The bait must be attractive to the fish and not to the fisherman
Subtitle: entertainment-education collaborations between professionals in the sustainability and the television field
By: Sarah Lubjuhn
Publisher: Oldib Verlag
Published: 2013
Place of publication: Essen
Language: eng
Number of pages: 373
ISBN-13: 9783939556350
Subjects: Television talk shows; Television in education; Mass media and education; Television broadcasting; Social aspects; Media literacy
Other titles: Entertainment-education collaborations between professionals in the sustainability and the television field
Notes: Revised version of the author's thesis (doctoral)--Universität Duisburg-Essen, 2012.

Includes bibliographical references (pages 330-357).