Analyses of generic dairy advertising, 1984-97
By: Noel Blisard ... [et al.]
Contributors: Blisard, William Noel; United States. Dept. of Agriculture. Economic Research Service
Series: An Economic Research Service report; Technical bulletin -- no. 1873; Technical bulletin (United States. Dept. of Agriculture) -- no. 1873
Publisher: U.S. Dept. of Agriculture, ERS
Published: 1999
Place of publication: Washington, DC
Language: eng
Format: Microform
Number of pages: 33
Subjects: Milk trade -- United States; Cheese -- United States -- Marketing; Advertising -- United States -- Cost effectiveness
Notes: Cover title

"February 1999"--P. [i]

Shipping list no.: 99-0443-M

Includes bibliographical references (p. 30-33)

Microfiche. [Washington, D.C.] : Supt. of Docs., U.S. G.P.O., 1999 1 microfiche : negative