Idea stormers
Subtitle: how to lead and inspire creative breakthroughs
By: Bryan W. Mattimore
Edition: 1st ed.
Publisher: Jossey-Bass
Published: 2012
Place of publication: San Francisco
Language: eng
ISBN-13: 9781118134276
Subjects: Creative ability in business; Leadership
Notes: Includes bibliographical references and index.
Table of contents: title: A map of the creative mind : embracing seven creative thinking mind-sets; title: Beyond brainstorming : understanding individual and group ideation techniques; title: Your ideation toolkit : the seven all-time greatest ideation techniques; title: Innovation overview : strategies and tools for a successful innovation process; title: Real-world challenges : applying ideation techniques and innovation processes; title: Idea meets world : navigating the road from good idea to successful innovation; title: Thinking like a facilitating leader I : the who, where, and how of planning and leading group ideation sessions; title: Thinking like a facilitating leader II : new product ideation session design; title: Thinking like a facilitating leader III : five strategies for inventing ideation and innovation processes.