The procrastinator's guide to marketing
Subtitle: (or: How to get off your butt and develop your marketing plan!)
By: Mary Eule Scarborough and David A. Scarborough.
Contributors: Scarborough, David A.
Publisher: Entrepreneur Press
Published: 2008
Place of publication: [Irvine, CA]
Language: eng
Number of pages: 320
ISBN-13: 9781599181448
Subjects: Marketing
Other titles: How to get off your butt and develop your marketing plan!
Notes: Includes bibliographical references (p. 291-301) and index.