Marketing research
Subtitle: in a digital information environment
By: Joseph F. Hair Jr., Robert P. Bush, David J. Ortinau.
Contributors: Bush, Robert P.; Ortinau, David J.
Edition: 4th ed.
Series: McGraw-Hill/Irwin series in marketing
Publisher: McGraw-Hill Irwin
Published: 2009
Place of publication: Boston
Language: eng
Number of pages: 690
ISBN-13: 9780073404707
Subjects: Marketing research
Notes: Subtitle on 3rd ed., 2006 varies.

Includes bibliographical references and index.