Postmodern consumer research
Subtitle: the study of consumption as text
By: Elizabeth C. Hirschman and Morris B. Holbrook.
Contributors: Holbrook, Morris B.; Association for Consumer Research.
Publisher: Sage in cooperation with the Association for Consumer Research
Published: 1992
Place of publication: Newbury Park, Calif; London
Language: eng
Number of pages: 146
Subjects: Consumers -- Research.; Knowledge, Theory of.
Notes: Includesbibliographical references and index.