The complete broadcast sales guide for stations, reps & ad agencies
By: by Jay Hoffer and John McRae.
Contributors: McRae, John, 1926-
Edition: 1st ed.
Publisher: Tab Books
Published: 1981
Place of publication: Blue Ridge Summit, Pa
Language: eng
Number of pages: 252
Subjects: Selling -- Radio advertising.; Radio advertising -- United States.
Notes: Includes index.