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Subtitle: The Making of the American Mass Market
Publisher: Smithsonian
Published: May 2004
Language: eng
Format: Paperback
Number of pages: 348
ISBN-13: 9781588341464
Subjects: Capitalist or free market economies; History of specific subjects; Marketing - General; Business/Economics; Business & Economics; Business / Economics / Finance; USA; Advertising & Promotion; Consumer Behavior - General; Finance; Advertising; Consumers; History; Psychological aspects; Sales promotion; United States