The changing world of marketing
By: Marketing Science Institute Conference, October 24-25, 1991, Boston
Series: Report -- no. 92-112; Report (Marketing Science Institute) -- no. 92-112
Publisher: Marketing Science Institute
Published: 1992
Place of publication: Cambridge, Mass
Language: eng
Number of pages: 27
Subjects: Marketing -- Congresses; Marketing research
Notes: "Conference summary."

"May 1992."