Como competir y ganar en el mercado de la opinión pública
By:  Alberto Borrini.
Edition: 1. ed.
Publisher: Editorial Atlántida
Published: 1992
Place of publication: Buenos Aires
Language: spa
Number of pages: 268
Subjects: Marketing research.; Communication in marketing.; Public opinion.; Advertising.
Other titles: Mercado de la opinión pública
Notes: Includes bibliographical references.