Win Top-of-Mind Positioning
Edition: 1st edition
Publisher: Graphic Arts Technical Fndtn
Published: May 1, 2000
Language: eng
Format: Hardcover
Number of pages: 248
ISBN-13: 9780883622919
Subjects: Business; Business & Economics; Graphic arts; Marketing; Marketing - General; Printing industry; Business & Economics / Marketing / General; Selling
First sentence: In the relationship-oriented printing industry, nothing contributes to a company's success like effective sales and marketing efforts.