Managing Global Innovation
Subtitle: Uncovering the Secrets of Future Competitiveness
Publisher: Springer-Verlag
Published: January 1999
Language: eng
Format: Hardcover
Number of pages: 626
ISBN-13: 9783540652564
Subjects: Research And Development Management; Business & Economics; Business / Economics / Finance; Business/Economics; Marketing - Research; International - General; Management - General; Competition, International; Management; Technological innovations
First sentence: Multinational companies (MNCs) have a tremendous impact on global innovation and the structure of the world economy.