Marketing communications, 2006-2007
By: Graham Hughes and Chris Fill
Contributors: Fill, Chris; Chartered Institute of Marketing
Edition: 1st ed.
Series: CIM coursebook; CIM coursebook
Publisher: Elsevier/Butterworth-Heinemann
Published: 2006
Place of publication: Amsterdam; Boston
Language: eng
Format: [electronic resource] /
Number of pages: 307
ISBN-13: 9780080501222; 9780750680103; 9781136421044
Subjects: Examinations; Communication in marketing; Marketing; Study guides; Green Business; BUSINESS & ECONOMICS
Notes: "Professional diploma in marketing 2006-2007 syllabus"--Cover.

Includes bibliographical references and index.

Description based on print version record.