Social Media And Business Intelligence
Publisher: Bookboon
Published: 2013
ISBN-13: 9788740303094
Table of contents: title: Sisältö; title: Opening Words; title: Why Social Media and Business Intelligence?; title: Maturity; title: Cost & variety; title: User Friendly; title: Integration; title: The Time is Now; title: Preface: Social Media and Business Intelligence; title: Introduction; title: What is ‘Out’ in Social Media and what is ‘In’; title: The 5 Pillars Of Social Media and Business Intelligence; title: Top CRM Vendors 2012 (via CIO Magazine):; title: Biggest Companies in Marketing Management and Automation:; title: Top Business Intelligence Products:; title: The 7 Key Reasons You Need Social Media And Enterprise Marketing; title: 8 Key Social Media Metrics and Their Actionable Responses; title: The Nine Step Enterprise And Social Media Marketing Work Flow; title: Linking Enterprise Marketing To Internal Business Processes; title: 7 Social Media Metrics That Drive Industry Development; title: Test The Social Media/Enterprise Marketing Waters For Free; title: Available Solutions and 17 Essential Questions to ask a potential vendor; title: Index – 5 Pillars, Top 5 White Papers on SMBI; title: About the author