Personal Influence
Subtitle: The Part Played by People in the Flow of Mass Communications
Contributors: Elmo Roper (Foreword)
Edition: Re-issue edition
Publisher: Transaction Publishers
Published: October 1, 2005
Language: eng
Format: Paperback
Number of pages: 434
ISBN-13: 9781412805070
Subjects: Media Studies; Psychology; General; Sociology; Social Psychology; Communication; Language Arts & Disciplines / Communication; Marketing - General; Mass media; Public opinion