do you choose a turnkey provider? What exactly is data mining?"--BOOK JACKET.