Advertising at the crossroads
By: Max A. Geller.
Series: The History of advertising
Publisher: Garland
Published: 1985
Place of publication: New York
Language: eng
Number of pages: 335
Subjects: Advertising -- United States; Advertising -- United States -- Self-regulation
Notes: Bibliography: p. 305-316.
Reprint. Originally published: New York : Ronald Press, 1952.
Revision of thesis (Ph. D.)--New York University, 1951.
Includes indexes.