Marketing als Erfolgsfaktor im Krankenhausmanagement
By: Wolfgang Deutz
Series: Europäische Hochschulschriften. Reihe XI, Pädagogik -- Bd. 771 = -- Publications universitaires europeénnes. Série XI, Pédagogie -- vol. 771 = -- European university studies. Series XI, Education -- vol. 771; Europäische Hochschulschriften -- Bd. 771.
Publisher: New York; P. Lang; Lang Publishing, Incorporated, Peter
Published: 1999
Place of publication: Frankfurt am Main
Language: ger
Number of pages: 96
Subjects: Public relations; Marketing; Hospitals; Administration
Notes: Includes bibliographical references (p. 91-96).