Annual Marketing Research Conference contributed papers, 1953
By: Donald R.G. Cowan, editor
Contributors: Cowan, Donald R. G; University of Michigan. School of Business Administration; American Marketing Association; Chemical Market Research Association
Series: Michigan business papers -- no. 27
Publisher: Bureau of Business Research, School of Business Administration, University of Michigan
Published: 1953
Place of publication: Ann Arbor
Language: eng
Number of pages: 116
Subjects: Marketing research -- Congresses
Other titles: Contributed papers, 1953
Notes: "School of Business Administration, University of Michigan in association with American Marketing Association ... and the Chemical Market Research Association."