The world of marketing
Subtitle: a Canadian perspective
By: authors, David Notman, Jack Wilson.
Contributors: Wilson, Jack.; DeSantis, David.
Publisher: Thomson Nelson
Published: 2003
Place of publication: Toronto
Language: eng
Number of pages: 404
Subjects: Marketing -- Problems, exercises, etc.; Marketing -- Canada -- Problems, exercises, etc.; Marketing -- Textbooks.
Genres: Problems, exercises, etc.; Textbooks.
Notes: Includes glossary and index.

Student text approved for use in Ontario schools, May 31, 2005 until August 31, 2010, Business Studies, Introduction to Marketing, Grade 11, College Preparation (BMI3C), supporting the curriculum guideline: Grades 11 and 12: business studies, 2000.

Trillium List 2005.

For use in grade 11.

ALM

CR