The big mo
Subtitle: why momentum now rules our world
By: Mark Roeder
Publisher: HarperCollins
Published: 2010
Place of publication: Pymble, N.S.W
Language: eng
ISBN-13: 9780733328367
Subjects: Social change; Social influence; Commerce; Social aspects; Communication; Technology
Description: Fans of 'Freakonomics' will love the fascinating and timely story of how momentum and the ever increasing speed of information is shaping our economy and society.
Notes: Includes bibliographical references and index.
Table of contents: title: Flow; title: Behavioural momentum; title: Faces of big mo; title: Changing lanes.