Historical survey of marketing
Subtitle: a preparatory consideration for conceptual marketing research
By: Kazuhiko Konishi
Series: Working paper -- no. 120; Working paper (Kōbe Shōka Daigaku. Keizai Kenkyūjo) -- no. 120
Publisher: Institute of Economic Research, Kobe University of Commerce
Published: 1991
Place of publication: Nishiku, Kobe, Japan
Language: eng
Number of pages: 21
Subjects: Marketing; History
Notes: "May 1991."

Includes bibliographical references (leaves 19-21).