Marketing
Subtitle: neue Ergebnisse aus Forschung u. Praxis
By: Edgar Topritzhofer (Hrsg.).
Contributors: Topritzhofer, Edgar, 1944-
Series: Markt und Marketing
Publisher: Gabler
Published: 1978
Place of publication: Wiesbaden
Language: ger
Number of pages: 535
Subjects: Marketing -- Addresses, essays, lectures; Marketing -- Mathematical models -- Addresses, essays, lectures
Notes: Includes bibliographical references.
Some contributions in English.