La gestion du magazine
Subtitle: [l'ambition du marketing et ses limites]
By: Bertrand de La Villehuchet.
Publisher: Dunod
Published: 1975
Place of publication: Paris
Language: fre
Number of pages: 161
Subjects: Periodicals -- Publishing.; Periodicals -- Marketing.
Notes: Label mounted on t.p.: Distributed in the U.S.A. by S.M.P.F. Corp., New York, N.Y.