The young entrepreneur's guide to starting and running a business
Subtitle: turn your ideas into money!
By: Steve Mariotti with Debra DeSalvo
Contributors: DeSalvo, Debra
Edition: First edition.
Published: 2014
Language: eng
Number of pages: 480
ISBN-13: 9780385348546
Subjects: New business enterprises; Management; Employment; Small business; Young adults
Description: "Through stories of young entrepreneurs who have started businesses, this book illustrates how to turn hobbies, skills, and interests into profit-making ventures. Mariotti describes the characteristics of the successful entrepreneur and covers the nuts and bolts of getting a business up, running and successful"--
Notes: Includes index.

"Completely revised and updated"--Cover.
Table of contents: title: Pt. 1.  Create your business; title: Ownership is powerful; title: Recognizing business opportunities; title: Entrepreneurship and the economy; title: Choosing the right legal structure for your business; title: Raising the money to start it up!; title: Pt. 2.  Connect with customers; title: Market research; title: Marketing (online and off!); title: Doing good is good business; title: Sell like a pro; title: Negotiation and communication; title: Pt. 3.  Manage your money; title: Economics of one unit; title: Use financial statements to steer your business; title: Step-by-step bookkeeping for entrepreneurs; title: Pt. 4.  Protect your business; title: Safeguard your intellectual property; title: Insurance for entrepreneurs; title: Taxes and government regulations; title: Pt. 5.  Grow your business; title: Managing your business; title: Is it time to hire?; title: Growth strategies; title: Pt. 6.  Harvest your business; title: Exit strategies; title: Invest now, love your life later; title: Pt. 7.  Write a winning business plan; title: Sample business plan from a successful young entrepreneur.