The media industry
Subtitle: proceedings of the AIMR seminar "The Media Industry" January 31-February 1, 1996, New York, New York
By: Peter P. Appert ... [et al.].
Contributors: Appert, Peter P.
Series: ICFA continuing education ;; 1996, no. 5
Publisher: Association for Investment Management and Research
Published: 1996
Place of publication: Charlottesville, Va
Language: eng
Number of pages: 101
Subjects: Mass media -- United States -- Marketing -- Congresses.; Mass media -- Economic aspects -- United States -- Congresses.
Genres: Congresses.