Owner's guide to a small business website
Subtitle: what you need and how to get there - without paying the earth
By: Lisa Spann
Publisher: How To Books; How To Books Ltd
Published: 2014
Place of publication: London
Language: eng
Number of pages: 164
ISBN-13: 9781845285210; 9781845285593
Subjects: Small business; Data processing; Web site development
Description: Many small business owners or starters are fearful and ignorant of the technology and expense required for setting up a website. And yet they know it's an absolute essential. This book tells you what you need to know about your website whether you are designing and building it yourself or employing a web design agency to do it for you.
Notes: Includes index.

Also issued online.
Table of contents: title: Understanding the importance of a good website; title: The growing importance of mobile-friendly websites; title: Understanding the legal requirements; title: Understanding domain names; title: Meeting your website designer/developer; title: Getting to know basic search engine optimization (SEO); title: Understanding hosting; title: "This site may harm your computer"; title: DIY websites; title: and avoiding pitfalls; title: you have your website; title: now what?