Food and Agribusiness Marketing in Europe (Journal of International Food and Agribusiness Marketing) (Journal of International Food and Agribusiness Marketing)
Publisher: Haworth Press
Published: April 1994
Language: eng
Format: Hardcover
Number of pages: 209
ISBN-13: 9781560244745
Subjects: Agriculture & Farming; Food manufacturing & related industries; Sales & marketing; Marketing; Commerce; Agricultural Marketing; Business & Economics; Business / Economics / Finance; International - Marketing; Business/Economics; Europe; Agricultural industries; Case studies; Farm produce; Food industry and trade
First sentence: European agriculture, in particular in the EC, has expanded since World War II because of a demand pull and a technology-subsidy push.