Marknadsplanering
Subtitle: ett sätt att skapa nya problem?
By: Håken Håkansson, Ivan Snehota.
Contributors: Snehota, Ivan. 1946- joint author.
Publisher: Studentlitteratur
Published: 1976
Place of publication: Lund
Language: swe
Number of pages: 152
Subjects: Marketing -- Management.
Notes: Includes bibliographies and index.