I persuasori disarmati
By: Gian Paolo Ceserani ; prefazione di Franco Ferrarotti.
Series: Saggi tascabili Laterza ;; 21
Publisher: Laterza
Published: 1975
Place of publication: Roma; Bari
Language: ita
Number of pages: 139
Subjects: Advertising -- Psychological aspects.; Consumers -- Italy.
Notes: Includes bibliographical references.