Retail patronage theory
Subtitle: 1981 workshop proceedings
By: edited by Robert F. Lusch, William R. Darden
Contributors: Lusch, Robert F; Darden, William R., 1936-; Retail Patronage Theory Workshop (1981 : Lake Placid, N.Y.).
Publisher: s.n.]
Published: 1981
Place of publication: [S.l
Language: eng
Number of pages: 263
Subjects: Consumers -- Congresses; Consumers' preferences -- Congresses; Marketing -- Congresses
Notes: Includes bibliographies and index