Market Segmentation 
Subtitle: How to Do It, How to Profit From It - Second Edition
Edition: 2 Sub edition
Publisher: Trans-Atlantic Publications; Palgrave
Published: July 1, 1998
Language: eng
Format: Paperback
Number of pages: 376
ISBN-13: 9780333733691
Subjects: Market research; Marketing; Business & Economics; Business / Economics / Finance; Business/Economics; Business; Marketing - General