Mathematical models in marketing
Subtitle: a collection of abstracts
By: [edited by] Ursula H. Funke ; with a preface by M. Beckmann.
Series: Lecture notes in economics and mathematical systems : Operations research ; 132
Publisher: Springer-Verlag
Published: 1976
Place of publication: Berlin; New York
Language: eng
Number of pages: 514
Subjects: Marketing -- Mathematical models.
Notes: Includes bibliographical references and indexes.