Contemporary American marketing
Subtitle: readings on the changing market structure.
By: Edited by Harper W. Boyd, Jr., and Richard M. Clewett.
Contributors: Clewett, Richard M., joint ed.
Edition: Rev. ed.
Publisher: R. D. Irwin
Published: 1962
Place of publication: Homewood, Ill
Language: eng
Number of pages: 402
Subjects: Marketing.
Notes: Includes bibliography.