The Whirlpool Corporation
By: prepared by Ulrich Wiechmann
Contributors: Harvard University. Graduate School of Business; Marketing Science Institute
Edition: Rev
Series: Consumer affairs and marketing management
Publisher: s.n.]
Published: 1971
Place of publication: [s.l
Language: eng
Number of pages: 29
Subjects: Whirlpool Corporation; Consumer education -- United States -- Case studies
Notes: Cover title