Toward cross-channel management
Subtitle: a comprehensive guide for retail firms
By: Felix Brunner, Thomas Rudolph
Contributors: Rudolph, Thomas
Publisher: De Gruyter Oldenbourg
Published: 2015
Place of publication: Berlin; Boston
Language: eng
Number of pages: 68
ISBN-13: 9783110416985; 9783110417173; 9783110417227
Subjects: Retail Stores; Management; Retail trade
Notes: Includes bibliographical references (pages 65).