Essentials of Marketing (Student Package #1) w/ Applications in Basic Marketing 2004-05
Edition: 9 edition
Publisher: McGraw-Hill/Irwin
Published: July 7, 2004
Language: eng
Format: Hardcover
ISBN-13: 9780073049229
Subjects: Sales & marketing; Business/Economics; Business & Economics; Coursepacks; Marketing - General; Business & Economics / Marketing / General; Business / Economics / Finance