An Author's Guide to Children's Book Promotion
Edition: Ninth Edition
Publisher: Two Lives Publishing
Published: April 2005
Format: Paperback
Number of pages: 84
ISBN-13: 9780962121166
First sentence: According to Robert J. R. Follett, author of The Financial Side of Book Publishing (Ad-Lib Publications), approximately 4 1/2 to 5 percent of a book's cover price is allocated for promotion and publicity.
Notes: Ninth Edition