Perspectives in consumer behavior
Contributors: Robertson, Thomas S.
Edition: rev. ed.
Published: 1968
Place of publication: Glenview, Ill. Brighton, Scott, Foresman
Language: eng
Number of pages: 604
Subjects: Consommateurs -- Discours, essais, conférences; Motivation, Recherche de (Marketing) -- Discours, essais, conférences
Notes: 5