Customer acquisition in sticky business markets
By: by Laurids Hedaa.
Contributors: Henley Management College.
Series: Henley Working Paper -- 9620; Working paper series / Henley Management College -- HWP 9620; Working paper series -- HWP 9620.
Publisher: Henley Management College
Published: 1996
Place of publication: Henley-on-
Language: eng
Number of pages: 30