The marketer's common sense guide to e-metrics
Subtitle: 22 benchmarks to understand the major trends, key opportunities, and hidden hazards your web logs uncover
By: compiled by Bryan Eisenberg, Jim Novo
Publisher: Future Now, Inc.
Published: 2002
Place of publication: [S.l.]
Language: eng
Number of pages: 78
Subjects: Electronic commerce; Statistics; Internet marketing; Consumer behavior; Software measurement
Notes: Cover title.