Surveying cultures
Subtitle: discovering shared conceptions and sentiments
By: David R. Heise.
Publisher: Wiley
Published: 2010
Place of publication: Hoboken, N.J
Language: eng
ISBN-13: 9780470479070
Subjects: Social surveys; Ethnology
Description: "Surveying Cultures explores the traditional and the emerging methods used for surveying cultures. This volume is the first book to deal explicitly with cultural surveys and survey methodology, uniquely combing survey methods, anthropological studies, and psychometric theory. Including a list of highlights in each chapter, this resource introduces a theory of measurement for ethnographic studies that employs the consensus-as-culture model. As one of the first in methodology to accurately collect and decipher data on cultural norms and sentiments, this textbook is essential for students in this field of study"--Provided by publisher.
Notes: Includes bibliographical references and index.