Readings in media management
By: edited by Stephen Lacy, Ardyth B. Sohn, Robert H. Giles
Publisher: AEJMC, University of South Carolina
Published: 1992
Place of publication: Columbia, South Carolina
Language: eng
Number of pages: 260
Copyright date: 1992
Subjects: Mass media; Management
Notes: "Media management and Economics Divison of the Association for Education in Journalism and Mass Communication."

Includes bibliographies.