Sensory and Consumer Research in Food Product Design and Development (Institute of Food Technologists)
Publisher: Blackwell Publishing Limited; Blackwell Pub.
Published: June 1, 2006
Language: eng
Format: Hardcover
Number of pages: 358
ISBN-13: 9780813816326
Subjects: Food & beverage technology; Technology & Industrial Arts; Food Science; Business / Economics / Finance; Technology; Science/Mathematics; Sensory evaluation; Marketing - Research; FOOD INDUSTRY AND TRADE; Technology / Food Industry & Science; Testing; Commercial products; Food
First sentence: During the past thirty years companies have recognized the consumer as the key driver for product success.