The 10 Minute Marketer's Secret Formula
Edition: 1 edition
Publisher: Entrepreneur Press
Published: September 1, 2004
Language: eng
Format: Paperback
Number of pages: 320
ISBN-13: 9781932531084
Subjects: Sales & marketing; Marketing - General; Marketing; Business & Economics; Business / Economics / Finance; Business/Economics; Sales promotion; Advertising & Promotion; Entrepreneurship; Business & Economics / Entrepreneurship
First sentence: sEVERAL YEARS AGO BRITISH RAIL, the company that operates most of Britain's rail service, discovered that its ridership had gone into a steep decline.