Management use of market oriented management information systems
By: [by] Arnold E. Amstutz.
Series: M.I.T. Alfred P. Sloan School of Management. Working papers -- 523-71; Working paper (Sloan School of Management) -- 523-71.
Publisher: M.I.T.]
Published: 1971
Place of publication: [Cambridge, Mass
Language: eng
Number of pages: 23
Subjects: Management information systems.; Marketing -- Management.