Manage the Media
Subtitle: Don't Let the Media Manage You (Memo to the CEO)
Publisher: Harvard Business School Press; Harvard Business Press
Published: March 25, 2008
Language: eng
Format: Hardcover
Number of pages: 112
ISBN-13: 9781422121481
Subjects: Management & management techniques; Business & Economics; Business / Economics / Finance; Business/Economics; Management - General; Public Relations; Business & Investing; Industrial publicity; Issues management; Mass media and business; United States