Brilliant business plan
Subtitle: what to know and do to make the perfect plan
By: Kevan Williams
Publisher: Pearson
Published: 2011
Place of publication: Harlow, England; New York
Language: eng
ISBN-13: 9780273742524
Subjects: Business planning; Business writing
Notes: Includes index.
Table of contents: title: An introduction to writing your business plan; title: Getting started; title: Competition : show how you'll beat them; title: Harnesing the power of marketing; title: Making money : the most popular part of the plan!; title: Funding your business; title: The people side of your plan; title: Protecting your ideas; title: How to reduce your plan to two pages : the executive summary; title: Presenting your business plan; title: Your business plan in action.