Gendai Chūgoku no shōhi bunka
Subtitle: burandingu kōkoku media= Brand new China : advertising, media, and commercial culture
By: Ō Kin cho ; Matsūra Yoshitaka yaku
Contributors: Matsūra, Yoshitaka
Publisher: Iwanami Shoten
Published: 2011
Place of publication: Tōkyō
Language: jpn
Number of pages: 288
ISBN-13: 9784000227834
Subjects: Advertising; Marketing; Brand name product
Work titles: Brand new China : advertising, media, and commercial culture
Notes: Translation of: Brand new China : advertising, media, and commercial culture.

Includes bibliographical references (p. 1-24, 2nd group).