Fundraising on eBay
Subtitle: how to raise big money on the world's greatest online marketplace
By: Greg Holden, Jill Finlayson.
Contributors: Finlayson, Jill.
Publisher: McGraw-Hill
Published: 2005
Place of publication: New York
Language: eng
Number of pages: 335
Subjects: eBay (Firm); Fund raising.; Nonprofit organizations -- Finance.; Internet auctions.
Notes: Includes index.
Table of contents: title: Why eBay? : a guide for nonprofits; title: EBay fundraising success stories; title: Planning your eBay fundraising event; title: Deciding what to sell; title: Deciding how to raise funds with eBay; title: Building your credibility-and your donor base; title: Listing your items for sale on eBay; title: Manging your auctions and building good donor relations; title: Advanced selling : using all of eBay's sales options; title: Making your charitable auction a major event; title: partnerships : good for bidders, good for partners, great for nonprofits; title: Marketing to make the most of your event.