Serial innovators
Subtitle: how individuals create and deliver breakthrough innovations in mature firms
By: Abbie Griffin, Raymond L. Price, and Bruce A. Vojak
Contributors: Price, Raymond L. (Raymond Lewis), author; Vojak, Bruce A., author
Publisher: Stanford Business Books, an imprint of Stanford University Press
Published: 2012
Place of publication: Stanford, California
Language: eng
Number of pages: 221
ISBN-13: 9780804775977
Copyright date: 2012
Subjects: Technological innovations; Management; New products
Notes: Includes bibliographical references and index.
Table of contents: title: Introduction : serial innovators and why they matter; title: Breakthrough innovation in existing organizations; title: The processes by which serial innovators innovate; title: Customer engagement for breakthrough innovation; title: Navigating the politics of breakthrough innovation; title: Characteristics of serial innovators; title: Identifying and developing serial innovators; title: Managing serial innovators for impact; title: Love letters to our customers : serial innovators, potential serial innovators, and all those with and for whom they work.