Na arena do marketing político
Subtitle: ideologia e propaganda nas campanhas presidenciais brasileiras
By: Adolpho Queiroz (organizador)
Publisher: Summus Editorial
Published: 2006
Place of publication: São Paulo, SP
Language: por
Number of pages: 338
ISBN-13: 9788532302168
Subjects: Communication in politics; Marketing; Political campaigns; Presidents; Election; Campaign management
Other titles: Ideologia e propaganda nas campanhas presidenciais brasileiras
Notes: Includes bibliographical references.