The 50+ Boomer
Subtitle: Your Key to 76 Million Consumers
Publisher: Gabriel Publications (CA)
Published: May 2002
Language: eng
Format: Paperback
Number of pages: 167
ISBN-13: 9781891689840
Subjects: Customer services; Older consumers; Business/Economics; Business & Economics; Business / Economics / Finance; Marketing - Research; Baby boom generation; Market segmentation