Research works 2
Subtitle: papers from the AMSO research effectiveness awards, 1993
By: edited and introduced by Derek Martin and Colleen Ryan.
Contributors: Martin, Derek.; Ryan, Colleen.; Association of Market Survey Organisations.
Publisher: NTC Publications
Published: 1994
Place of publication: Henley-on-Thames
Language: eng
Number of pages: 132
Subjects: Market surveys -- Great Britain -- Evaluation.; Consumption (Economics) -- Great Britain -- Surveys.; Consumers -- Great Britain -- Attitudes.