Marketing library services
Subtitle: a nuts-and-bolts approach
By: Barbie E. Keiser and Carol K. Galvin ; with the editorial assistance of Sharon LaRosa.
Contributors: Galvin, Carol.; LaRosa, Sharon M.; International Federation for Information and Documentation.
Edition: 4th ed.
Series: FID occasional paper -- 9; FID -- 709; FID publication -- no. 709
Publisher: International Federation for Information and Documentation (FID)
Published: 1995
Place of publication: The Hague, Netherlands
Language: eng
Number of pages: 139
Subjects: Information services -- Marketing.; Marketing.; Libraries -- Public relations.
Notes: "April, 1995".

Includes bibliographical references (p. 137-139)