Television and political advertising
By: edited by Frank Biocca. Vol.1, Psychological processes.
Contributors: Biocca, Frank.
Series: Communication
Publisher: L. Erlbaum Associates
Published: 1991
Place of publication: Hillsdale, N.J; Hove
Language: eng
Subjects: Advertising, Political.; Advertising, Political -- Psychological aspects.; Television in politics.
Notes: Includes bibliographical references and indexes.