Temporary promotions as a function of trade deals
Subtitle: a descriptive analysis
By: by Michael Chevalier and Ronald C. Curhan.
Contributors: Curhan, Ronald C.; Marketing Science Institute.
Series: Working paper - Marketing Science Institute
Publisher: Marketing Science Institute
Published: 1975
Place of publication: Cambridge, Mass
Language: eng
Number of pages: 30
Subjects: Supermarkets -- Case studies.; Sales promotion.
Notes: "Preliminary research report".

"Report No. 75-109".