Bankers who sell
Subtitle: improving selling effectiveness in banking
By: Leonard L. Berry, Charles M. Futrell, Michael R. Bowers.
Contributors: Futrell, Charles.; Bowers, Michael R.
Publisher: Bank Marketing Association; Dow Jones-Irwin
Published: 1985
Place of publication: Chicago, IL; Homewood, Ill
Language: eng
Number of pages: 158
Subjects: Selling -- Banks and banking.; Bank management -- United States.
Notes: Bibliography: p. 151-154.
Includes index.