The consumer reaction to a healthy eating initiative
Subtitle: an analysis of consumer reaction to the Wm Morrison Supermarkets Plc healthy eating campaign
By: Juliet Slattery & Gillian Wright.
Contributors: Wright, Gillian.; University of Bradford. Food Policy Research Unit.
Series: Special report / University of Bradford, Food Policy Research; Special reports (University of Bradford. Food Policy Research)
Publisher: University of Bradford, Food Policy Research
Published: 1986
Place of publication: Bradford
Language: eng