Advertising education
Subtitle: yesterday--today--tomorrow
By: Billy I. Ross, senior author ; Anne C. Osborne, Jef I. Richards, contributing authors ; Alan D. Fletcher, copy editor.
Contributors: Osborne, Anne C.; Richards, Jef I.; Fletcher, Alan D.; Reilly Center for Media & Public Affairs.; Manship School of Mass Communication.; Texas Tech University. College of Mass Communications.
Publisher: Advertising Education Publications
Published: 2006
Place of publication: Lubbock, TX
Language: eng
Number of pages: 181
Subjects: Advertising -- Study and teaching (Higher) -- United States.
Other titles: Advertising education.; Status of advertising education.
Notes: Previously published as: Advertising education / American Academy of Advertising and the American Association of Advertising Agencies. 1965.  The status of advertising education / Advertising Education Publications. c1991.

"Supporting institutions: Reilly Center for Media & Public Affairs; Manship School of Mass Communication, Louisiana State University; College of Mass Communications, Texas Tech University."

Includes bibliographical references (p. 157-166).