Consumer behavior
Subtitle: research on consumer reactions
By: edited by Lincoln H. Clark, [assisted by Joan B. Carney].
Contributors: Clark, Lincoln Harold, 1910-
Series: A century of marketing; Consumer behavior ;; v. 3.
Publisher: Arno Press
Published: 1978
Place of publication: New York
Language: eng
Number of pages: 472
Subjects: Consumer behavior
Notes: "A bibliography of recent empirical research on consumer behavior": p. 124-219.
Reprint of the ed. published by Harper, New York, which was issued as v. 3 of Consumer behavior.