La retórica del cambio en las organizaciones
Subtitle: un análisis aplicado
By: Carlos Gómez Rodríguez, Eduardo López-Aranguren.
Contributors: López-Aranguren, Eduardo.
Edition: 1a. ed.
Series: Monografías -- 204; Colección Monografías (Centro de Investigaciones Sociológicas) -- no. 204.
Publisher: Centro de Investigaciones Sociológicas; Siglo Veintiuno de España
Published: 2004
Place of publication: Madrid
Language: spa
Number of pages: 361
Subjects: Glenroy Inc. -- Management.; Glenroy Inc. -- Records and correspondence.; Organizational change -- United States -- Case studies.; Business communication -- United States -- Case studies.; English language -- Business English.; Discourse analysis -- United States -- Case studies.
Genres: Case studies.
Notes: Includes bibliographical references (p. [339]-350).

Main text in Spanish; facsims. in English.