Inside Coca-Cola
Subtitle: a CEO's life story on building the world's most popular brand
By: Neville Isdell, with David Beasley
Contributors: Beasley, David, 1958-
Edition: 1st ed.
Publisher: St. Martin's Press
Published: 2011
Place of publication: New York
Language: eng
ISBN-13: 9780312617950
Subjects: Coca-Cola Company; Chief executive officers; Soft drink industry; Biography
Notes: Includes bibliographical references and index.