Oligopolistische Werbepolitik unter dem Einfluss potentieller Konkurrenz.
Series: Wirtschaftspolitische Studien,; 27
Publisher: Vandenhoeck & Ruprecht
Published: 1972
Place of publication: Göttingen
Language: ger
Number of pages: 133
Subjects: Advertising.; Competition.; Marketing -- Management -- Mathematical models.
Notes: Bibliography: p. 130-133.
Originally presented as the author's thesis, Hamburg.