Competing in a Service Economy
Subtitle: How to Create a Competitive Advantage Through Service Development and Innovation
Edition: 1 edition
Publisher: Jossey-Bass
Published: May 16, 2003
Language: eng
Format: Hardcover
Number of pages: 224
ISBN-13: 9780787961565
Subjects: Business strategy; Customer services; Strategic Planning; Customer Service; Service Industries Management; Business & Economics; Business / Economics / Finance; Service industries; Business/Economics; Management; Management - General; Business & Economics / Customer Service; Technological innovations; Competition
First sentence: Competing through services has become more than just a trend.