Determinants of advertising content
By: by Abdul-Karim Rafic Sinno
Published: 1982
Language: eng
Number of pages: 125
Notes: "83-04291."

Thesis (Ph. D.)--University of Wisconsin-Madison, 1982.

Bibliography: leaves 120-125.

Microfilm. Ann Arbor, MI : University Microfilms International, 1983. 1 microfilm reel. 35 mm.