The social life of kimono
Subtitle: Japanese fashion past and present
By: Sheila Cliffe
Series: Dress, body, culture; Dress, body, culture
Publisher: Bloomsbury Academic, an imprint of Bloomsbury Publishing Plc
Published: 2017
Language: eng
Number of pages: 229
ISBN-13: 9781472585523; 9781472585530
Subjects: Kimonos; Clothing and dress
Other titles: Kimono
Description: "The kimono is an iconic garment with a history as rich and colourful as the textiles from which it is crafted. Deeply associated with Japanese culture both past and present, it has often been thought of as a highly gendered, rigidly traditional and unchanging national costume. This book challenges that perception, revealing the nuanced meanings and messages behind the kimono from the point of view of its wearers and producers, many of whom - both men and women - see the garment as a vehicle for self-expression. Taking a material culture approach, The Social Life of Kimono is the first study to combine the history of the kimono as a fashionable garment with an in-depth exploration of its multifaceted role today on both the street and the catwalk. Through case studies covering historical advertising campaigns, fashion magazines, interviews with contemporary kimono designers, large scale and small craft producers, and consumers who choose to wear them, The Social Life of Kimono gives a unique insight into making and meaning of this complex garment"--
Notes: Includes bibliographical references and index.
Table of contents: title: 1. Think Fashion or Tradition?; title: 2. Tracing Trends in Heian and Edo; title: 3. Mode Becomes Modern: Meiji to 21st Century; title: 4. In Press and Picture: The Published Kimono; title: 5. Makers and Marketers; title: 6. Wearers and Wardrobes; title: 7. Returning Kimono to the Streets Glossary.