O canto da sereia
Subtitle: uma análise do discurso publicitário
By: Maria Helena Rabelo Campos.
Series: Série Teses; Série Teses (Belo Horizonte, Brazil)
Publisher: Editora UFMG/PROED
Published: 1987
Place of publication: Belo Horizonte
Language: por
Number of pages: 143
Subjects: Discourse analysis.; Advertising.; Semiotics.; Rhetoric.
Notes: Includes bibliographical references (p. [141]-143).
Originally presented as the author's theses (Mestrado)--Universidade Federal de Minas Gerais.