Guerrilla music marketing handbook
Subtitle: 201 self -promotion ideas for songwriters, musicians and bands on a budget
By: Bob Baker
Edition: Rev. and updated.
Publisher: Spotlight Pub.
Published: 2013
Place of publication: St. Louis, MO
Language: eng
Number of pages: 183
ISBN-13: 9780971483897
Subjects: Popular music; Music trade; Vocational guidance; Sound recordings; Marketing; Economic aspects; Internet marketing
Table of contents: title: Guerrilla music basic training. 3 simple steps to effective music marketing ; The power of goal setting ; The first 5 steps to marketing (and profiting from) your music ; The #1 question you must answer when promoting your music; title: Guerrilla music marketing online. Five principles of Internet marketing every musician should know ; The guerilla marketing online fan-attraction formula ; Everything you've always wanted to know about what to post and share online to promote your music ; How Pomplamoose and Karmin used YouTube and social media to build a huge fan base; title: Guerrilla music publicity. 32 ways to get exposure for yourself, your band or your new music release ; Killer press kits ; How to exploit the music media and get the widespread coverage you deserve ; 5 steps to getting an avalanche of press coverage; title: Guerrilla music money & sales. 32 ways to sell a lot more of your CDs, downloads and music merchandise ; The easiest way to make money in the music business ; 25 ways to finance your next recording project, music video or major equipment purchase ; How to double your music sales (in 90 days or less); title: Guerrilla music promotion tactics. 12 low-cost, high-impact music promotion ideas that work ; How to use the telephone more effectively to get paid gigs, radio airplay and media coverage ; 19 things you should be doing right now to promote your music better ; Often-overlooked promotion strategies you should be using to market your music.