China's New Culture of Cool
Subtitle: Understanding the world's fastest-growing market (VOICES)
Edition: 1 edition
Publisher: New Riders Press
Published: August 18, 2006
Language: eng
Format: Paperback
Number of pages: 152
ISBN-13: 9780321453440
Subjects: Management & management techniques; Marketing - General; International Business; International Business Administration; Business & Economics; Business / Economics / Finance; Business/Economics; Business & Economics / Marketing / General; International - General; International - Marketing; Business enterprises, Foreign; China; Consumers; Investments, Foreign