Small Business Marketing for Dummies
Contributors: Linda English (Contributor)
Publisher: For Dummies
Published: April 1, 2001
Language: eng
Format: Paperback
Number of pages: 384
ISBN-13: 9780764553097
Subjects: Sales & marketing; Small businesses & self-employed; Small Business Management; Business/Economics; Marketing; Business & Economics; Business / Economics / Finance; Small Business - General; Marketing - General; Management; Advertising & Promotion; Business & Economics / Entrepreneurship; Small business; Advertising; Advertising media planning
First sentence: You're by no means alone if you don't have a pat answer to the question "What is marketing, anyway?"