The characteristics of consumer behavior and marketing in Japan
Subtitle: occasional study report, 1985
By: Research Project on Developing Teaching Methods in University Course, Faculty of Economics, Nagasaki University.
Contributors: Nagasaki Daigaku. Keizai Gakubu. Kyōiku Hōhō Kaizen Kenkyū Purojekuto.
Publisher: Printing Bureau Ministry of Finance
Published: 1986
Place of publication: Tokyo, Japan
Language: eng
Number of pages: 143
Subjects: Marketing -- Japan.; Consumers -- Japan.
Other titles: Nihon ni okeru shōhisha kōdō no tokuchō to māketingu.
Notes: Bibliography: p. 140-143.
Colophon title: Nihon ni okeru shōhisha kōdō no tokuchō to māketingu.
Written by Kajihara Yoshio. Cf. 3rd prelim. page.