Weird Ideas That Work
Subtitle: 11 1/2 Practices for Promoting, Managing, and Sustaining Innovation
Edition: 1st edition
Publisher: Free Press
Published: October 30, 2001
Language: eng
Format: Hardcover
Number of pages: 224
ISBN-13: 9780743212120
Subjects: Management decision making; Organizational theory & behaviour; Organizational change; Decision Making & Problem Solving; Executive Management; Business & Economics; Business / Economics / Finance; Organizational Behavior; Business/Economics; Management - General; Consulting; Strategic Planning; Business & Economics / Management; Creative ability; Creative ability in business; Management
First sentence: I ADMIT IT. I call the novel ideas in this book "weird" to get your attention.