how-to of well-adjusted advertising
Subtitle: a practice-building guidebook
By: Dan S. Kennedy.
Publisher: Successtrak
Published: 1986
Place of publication: Phoenix, Azi
Language: eng
Subjects: Advertising as Topic -- Handbooks; Practice Management, Chiropractic -- Handbooks; Marketing of Health Services -- Handbooks
Genres: Handbooks.
Notes: "Find your most promotable competitive edge, turn it into a powerful marketing message, and deliver it to the right prospects."