What she's not telling you
Subtitle: why women hide the whole truth and what marketers can do about it
By: Mary Lou Quinlan with Jen Drexler and Tracy Chapman
Contributors: Drexler, Jen; Chapman, Tracy
Edition: 1st ed.
Publisher: Just Ask a Woman
Published: 2010
Place of publication: New York
Language: eng
Number of pages: 170
ISBN-13: 9780982393802
Subjects: Marketing; Consumer behavior; Attitudes; Women consumers; Women