Entertainment-education
Subtitle: a communication strategy for social change
By: Arvind Singhal, Everett M. Rogers.
Contributors: Rogers, Everett M.
Series: LEA's communication series
Publisher: L. Erlbaum Associates
Published: 1999
Place of publication: Mahwah, N.J
Language: eng
Number of pages: 265
Subjects: Soap operas -- Social aspects -- Developing countries; Television in education -- Developing countries
Notes: Includes bibliographical references (p. 231-248) and indexes.