Managerial long-range planning.
By: Research seminar series conducted by the Graduate School of Business Administration, University of California, Los Angeles, sponsored by the McKinsey Foundation for Management Research, Inc.
Contributors: University of California, Berkeley. Graduate School of Business Administration.
Series: McGraw-Hill series in management
Publisher: McGraw-Hill
Published: 1963
Place of publication: New York
Language: eng
Number of pages: 334
Subjects: Industrial management -- Case studies.
Notes: Bibliographical references included in footnotes.