Making innovation pay
Subtitle: people who turn IP into shareholder value
By: edited by Bruce Berman.
Contributors: Berman, Bruce M.
Publisher: John Wiley & Sons, Inc.
Published: 2006
Place of publication: Hoboken, N.J
Language: eng
ISBN-13: 9780471733379
Subjects: Technological innovations -- Economic aspects.; Patent licenses.
Notes: Includes index.
Table of contents: title: Roadblocks and building blocks / by Bruce Berman; title: Worthy opponents; title: Independent asserters; title: High stakes poker; title: A double patent standard toll roads & "troll" roads; title: Turning a patent portfolio into a profit center / by Marshall Phelps; title: Thinkpad : the licensing story; title: R&d, invention & licensing : a virtuous circle; title: Using innovation it wisely; title: Keys to an effective licensing program; title: Innovative uses for innovation rights; title: Seeing through the illusion of exclusion / by Daniel P. McCurdy; title: Ip on the radar screen; title: Gaining competitive advantage; title: IBM leads the way; title: Timing the patent license; title: Masterpieces hang in museums; not in attics; title: Emerging ip business models; title: On patent trolls and other myths / by Alexander Poltorak; title: Exclusionary rights & wrongs; title: Myth #1. "A patent is needed to practice the invention"; title: Myth #2. "It is not 'nice' to sue for patent infringement"; title: Myth #3. "The value of a patent is the same as the value of the patented technology"; title: Myth #4. "the patent system is fair"; title: Do patent trolls really exist?; title: Are patents a tax on innovation?; title: Myth #5. "A patent is a tax on innovation."; title: Roadblocks, toll roads and bridges :  using a patent portfolio wisely / by Peter Detkin; title: Shareholders have a right to a return on IP; title: Deploying classes of patents appropriately; title: Using unrelated or "orphan" patents intelligently; title: Who are the buyers?; title: Think smart; title: Risky business : overlooking patents as financial assets / by James E. Malackowski; title: Director and officer accountability; title: Patent enforcement litigation; title: Sarbanes-Oxley related compliance; title: Shareholder litigation; title: IP driven shareholder value; title: Performance measurement; title: Director and officer responsibility; title: Looking ahead; title: Who benefits from patent enforcement? / by Raymond P. Niro; title: A patent is worthless without a remedy; title: When inventors fail, innovation suffers; title: Inventors must consider patent enforcement; title: Patent trolls & harassment; title: The role of contingent-fee representation; title: Large patentees are fighting back; title: Breaking from the pack; title: Dispelling the troll myth; title: The danger of not enforcing; title: Leveling the playing field; title: Global ip in crisis : recognizing the threat to shareholder value / by Bruce A. Lehman; title: Innovaton relies on leadership; title: The top us patentees are "non-us" companies; title: Understanding inefficiencies; title: Viagra in China; title: Facilitating certainty: an action plan; title: Managements need to step-up; title: It takes more than being right to win a patent dispute / by Ronald J. Schutz; title: Know everything that can be known; title: Juries love a good story; title: Identifying strong patents; title: Good guys & bad guys; title: Patent disputes : measuring risk and reward; title: Hedging risk; title: Managing innovation assets as business assets / by Joe(Joseph?) Beyers; title: Legal vs. business-led ip perspectives; title: Elements of a business-led ip model; title: How patent trolls effect profits; title: Theunfair advantage - the value patent trolls canrealize; title: What operating companies can do to protect themselves from the patent trolls; title: Secrets of the trade : an inventor shares his licensing know-how / by Ronald A. Katz; title: Successful patent prosecution; title: Facilitating agreements and fee schedules; title: Ongoing research and notification program; title: Litigation : always a last resort; title: Defining success.