Researching commercial sponsorship
By: editor: Tony Meenaghan.
Contributors: Meenaghan, Tony.; ESOMAR.
Series: New monographseries -- vol.1
Publisher: Esomar
Published: 1995
Place of publication: Amsterdam
Language: eng
Number of pages: 178
Subjects: Corporate sponsorship.; Corporate sponsorship -- Research.
Notes: Text from introduction: "The papers in this collection are drawn from various ESOMAR conferences over the last 10 years".