Understanding business
By: William G. Nickels, James M. McHugh, Susan M. McHugh
Contributors: McHugh, James M.; McHugh, Susan M.
Edition: 6th ed.
Publisher: McGraw-Hill; Mcgraw-Hill College; MCGRAW-HILL; McGraw-Hill/Irwin
Published: 2002
Place of publication: Boston, Mass
Language: eng
Number of pages: 1
ISBN-13: 9780072320541; 9780072499223; 9780072455779; 9780072455847
Notes: Includes bibliographical references and indexes.

System requirements for accompanying computer disc: IBM PC, oe 100% compatible with a Pentium/90 MHz processor, 16MB of RAM, 4x CD-ROM, Microsoft Windows 95 or higher, and Microsoft Internet Explorer 5.0 or higher.
Table of contents: title: Business trends : cultivating a business in diverse, global environments; title: Business ownership : starting a small business; title: Business management : empowering employees to satisfy customers; title: Management of human resources : motivating employees to produce quality goods and services; title: Marketing : developing and implementing customer-oriented marketing plans; title: Decision making : managing information; title: Managing financial resources.