Data transferability
Subtitle: estimating the response effect of future events based on historical analogy
By: by Lydia Priceand Wilfried Vanhonacker.
Contributors: Vanhonacker, Wilfried R.
Edition: Rev. September 1992.
Series: Working papers / INSEAD -- no.92/56/MKT
Publisher: INSEAD
Published: 1992
Place of publication: Fontainbleau
Language: eng
Number of pages: 39
Subjects: Marketing -- Decision making -- Econometric models.
Notes: Revision of working paper no.88/57.