Advertising
Subtitle: Concept and Copy
Edition: 1 edition
Publisher: Prentice Hall
Published: December 20, 1993
Language: eng
Format: Paperback
Number of pages: 356
ISBN-13: 9780131896550
Subjects: Advertising industry; Industrial / Commercial Art & Design; Public relations; Writing & editing guides; Advertising; Business / Economics / Finance; Business/Economics; Advertising & Promotion; Business & Economics / Advertising & Promotion