An analysis of public transportation to attract non-traditional transit riders in California
By: [principal author, Judith Norman ; editors Helen Childs, Ina Gerhard].
Contributors: California. Dept. of Transportation. State Planning and Research Program.
Publisher: Business, Transportation and Housing Agency, California Dept. of Transportation
Published: 2003
Place of publication: [Sacramento]
Language: eng
Number of pages: 230
Subjects: Local transit -- Ridership -- California.; Local transit -- California -- Public opinion.; Urban transportation -- California -- Passenger traffic.; Commuters -- California -- Attitudes.
Other titles: Non-traditional ridership study.
Notes: Title from cover.

Final report.

Also available via the World Wide Web with link title: Non-traditional ridership study; address as of 6/9/2003, http://www.dot.ca.gov/hq/MassTrans/docp̲df/NTRS4̲1̲5.pdf

Funded by the California Dept. of Transportation, State Planning and Research Program.