The franchise handbook
Subtitle: a complete guide to all aspects of buying, selling or investing in a franchise
By: by Robert Hayes.
Publisher: Atlantic Pub. Group
Published: 2005
Place of publication: Ocala, Fla
Language: eng
Subjects: Franchises (Retail trade)
Notes: Includes index.
Table of contents: title: Introduction : history of franchising; title: Choosing the right franchise; title: Doing your research; title: Signing on the dotted line : legal issues; title: Estimating startup costs; title: Getting financing; title: Conducting a market analysis; title: Creating financial statements; title: Locating your franchise; title: Marketing your franchise; title: Managing employees; title: Buying supplies; title: Managing supplier and franchisor relationships; title: Cost control; title: Territorial strategies; title: Expanding your operations; title: Advantages and disadvantages of the franchise model; title: Franchising your business; title: Legal issues for franchisors; title: Franchising and the law; title: Franchising myths.