Brand Harmony
Subtitle: Achieving Dynamic Results by Orchestrating Your Customer's Total Experience
Edition: 1st edition
Publisher: Select Books (NY)
Published: September 2003
Language: eng
Format: Hardcover
Number of pages: 150
ISBN-13: 9781590790533
Subjects: Marketing - General; Marketing; Product Management; Business & Economics; Business / Economics / Finance; Business/Economics; Brand name products; Business names
First sentence: Imagine yourself attending a symphony orchestra concert.