Jishuteki shōhisha kōdō to māketingu
By: Kajihara Yoshio
Series: Tōnan Ajia kenkyū sōsho -- 13; Tōnan Ajia kenkyū sōsho (Nagasaki Daigaku. Tōnan Ajia Kenkyūjo) -- 13.
Publisher: Nagasaki Daigaku Tōnan Ajia Kenkyūjo
Published: 1978
Place of publication: Nagasaki-shi
Language: jpn
Number of pages: 75
Subjects: Marketing; Consumers
Notes: Bibliography: p. 75.