Electronic Marketing
Subtitle: Integrating Electronic Resources into the Marketing Process
Edition: 2 edition
Publisher: South-Western College Pub
Published: July 14, 2003
Language: eng
Format: Paperback
Number of pages: 525
ISBN-13: 9780324175950
Subjects: Business & Management; Internet; Sales & marketing; Business & Economics; Business / Economics / Finance; Textbooks; Business/Economics; E-Commerce - Internet Marketing; Business & Economics / Marketing / General; Marketing - General; Internet marketing; Telemarketing