Ice cream social
Subtitle: the struggle for the soul of Ben & Jerry's
By: Brad Edmondson ; foreword by Annie Leonard ; epilogue by Jeff Furman, Chairman, Ben & Jerry's Board of Directors
Edition: First edition.
Publisher: Berrett-Koehler Publishers
Published: 2014
Language: eng
Number of pages: 280
ISBN-13: 9781609948139
Subjects: Ben & Jerry's (Firm); Ice cream industry; Social responsibility of business
Description: Explores the up-and-down history of ice cream maker Ben & Jerry's, a company committed to making great ice cream, supporting progressive causes, and spreading its wealth to employees and stakeholders.
Notes: Includes bibliographical references (pages 268-269) and index.
Table of contents: title: "We're completely insane, and we need your help!" --; title: A new kind of start-up --; title: Progressive sweatshop --; title: Staffing the social mission --; title: Money starts talking --; title: Yo, I'm not your CEO --; title: The gulf was so wide --; title: Leading with progressive values --; title: Unacceptable choices --; title: The sale agreements --; title: A thousand cuts --; title: Counterattack --; title: Pursuing linked prosperity --; title: Epilogue  -- by Jeff Furman; title: Reflection -- by Anuradha Mittal.