Buyer-supplier relations in industrial markets
Subtitle: when do buyers enter the trap of making idiosyncratic investments?
By: by B.M.Bensaou and E. Anderson.
Contributors: Anderson, Erin.; INSEAD.
Series: Working papers / INSEAD -- 97/27/TM/MKT; Working papers (INSEAD) -- 97/27/TM/MKT.
Publisher: INSEAD
Published: 1997
Place of publication: Fontainebleau
Language: eng