Relationship marketing from the customers' viewpoint
By: Clodagh O'Connor.
Contributors: University College Dublin. Department of Marketing.
Series: MBS Thesis -- 2033
Publisher: University College Dublin, Graduate School of Business
Published: 1997
Place of publication: Dublin
Language: eng
Number of pages: 94
Subjects: Relationship marketing.; Customer relations.
Notes: Thesis submitted to the Department of Marketing.

Thesis (MBS) - University College Dublin, 1997.