Rules For Revolutionaries
Subtitle: The Capitalist Manifesto for Creating and Marketing New Products and Services
Edition: 1st Pbk. Ed edition
Publisher: Collins
Published: April 25, 2000
Language: eng
Format: Paperback
Number of pages: 224
ISBN-13: 9780887309953
Subjects: Self-Help & Practical Interests; Marketing - General; Business/Economics; Business & Economics; Business / Economics / Finance; New products; Entrepreneurship; Management - General; Business & Economics / Management; Product management
First sentence: Since 1955 the Walt Disney Company made the rules of the amusement park business.