Marketing channels
By: Louis W. Stern, Adel I. El-Ansary.
Contributors: el-Ansary, Adel I., joint author.
Series: Prentice-Hall international series in management
Publisher: Prentice-Hall
Published: 1977
Place of publication: Englewood Cliffs, N.J
Language: eng
Number of pages: 590
Subjects: Marketing channels.
Notes: Includes bibliographical references and indexes.