Infotrends
Subtitle: the competitive use of information
By: Jessica Keyes.
Publisher: McGraw-Hill
Published: 1993
Place of publication: New York
Language: eng
Number of pages: 221
Subjects: Management -- United States -- Communication systems -- Technological innovations -- Case studies; Corporations -- United States -- Communication systems -- Technological innovations -- Case studies; Information resources management -- Case studies; Information technology -- United States -- Case studies
Notes: Includes bibliographical references (p. 214-215) and index.
Table of contents: title: Techno-strategizing the corporation; title: Infotrend #1 : using technology to prosper in a down market; title: Infotrend #2 : downsizing (or running lean, mean, and fast); title: Infotrend #3 : from flying solo to partnering; title: Infotrend #4 : integration; title: the buzzword of the 1990s; title: Infotrend #5 : outsourcing (the inside story); title: Infotrend #6 : info-marketing using information technology to gather intelligence; title: Infotrend #7 : turning data into knowledge; title: Infotrend #8 : the distinctive edge; title: Infotrend #9 : ushering in the age of techno-business or IT as a profit-center; title: Conclusion: The technological advantage; title: Appendix A: Planning tools; title: Appendix B: The big ten in systems integration; title: Appendix C: Info-marketing resources/contacts; title: Appendix D: AI intelligence resources.