The Design Agenda
Subtitle: A Guide to Successful Design Management
Edition: 1 edition
Publisher: Wiley
Published: April 11, 1995
Language: eng
Format: Hardcover
Number of pages: 304
ISBN-13: 9780471941064
Subjects: Industrial / Commercial Art & Design; Management & management techniques; Production & quality control management; Marketing Management; Technology & Industrial Arts; Business/Economics; General; Industrial Design - Product; Business & Economics / General; Design, Industrial; Management
First sentence: In answer to Mr Key's rhetorical question-at least 160 years.