Interview with Ritu Kumar, interviewed by Henry McGee, New Delhi, India
Publisher: Harvard Business School
Published: 2015
Place of publication: Boston, MA
Language: eng
Number of pages: 47
Subjects: Interviews; Women's clothing industry; Textile industry; Retail trade; Businesswomen; Women-owned business enterprises; Fashion merchandising; Entrepreneurship; Artisans; Supply and demand; Social responsibility of business; Business; History; Commerce; Ritika Private Limited
Description: Ritu Kumar describes the founding of her fashion business in India in the 1960s and how she helped revive traditional Indian handicrafts. She explains that the Indian fashion market is different from other fashion markets and how she balances Indian particularity with international appeal.
Notes: Title from PDF title page (viewed on August 30, 2015).

Access restrictions to transcript may apply. Contact Baker Library Historical Collections for more information.

Access to video file restricted to holders of a valid Harvard ID.

Video interview conducted in English on 2015 January 14 in New Delhi by Henry McGee, Senior Lecturer, Harvard Business School through the sponsorship of the Business History Initiative, Harvard Business School.

Interview with Ritu Kumar, interviewed by Henry McGee, New Delhi, India, January 14, 2015, Creating Emerging Markets Oral History Collection, Baker Library Historical Collections, Harvard Business School.

System requirements: Adobe Acrobat Reader.

Mode of access: World Wide Web.

Forms part of: Creating Emerging Markets oral history collection, 2006-