How to Advertise
Edition: 3Rev Ed edition
Publisher: Kogan Page Ltd
Published: September 3, 2005
Format: Paperback
Number of pages: 240
ISBN-13: 9780749444624
Subjects: Advertising
First sentence: Actor Jack Lemmon, a very average-looking guy, was said to inspire himself to rise above the ordinary by repeating a simple phrase just before he went in front of the cameras.