Managing Product Innovation (Advances in Business Marketing and Purchasing)
Publisher: JAI Press
Published: April 8, 2005
Language: eng
Format: Hardcover
Number of pages: 646
ISBN-13: 9780762311590
Subjects: Production & quality control management; Social Sciences; Sociology; Social Science; General; Management - General; Business & Investing; Business & Economics : Management - General; Social Science / General
First sentence: This paper deals with the organizing of interactive product development.