Proceedings of the 1987 Academy of Marketing Science  Annual Conference
Publisher: Springer; Springer International Publishing AG
Published: May 20, 2015
Format: hardcover
Number of pages: 534
ISBN-13: 9783319170510
Notes: Source title: Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)