Essence of Corporate Strategy (Gower Business Enterprises Series)
Publisher: Ashgate Publishing
Published: April 1990
Language: eng
Format: Paperback
Number of pages: 196
ISBN-13: 9780704506381
Subjects: Management & management techniques; Business / Economics / Finance; Strategic Planning; Business/Economics
First sentence: Could you imagine Caesar, Wellington or Montgomery at the head of Ford, General Motors or Du Pont?