Check lists of advertising, selling and merchandising essentials
By: by Carrol B. Larrabee and Henry William Marks.
Contributors: Marks, Henry William, joint ed.
Edition: 1st. ed.
Publisher: McGraw-Hill book company, inc.
Published: 1937
Place of publication: New York; and London
Language: eng
Number of pages: 396
Subjects: Marketing.; Advertising.; Salesmen and salesmanship.