Applications in Basic Marketing, 2001-2002
Subtitle: Clippings from the Popular Business Press
Edition: 12th edition
Publisher: McGraw-Hill Companies
Published: June 29, 2001
Language: eng
Format: Paperback
Number of pages: 246
ISBN-13: 9780075610335
Subjects: Sales & marketing; Advertising & Promotion; Business / Economics / Finance; Business/Economics