Truth and consequences
Subtitle: how colleges and universities meet public crises
By: Jerrold K. Footlick.
Series: American Council on Education/Oryx Press series on higher education
Publisher: Oryx Press; ABC-CLIO, LLC
Published: 1997
Place of publication: Phoenix, Ariz
Language: eng
Number of pages: 192
Subjects: Universities and colleges -- Public relations -- United States -- Case studies.; Education in mass media -- Case studies.
Description: When an emotionally charged issue creates a public crisis at a college or university, the institution must be prepared to react calmly. Truth and Consequences uses a series of actual case studies to demonstrate how staff members in a number of colleges and universities have responded to circumstances that demanded public accountability. These case studies cover such wide-ranging issues as racial conflict, the integrity of research results, student drug use, and the firing of a popular football coach. This book will benefit presidents, chancellors, and boards of trustees, as well as faculty members, administrators, and officials responsible for development, alumni relations, legislative relations, and public affairs. The author's descriptions of public and private struggles, human interplay, and complex events will also make compelling reading for others concerned with higher education.
Notes: Includes bibliographical references (p. [173]-180) and index.