On the Art of Writing Copy
Publisher: NYIF
Published: March 13, 1989
Language: eng
Format: Paperback
Number of pages: 448
ISBN-13: 9780133871920
Subjects: Advertising & Promotion; Advertising; Business / Economics / Finance; Business & Economics
First sentence: This book is jam-packed with rules, laws, commandments, concepts, precepts, principles, and savage opinions.