Targeting international audiences
Subtitle: current and future approaches to international broadcasting research
By: edited by Oliver Zöllner.
Contributors: Zöllner, Oliver, 1968-
Series: CIBAR proceedings -- v. 3
Publisher: CIBAR
Published: 2005
Place of publication: Bonn, Germany
Language: ger; eng
Number of pages: 202
Subjects: International broadcasting -- Congresses.; Marketing research -- Congresses.; Mass media -- Congresses.
Genres: Congresses.
Notes: Includes bibliographical references.