Mediaplanning
Subtitle: keuze en inschakeling van communicatiemedia
By: John Knecht, Bonny Stoelinga.
Contributors: Stoelinga, B. G. J.
Series: Serie-overzicht communicatie
Publisher: Stenfert Kroese
Published: 1992
Place of publication: Leiden
Language: dut
Number of pages: 289
Subjects: Mass media and business -- Netherlands.
Notes: Includes index.