Consumer price perception
Subtitle: a multi-dimensional analysis of perceived quality and adaptation-level price as determinants of price perception
By: Mai Anttila.
Series: Helsingin kauppakorkeakoulun julkaisuja ; B-26
Publisher: Helsinki School of Economics
Published: 1977
Place of publication: Helsinki
Language: eng
Number of pages: 211
Subjects: Consumers.; Consumers -- Mathematical models.; Marketing research.
Notes: Bibliography: p. 166-182.