Dicomarketing
Subtitle: l'essentiel du marketing de A à Z
By: traduit de l'anglais par Laurence Nicolaieff.
Series: La Collection dico
Publisher: Les Éditions D'Organisation
Published: 1994
Place of publication: Paris
Language: fre
Other titles: Pocket marketing: the essentials of successful marketing from A to Z.
Notes: At head of title page: The Economist Books.

Translation of: Pocket marketing: the essentials of successful marketing from A to Z.