Marketing for Congregations
Subtitle: Choosing to Serve People More Effectively
Publisher: Abingdon Press
Published: August 19, 1992
Language: eng
Format: Paperback
Number of pages: 428
ISBN-13: 9780687235797
Subjects: Christian ministry & pastoral activity; Christian mission & evangelism; Parish And Church Management; Religion - Church Life & Growth; Religion; Christian Church - Growth; Institutions & Organizations; Marketing - General; Business & Economics-Marketing - General; Churches; Religion-Institutions & Organizations; Church management; General
First sentence: We believe that religious leaders and congregations can benefit greatly from incorporating market-oriented thinking, planning, and action into their everyday activities.