The hybrid sales channel
Subtitle: how to ignite growth by bridging the gap between direct and indirect sales
By: by Rich Blakeman
Published: 2016
Language: eng
Number of pages: 216
ISBN-13: 9780071845328
Subjects: Sales management; Marketing channels; Direct selling
Table of contents: title: A hybrid sales channel; title: just exactly what do you mean by that?; title: A story of a hybrid sales channel; title: how it all began; title: The transition : moving from the boardroom to the change agent; title: Cross-checking the model three ways; title: Merging two methodologies to ignite growth; title: Customer at the core : the MHI Global Sales System; title: Infusing the sales system with ChannelPRO; title: Preparing for territory-level execution of the hybrid sales channel; title: Putting it all together; title: the hybrid sales channel coverage model; title: Measuring and paying for the hybrid sales channel; title: Making extraordinary things happen through company alignment; title: Where do we go from here?