The Internationalization of US Franchising Systems (Transnational Business and Corporate Culture)
Edition: 1 edition
Publisher: Routledge
Published: September 1, 1999
Language: eng
Format: Library binding
Number of pages: 93
ISBN-13: 9780815333876
Subjects: Franchises; Sales & marketing; Small Business - Franchises; Business & Economics; Business / Economics / Finance; Politics/International Relations; United States; Business & Economics / General; Marketing - General; Franchises (Retail trade)
First sentence: Franchising is a growing method of doing business both domestically and internationally.