Wikinomics
Subtitle: how mass collaboration changes everything
By: Don Tapscott and Anthony D. Williams
Contributors: Williams, Anthony D., 1974-
Publisher: Portfolio
Published: 2006
Place of publication: New York
Language: eng
Number of pages: 324
ISBN-13: 9781591841388
Subjects: Wiki; Samenwerking; Virtuele gemeenschappen; Massenkommunikation; Réseaux d'affaires; Creative ability in business; Business networks; Economische aspecten; Vernieuwing; Créativité dans les affaires; Soziale Software
Description: In just the last few years, in one of the most profound changes of our time, traditional collaboration--in a meeting room, a conferencec all, even a convention center--has been superseded by collaborations on an astronomical scale. Today, encyclopedias, jetliners, operating systems, mutual funds, and many other items are being created by teams numbering in the thousands or even millions. Flickr, Second Life, YouTube, and other thriving online communities transcend social networking to pioneer a new form of collaborative production. While some leaders fear the heaving growth of these massive online communities, Wikinomics shows this fear is folly. Smart firms can harness collective capability and genius to spur innovation, growth, and success. Mature companies can cultivate nimble, trust-based relationships with external collaborators to form vibrant business ecosystems. Wikinomics challenges our most deeply-rooted assumptions about business and aims to be a road map for doing business in the 21st century.--From publisher description.
Notes: Includes bibliographical references and index.
Table of contents: title: Wikinomics; title: The perfect storm; title: The peer pioneers; title: Ideagoras; title: The prosumers; title: The new Alexandrians; title: Platforms for participation; title: The global plant floor; title: The Wiki workplace; title: Collaborative minds; title: The Wikinomics playbook.