Strategy--process, content, context
Subtitle: an international perspective
By: Bob de Wit, Ron Meyer ; with the assistance of Pursey Heugens.
Contributors: Meyer, Ron, 1962-
Edition: 2nd ed.
Publisher: International Thomson Business Press
Published: 1998
Place of publication: London; Boston
Language: eng
Number of pages: 1252
Subjects: Strategic planning; Business planning; International business enterprises
Notes: Includes bibliographical references and indexes.