Hanʼgukhyŏng pʻojisyŏning
Subtitle: Positioning
By: Ku Cha-ryong chiŭm.
Edition: 1-pʻan
Publisher: Wŏn aen Wŏn Buksŭ
Published: 2003
Place of publication: Sŏul-si
Language: kor
Number of pages: 220
Subjects: Brand name products -- Korea (South) -- Marketing; Marketing -- Korea (South) -- Management
Other titles: Positioning
Notes: "Hanʼguk sobija maŭm e bŭraendŭ simnŭn pŏp"--Colophon.

Includes bibliographical references (p. 199-220).