The Impact of innovation and technology in the global marketplace
By: Shaker A. Zahra, Abbas J. Ali, editors.
Contributors: Zahra, Shaker A.; Ali, Abbas.
Publisher: Haworth Press
Published: 1994
Place of publication: New York
Language: eng
Number of pages: 222
Subjects: Technological innovations -- Management.; Marketing -- Management.
Notes: Includes bibliographical references and index.
"... Has also been published as Journal of global marketing, volume 3, numbers 3/4, 1994"--T.p. verso.