Ökologisches Marketing
By: Arno Brandt ... [et al.] (Hg.).
Contributors: Brandt, Arno.; Stiftung Verbraucherinstitut (Berlin, Germany); Universität Hannover. Abteilung Markt und Konsum.
Series: Campus Forschung ;; Bd. 593.; Schwerpunktreihe "Marketing und Verbraucherarbeit" ;; Bd. 5; Campus Forschung.; Bd. 5.
Publisher: Campus
Published: 1988
Place of publication: Frankfurt/Main; New York
Language: ger
Number of pages: 362
Subjects: Green marketing -- Congresses.; Human ecology -- Congresses.; Consumer protection -- Congresses.; Environmental protection -- Congresses.
Notes: Includes bibliographical references.
Papers of a meeting held Oct. 5-7, 1987, at the Evangelische Akademie Loccum and sponsored by the Stiftung Verbraucherinstitut, Berlin, and the Abteilung Markt und Konsum of Universität Hannover.