The objectives and responsibilities of marketing
Subtitle: the Sir Frederick Hooper essay award, 1972
By: (by) John Mason.
Series: Sir Frederic Hooper essayawards -- 1972
Publisher: Foundation for Business Responsibilities
Published: 1972
Place of publication: London (11 Portland House, Stag Place, SW1E 5BS)
Language: eng
Number of pages: 16
Subjects: Marketing.