Marktforschung
Subtitle: Ein einführendes Lehr- und Übungsbuch
By: von Rainer Olbrich, Dirk Battenfeld, Carl-Christian Buhr
Series: Springer-Lehrbuch
Publisher: Springer Berlin Heidelberg
Published: 2012
Place of publication: Berlin, Heidelberg
Language: ger
Format: Elektronische Daten :
ISBN-13: 9783642243448; 9783642243455
Subjects: Economics/Management Science; Industrial management; Marketing; Economics; Management/Business for Professionals; Economics/Management Science, general