Handbuch Marketing-Kommunikation
Subtitle: Strategien ― Instrumente ― Perspektiven. Werbung ― Sales Promotions ― Public Relations ― Corporate Identity ― ... ― Persönlicher Verkauf
Publisher: Gabler Verlag
Published: Jan 25, 2012
Format: paperback
Number of pages: 1044
ISBN-13: 9783322825407
Notes: Source title: Handbuch Marketing-Kommunikation: Strategien ― Instrumente ― Perspektiven. Werbung ― Sales Promotions ― Public Relations ― Corporate Identity ― ... ― Persönlicher Verkauf (German Edition)