Marketing principles
By: William M. Pride [and others]
Edition: 1st ed.
Publisher: Cengage Learning
Published: 2011
Place of publication: South Melbourne, Vic
Language: eng
ISBN-13: 9780170190862
Subjects: Marketing
Notes: Includes index.

William M. Pride, O.C. Ferrell, Brian Lukas, Sharon Schembri, Outi Niininen.