Public Relations
Subtitle: The Practice and the Profession (NAI, text alone)
Edition: 1 edition
Publisher: McGraw-Hill Humanities/Social Sciences/Languages
Published: October 2003
Language: eng
Format: Paperback
Number of pages: 448
ISBN-13: 9780072424027
Subjects: Communication Studies; Sociology, Social Studies; Public Relations; Business / Economics / Finance; Textbooks; Business/Economics; Journalism; Language Arts & Disciplines / Journalism; United States
First sentence: Public relations encompasses rapidly developing communication and management functions.