Cooperative Strategy
Subtitle: Competing Successfully Through Strategic Alliances
Publisher: Wiley
Published: July 16, 1999
Language: eng
Format: Hardcover
Number of pages: 254
ISBN-13: 9780471974925
Subjects: Business strategy; Management & management techniques; International business enterprises; Entrepreneurship; Business Administration (Specific Aspects); Multinational Enterprise; International economic relations; Business & Economics; Business / Economics / Finance; International business enterpr; Business/Economics; International - General; Government business enterprise; Decision Making & Problem Solving; Business & Economics / Decision-Making & Problem Solving; Business & Economics / International; Business & Economics-Decision Making & Problem Solving; Business & Economics-Entrepreneurship; International economic relatio; Management - General; Government business enterprises
First sentence: The proliferation of strategic alliances is one of the most striking changes that has occurred in the business environment over the past 10 or 15 years.
Description: "This book is aimed at providing managers with a framework to analyse strategic alliances, and thus help them deal better with the management issues raised by inter-firm collaboration."--BOOK JACKET. "Overall, the authors skilfully combine detailed case studies with close analysis of the variety of collaboration to suggest managerially relevant approaches to each type of alliance."--BOOK JACKET.