The New Corporate Activism
Subtitle: Harnessing the Power of Grassroots Tactics for Your Organization
Publisher: Mcgraw-Hill
Published: September 1995
Language: eng
Format: Hardcover
Number of pages: 273
ISBN-13: 9780070244313
Subjects: Business strategy; Public Relations; Political activity; Business / Economics / Finance; Business/Economics; Advertising & Promotion; Business and politics; Corporations; United States