Managing quality fads
Subtitle: how American business learned to play the quality game
By: Robert E. Cole.
Publisher: Oxford University Press
Published: 1999
Place of publication: New York
Language: eng
Number of pages: 284
Subjects: Quality circles; Quality circles -- United States -- History; Industrial management -- United States -- History; Industrial management -- Japan -- History
Description: A longtime student of the Japanese and American quality movements, Cole focuses on the response of American industry to the challenge posed in the early 1980s by high quality goods from Japan. While most American managers view this challenge as slowly but successfully met, many academics see the quality movement that emerged from it as just another fad.

In seeking to reconcile these two views, Cole explores the reasons behind American industry's slow response to Japanese quality, arguing that a variety of institutional factors inhibited management action in the early 1980s. He then describes the reshaping of institutions that allowed American companies to close the quality gap and to achieve sustained quality improvements in the 1990s.

Unprecedented as a scholarly treatment of the quality movement, Managing Quality Fads provides several important lessons for those interested in management decision making under conditions of uncertainty and organizational transformation in a rapidly changing business environment.
Notes: Includes bibliographical references (p. 259-272) and index.