Marketing
Subtitle: Canada ; recent readings
By: edited by Bruce E. Mallen and Isaiah A. Litvak.
Contributors: Litvak, Isaiah A.
Edition: 2d ed.
Publisher: McGraw-Hill
Published: 1968
Place of publication: Toronto; New York
Language: eng
Number of pages: 340
Subjects: Marketing; Canada -- Marketing
Notes: Bibliographical footnotes.