Kong Fanren "mai" pin pai
By: Kong Fanren zhu
Edition: Di 1 ban
Series: Zhongguo ce hua jia si xiang wen ku
Publisher: Shanghai da xue chu ban she
Published: 2010
Place of publication: Shanghai Shi
Language: chi
Number of pages: 400
ISBN-13: 9787811186109
Subjects: Marketing; Brand name products; Branding (Marketing); Advertising