Personalities and products
Subtitle: a historical perspective on advertising in America
By: Edd Applegate.
Series: Contributions to the study of mass media and communications,; no. 53
Publisher: Greenwood Press
Published: 1998
Place of publication: Westport, Conn
Language: eng
Number of pages: 178
Subjects: Advertising -- United States -- History.
Notes: Includes bibliographical references (p. [157]-169) and index.