Development of mass marketing
Subtitle: the automobile and retailing industries : proceedings of the Fuji Conference /edited by Akio Okochi, Koichi Shimokawa.. --
Contributors: Ōkōchi, Akio, 1932-; Shimokawa, Koichi, 1930-
Publisher: University of Tokyo Press, c1981.
Published: 1981
Place of publication: [Tokyo]
Language: eng
Number of pages: 308
Subjects: Automobile industry and trade -- History -- Congresses; Automobile industry and trade -- Japan -- History -- Congresses
Notes: Includes bibliographical references and index.