Marketing for Engineers
Subtitle: Building Products That Succeed (Ieee Engineers Guide to Business, Vol 10)
Publisher: Institute of Electrical & Electronics Enginee
Published: January 1996
Language: eng
Format: Paperback
Number of pages: 87
ISBN-13: 9780780322646
Subjects: Construction & heavy industry; Engineering: general; Management & management techniques; Sales & marketing; Engineering Management; Marketing; Technology; Business / Economics / Finance; Science/Mathematics; Engineering (General); Engineering - General; Marketing - General