ARF/ESOMAR Worldwide Broadcast Audience Research Symposium
Subtitle: Toronto (Canada) 1st-3rd June 1992.
Contributors: Advertising Research Foundation.; Esomar.
Publisher: Advertising Research Foundation; European Society for Opinion and Marketing Research
Published: 1992
Place of publication: [New York, N.Y.]; Amsterdam, Netherlands
Language: eng
Number of pages: 797
Subjects: Television viewers -- Congresses.; Television broadcasting -- Congresses.
Other titles: Worldwide Broadcast Audience Research Symposium.
Notes: Includes bibliographical references.