Le consommateur
By: par Georges-Maurice Hénault.
Series: Collection Eurêka ; 2
Publisher: Presses de l'Université du Québec
Published: 1979
Place of publication: Montréal
Language: fre
Number of pages: 212
Subjects: Consumers.; Consumption (Economics); Motivation research (Marketing); Marketing.
Notes: Bibliography: p. [207]-212.