Market positioning
Subtitle: a research approach for higher education
By: by William Henry Turner
Published: 1982
Language: eng
Number of pages: 165
Subjects: Higher Education; Marketing; Universities and colleges; Administration; Marketing research; Positioning (Advertising); College choice
Notes: Thesis (Ph. D.)--University of Pittsburgh, 1982.

Includes bibliographical references (p.163-165).

Photocopy. Ann Arbor, Mich. : UMI Dissertation Services, 2002.  vii, 165 p. ; 22 cm.