Differences in magazine audience levels
Subtitle: Simmons study of selective markets, 1976/77 vs. 1977/78 : a Research Auditing Council analysis report
By: Advertising Research Foundation.
Publisher: The Foundation
Published: 1978
Place of publication: New York
Language: eng
Number of pages: 23
Subjects: Advertising -- Research.; Consumption (Economics) -- Surveys.; Readership surveys -- United States.