Grundlagen der Marktforschung
By: Erich Schäfer, Hans Knoblich.
Contributors: Knoblich, Hans, joint author.
Edition: 5., neubearb. Aufl.
Publisher: Poeschel
Published: 1978
Place of publication: Stuttgart
Language: ger
Number of pages: 463
Subjects: Marketing research.
Notes: Bibliography: p. [439]-446.
Includes indexes.