Learning everywhere
Subtitle: how mobile content strategies are transforming training
By: Chad Udell ; editor, Gary Woodill ; contributing editor, Adam Bockler ; illustrator, Matt Forcum
Contributors: Woodill, Gary, editor; Forcum, Matt, illustrator; American Society for Training and Development
Edition: First edition.
Publisher: Rockbench Publishing
Published: 2012
Place of publication: Nashville, TN
Language: eng
Number of pages: 287
ISBN-13: 9781605440170
Copyright date: 2012
Subjects: Mobile communication systems in education; Organizational learning; Technological innovations; Distance education
Description: "In Learning Everywhere, Chad Udell, a seasoned expert on mobile learning, demystifies the many choices involved in developing mobile learning content, and provides real-world experience on how to get down to the business of creating mobile learning.  With an approachable and down-to-earth style, Chad gives the reader a wealth of detail.  His goal is to explain mobile design and development to learning professionals in the context of creating best-of-breed mobile experiences, while leveraging superior user interface design and development techniques.  A framework of four content types gives instructional designers, learning developers, and managers a solid grounding in the exciting possibilities for learning using mobile phones, tablets and other devices.  Focused on creating solutions that increase organizational performance not matter the content type or instuctional need, this book is truly about 'Learning Everywhere.'" - from front inside flap
Notes: Includes bibliographical references (pages 274-278) and index.
Table of contents: title: Understanding the benefits of mobile learning; title: Finding mobile learning opportunities and determining how to fill them; title: What is content strategy and how does it apply to mobile learning?; title: Determining the right path for your organization; title: Key content types for mobile learning; title: Content type #1 detail : repurposing existing learning content; title: Content type #2 detail : line of business and productivity; title: Content type #3 detail : custom learning made possible by mobile; title: Content type #4 detail : user-generated content; title: Taking action and starting projects; title: Design and development; title: On prototypes and pilots; title: Deployment and lifecycle; title: Putting it all together.