The consultant's guide to results-driven business proposals
Subtitle: how to write proposals that forecast impact and ROI
By: Jack Phillips and Patricia Pulliam Phillips
Contributors: Phillips, Patricia Pulliam
Publisher: McGraw-Hill
Published: 2010
Place of publication: New York
Language: eng
Number of pages: 322
ISBN-13: 9780071638807
Notes: Includes bibliographical references (p. [311]-313) and index.
Table of contents: title: The value evolution; title: The proposal process; title: How to develop objectives your clients will love; title: Project needs : the basis for objectives; title: Developing the proposal; title: Managing the proposal process; title: Forecasting reaction and learning; title: Forecasting application and impact; title: Forecasting money : benefits and costs; title: Forecasting ROI and intangibles; title: How to guarantee success; title: Federal Information Agency : project proposal.