The Southwest Airlines Way
Edition: 1 edition
Publisher: McGraw-Hill
Published: April 14, 2005
Language: eng
Format: Paperback
Number of pages: 320
ISBN-13: 9780071458276
Subjects: Business & Management; History Of Specific Companies; Executive Management; Business & Economics; Business / Economics / Finance; Business/Economics; Industries - Hospitality, Travel & Tourism; Corporate & Business History - Strategies; Business & Economics / General; Corporate & Business History - General; Management - General
First sentence: SOUTHWEST AIRLINES HAS been profitable every year for 31 years-an unsurpassed record in the highly turbulent, frequently unprofitable, airline industry.