Charting sales to the postwar consumer
By: by William J. Moll, Arthur P. Hirose, Raymond Rubicam.
Contributors: Moll, William John, 1891-; Hirose, Arthur P.; Rubicam, Raymond.
Series: Its Marketing series.; No. 56
Publisher: American Management Association
Published: 1944
Place of publication: New York
Language: eng
Number of pages: 31
Subjects: Marketing.; Consumers -- United States.; Advertising.
Notes: "Papers ... presented at the Marketing Conference of the American Management Association, held at ... New York City, Jan. 12-13, 1944."