Beyond green marketing
Subtitle: new approaches for a possible implementation of sustainability in marketing
By: Christiane Katharina Murr
Publisher: VDM Verlag Dr. Müller
Published: 2008
Place of publication: Saarbücken
Language: eng
Number of pages: 99
ISBN-13: 9783836487269
Subjects: Green marketing
Notes: Includes bibliographical references (p. 80-85)