Li-mekor et ha-bilti nirʾeh
Subtitle: madrikh shimushi le-shiṿuḳ mitḳadem shel sherutim
By: Hari Beḳṿith' ; [tirgem Barukh Ḳorot]
Publisher: Igud lishkot ha-misḥar
Published: 1998
Place of publication: Tel Aviv
Language: heb
Number of pages: 190
Subjects: Service industries; Marketing
Work titles: Selling the invisible
Notes: Translation of: Selling the invisible.