Cluster analysis for marketing experiments
Subtitle: areview of theoretical and practical considerations
By: by Tina Harrison.
Contributors: University of Edinburgh. Department of Business Studies.
Series: Working paper series / University of Edinburgh, Department of Business Studies -- no. 95/17; Working paper series (University of Edinburgh. Department of Business Studies) -- no. 95/17.
Publisher: University of Edinburgh, Department of Business Studies
Published: 1995
Place of publication: Edinburgh
Language: eng
Number of pages: 24
Subjects: Cluster analysis; Marketing
Notes: Includes bibliographical references.