Marketing in action
Subtitle: a decision game
By: [by] Ralph L. Day and Thomas E. Ness.[With] complete student materials.
Contributors: Ness, Thomas E.
Edition: 3d ed.
Publisher: R. D. Irwin
Published: 1973
Place of publication: Homewood, Ill
Language: eng
Number of pages: 128
Subjects: Marketing.; Management games.
Notes: Cover title.