Contractor's survival guide
Subtitle: building your business in good times and bad
By: by Jason Reid
Publisher: Delmar/ Cengage Learning
Published: 2011
Place of publication: Australia; Clifton Park, NY
Language: eng
Number of pages: 143
ISBN-13: 9781111135409
Subjects: Contractors' operations; Construction contracts; Handbooks, manuals
Description: Topic coverage includes: identifying the most effective areas to spend marketing dollars; expense management; branding; business planning; estimating and pricing; sales management; gathering qualified but inexpensive leads; and driving business through the internet and social networking sites--Cover.