A decade of radio advertising
By: by Herman S. Hettinger ...
Publisher: The University of Chicago Press
Published: 1933
Place of publication: Chicago, Ill
Language: eng
Number of pages: 354
Subjects: Radio broadcasting.; Advertising.
Other titles: Radio advertising, A decade of.
Notes: Bibliography: p. 341-343.
Issued also as thesis (PH. D.) University of Pennsylvania, under title: The use of radio broadcasting as an advertising medium in the United States.