Emerging perspectives on the mobile content evolution
By: Juan Miguel Aguado, Claudio Feijoo, Inmaculada J. Martinez
Series: Advances in multimedia and interactive technologies book series
Publisher: Information Science Reference
Published: 2016
Place of publication: Hershey, PA
Language: eng
Number of pages: 438
ISBN-13: 9781466688384; 9781466688391
Subjects: Mobile computing; Mobile apps
Description: "This book seeks a better understanding of the centrality of mobile content in the recent and coming evolution of both the ICT ecosystem and the media industry for those within the interdisciplinary field of media studies, covering topic areas such as journalism, marketing and advertising, broadcasting, information management, media management, media economics, media- and technology-related public policies"--
Notes: "Premier reference source."

Includes bibliographical references (pages 380-425) and index.