Corporate image
Subtitle: communicating visions and values
By: edited by Allyson LaBorde.
Contributors: LaBorde, Allyson.; Conference Board.; Corporate Image Conference (4th : 1993)
Series: Report / The Conference Board -- no. 1038.; Conference Board report -- no. 1038.
Publisher: Conference Board
Published: 1993
Place of publication: New York, NY
Language: eng
Number of pages: 57
Subjects: Corporate image.; Public relations -- Corporations.; Corporations.
Description: Selected speakers at the Conference Board's 1993 Corporate Image Conference discuss strategies companies can employ in developing and implementing an image that can be most effective in the current economic and social climate.