Marktstrategie.
Subtitle: Verkoopinstrumenten en marktpositie van de producent van consumptiegoederen.
By: [Door] S.W.M. Kuypers. Voorwoord van L.L.G.D. Meertens.
Publisher: Universitaire Pers
Published: 1966
Place of publication: Rotterdam
Language: dut
Number of pages: 156
Subjects: Marketing.
Notes: Bibliography: p. 150-152.
Issued also as thesis, Tilburg.
Summary in English, French and German.