Winning in the relationship era
Subtitle: a new model for marketing success
By: Doug Levy
Publisher: imc2
Published: 2010
Place of publication: [s.l.]
Language: eng
Number of pages: 55
ISBN-13: 9781450700733
Subjects: Marketing; Relationship marketing
Notes: Title from cover.

Accompanying folded sheet in pocket with title: ME+YOU : the relationship era.

Includes bibliographical references  (p. 54-55).
Table of contents: title: A new era in marketing; title: imc2 brand sustainability map; title: Breakthrough success in the relationship era; title: Getting involved.