Brand Building and Marketing in Key Emerging Markets
Subtitle: A Practitioner’s Guide to Successful Brand Growth in China, India, Russia and Brazil
Publisher: Springer
Published: Aug 23, 2016
Format: paperback
Number of pages: 428
ISBN-13: 9783319367699
Notes: Source title: Brand Building and Marketing in Key Emerging Markets: A Practitioner’s Guide to Successful Brand Growth in China, India, Russia and Brazil (Management for Professionals)