Internet marketing
Subtitle: integrating online and offline strategies
By: Mary Lou Roberts, Debra Zahay
Contributors: Zahay, Debra L.
Edition: 3rd ed.
Publisher: South-Western Cengage Learning
Published: 2012
Place of publication: Mason, OH
Language: eng
Number of pages: 484
ISBN-13: 9781133625902
Subjects: Internet marketing
Notes: Includes bibliographical references and index.