Seminar on Strategies for Service Management--Marketing in Todayʼs Competitive Service Environment, Paris, France, 11th-13th November 1987
Subtitle: [papers].
Publisher: ESOMAR
Published: 1987
Place of publication: Amsterdam, The Netherlands
Language: eng
Number of pages: 196
Subjects: Service industries -- Europe -- Marketing -- Congresses.; Service industries -- Europe -- Management -- Congresses.
Other titles: Strategies for service management.
Notes: Includes bibliographical references.
Spine title: Strategies for service management.