Nudge
Subtitle: Improving Decisions About Health, Wealth, and Happiness
Publisher: Penguin Books
Published: 2009
Language: eng
Format: Paperback
Number of pages: 312
ISBN-13: 9780143115267
Description: Offering a study of the application of the science of choice, a guide that uses examples from all aspects of life demonstrates how it is possible to design environments that make it more likely for us to act in our own interests.
Table of contents: title: Acknowledgements
pagenum: vii; title: Introduction
pagenum: 1; label: Part I
title: Humans and Econs; label: Chapter 1
title: Biases and Blunders
pagenum: 17; label: Chapter 2
title: Resisting Temptation
pagenum: 40; label: Chapter 3
title: Following the Herd
pagenum: 53; label: Chapter 4
title: When Do We Need a Nudge?
pagenum: 74; label: Chapter 4
title: Choice Architecture
pagenum: 83; label: Part II
title: Money; label: Chapter 6
title: Save More Tomorrow
pagenum: 105; label: Chapter 7
title: Naive Investing
pagenum: 120; label: Chapter 8
title: Credit Markets
pagenum: 134; label: Chapter 9
title: Privatizing Social Security: Smorgasbord Style
pagenum: 147; label: Part III
title: Health; label: Chapter 10
title: Prescription Drugs: Part D for Daunting
pagenum: 161; label: Chapter 11
title: How to Increase Organ Donation
pagenum: 177; label: Chapter 12
title: Saving the Planet
pagenum: 185; label: Part IV
title: Freedom; label: Chapter 13
title: Improving School Choices
pagenum: 201; label: Chapter 14
title: Should Patients Be Forced to Buy Lottery Tickets?
pagenum: 209; label: Chapter 15
title: Privatizing Marriage
pagenum: 217; label: Part V
title: Extensions and Objections; label: Chapter 16
title: A Dozen Nudges
pagenum: 231; label: Chapter 17
title: Objections
pagenum: 239; label: Chapter 18
title: The Real Third Way
pagenum: 255; label: Chapter 19
title: Bonus Chapter: Twenty More Nudges
pagenum: 257; title: Postscript: November 2008
pagenum: 269; title: Notes
pagenum: 272; title: Bibliography
pagenum: 281; title: Index
pagenum: 303