The Advertising Age Encyclopedia of Advertising
Edition: 1 edition
Publisher: Routledge
Published: November 22, 2002
Language: eng
Format: Hardcover
Number of pages: 1958
ISBN-13: 9781579581725
Subjects: Advertising; Advertising industry; Communication Studies; Reference works; Encyclopedias; Business & Economics; Business / Economics / Finance; Business/Economics; Reference - General; Advertising & Promotion; Commercial - Advertising; Reference / General