Consumer Behavior
Subtitle: A Framework
Edition: 5Abridged Ed edition
Publisher: Prentice Hall
Published: July 20, 2000
Language: eng
Format: Paperback
Number of pages: 354
ISBN-13: 9780130169723
Subjects: Market research; Marketing - Research; Business / Economics / Finance; Business & Economics; Sociology; Advertising & Promotion; Consumer Behavior - General; Consumer Behavior