Promotion of Pharmaceuticals
Subtitle: Issues, Trends, Options
Contributors: Suzan Kucukarslan (Editor)
Publisher: Haworth Press
Published: July 1993
Language: eng
Format: Paperback
Number of pages: 167
ISBN-13: 9781560243847
Subjects: Pharmaceutical industries; Pharmacology; Sales & marketing; Marketing; Drug Industry; Medical / Nursing; Health/Fitness; Pharmacy; Advertising; Drugs; Pharmaceutical industry
First sentence: To promote is "to encourage the existence or progress of" an object, including a product, a service, an idea, or an organization.