The broadening scope of marketing research in the U.S.
Subtitle: a research report
By: by the Long Range Planning Service, Stanford Research Institute ; [report author, George S. Day].
Contributors: Stanford Research Institute. Long Range Planning Service.
Series: Report ;; no. 549; Report (Stanford Research Institute. Long Range Planning Service) ;; no. 549.
Publisher: The Service
Published: 1975
Place of publication: Menlo Park, Calif
Language: eng
Number of pages: 20
Subjects: Marketing research -- United States.
Notes: Cover title.