Improving the Performance of Sponsorship
Edition: 1 edition
Publisher: Butterworth-Heinemann
Published: October 22, 2007
Language: eng
Format: Hardcover
Number of pages: 304
ISBN-13: 9780750655378
Subjects: Advertising; Business & Economics; Business / Economics / Finance; Business/Economics; Marketing - General; Business & Economics / Marketing / General; Advertising & Promotion