You've Got to Be Believed to Be Heard
Subtitle: Reach the First Brain to Communicate in Business and in Life
Publisher: St. Martin's Griffin; St. Martin's Press
Published: September 15, 1993
Language: eng
Format: Paperback
Number of pages: 320
ISBN-13: 9780312099497
Subjects: Management & management techniques; Business & Economics; Business / Economics / Finance; Business/Economics; Business Communication - General; Careers - General; Business & Economics / Business Communication
First sentence: The knowledge you need in order to communicate persuasively and effectively is actually very simple.