Total engagement
Subtitle: using games and virtual worlds to change the way people work and businesses compete
By: Byron Reeves, J. Leighton Read
Contributors: Read, J. Leighton
Publisher: Harvard Business Press
Published: 2009
Place of publication: Boston, Mass
Language: eng
Number of pages: 274
ISBN-13: 9781422146576
Description: The strong psychological power of games can have both positive and negative consequences for the workplace. That's why it's important to put them into practice correctly from the beginning--and Reeves and Read explain how by showing which good design principles are a powerful antidote to the addictive and stress-inducing potential of games.
Notes: Includes bibliographical references and index.
Table of contents: title: Introduction; title: The game tsunami : who plays, how much, and why; title: "Work sucks" : corporate problems that games might solve; title: Ten ingredients of great games; title: Virtual people; title: Virtual money; title: Virtual teams; title: Virtual leaders; title: Play is not the opposite of work; title: Caught between fact and fiction; title: Danger; title: Tactics for change.