Neuroelectrical Brain Imaging Tools for the Study of the Efficacy of TV Advertising Stimuli and their Application to Neuromarketing
Publisher: Springer
Published: Jun 23, 2015
Format: paperback
Number of pages: 156
ISBN-13: 9783642436765
Notes: Source title: Neuroelectrical Brain Imaging Tools for the Study of the Efficacy of TV Advertising Stimuli and their Application to Neuromarketing (Biosystems & Biorobotics)