Television and human behavior
Subtitle: tomorrow's research in mass communication
By: edited by Leon Arons and Mark A. May.
Contributors: May, Mark Arthur, 1891- joint ed.
Publisher: Appleton-Century-Crofts
Published: 1963
Place of publication: New York
Language: eng
Number of pages: 307
Subjects: Television broadcasting; Television viewers; Communication -- Research
Notes: Includes bibliography.