Product profitability measurement and merchandising decisions
Subtitle: a pilot study in retail food stores
By: by Robert D. Buzzell, Walter J. Salmon, and Richard F. Vancil ; in collaboration with John D. Glover and William Applebaum.
Contributors: Salmon, Walter J.; Vancil, Richard F.; Harvard University. Graduate School of Business Administration.
Publisher: Division of Research, Graduate School of Business Administration, Harvard University
Published: 1984
Place of publication: Boston
Language: eng
Number of pages: 104
Subjects: Marketing.; Product management.
Notes: Includes bibliographical references.

Photocopy. Ann Arbor, Mich., U.S.A. : University Microfilms International, 1984. viii, 104 p. : ill. ; 23 cm.