Sponsoring
Subtitle: le parrainage publicitaire
By: Véronique Plat-Pellegrini, Alain Cornec.
Contributors: Cornec, Alain.
Edition: 2e éd, revue et complétée.
Series: Encyclopédie Delmas pour la vie des affaires
Publisher: J. Delmas
Published: 1987
Place of publication: [Paris]
Language: fre
Number of pages: 181