Race for the World
Subtitle: Strategies to Build a Great Global Firm
Contributors: Lowell L. Bryan (Author, Editor)
Publisher: Harvard Business School Press
Published: August 1999
Language: eng
Format: Hardcover
Number of pages: 364
ISBN-13: 9780875848464
Subjects: Business strategy; Globalization; Strategic Planning; International business enterprises; Economic Integration; Structural Adjustment; International Business; International economic integration; Business & Economics; Business / Economics / Finance; International business enterpr; Business/Economics; International Relations - General; International - General; International economic integra; International economic relatio; Management
First sentence: TODAY, ALMOST 20 PERCENT of world output-about $6 trillion of the $28 trillion world gross domestic product (GDP)-is produced and cosumed in global markets.