Diffusion of innovations
By: Everett M. Rogers
Edition: 5th ed.
Publisher: Free Press
Published: 2003
Place of publication: New York
Language: eng
Number of pages: 551
Subjects: Diffusion of innovations; Diffusion of innovations -- Study and teaching -- History
Description: This references concerns the history of the spread of new ideas. It explains how inventions are almost always perceived as uncertain or even risky.
Notes: Includes bibliographical references (p. 477-535) and indexes.
Table of contents: title: Elements of diffusion; title: History of diffusion research; title: Contributions and criticisms of diffusion research; title: Generation of innovations; title: Innovation-decision process; title: Attributes of innovations and their rate of adoption; title: Innovativeness and adopter categories; title: Diffusion networks; title: Change agent; title: Innovation in organizations; title: Consequences of innovations.