A note on "a parsimonious description of the Hendry system"
By: by Joel R. Rubinson and Frank M. Bass.
Contributors: Bass, Frank Myron, 1926- joint author.
Series: Paper - Institute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management ; no. 658; Paper (Krannert Graduate School of Management. Institute for Research in the Behavioral, Economic, and Management Sciences) ;; no. 658.
Publisher: Institute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University
Published: 1978
Place of publication: West Lafayette, Ind
Language: eng
Number of pages: 15
Subjects: Consumers' preferences -- Mathematical models.; Brand choice -- Mathematical models.; Motivation research (Marketing) -- Mathematical models.
Notes: Includes bibliographical references.