Zhongguo yuan su yu guang gao chuang yi
Subtitle: Chinese elements and advertising creativity
By: Guo Youxian, Hao Dongheng zhu
Contributors: Hao, Dongheng
Edition: Di 1 ban
Publisher: Beijing da xue chu ban she
Published: 2010
Place of publication: Beijing Shi
Language: chi
Number of pages: 232
ISBN-13: 9787301161722
Subjects: Advertising; Creativity in advertising
Other titles: Chinese elements and advertising creativity
Notes: Includes bibliographical references.