Water conservation
Subtitle: customer behavior and effective communcations
By: prepared by Tony Silva ... [et al.] ; sponsored by Water Research Foundation and U.S. Environmental Protection Agency
Contributors: Water Research Foundation; United States. Environmental Protection Agency
Publisher: Water Research Foundation
Published: 2010
Place of publication: Denver, Colo
Language: eng
Number of pages: 306
ISBN-13: 9781605730950
Subjects: Case studies; Water conservation projects; Citizen participation; Public relations; Water conservation; Residential water consumption; Water utilities
Notes: Includes bibliographical references (p. 293-304).
Table of contents: title: 1. Introduction; title: 2. Review of the literature on conservation communication and behavior change efforts; title: 3. Overall research approach and methodologies used; title: 4. Results; title: 5. Implications for water conservation communications; title: 6. Conclusions and recommendations for further study; title: Appendix A. Utility partner interview protocol; title: Appendix B. Survey instruments; title: Appendix C. Sample survey materials; title: Appendix D. Enumerated survey responses; title: Appendix E. Range of communication strategies and tactics used by water utilities; title: References.