Retail management
Subtitle: satisfaction of consumer needs
By: Raymond A. Marquardt, James C. Makens, Robert G. Roe.
Contributors: Makens, James C.; Roe, Robert G.
Edition: 3rd ed.
Series: The Dryden Press series in marketing
Publisher: Dryden Press
Published: 1983
Place of publication: Chicago
Language: eng
Number of pages: 722
Subjects: Retail trade -- Management.
Notes: Includes bibliographical references and index.