Serving up engineer-to-order surfboards
By: by Bruce Pettibone
Publisher: Knovel
Published: 2011
Place of publication: Norwich, N.Y.]
Language: eng
ISBN-13: 9781680151947
Subjects: Production engineering; Surfboards; Design and construction; Technique de la production
Description: Whether its picking the colors and trim on a pair of high-end sneakers or choosing the right set of options for a vehicle, consumers love the idea of custom tailoring the products they order on the Web. Although most online sites offer a configure-to-order buying experience, a partnership between a computer-aided design (CAD) solution provider and a high-end surfboard company has pushed the concept a step further, delivering what may be the first consumer-oriented online engineer-to-order system.