Relationship banking
Subtitle: cross-selling the bank's products & services to meet your customer's every financial need
By: Dwight S. Ritter.
Contributors: Ritter, Dwight S.
Publisher: Bankers Pub. Co./Probus Pub. Co.
Published: 1993
Place of publication: Chicago, Ill
Language: eng
Number of pages: 250
Subjects: Relationship banking.; Banks and banking -- Customer services -- United States.; Bank marketing -- United States.; Cross-selling financial services -- United States.
Notes: Includes index.
Rev. ed. of: Cross-selling financial services. c1988.
"BANKLINE"--T.p. verso.