The complete guide to competitive intelligence
By: Kirk W.M. Tyson
Edition: 5th ed.
Publisher: Kirk Tyson International; Leading Edge Publications
Published: 2010
Place of publication: Lisle, Ill
Language: eng
Number of pages: 168
ISBN-13: 9780966321951
Subjects: Business intelligence; Handbooks, manuals
Other titles: Competitive intelligence
Table of contents: title: Designing the CI process; title: Conducting a CI needs assessment; title: Developing an implementation plan; title: Organizing the CI team; title: Focusing the intelligence effort; title: Gathering published information; title: Gathering internal information; title: Gathering external information; title: Analyzing your competition; title: Packaging intelligence; title: Guarding your company secrets; title: Ethics; title: Final caveats.