Broadcast research definitions
By: National Association of Broadcasters ; edited by James E. Fletcher.
Contributors: Fletcher, James E.; National Association of Broadcasters.
Publisher: National Association of Broadcasters; Available through NAB Station Services
Published: 1988
Place of publication: Washington, D.C
Language: eng
Number of pages: 75
Subjects: Broadcasting -- Research -- Dictionaries
Other titles: Standard definitions of broadcast research terms.
Notes: Bibliography: p. 75.
"It replaces Standard definitions of broadcast research terms, the second edition of which was published ... in July, 1970"--P. vii.