Deliberate ambiguity in advertising
By: Claudia Bürli-Storz.
Series: Swiss studies in English ;; 102; Schweizer anglistische Arbeiten ;; 102.
Publisher: Francke
Published: 1980
Place of publication: Bern
Language: eng
Number of pages: 83
Subjects: Ambiguity in advertising; Humor in advertising; Advertising -- Great Britain; English language -- Semantics; English wit and humor
Notes: Bibliography: p. 76-78.