The Attention Economy
Subtitle: Understanding the New Currency of Business
Edition: New Ed edition
Publisher: Harvard Business School Press
Published: September 2002
Language: eng
Format: Paperback
Number of pages: 272
ISBN-13: 9781578518715
Subjects: Impact of science & technology on society; Management & management techniques; Personnel & human resources management; Business/Economics; Business & Economics; Business / Economics / Finance; Economics - General; Management - General
First sentence: Rob Lippincott is starved for attention.