Advertising principles
By: written for the Alexander Hamilton Institute by Herbert F. de Bower in collaboration with Bernard Lichtenberg.
Contributors: Alexander Hamilton Institute (U.S.)
Series: Modern business -- v. 7.; Modern business; a series of texts prepared as part of the modern business course and service of the Alexander Hamilton Institute
Publisher: Alexander Hamilton Institute
Published: 1921
Place of publication: New York
Language: eng
Number of pages: 317
Subjects: Advertising