Big Ideas
Subtitle: Putting the Zest Into Creativity and Innovation at Work
Publisher: Kogan Page
Published: February 14, 2003
Language: eng
Format: Paperback
Number of pages: 197
ISBN-13: 9780749438784
Subjects: Business strategy; Management & management techniques; Structural Adjustment; Creative ability in business; Business & Economics; Business / Economics / Finance; Business/Economics; Success in business; Management - General; Business & Economics / Management; Business & Economics/Structural Adjustment; Business communication; General
Description: "Highly practical and accessible, Big Ideas seeks to help you to establish an environment that encourages creativity. It shows you how to: introduce creativity, innovation and change; learn leadership methods that encourage creativity; use tools and techniques for creative problem solving; establish group environments that maximize creativity. The concepts and methods described have worked for numerous international companies and could work for you. They are easily understood and easy to use. They are flexible enough for a variety of situations."--Jacket.