The relative performance of real estate marketing platforms
Subtitle: mls versus fsbomadison.com
By: Igal Hendel, Aviv Nevo, Franȯis Ortalo-Magn.̌
Contributors: Nevo, Aviv; François Ortalo-Magné; National Bureau of Economic Research
Series: NBER working paper series -- working paper 13360; Working paper series (National Bureau of Economic Research : Online) -- working paper no. 13360.
Publisher: National Bureau of Economic Research
Published: 2007
Place of publication: Cambridge, MA
Language: eng
Format: [electronic resource] :
Description: "We compare outcomes obtained by sellers who listed their home on a newly developed For-Sale-By-Owner (FSBO) web site versus those who used an agent and the Multiple Listing Service (MLS).  We do not find support for the hypothesis that listing on the MLS helps sellers obtain a significantly higher sale price.  Listing on the MLS shortens the time it takes to sell a house.  The diffusion of the new FSBO platform was quick, with the market share stabilizing after 2 years, suggesting it managed to gain a critical mass necessary to compete with the MLS.  However, the lower effectiveness of FSBO (in terms of time to sell and probability of a sale) suggests that the increasing returns to network size are not fully exploited at its current size.  We discuss the welfare implications of our findings"--National Bureau of Economic Research web site.
Notes: Title from PDF file as viewed on 9/10/2007.

Includes bibliographical references.

Also available in print.

System requirements: Adobe Acrobat Reader.

Mode of access: World Wide Web.