Business and competitive analysis
Subtitle: effective application of new and classic methods
By: Craig S. Fleisher and Babette E. Bensoussan
Contributors: Bensoussan, Babette E
Publisher: Financial Times Press
Published: 2007
Place of publication: Upper Saddle River, NJ
Language: eng
Number of pages: 491
ISBN-13: 9780131873667
Subjects: Business intelligence; Competition
Notes: Includes bibliographical references and index
Table of contents: title: Business and competitive analysis : definition, context, and benefits; title: Performing the analysis process; title: Avoiding analysis pitfalls; title: Communicating analysis results; title: Applying the FAROUT method; title: Industry analysis (the nine forces); title: Competitive positioning analysis; title: Business model analysis; title: SERVO analysis; title: Supply chain management (SCM) analysis; title: Benchmarking analysis; title: McKinsey 7S analysis; title: Shadowing; title: Product line analysis; title: Win/loss analysis; title: Strategic relationship analysis; title: Corporate reputation analysis; title: Critical success factors analysis; title: Country risk analysis; title: Driving forces analysis; title: Event and timeline analysis; title: Technology forecasting; title: War gaming; title: Indications and warning analysis; title: Historiographical analysis; title: Interpretation of statistical analysis; title: Competitor cash flow analysis; title: Analysis of competing hypotheses; title: Linchpin analysis