De la curiosité
Subtitle: l'art de la séduction marchande
By: Franck Cochoy
Series: Individu et société
Publisher: Armand Colin
Published: 2011
Place of publication: Paris
Language: fre
Number of pages: 286
ISBN-13: 9782200275891
Subjects: Marketing; Consumer behavior; Curiosity; Economics; Sociological aspects
Notes: Includes bibliographical references (pages 261-276) and index.