Sales on a shoestring: how to advertise books.
By: With a chapter on selling books in the United States, by Fon W. Boardman, Jr., prologue by Sir Allen Lane, epilogue by William Foyle.
Publisher: A. Deutsch; [label: Fair Lawn, N.., Essential Books
Published: 1956
Place of publication: [London]
Language: eng
Number of pages: 170
Subjects: Advertising -- Books.