The intentional accountant
Subtitle: your roadmap for building a next generation accounting firm
By: M. Darren Root
Publisher: RootWorks, LLC
Published: 2014
Place of publication: Bloomington, IN
Language: eng
Number of pages: 179
ISBN-13: 9780692207000
Subjects: Accounting firms; New business enterprises; Handbooks, manuals; Accounting; Customer services; Cabinets d'expertise comptable; Nouvelles entreprises; Guides, manuels; Comptabilité; Service à la clientèle
Other titles: Your road map for building a next generation accounting firm
Description: Provides a practical guide to help you establish the right accounting firm for you. Covers topics such as how to specialise, source clients, take advantage of technologies, and the importance of planning to get the results you want.
Table of contents: title: The moment of truth: are you intentional or unintentional about your business; title: It all starts with you; title: getting clarity about what you want; title: Getting it right: building your next generation business model; title: Building your ideal client base; title: Identify what makes you unique; title: then apply those skills accordingly; title: Building your ideal staff ... getting the right people on the bus in the right seats; title: The importance of planning to get the results you want; title: Your brand ... why it really matters; title: The "Front Door" redefined ... getting online and going mobile; title: Communicate with intention ... a better way to think about marketing; title: Ensuring a rich client experience ... every time; title: Building for the next generation; title: Change the behavior ... change your game.