She hui bian qian yu Zhongguo dian shi gong yi guang gao de fa zhan 1978-2012
Subtitle: Theory of social change and China television public benefit advertisement development 1978-2012
By: Zhang Chi zhu
Edition: Di 1 ban
Publisher: Hunan ren min chu ban she
Published: 2015
Place of publication: Changsha Shi
Language: chi
Number of pages: 159
ISBN-13: 9787556108992
Subjects: Television advertising; History; Public service Advertising; Social change
Other titles: Theory of social change and China television public benefit advertisement development 1978-2012
Notes: Includes bibliographical references (pages 146-159).

In simplified Chinese script.