Cognitive Interviewing
Subtitle: A Tool for Improving Questionnaire Design
Publisher: Sage Publications, Inc
Published: September 14, 2004
Language: eng
Format: Paperback
Number of pages: 352
ISBN-13: 9780761928041
Subjects: Social research & statistics; Social Science; Sociology; Research; Social Science / Research; Cognition; Interviewing; Methodology; Questionnaires
First sentence: Across a wide range of disciplines-including health research, market research, political science, and the social sciences in general-we endeavor to develop materials that effectively convey information, such as brochures, cover letters, statistical reports, oral presentations, and computer-based user applications.