False advertising and the Lanham Act
Subtitle: litigating Section 43(a)(1)(b)
By: Thomas M. Williams
Publisher: Oxford University Press
Published: 2012
Place of publication: Oxford [UK]; New York
Language: eng
ISBN-13: 9780199772582
Subjects: United States; Deceptive advertising; Law and legislation; Advertising laws; Trademarks
Notes: Includes bibliographical references and index.
Table of contents: title: False advertising under Section 43(a); title: Standing under Section 43(a)(1)(b); title: The "Skil Test" : prima facie elements of a Section 43(a) false advertising claim; title: Pleadings; title: Defenses; title: Injunctive relief; title: Monetary relief.