The philosophy and financial value of corporate signage at NCAA Division I-A athletic departments
By: by Eugene Matthew Pope.
Published: 1994
Language: eng
Format: Microform
Number of pages: 59
Subjects: National Collegiate Athletic Association; College sports -- Management; College sports -- Finance; Institutional advertising; Sports sponsorship
Notes: Thesis (M.A.)--University of North Carolina at Chapel Hill, 1994.

Includes bibliographical references (leaves 52-54).

Microfiche. Eugene : Microform Publications, University of Oregon, 1995. 1 microfiche : negative. "UO 95 131."