Communication, Cultural and Media Studies
Subtitle: The Key Concepts (Routledge Key Guides)
Publisher: Routledge
Published: November 15, 2002
Language: eng
Number of pages: 384
ISBN-13: 9780415268899
First sentence: A concept originating with Umberto Eco, identifying a mismatch of meaning between sender (encoder) and receiver (decoder) of any message, from ancient art to contemporary media.