Branding
Subtitle: The Power of Market Identity
Publisher: Watson-Guptill; Hearst Books International
Published: April 1999
Language: eng
Format: Paperback
Number of pages: 184
ISBN-13: 9780823066315
Subjects: Industrial / Commercial Art & Design; Sales & marketing; Business / Economics / Finance; Business & Economics; Art; Advertising & Promotion; Marketing - General; Business & Economics / General