Selling the dream
Subtitle: how to promote your product, company, or ideas, and make a difference using everyday evangelism
By: Guy Kawasaki.
Publisher: HarperBusiness
Published: 1992
Place of publication: New York, N.Y
Language: eng
Number of pages: 337
Subjects: Selling; Sales promotion; Marketing -- Management; Product management
Notes: Includes bibliographical references (p. 315-317) and index.