The innovation edge
Subtitle: creating strategic breakthroughs using the voice of the customer
By: William Barnard and Thomas F. Wallace.
Contributors: Wallace, Thomas F.
Series: Executive breakthrough series
Publisher: Omneo̲
Published: 1994
Place of publication: Essex Junction, VT
Language: eng
Number of pages: 180
Subjects: Customer services -- Management.; Consumer satisfaction.; Organizational effectiveness.; Creative ability in business.
Notes: Includes bibliographical references (p. 169-170) and index.