International business strategy
Subtitle: rethinking the foundations of global corporate success
By: Alain Verbeke.
Publisher: Cambridge University Press
Published: 2009
Place of publication: Cambridge, UK; New York
Language: eng
Number of pages: 481
ISBN-13: 9780521862585; 9780521681117
Subjects: International business enterprises -- Management; International business enterprises -- Management -- Case studies; Strategic planning; Strategic planning -- Case studies
Genres: Case studies
Notes: Includes index.