Consumer republic
Subtitle: using brands to get what you want, make corporations behave, and maybe even save the world
By: Bruce Philp
Publisher: Emblem; Emblem Editions; McClelland & Stewart
Published: 2012
Place of publication: Toronto
Language: eng
Number of pages: 274
ISBN-13: 9780771070044
Copyright date: 2011
Subjects: Brand choice; Brand name products; Entreprises; Marketing; Responsabilité sociale; Consommateurs; Comportement; Style de vie durable; Marques de commerce; Social responsibility of business; Produits de marque; Choix; Consumer behavior; Sustainable living
Notes: Includes bibliographical references (p. 251-261) and index.