A comparison of two taxonomic approaches for attitudinal segmentation in transportation
By: Gregory C. Nicolaidis, Jagdish N. Sheth
Contributors: Sheth, Jagdish N, joint author; University of Illinois at Urbana-Champaign. College of Commerce and Business Administration
Series: Faculty working papers -- no. 473; Faculty working papers -- no. 473.
Publisher: College of Commerce and Business Administration, University of Illinois at Urbana-Champaign
Published: 1978
Place of publication: [Urbana, Ill.]
Language: eng
Number of pages: 22
Subjects: Market segmentation; Local transit
Notes: Includes bibliographical references (p. 21-22).