Chiruhan kwanggo e tosirak ŭl tŏnjŏra
By: Ma Chŏng-mi chiŭm
Edition: chʻopʻan
Publisher: Munye Chʻulpʻansa
Published: 2000
Place of publication: Sŏul Tʻŭkpyolsi
Language: kor
Number of pages: 272
Subjects: Advertising; Marketing; Case studies
Notes: Includes bibliographical references (p. 273-280).