Managing services
Subtitle: marketing, operations, and human resources
By: [compiled by] Christopher H. Lovelock.
Contributors: Lovelock, Christopher H.
Edition: 2nd ed.
Publisher: Prentice Hall
Published: 1992
Place of publication: Englewood Cliffs, N.J
Language: eng
Number of pages: 472
Subjects: Service industries -- Management.
Notes: Includes bibliographical references and index.