Marketing
Subtitle: an introduction : study guide : your driver's manual for marketing
By: [by Brandy Guidry Hollier]
Contributors: Kotler, Philip; Armstrong, Gary
Edition: 8th ed.
Publisher: Pearson/Prentice Hall
Published: 2007
Place of publication: Upper Saddle River, NJ
Language: eng
Number of pages: 261
Subjects: Marketing
Other titles: Study guide : your driver's manual for marketing.; Your driver's manual for marketing.
Notes: A study guide for Marketing: an introduction by Gary Armstrong and Philip Kotler.

Includes bibliographical references and indexes.