Primalbranding
Subtitle: Create Zealots for Your Brand, Your Company, and Your Future
Publisher: Free Press
Published: January 24, 2006
Language: eng
Format: Hardcover
Number of pages: 272
ISBN-13: 9780743277976
Subjects: Sales & marketing; Consumer Behavior - General; Marketing +; Business & Economics; Business / Economics / Finance; Marketing - Product Management; Business/Economics; Marketing - General; Marketing; Advertising & Promotion; Business & Economics / Marketing / General; Brand name products; Consumer Behavior
First sentence: In the middle of an African gully a man is down on his hands and knees.