Marketing madness
Subtitle: a survival guide for a consumer society
By: Michael F. Jacobson and Laurie Ann Mazur ; with a foreword by Ralph Nader.
Contributors: Mazur, Laurie Ann.
Publisher: Westview Press
Published: 1995
Place of publication: Boulder
Language: eng
Number of pages: 260
Subjects: Marketing -- Social aspects -- United States; Advertising -- Social aspects -- United States; Marketing -- United States -- Psychological aspects; Advertising -- United States -- Psychological aspects
Notes: Includes bibliographical references (p. [232]-247) and index.