The B Corp Handbook
Subtitle: How to Use Business as a Force for Good
By: Ryan Honeyman ; foreword by the cofounders of B Lab
Edition: First edition.
Published: 2014
Language: eng
Number of pages: 207
ISBN-13: 9781626560437
Subjects: Social responsibility of business; Social entrepreneurship
Notes: Includes bibliographical references and index.
Table of contents: title: 1. Overview; title: Using business as a force for good is good for business; title: A brief history : from and 1 to B corps; title: The search for"What's next?"; title: B corps : the quick and dirty; title: Why B corps matter; title: 2. Ten benefits of becoming a B corp; title: Typical outcomes for you and your business; title: Being a part of a community of leaders with shared values; title: Attracting talent and engaging employees; title: Increasing credibility and building trust; title: Generating press; title: Benchmarking and improving performance; title: Attracting investors; title: Protecting a company's mission for the long term; title: Building collective voice; title: Saving money; title: Leading a global movement; title: 3. The B impact assessment; title: How to use business as a force for good; title: Good for workers; title: Good for the community; title: Good for the environment; title: Good for the long term; title: Good to the core; title: 4. The quick start guide; title: Getting started; title: Get a baseline; title: Engage your team; title: Create a plan; title: Implement; title: Fine-tune; title: Celebrate and next steps; title: 5. Conclusion; title: One goal, many paths; title: What does success for the B corp movement look like?; title: Appendix : Certified B corporations and benefit corporations.