Beyond Mobile
Subtitle: People, Communications and Marketing in a Mobilized World
Publisher: Palgrave Macmillan
Published: September 6, 2002
Language: eng
Format: Hardcover
Number of pages: 288
ISBN-13: 9780333985083
Subjects: Business & Management; Business communication & presentation; Business strategy; Internet; Sales & marketing; 21st century; Business & Economics; Business / Economics / Finance; Business/Economics; Marketing - General; Telecommunications; Business & Economics / General; General; Cellular telephone systems; Marketing; Mobile communication systems
Description: "Beyond Mobile" takes a look into the future at the human aspects of mobile technology in terms of the ways that people will work and communicate in the mobile marketplace.