Jumpstarting entrepreneurial innovation
By: Lynda M. Applegate
Edition: Ver. 1.0.
Series: Faculty seminar series; Faculty seminar series (Boston, Mass.)
Publisher: Harvard Business School
Published: 2008
Place of publication: Boston, MA
Language: eng
Format: [electronic resource] /
Subjects: Entrepreneurship; New business enterprises
Description: Do you consider marketplace disruptions a threat to your organization? Or an opportunity? How can you turn these disruptions into sustainable advantage? Professor Lynda Applegate defines entrepreneurial innovation and outlines the innovation process, from initial idea through product development and long-term sustainability. Using organizations such as Medtronic as an example, Professor Applegate looks at the innovation process and describes how organizations have employed different approaches depending on their position in the new ventures space.
Notes: Title from disc label.

"Product number 1841C."

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