Instructor's resource manual [to accompany Philip Kotler], Marketing management
By: Dale N. Shook
Contributors: Kotler, Philip
Edition: 11th ed.
Publisher: Pearson Education
Published: 2003
Place of publication: Upper Saddle River, N.J
Language: eng
Number of pages: 354
ISBN-13: 9780130094377
Subjects: Marketing; Management; Study and teaching (Higher); Handbooks, manuals
Notes: Donated by Prof. David Corkindale.