Business strategy
Subtitle: theory and cases
By: Robert E. Hoskisson, Michael A. Hitt, R. Duane Ireland
Contributors: Hitt, Michael A.; Ireland, R. Duane
Edition: 2nd ed., International student ed.
Publisher: South-Western Cengage Learning
Published: 2009
Place of publication: Mason, OH
Language: eng
ISBN-13: 9780324585889
Subjects: Strategic planning; Case studies; Business planning; Strategische Unternehmensplanung
Description: This book provides managing strategy, exploring the environment, examining the firm, strategy at the business level, global strategy. Including alliance strategy, strategy, innovation and entrepreneurship.
Notes: Includes index.