Sway
Subtitle: the irresistible pull of irrational behaviour
By: Ori Brafman and Rom Brafman
Contributors: Brafman, Rom
Publisher: Virgin
Published: 2009
Place of publication: London
Language: eng
Number of pages: 206
ISBN-13: 9780753516829
Subjects: Enfald; Rationalism; Rationalization (Psychology); Framgång; Psykologiska aspekter; Irrationalism; Decision making
Description: Why are we more likely to fall in love when we feel in danger? Why would an experienced pilot disregard his training and the rules of the aviation industry, leading to the deadliest airline crash in history? This book lets you discover the answers.
Notes: Originally published: New York: Doubleday, 2008.

Includes bibliographical references and index.