Language and the market
By: edited by Helen Kelly-Holmes and Gerlinde Mautner
Series: Language and globalization
Publisher: Palgrave Macmillan
Published: 2010
Place of publication: Basingstoke; New York
Language: eng
Number of pages: 286
ISBN-13: 9780230210608
Notes: Includes bibliographical references (p. 257-282) and index.
Table of contents: title: Theorising language and the market; title: Language, the market and employment; title: Commercial multilingualism; title: Revitalisation and the market; title: Ideologies, markets, languages; title: Corporate discourses; title: Conclusion.