Unternehmensphilosophie als strategischer Erfolgsfaktor im internationalen Marketing
By: von Joerg Dederichs
Series: Wissenschaft auf CD-ROM
Publisher: Tectum
Published: 1998
Place of publication: Marburg
Language: ger
Format: [electronic resource] /
Subjects: Export marketing; International business enterprises; Management; Entrepreneurship; Philosophy
Notes: Title from title screen.

Includes bibliographical references (p. 91-95).

System requirements: PC or Mac; Adobe Acrobat Reader (included); CD-ROM drive.