Marketing arithmetic
Subtitle: proceedings of the eighth annual Miami University Seminar in Marketing Management.
By: Sponsored by the American Marketing Association, Cincinnati Chapter, the Department of Marketing, Miami University [and] the Miami Student Marketing Club.
Series: Miami University, Oxford, Ohio. Bureau of Business Research. Business report -- no. 4
Publisher: [Bureau of Business Research, School of Business Administration, Miami University
Published: 1961
Place of publication: Oxford, Ohio
Language: eng
Number of pages: 62
Subjects: Marketing research.