Marketing-Systeme
Subtitle: Grundlagen des institutionalen Marketing
By: Paul W. Meyer, Anton Meyer (Hrsg.).
Contributors: Meyer, Paul Werner.; Meyer, Anton.
Publisher: W. Kohlhammer
Published: 1990
Place of publication: Stuttgart
Language: ger
Number of pages: 266
Subjects: Marketing.
Other titles: Marketingsysteme.
Notes: Includes bibliographical references and index.