Managing New Product Innovation
Contributors: B. Jerrard (Editor); R. Newport (Editor); Trueman (Editor); B Jerrard (Editor)
Publisher: CRC
Published: August 27, 1998
Language: eng
Format: Hardcover
Number of pages: 260
ISBN-13: 9780748408597
Subjects: Production & quality control management; Research & development management; Science/Mathematics; Engineering - General; Industrial Marketing; Product Management; Business & Economics; Business / Economics / Finance; Marketing - General; Development - Business Development; Management - General; Business & Economics / Industrial Management
First sentence: System-Operated Products (SOP's) such as personal digital assistants and portable digital communication devices, are single elements within larger interdependent systems.