Best business practices for photographers
By: John Harrington
Edition: 2nd ed.
Publisher: Course technology/Cengage Learning
Published: 2010
Place of publication: Boston, MA
Language: eng
Number of pages: 523
ISBN-13: 9781435454293
Subjects: Business methods; Commercial photography; Photography
Notes: Includes index.
Table of contents: title: You are a business : now let's get to work!; title: Professional equipment for professional photographers; title: Planning and logistics : why a thirty minute shoot can take three days to plan; title: After staff : transitioning to freelance; title: Working with reps, assistants, employees, and contractors : the pitfalls and benefits; title: Setting your photographer's fees; title: Pricing your work to stay in business; title: Overhead : why what you charge a client must be more than you paid for it; title: Who's paying your salary and 401(k)?; title: Insurance : why it's not just health related, and how you should protect yourself; title: Accounting : how we do it ourselves and what we turn over to an accountant; title: Insights to an IRS audit; title: Contracts for editorial clients; title: Contracts for corporate and commercial clients; title: Contracts for weddings and rites of passage; title: Negotiations : signing up or saying no; title: Protecting your work : how and why; title: The realities of an infringement : copyrights and federal court; title: Releases : model, property, and others; title: Handling a breach of contract : small claims and civil court; title: Resolving slow-  and non-paying clients; title: Letters, letters, letters : writing like a professional can solve many problems; title: Attorneys : when you need them, they're your best friend (or at least your advocate); title: Office and on-locations systems : redundancy and security beget peace of mind; title: Digital and analog asset management : leveraging your images to their maximum potential; title: Licensing your work; title: Stock solutions : charting your own course without the need for a "big fish" agency; title: Care and feeding of clients (hint: it's not about Starbucks and a fast-food burger); title: Education, and ongoing and critical practice : don't rest on your laurels; title: Striking a balance between photography and family : how what you love to do can coexist with your loved ones if you just think a little about it; title: Expanding into other areas of creativity; title: Charity, community, and your colleagues : giving back is good karma.