The organization of marketing activities of American manufacturers
By: Donald S. Tull, Bruce E. Cooley ... [and others]
Contributors: Cooley, Bruce E.; Marketing Science Institute
Series: Report (Marketing Science Institute) -- 91-126; Report (Marketing Science Institute) -- no. 91-126
Publisher: Marketing Science Institute
Published: 1991
Place of publication: Cambridge, MA
Language: eng
Number of pages: 34
Subjects: Marketing; Management
Notes: Bibliography: p. 30-31.