A Japanese advertising agency
Subtitle: an anthropology of media and markets
By: Brian Moeran.
Series: ConsumAsiaN book series
Publisher: University of Hawai i̕ Press
Published: 1996
Place of publication: Honolulu
Language: eng
Number of pages: 322
Subjects: Advertising agencies -- Japan.; Advertising -- Japan.; Mass media -- Japan -- Marketing.
Notes: Includes bibliographical references (p. 306-314) and index.
"First published in the United Kingdom by Curzon Press"...T.p. verso.