Marketing
Subtitle: an introduction
By: Gary Armstrong, Philip Kotler.
Contributors: Kotler, Philip.
Edition: 6th ed.
Publisher: Prentice Hall
Published: 2003
Place of publication: Upper Saddle River, NJ
ISBN-13: 9780130351333; 9780131202757; 9780130475503; 9780273678182
Subjects: Marketing.; Marketing.