The making of McPaper
Subtitle: the inside story of USA today
By: by Peter Prichard ; foreword by Charles Kuralt.
Publisher: Andrews, McMeel & Parker
Published: 1987
Place of publication: Kansas City
Language: eng
Number of pages: 370
Subjects: USA today (Arlington, Va.)
Description: A fascinating, behind-the-scenes story of the battle to build a newspaper that has found a unique place in modern journalism.
Notes: Includes index.