Political marketing and British political parties
By: Jennifer Lees-Marshment.
Edition: 2nd ed.
Publisher: Manchester University Press; Distributed exclusively in the USA by Palgrave
Published: 2008
Place of publication: Manchester; New York; New York
Language: eng
Number of pages: 304
ISBN-13: 9780719077197
Subjects: Political parties -- Great Britain; Marketing -- Political aspects -- Great Britain; Marketing -- Political aspects
Notes: Includes bibliographical references (p. 280-304).