Marketing Analysen
Subtitle: Konzepte und Strategien im PC-Markt
By: Manfred Kauffmann.
Series: Reihe Wissenschaft; Reihe Wissenschaft (Munich, Germany)
Publisher: Profil
Published: 1993
Place of publication: München
Language: ger
Number of pages: 191
Subjects: Marketing -- Germany.; Microcomputers -- Germany -- Marketing.
Notes: Includes bibliographical references.