Understanding consumer behavior
Subtitle: a selection of papers
By: by Raymond A. Bauer [and others] ; edited by Martin M. Grosssack.
Contributors: Bauer, Raymond A.; Grossack, Martin M.
Edition: Rev. ed.
Publisher: Christopher Publishing House
Published: 1966
Place of publication: Boston
Number of pages: 359
Subjects: Consumers
Notes: Includes bibliographical references.