The challenge of maturity
Subtitle: proceedingsof the (15th) International Conference of the European Chemical Marketing Research Association (held at the) Holiday Inn Hotel, Munich, October 15-17, 1979
By: compiled by Joachim Pump.
Contributors: Pump, Joachim.; Chemical Marketing Research Association.
Publisher: European Association of Industrial Marketing Research
Published: 1979
Place of publication: London
Language: eng
Number of pages: 571
Notes: Spine title: 1979 ECMRA/CMRA Conference.