Guardian of the forest
Subtitle: a history of the Smokey Bear program
By: by Ellen Earnhardt Morrison.
Edition: 2nd ed.
Publisher: Morielle Press
Published: 1989
Place of publication: Alexandria, Va
Language: eng
Number of pages: 132
Subjects: Advertising -- Forest fire prevention -- United States.; Smokey Bear.
Notes: Includes bibliographical references (p. 126-132).
"An illustrated account of the origin of the Cooperative Forest Fire Prevention (Smokey Bear) Campaign, the people who have worked with it, introduction of the live Smokey Bear, the law and regulations governing the program, and the reasons for Smokey's continued popularity for forty-five years."