Shoptimism
Subtitle: a journey into the heart and mind of the American consumer
By: by Lee Eisenberg.
Publisher: Free Press
Published: 2009
Place of publication: New York
Language: eng
Number of pages: 334
ISBN-13: 9780743296250
Subjects: Consumer behavior -- United States; Consumers -- United States
Description: Offers a provocative and entertaining tour of America's love/hate affair with shopping, a pursuit that, even in hard times, remains the true national pastime, in a book by the best-selling author of The Number that delves into both "The Sell Side" and "The Buy Side" of the world of shopping.
Notes: Includes bibliographical references.