Buyer decision making
By: [by] Roger A. Dickinson.
Contributors: University of California, Berkeley. Graduate School of Business Administration.
Series: IBER special publications
Publisher: Institute of Business and Economic Research
Published: 1967
Place of publication: [Berkeley, Calif.]
Language: eng
Number of pages: 108
Subjects: Purchasing agents.; Purchasing.; Department stores.
Notes: Bibliography: p. 102-108.
At head of title: Research program in marketing, Graduate School of Business Administration, University of California, Berkeley.