McDonaldization Revisited
Subtitle: Critical Essays on Consumer Culture
Contributors: Mark Alfino (Editor); John S. Caputo (Editor); Robin Wynyard (Editor)
Publisher: Praeger Publishers
Published: January 30, 1998
Language: eng
Format: Hardcover
Number of pages: 232
ISBN-13: 9780275958190
Subjects: Cultural studies; Literary studies: from c 1900 -; Sociology, Social Studies; Popular Culture; Business & Economics; Sociology; Anthropology - Cultural; Essays; Popular Culture - General; Social Science / Sociology / General; Consumer Behavior - General; Consumer Behavior; Consumption (Economics); Fast food restaurants; Social aspects; Social structure
First sentence: George Ritzer's McDonaldization of Society (1996) is one of those strange and rather marvellous books that manages to be both academic and popular, but without doing particular violence to either genre of writing.