Wizard!
Subtitle: Harry Potter's Brand Magic (Great Brand Stories series)
Publisher: Cyan Communications
Published: October 1, 2005
Language: eng
Format: Paperback
Number of pages: 192
ISBN-13: 9781904879305
Subjects: Novels, other prose & writers: from c 1900 -; Sales & marketing; Marketing - General; Business & Economics; Pop Arts / Pop Culture; Business/Economics; Business Aspects; Marketing - Multilevel; Performing Arts / Business Aspects; Brand name products; Character merchandising; Marketing; Potter, Harry (Fictitious character)