Strategic hotel/motel marketing
By: Christopher W.L. Hart and David A. Troy.
Contributors: Troy, David A.; Troy, David A.
Edition: Rev. ed.
Publisher: Educational Institute of the American Hotel & Motel Association; Educational Inst of the Amer Hotel
Published: 1986
Place of publication: East Lansing, Mich
Language: eng
Number of pages: 319
Subjects: Hotels; Marketing
Notes: Includes bibliographies and index.
Rev. ed. of: Strategic hotel/motel marketing / David A. Troy. c1985.