Advances in Advertising Research
Subtitle: The Digital, the Classic, the Subtle, and the Alternative
Publisher: Springer Gabler
Published: Sep 13, 2015
Format: hardcover
Number of pages: 406
ISBN-13: 9783658105570
Notes: Source title: Advances in Advertising Research (Vol. VI): The Digital, the Classic, the Subtle, and the Alternative (European Advertising Academy)