Online marketing for busy authors
Subtitle: a step-by-step guide
By: Fauzia Burke
Edition: First edition.
Series: A BK life book; BK life book
Published: 2016
Language: eng
Number of pages: 150
ISBN-13: 9781626567856
Subjects: Authorship; Books; Internet marketing
Description: Authors know they need to market their book online these days, but it can feel overwhelming. Now, on top of your day job, you're supposed to be building a digital empire? Ten minutes into Googling around for tips, and the To-Do List is so long, not even an army could get it all done. Feeling the pressure to do everything, some poor authors end up doing nothing... the pile just looks too big to shovel. President of one of the first firms to specialize in online book publicity, Fauzia Burke makes the job of online branding not only doable, but fun.
Notes: "A BK Life book"--Title page.

Includes index.
Table of contents: title: Personal branding 101; title: You gotta dream big; title: Know thy reader; title: Get real with your goals; title: Best advice in the business; title: Your priority list; title: Your online marketing plan; title: Building your website; title: Mailing list of fans; title: To blog or not to blog; title: Social media and social networking; title: DIY online book publicity; title: Promote without being promotional; title: Monitor and adjust.