Marketing research
By: David J. Luck, Ronald S. Rubin.
Contributors: Rubin, Ronald S.
Edition: 7th ed.
Publisher: Prentice Hall
Published: 1987
Place of publication: Englewood Cliffs, N.J
Language: eng
Subjects: Marketing research.
Other titles: Marketing research.
Notes: Rev. ed. of, Marketing research / David J. Luck ... (et al.). 6th ed. c1982.

Includes bibliographies and indexes.