Quality-tier competition
Subtitle: impacts of the "whether" decision and the direction of price change
By: K. Sivakumar and S.P. Raj
Contributors: Raj, S. P; Marketing Science Institute
Series: Report -- no. 95-106; Report (Marketing Science Institute) -- no. 95-106
Publisher: Marketing Science Institute
Published: 1995
Place of publication: Cambridge, Mass
Language: eng
Number of pages: 32
Subjects: Brand choice; Quality of products; Competition; Prices
Notes: "Technical working paper."

"June 1995."

Includes bibliographical references (p. 31-32)