Estudios de mercado
Subtitle: cómo se realizan, cómo se utilizan
By: traducción: José M.a PérezLozano.
Edition: 2.a edición.
Publisher: Index; Buffetti
Published: 1982
Place of publication: Madrid; Barcelona
Language: spa
Notes: Originally published in Italian as 'Le ricerche di mercato',  Rome : Buffetti Editore.