Kundenzufriedenheit
Subtitle: After-Sales-Marketing auf industriellen Märkten
By: Roland Schütze.
Series: Neue betriebswirtschaftliche Forschung ;; 91
Publisher: Gabler
Published: 1992
Place of publication: Wiesbaden
Language: ger
Number of pages: 378
Subjects: Consumer satisfaction.; Consumer satisfaction -- Germany (West)
Notes: Includes bibliographical references (p. 333-378).
Originally presented as the author's thesis (doctoral)--Freie Universität Berlin, 1991.