Understanding franchising in Australia
Subtitle: a complete guide to the most powerful marketing technique yet devised
By: Alfred Mayfield.
Publisher: Business Library
Published: 1987
Place of publication: Melbourne, Vic
Language: eng
Number of pages: 317
Subjects: Franchises (Retail trade) -- Australia.
Notes: Includes bibliographical references (p. [316]-317).
"Previously published by Child and Associates Pub. Pty Ltd, titled: Franchising, a source book for Australia"--T.P. verso.