Cases in Canadian marketing
By: edited by Nicolas G. Papadopoulos.
Contributors: Papadopoulos, N. G. 1946-
Publisher: J. Wiley & Sons Canada
Published: 1988
Place of publication: Toronto
Language: eng
Number of pages: 206
Subjects: Marketing -- Case studies.; Marketing -- Canada -- Case studies.
Notes: "Designed for use with Nicolas Papadopoulos, William Zikmund and Michael d'Amico, Marketing, first Canadian edition ..."--Pref.