Der Waste Factor
Subtitle: Kritik der integrierten Unternehmensplanung aus Marketingsicht
By: von Karl-Werner Mahler und Hannsjörg Horseling.
Contributors: Horseling, Hannsjörg.
Publisher: Werk-Verlag E. Banaschewski
Published: 1983
Place of publication: München-Gräfelfing
Language: ger
Number of pages: 64
Subjects: Waste (Economics) -- Germany (West); Business enterprises -- Germany (West); Marketing -- Germany (West)