Relationship Marketing
Subtitle: Bringing Quality, Customer Service and Marketing Together (Cim Professional Development Series)
Publisher: Butterworth-Heinemann
Published: February 1993
Language: eng
Format: Paperback
Number of pages: 204
ISBN-13: 9780750609784
Subjects: Sales & marketing management; Marketing - General; Total Quality Management; Business / Economics / Finance; Customer services; Quality control; Relationship marketing; Business/Economics