Web analytics action hero
Subtitle: using analysis to gain insight and optimize your business
By: Brent Dykes
Publisher: Adobe Press
Published: 2012
Place of publication: Berkeley, CA
Language: eng
Number of pages: 235
ISBN-13: 9780321794017
Subjects: Management; Internet marketing; Electronic commerce; Computer networks; Business enterprises; Statistics; Data processing; Marketing; Internet users; Web usage mining
Notes: Includes bibliographical references and index.