The moral molecule
Subtitle: the source of love and prosperity
By: Paul J. Zak
Publisher: Dutton
Published: 2012
Place of publication: New York, New York
Language: eng
ISBN-13: 9781101585559; 9780142196908
Subjects: Social psychology; Human behavior; SCIENCE; Life Sciences; Neuroscience
Description: "Philosophy, economics, and biology have rarely been so entertaining." 'Matt Ridley, author of Genome Paul J. Zak's proclivity for taking blood samples has earned him a nickname as the "vampire economist." But his sanguinary habit is backed by his scientifi'c quest: What if there was a master switch for human behavior' On, and people are loving and generous. Off, and they revert to violence and greed. By studying thousands of blood samples, Zak has pinpointed just such a switch: a brain chemical called oxytocin. Sprinting around the globe and into the human brain, 'The Moral Molecule is a dazzling narrative as erudite and entertaining as bestsellers like Flow, Drive, and Why We Love.
Notes: Includes bibliographical references and index.