Proceedings of the 1988 Academy of Marketing Science  Annual Conference
Publisher: Springer; Springer International Publishing AG
Published: May 08, 2015
Format: hardcover
Number of pages: 532
ISBN-13: 9783319170459
Notes: Source title: Proceedings of the 1988 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)