The Second Life business builder
Subtitle: marketing and selling your product, services, and brand in the fastest growing virtual world
By: Sue Martin Mahar And Jay Mahar.
Contributors: Mahar, Jay.
Publisher: American Management Association
Published: 2009
Place of publication: New York
Language: eng
ISBN-13: 9780814412701
Subjects: Second Life (Web site); Shared virtual environments -- Economic aspects; Internet industry; Internet marketing; Electronic commerce
Notes: Includes bibliographical references and index.