The no B.S. guide to direct marketing
Subtitle: [ the ultimate no holds barred, kick butt, take no prisoners direct marketing for non-direct marketing businesses]
By: by Dan S. Kennedy
Edition: Second Edition.
Series: No B.S
Publisher: Entrepreneur Press
Published: 2013
Place of publication: Irvine
Language: eng
Number of pages: 173
ISBN-13: 9781599185019
Subjects: Direct marketing
Table of contents: title: Preface; title: Foundation; title: The big switch : why direct marketing for non-direct marketing businesses?; title: An offer they can?t refuse; title: Obey orders; title: No freeloaders; title: No holes in the bucket; title: Shouting louder; title: Tux, tails & top hat or coveralls & work boots?; title: Money in the bank; title: No chocolate cake for you!; title: The results triangle; title: The secret to infinitely higher response; title: Application; title: You can attract your ideal customers, clients or patients : why settle; title: For anything else / Ben Glass; title: They all laughed when i stopped selling my product : until i became; title: A top agent and transformed my entire industry / by Craig Proctor; title: Resources; title: Direct marketing businesses to study; title: Gkic offer page; title: About the author; title: Other books by the author; title: Free resources from the author.