Pazarlama savaşı
Subtitle: Marketing warfare
By: Jack Trout, A. Ries ; çev. Ü. Şensoy
Contributors: Ries, Al; Şensoy, Ümit
Series: Optimist -- yayın no: 86; Optimist -- yayın no: 86.
Publisher: Optimist
Published: 2007
Place of publication: İstanbul
Language: tur
Number of pages: 230
ISBN-13: 9789756225936
Subjects: Marketing; Competition
Other titles: Marketing warfare
Notes: "Capital dergisi ekidir."