Advertising and public relations
By: by Stan Tymorek.
Series: Career launcher
Publisher: Infobase Pub.
Published: 2010
Place of publication: New York
Language: eng
ISBN-13: 9780816079612; 9780816079834
Subjects: Advertising -- Vocational guidance; Public relations -- Vocational guidance
Notes: Includes bibliographical references and index.
Table of contents: title: Industry history; title: State of the industry; title: On the job; title: Tips for success; title: Talk like a pro; title: Resources.