Etsy excellence
Subtitle: the simple guide to creating a thriving Etsy business
Publisher: Tycho Press
Published: 2015
Place of publication: Berkeley, California
Language: eng
Number of pages: 128
ISBN-13: 9781623155865
Subjects: Handicraft industries; Management; Handicraft; Internet marketing; Business enterprises; Computer networks; Selling; Entreprises artisanales; Gestion; Entreprises; Réseaux d'ordinateurs; Artisanat; Vente; BUSINESS & ECONOMICS / E-Commerce / Auctions & Small Business; BUSINESS & ECONOMICS / Sales & Selling; Etsy (Firm)
Description: "More than a marketplace, Etsy is a community--and being an active, informed member can lead to lucrative results. Here you'll find actionable steps to engage the Etsy community in authentic ways that attract buyers and generate sales. The best Etsy shops stand out among the sea of sellers but how they've done it isn't--and shouldn't be--a secret. In these pages, top Etsy sellers share the tools that have helped them, the changes they made that got results, and their best advice for achieving and sustaining their successful Etsy shop." -- Page [4] cover.
Notes: "Resources [Web]"--Pages 122-123.

Includes index.
Table of contents: title: Understanding possibilities and avoiding pitfalls; title: Setting goals; title: Nurture a vision; title: Learning from Etsy sellers' top 10 mistakes; title: Crafting a voice for your shop; title: Improving your photographs; title: Mustering keywords; title: Tagging for success; title: Making the most of Etsy's tools; title: Pricing the smart way; title: Marketing on social media; title: Strengthening your brand; title: Making connections; title: Improving customer service; title: Diversifying your shop; title: Evaluating your success; title: Managing your success; title: Getting featured on Etsy.