Konsequenzen einer system- und koalitionstheoretischen Betrachtung der Unternehmung für die Entwicklung einer Corporate Identity
By: Thomas Fretter.
Series: Reihe Neue politische Ökonomie ;; Bd. 6
Publisher: Botermann & Botermann
Published: 1993
Place of publication: Köln
Language: ger
Number of pages: 266
Subjects: Corporate culture.; Corporate image.; Business enterprises.; Organizational effectiveness.
Notes: Includes bibliographical references (p. 241-264).