A reklámnyelv anatómiája
Subtitle: a mai magyar reklám nyelvének elemzése pszichológiai és nyelvészeti szemszögből, különös tekintettel a sajtóreklámra
By: Móricz Éva, Horvát Ágnes.
Contributors: Horváth, Ágnes.
Publisher: Magyar Reklámszövetség
Published: 1985
Place of publication: Budapest
Language: hun
Number of pages: 79
Subjects: Advertising -- Language.; Advertising -- Hungary.; Hungarian language -- Usage.
Notes: Bibliography: p. 77.