Introduction to commercial recreation and tourism
Subtitle: an entrepreneurial approach
By: John C. Crossley, Lynn M. Jamieson, Russell E. Brayley
Contributors: Jamieson, Lynn Marie, 1946-; Brayley, Russell E.
Edition: 6th ed.
Publisher: Sagamore Pub.
Published: 2012
Place of publication: Urbana, Ill
Language: eng
Number of pages: 434
ISBN-13: 9781571676771
Subjects: Recreation; Management; Tourism; Economic aspects
Other titles: Commercial recreation and tourism
Notes: Includes bibliographical references and index.
Table of contents: title: What Is commercial recreation and tourism?; title: The entrepreneur; title: The nature of commercial recreation and tourism; title: Starting the commercial recreation enterprise; title: Financial management; title: Marketing in commercial recreation and tourism; title: Operations management; title: Commercial recreation and tourism programming; title: The travel industry; title: The hospitality industry; title: Local commercial recreation; title: The career of the future.