The loyalty effect
Subtitle: the hidden force behind growth, profits, and lasting value
By: Frederick F. Reichheld with Thomas Teal.
Contributors: Teal, Thomas, 1937-
Publisher: Harvard Business School Press
Published: 2001
Place of publication: Boston, Mass
Language: eng
Number of pages: 323
Subjects: Customer relations; Consumer satisfaction; Job satisfaction; Labor productivity; Loyalty
Notes: Includes bibliographical references and index.