Strategic Innovation
Contributors: Duarte, Deborah L.
Publisher: Jossey-Bass
Published: 2003
Place of publication: New Jersey
Language: eng
Format: [electronic resource]
Number of pages: 242
ISBN-13: 9780787971946
Subjects: Industrial management; Technological innovations; Organizational effectiveness; Organizational change; Strategic planning
Description: Strategic Innovation offers a flexible, customizable template that managers, executives, and business leaders can use to introduce an effective innovation strategy throughout their organization. The authors, Nancy Tennant Snyder and Deborah L. Duarte, provide the tools needed to craft a workable strategy for embedding innovation as a core competency across an enterprise. Instead of innovation for innovation's sake, the authors offer a proven business-focused way to change a culture from point-in-time innovations from a few to a continuous pipeline of innovations from everywhere and everyone. Ba.
Notes: Description based on print version record.
Table of contents: title: Strategic Innovation; CONTENTS; Exhibits and Worksheets; Foreword; Preface; Acknowledgments; The Authors; 1 Introduction: Innovation as a Core Competency; 2 Reinventing the Wheel; 3 Vision and Goals; 4 Leader Accountability and Development; 5 Culture and Values; 6 Resource Creation: Open Markets for Funds, Ideas, and Talent; 7 Knowledge Management and Learning Systems: Democratizing Innovation; 8 Integrating Strategic Communications with Change Management; 9 Rewards and Recognition: The Informal Embedment Category; 10 Measurement and Reporting Systems and Systems Alignment; Epilogue.