A comparative study of mail questionnaire techniques for measuring reading of business publications
Subtitle: made by Albert D. Freiberg for Putman Publishing Company.
Publisher: Putman Pub. Co.
Published: 1959
Place of publication: Chicago
Language: eng
Number of pages: 43
Subjects: Readership surveys.; Questionnaires.; American periodicals -- Statistics.
Genres: Statistics.
Other titles: Mail questionnaire techniques