The Anthropology of media
Subtitle: a reader
By: edited by Kelly Askew and Richard R. Wilk.
Contributors: Askew, Kelly Michelle.; Wilk, Richard R.
Series: Blackwell readers in anthropology ;; 2
Publisher: Blackwell Publishers
Published: 2002
Place of publication: Malden, MA
Language: eng
Number of pages: 416
Subjects: Mass media and culture.
Notes: Includes bibliographical references (p. [394]-405) and index.
Table of contents: title: Machine generated contents note: Introduction 1; title: Kelly Askew; title: Part I Seeing/Hearing is Believing: Technology and Truth 15; title: 1. The Medium is the Message 18; title: Marshall McLuhan; title: 2. The Technology and the Society 27; title: Raymond Williams; title: 3. On the Use of the Camera in Anthropology 41; title: Margaret Mead and Gregory Bateson; title: 4. The Ambiguity of the Photograph 47; title: John Berger; title: 5. Save, Save the Lore! 56; title: Erika Brady; title: Part II Representing Others 73; title: 6. The Gaze of Western Humanism 77; title: James C. Faris; title: 7. The Color of Sex: Postwar Photographic Histories of Race and Gender 92; title: Catherine A. Lutz and Jane L. Collins; title: 8. The Imperial Imaginary 117; title: Ella Shohat and Robert Stam; title: 9. Complicities of Style 148; title: David MacDougall; title: Part III Representing Selves 157; title: 10. Hollywood and the USA 161; title: Hortense Powdermaker; title: 11. Yoruba Photography: How the Yoruba See Themselves 172; title: Stephen F. Sprague; title: 12. Relationships 187; title: Daniel Miller and Don Slater; title: 13. Mediating Culture: Indigenous Media,; title: Ethnographic Film, and the Production of Identity 210; title: Faye Ginsburg; title: Part IV Active Audiences 237; title: 14. Radio Texture: Between Self and Others 241; title: Jo Tacchi; title: 15. The Tongan Tradition of Going to the Movies 258; title: Elizabeth Hahn; title: 16. Rambo's Wife Saves the Day: Subjugating the Gaze and Subverting the Narrative in a Papua New Guinean Swamp 270; title: Don Kulick and Margaret Willson; title: 17. "It's Destroying a Whole Generation": Television and Moral Discourse in Belize 286; title: Richard R. Wilk; title: 18. National Texts and Gendered Lives: An Ethnography of Television Viewers in a North Indian City 299; title: Purnima Mankekar; title: Part V Power, Colonialism, Nationalism 323; title: 19. Image-Based Culture: Advertising and Popular Culture 327; title: Sut Jhally; title: 20. The Global and the Local in International Communications 337; title: Annabelle Sreberny-Mohammadi; title: 21. Media and Cultural Politics in Nicaragua, 1920-1956 357; title: David E. Whisnant; title: 22. The Objects of Soap Opera: Egyptian Television and the Cultural Politics of Modernity 376; title: Lila Abu-Lughod.