The marketing research project manual
By: Glen R. Jarboe.
Edition: 3rd ed.
Publisher: West Pub. Co.
Published: 1996
Place of publication: Minneapolis/St. Paul
Language: eng
Number of pages: 209
Subjects: Marketing research -- Methodology -- Handbooks, manuals, etc.; Market surveys -- Methodology -- Handbooks, manuals, etc.
Description: ix, 209 p. : 26 cm