The role of marketing planning in a large commercial bank
By: David E. Marley.
Published: 1974
Language: eng
Format: Microform
Number of pages: 106
Notes: Microfilm. Ann Arbor, Mich. : University Microfilms International, 1974. 1 microfilm reel ; 35 mm.
Thesis (M.A.)--Stonier Graduate School of Banking, 1973.