Customer centered growth
Subtitle: five proven strategies for building competitive advantage
By: Richard Whiteley and Diane Hessan.
Contributors: Hessan, Diane.
Publisher: Addison-Wesley Pub.
Published: 1996
Place of publication: Reading, Mass
Language: eng
Number of pages: 320
Subjects: Consumer satisfaction; Competition; Strategic planning
Notes: Includes bibliographical references (p. 301-304) and index.