Contemporary strategic marketing
By: Ross Brennan ... [et al.].
Contributors: Brennan, Ross, 1957-; Brennan, Ross, 1957-
Edition: 2nd ed.
Publisher: Palgrave Macmillan
Published: 2007
Place of publication: New York
Language: eng
Subjects: Marketing -- Management
Notes: Rev. ed of: Contemporary strategic marketing / Ross Brennan, Paul Baines, Paul Garneau. 2003.

Includes bibliographical references and index.