The impact of price forecasting on strategic planning
Subtitle: the case of petrochemicals
By: by Robert B. Stobaugh and Phillip L. Townsend
Contributors: Townsend, Phillip L
Series: Marketing Science Institute. Working paper -- P-71
Publisher: Marketing Science Institute]
Published: 1973
Place of publication: [Cambridge, Mass
Language: eng
Number of pages: 47
Subjects: Business forecasting -- Case studies; Petroleum chemicals industry -- Prices
Notes: "Preliminary research report."

Includes bibliographical references