Language and the market
By: edited by Helen Kelly-Holmes and Gerlinde Mautner.
Contributors: Kelly-Holmes, Helen, 1968-; Mautner, Gerlinde, 1963-
Series: Language and globalization
Publisher: Palgrave Macmillan
Published: 2010
Place of publication: New York
Language: eng
Number of pages: 302
ISBN-13: 9780230210608
Subjects: Language and languages -- Economic aspects; Sociolinguistics; Language and culture; Communication, International
Notes: Includes bibliographical references and index.
Table of contents: title: Theorising language and the market; title: Language, the market and employment; title: Commercial multilingualism; title: Revitalisation and the market; title: Ideologies, markets, languages; title: Corporate discourses; title: Conclusion.