Advertising and promotion for professional pharmacy practice
Subtitle: principles and ideas
By: Walter L. Fitzgerald, Jr., Kenneth B. Roberts, Tracy Schleich.
Contributors: Roberts, Kenneth B.; Schleich, Tracy.
Publisher: American College of Apothecaries
Published: 1983
Place of publication: Memphis, Tenn
Language: eng
Number of pages: 227
Subjects: Advertising -- Pharmacy.; Public relations -- Pharmacy.; Pharmacy management.
Notes: Bibliography: p. 200.