Sonic Branding
Subtitle: An Introduction
Publisher: Palgrave Macmillan
Published: January 3, 2004
Language: eng
Format: Hardcover
Number of pages: 256
ISBN-13: 9781403905192
Subjects: Media studies; Sales & marketing; Marketing - General; Business & Economics; Business / Economics / Finance; Business/Economics; Music in advertising; Advertising & Promotion; Business & Economics / Marketing / General; Brand name products; Advertising; Branding (Marketing)
First sentence: Sound is a very strong communicator.`