Taken for a ride
Subtitle: how Daimler-Benz drove off with Chrysler
By: Bill Vlasic & Bradley A. Stertz
Contributors: Stertz, Bradley A.
Edition: 1st ed.
Publisher: W. Morrow
Published: 2000
Place of publication: New York
Language: eng
Number of pages: 372
ISBN-13: 9780688173050
Subjects: Daimler-Benz Aktiengesellschaft; Chrysler Corporation; Fusion; DaimlerChrysler AG; Automobile industry and trade; Mergers
Description: "Reveals the unsuccessful attempt to take over Chrysler by its biggest shareholder, the reclusive billionaire Kirk Kerkorian, and its legendary retired CEO, Lee Iacocca. Their startling grab for the smallest of Detroit's Big Three automakers sparked secret talks between Chrysler and Daimler on a massive joint venture. The first deal collapsed, but it set the stage for the final, intense negotiations between Chrysler chairman Robert Eaton and Daimler chairman Jurgen Schrempp." -- Jacket.
Notes: Includes bibliographical references and index.