Yi bao yi tian tang
Subtitle: "Bei yang hua bao" guang gao yan jiu = Yibao yitiantang : Beiyang huabao guanggao yanjiu
By: Han Hongxing zhu
Edition: Di 1 ban
Series: Zhongguo guang gao fa zhan shi yan jiu cong shu = -- Zhongguo guanggao fazhanshi yanjiu congshu; Zhongguo guang gao fa zhan shi yan jiu cong shu
Publisher: Xia men da xue chu ban she
Published: 2012
Place of publication: Xiamen Shi
Language: chi
Number of pages: 261
ISBN-13: 9787561536506
Subjects: Magazine Advertising; History; Bei yang hua bao
Other titles: "Bei yang hua bao" guang gao yan jiu; Yibao yitiantang :
Notes: Includes bibliographical references (p. 251-259).