The hidden agenda
Subtitle: a proven way to win business and create a following
By: Kevin Alen
Publisher: Bibliomotion, Inc.
Published: 2012
Place of publication: Brookline, MA
Language: eng
Number of pages: 222
ISBN-13: 9781937134044
Subjects: Sales presentations; Marketing; Selling; Psychological aspects
Description: "In 'The Hidden Agenda,' Allen describes in practical terms an entirely new way to compel people to follow you and embrace what you are selling.  His approach is not about persuading, but about creating a connection that assures a mutual win."--From jacket description.
Notes: Includes bibliographical references and index.