Radio and TV programming
By: Herbert H. Howard and Michael S. Kievman, with the assistance of Darrel Holt, Kent Sidel, Mark Banks.
Contributors: Kievman, Michael S.
Series: Grid series in advertising and journalism
Publisher: Iowa State University Press
Published: 1986
Place of publication: Ames, Ia
Language: eng
Number of pages: 372
Subjects: Radio programs -- Planning.; Television programs -- Planning.
Notes: Includes bibliographies and index.