Industrial marketing
Subtitle: a selected and annotated bibliography
By: compiled by Jack R. Pingry and Monroe Murphy Bird.
Contributors: Bird, Monroe Murphy, 1935- joint author.
Series: Bibliography series ;; #25; Bibliography series (American Marketing Association) ;; no. 25.
Publisher: American Marketing Association
Published: 1977
Place of publication: Chicago
Language: eng
Number of pages: 71
Subjects: Industrial marketing -- Bibliography.
Notes: Includes index.