Measuring variety-seeking and reinforcement behaviors using panel data
By: by Barbara E. Kahn, Manohar U. Kalwani, Donald G. Morrison.
Contributors: Kalwani, Manohar U.; Morrison, Donald G.
Series: Paper / Institute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University ;; no. 889; Paper (Krannert Graduate School of Management. Institute for Research in the Behavioral, Economic, and Management Sciences) ;; no. 889.
Publisher: Institute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University
Published: 1986
Place of publication: West Lafayette, Ind
Language: eng
Number of pages: 31
Subjects: Consumers' preferences -- Econometric models.; Brand choice -- Econometric models.
Notes: Bibliography: p. 1-3 (2nd group).
"January 1986."
Pages 1-14 (3rd group): publisher's list.