The significance of the women's movement to marketing
Subtitle: a life style analysis
By: Alladi Venkatesh.
Series: Landmark dissertations in women's studies series
Publisher: Praeger; ABC-CLIO, LLC
Published: 1985
Place of publication: New York
Language: eng
Number of pages: 209
Subjects: Women consumers -- New York (State) -- Syracuse.; Market surveys -- New York (State) -- Syracuse.; Feminism -- United States.; Stereotype (Psychology)
Notes: Bibliography: p. 185-209.
"Praeger special studies, Praeger scientific."