Marketing Competences and Strategic Flexibility in China
Publisher: Palgrave Macmillan
Published: January 23, 2007
Language: eng
Format: Hardcover
Number of pages: 288
ISBN-13: 9780230013506
Subjects: Sales & marketing; Industrial Economics (General); Business & Economics; Business / Economics / Finance; Business/Economics; International - General; Marketing - General; Strategic Planning; Business & Economics / International; Asia - China; Industries - General; Workplace Culture; China; Corporate Culture; Industrial management