Merchandising
By: J. Saint Cricq, O. Bruel ; prólogo: Roberto Herreros Asín.
Contributors: Bruel, Olivier.
Series: Ciencias empresariales
Publisher: Ediciones Pirámide
Published: 1975
Place of publication: Madrid
Language: spa
Notes: Originally published in French as 'La pratique du merchandising', Paris: Les Editions d'Organisation.