Digital Marketing Strategy
Subtitle: Text and Cases
Edition: 1st edition
Publisher: Prentice Hall
Published: June 26, 2003
Language: eng
Format: Hardcover
Number of pages: 216
ISBN-13: 9780131831773
Subjects: Business & Management; Internet; Sales & marketing; Internet marketing; Marketing; Business & Economics; Business / Economics / Finance; Textbooks; Marketing - Multilevel; Business/Economics; Marketing - General; Management; Business & Economics / Marketing / General; Internet - General; Consumer behavior; Electronic Commerce