Attention and value
Subtitle: keys to understanding museum visitors
By: Stephen Bitgood
Published: 2013
Language: eng
Number of pages: 213
ISBN-13: 9781611322620; 9781611322637
Subjects: Museums; Museum exhibits; Psychological aspects; Social aspects; Museum visitors; Attention; Value
Notes: Includes bibliographical references (pages 197-205) and index.
Table of contents: title: Part 1. What We Know about Visitor Attention; title: Introduction; title: Early Studies; title: Theories and Models; title: Outcomes of Engaged Attention; title: Overview of the Attention-Value Model; title: Part 2. Understanding Value and Motivation; title: Value as a Combination of Quality and Duration; title: How Value Influences Choice of Text; title: Predicting Engaged Attention to Exhibit Text; title: Part 3. Ways to Promote Engaged Attention; title: Visitor Self Guides; title: Instructions to Describe/Compare Objects; title: Label Placement; title: Supplementing Audio with Text; title: Large Interpretive Background; title: Part 4. Promoting Engaged Attention through Exhibit Design; title: Phenomena that Decrease Visitor Attention; title: Visitor Navigation and Attention; title: Some Guiding Principles for Exhibitions.