Global Marketing
Subtitle: A decision-oriented approach (3rd Edition)
Edition: 3 edition
Publisher: Prentice Hall
Published: July 13, 2004
Language: eng
Format: Paperback
Number of pages: 760
ISBN-13: 9780273678397
Subjects: International business; Sales & marketing; Export marketing; Business & Economics; Business / Economics / Finance; Business/Economics; Marketing - Multilevel; Business & Economics / Marketing / International; International - Marketing