Dealing with Consumer Uncertainty
Edition: 1 edition
Publisher: Springer
Published: March 5, 2002
Language: eng
Format: Hardcover
Number of pages: 238
ISBN-13: 9783540425298
Subjects: Food manufacturing & related industries; Public Relations; Social theory; Food Science; Technology; Technology & Industrial Arts; Science/Mathematics; Methods - Canning & Preserving; Business & Economics-Public Relations; Cooking-Methods - Canning & Preserving; Lebensmittelsicherheit; Technology / Food Industry & Science; Unternehmenskommunikation; Verbraucherschutz; consumer safety; Consumers; Attitudes; Consumer behavior; Food industry and trade
First sentence: Consumer uncertainty in the food sector is a subject of discussion in a variety of social groups.