Developing Questions for Focus Groups (Focus Group Kit)
Publisher: Sage Publications, Inc
Published: July 24, 1997
Language: eng
Format: Paperback
Number of pages: 128
ISBN-13: 9780761908197
Subjects: Market research; Social research & statistics; Social, group or collective psychology; Evaluation (Social Sciences); Marketing Research; Social Science; Reference; Sociology; Research; Social Science / Research
First sentence: As you think about questions, keep several guiding principles in mind.