Marketing Tourism Products
Subtitle: Concepts, issues, cases
Contributors: M. M. Bennett (Editor); A. V. Seaton (Editor)
Edition: 1st edition
Publisher: International Thomson Business Press
Published: August 15, 1996
Language: eng
Format: Paperback
Number of pages: 560
ISBN-13: 9781861523020
Subjects: Sales & marketing; Tourism industry; Marketing; Business/Economics; Business & Economics; Business / Economics / Finance; Marketing - General; Industries - Hospitality, Travel & Tourism; Management - General; Tourism