花王ノン・ライバル経営
Subtitle: 21-seiki o mezashita atarashii senryaku keiei no mekanizumu
By: Nakamura Genʾichi, Usui Shinʾichi, JSMS Kaō Kenkyūkai
Edition: Shohan.
Publisher: Daiyamondosha
Published: 1989
Place of publication: Tōkyō
Language: jpn
Number of pages: 240
Subjects: Kaō Sekken Kabushiki Kaisha
Other titles: Kaō non raibaru keiei
Notes: Includes bibliographical references (p. 240).