Full Frontal PR
Subtitle: Getting People Talking about You, Your Business, or Your Product
Edition: 1st edition
Publisher: Bloomberg Press
Published: February 2003
Language: eng
Format: Hardcover
Number of pages: 256
ISBN-13: 9781576600993
Subjects: Public Relations; Business/Economics; Business & Economics; Business / Economics / Finance; USA; Business & Economics / Public Relations; Marketing - General
First sentence: A FEW YEARS BACK, the low-budget box office battering ram The Blair Witch Project swept through suburbia and became the chatter around town.