Getting closer to the customer
Subtitle: how a wide range of manufacturers are making customer satifaction a top priority, improving customer communications and knowledge, beefing up service support and field linkages, [and] implementing a customer-oriented philosophy.
Contributors: Conference Board.
Series: Research bulletin / The Conference Board -- no. 229; Research bulletin (Conference Board) -- no. 229.
Publisher: The Conference Board, Inc.
Published: 1989
Place of publication: New York, N.Y
Language: eng
Subjects: Customer services.; Customer relations.
Notes: Author: Earl L. Bailey.