The challenge of a new environment
Subtitle: marketing and personnel problems abroad.
Series: Its International management series,; no. 2
Published: 1956
Place of publication: New York
Language: eng
Number of pages: 47
Subjects: Marketing.; United States -- Foreign economic relations.
Notes: "Papers...presented at the conference on Managing foreign operations held...at...New York City, April 30-May 2, 1956."