Macro-marketing
Subtitle: distributive processes from a societal perspective : the proceedings of the Macro-marketing Seminar, University of Colorado, Boulder, Colorado, August 15-18, 1976
By: edited by Charles C. Slater.
Contributors: Slater, Charles C.; University of Colorado, Boulder. Business Research Division.
Publisher: Business Research Division, Graduate School of Business Administration, University of Colorado
Published: 1977
Place of publication: Boulder
Language: eng
Number of pages: 315
Subjects: Marketing -- Social aspects -- Congresses; Marketing -- Congresses
Notes: Includes bibliographical references.