Printers' ink refresher course in advertising, selling and merchandising
Subtitle: facts and findings on more than two-score advertising, selling and merchandising devices.
Series: Printers' ink business bookshelf
Publisher: Funk [and] Wagnalls
Published: 1947
Place of publication: New York
Language: eng
Number of pages: 249
Subjects: Marketing; Salesmanship; Advertising
Work titles: Printers' ink.
Notes: "Based on a series of articles originally appearing in Printers' ink."