Emerging trends in Indian marketing in the 90s
By: edited by S.C. Sahoo & P.K. Sinha.
Contributors: Sahoo, S. C., 1941-; Sinha, P. K., 1960-
Publisher: Academic Foundation
Published: 1991
Place of publication: Delhi
Language: eng
Number of pages: 192
Subjects: Marketing -- India -- Forecasting.; Consumers -- India.
Notes: Includes bibliographical references (p. 181-185).
Contributed articles.
Includes index.