Corporate advertising
Subtitle: the business response to changing public attitudes
By: David M. Liff, Mary O'Connor and Clarke Bruno
Contributors: O'Connor, Mary, joint author; Bruno, Clarke, joint author; Investor Responsibility Research Center
Publisher: Investor Responsibility Research Center Inc.
Published: 1980
Place of publication: Washington (1522 K St., N.W., Washington, D.C. 20005)
Language: eng
Number of pages: 67
Subjects: Advertising; Social aspects