Strategic International Management
Subtitle: Text and Cases
By: by Dirk Morschett, Hanna Schramm-Klein, Joachim Zentes
Contributors: Schramm-Klein, Hanna; Zentes, Joachim; SpringerLink (Online service)
Edition: 2.
Publisher: Gabler Verlag / Springer Fachmedien Wiesbaden GmbH, Wiesbaden
Published: 2010
Place of publication: Wiesbaden
Language: eng
Format: [electronic resource] :
ISBN-13: 9783834925350; 9783834963314
Subjects: Marketing; Industrial management; Economics