Models and managers
Subtitle: the concept of a decision calculus
By: [by] John D.C. Little.
Series: M.I.T. Alfred P. Sloan School of Management. Working papers -- no. 403-69; Working paper (Sloan School of Management) -- 403-69.
Publisher: M.I.T.
Published: 1969
Place of publication: Cambridge
Language: eng
Number of pages: 31
Subjects: Marketing -- Mathematical models.