Guang gao xiao ge yan jiu
Subtitle: evaluation of advertising effects
By: Fan Zhiyu zhu.
Edition: Chu ban
Publisher: Jing xiao zhe San min shu ju you xian gong si
Published: 1984
Place of publication: Taibei Shi
Language: chi
Number of pages: 328
Subjects: Advertising.
Other titles: Evaluation of advertising effects.
Notes: Bibliography: p. [329-330]