International marketing and export management
By: Gerald Albaum, Edwin Duerr, Jesper Strandskov.
Contributors: Duerr, Edwin.; Strandskov, Jesper.
Edition: 5th ed.
Publisher: Financial Times/Prentice Hall
Published: 2004
Place of publication: Harlow, England; New York
Language: eng
Number of pages: 666
Subjects: Export marketing -- Management
Notes: Includes bibliographical references and index.