Contemporary Perspectives on Corporate Marketing
Subtitle: Contemplating Corporate Branding, Marketing and Communications in the 21st Century
Publisher: Routledge
Published: Jul 18, 2013
Language: eng
Format: hardcover
Number of pages: 176
ISBN-13: 9780415662093
Notes: Source title: Contemporary Perspectives on Corporate Marketing: Contemplating Corporate Branding, Marketing and Communications in the 21st Century (Routledge Interpretive Marketing Research)