Marketing South African tourism
By: Richard George.
Contributors: George, Richard, 1968-
Edition: 2nd ed.
Publisher: Oxford University Press
Published: 2004
Place of publication: Oxford; New York
Language: eng
Number of pages: 415
Subjects: Tourism -- South Africa -- Marketing.; Hospitality industry -- South Africa -- Marketing.
Notes: Includes bibliographical references (p. 403-404) and index.
First ed. published in 2001 under title: Marketing South African tourism and hospitality.