Southwest Airlines
By: Chris Lauer
Series: Corporations that changed the world; Corporations that changed the world
Publisher: Greenwood
Published: 2010
Place of publication: Santa Barbara, Calif
Language: eng
Number of pages: 190
ISBN-13: 9780313378638; 9780313378645
Notes: Includes bibliographical references (p. [183]-184) and index.
Table of contents: title: An introduction to Southwest Airlines; title: The history of Southwest Airlines: founders and leaders; title: Southwest's unique corporate culture; title: A role model for other organizations; title: Satisfied customers and frequent flyers; title: Love, freedom, and Southwest's corporate practices; title: Southwest's people and planes; title: Hiring and training: Southwest's university for people; title: Customer service, blogging, and security at Southwest; title: Leadership at Southwest.