Automotive marketing methods and practice
By: Patricia L. Braden, Seymour Marshak, Robert P. Whorf ; prepared for U.S. Department of Transportation, National Highway Traffic Safety Administration, Office of Research and Development
Contributors: Marshak, Seymour; Whorf, Robert P; United States. National Highway Traffic Safety Administration. Research and Development; Gilbert R. Green & Company
Publisher: The Office; National Technical Information Service [distributor
Published: 1979
Place of publication: Washington, D.C; Springfield, Va
Language: eng
Subjects: Automobile industry and trade -- United States; Automobiles -- United States -- Marketing
Notes: "Gilbert R. Green & Company, Inc."

"Final report."

"September 1979."

Contract no. DOT-TSC 1322

"Report no. DOT-TSC-NHTSA-79-31."

"HS 804-522."

Includes bibliographical references