Die Balanced Scorecard im Verlagswesen
By: Anja Gärtig
Series: Buchhandel der Zukunft -- Bd. 4
Publisher: Peniope
Published: 2003
Place of publication: München
Language: ger
Number of pages: 78
Subjects: Organizational effectiveness; Evaluation; Strategic planning
Notes: Originally presented as the author's Thesis (Munich, 2003).

Includes bibliographical references (p. [73]-78).