Mobile Commerce
Subtitle: Technology, Theory and Applications
Contributors: Brian E. Mennecke (Editor)
Publisher: IGI Global
Published: October 22, 2002
Language: eng
Format: Hardcover
Number of pages: 364
ISBN-13: 9781591400448
Subjects: Business & Management; Business information systems; Computer Communications & Networking; Internet; Information Management; Management Information Systems; Computers; Business / Economics / Finance; Telecommunications; Computer Books: General; Networking - General; Marketing - Multilevel; Information Technology; Mobile commerce
First sentence: In February 1999, Japan's NTT DoCoMo launched the i-mode service, becoming, with over 34 million active subscribers, undoubtedly the world's most successful mobile Internet service.