Distribution channels and institutions
By: Guest editors: Louis P. Bucklin, James M. Carman. Series editor: Jagdish Sheth.
Contributors: Bucklin, Louis P.; Carman, James M.; Sheth, Jagdish N.
Series: Research in marketing -- v. 8
Publisher: JAI Press
Published: 1986
Place of publication: Greenwich, CT
Language: eng
Number of pages: 402
Subjects: Marketing channels
Notes: Includes bibliographical references.