Effimera & bella
Subtitle: storia della pubblicità italiana : Venezia 1691-Roma 2001
By: Gian Luigi Falabrino
Edition: 2. ed.
Publisher: Silvana; Gutenberg
Published: 2001
Place of publication: Cinisello Balsamo (Milano); Torino
Language: ita
Number of pages: 373
Subjects: Advertising; History
Other titles: Effimera e bella :
Notes: Published on the occasion of the Congresso nazionale della pubblicità, Roma, 2001.

Originally published 1990, now enlarged.

Includes bibliography and name index.