Corporate Identity für Städte
Subtitle: eine Untersuchung zur Anwendbarkeit einer Leitstrategie für Unternehmen auf Städte
By: Birgit Kutschinski-Schuster.
Series: Designtheorie ;; Bd. 1
Publisher: Die Blaue Eule
Published: 1993
Place of publication: Essen
Language: ger
Number of pages: 260
Subjects: Municipal government -- Germany.; Corporate image.
Notes: Includes bibliographical references (p. 240-260).
Originally presented as the author's thesis (doctoral)--Bergische Universität-Gesamthochschule Wuppertal, 1992.