Marketing de tecnologia
Subtitle: textos e casos
By: Carl Christensen e Angela de Rocha, organizadores ; pesquisadores, Adriano Dalbem ... [et al.].
Contributors: Christensen, Carl; Rocha, Angela da.; Delbem, Adriano, 1961-
Series: Coleção Coppead de administração ;; 3
Publisher: Editora Atlas; Editora da UFRJ
Published: 1989
Place of publication: São Paulo; Rio de Janeiro
Language: por
Number of pages: 267
Subjects: Technological innovations -- Brazil -- Marketing.; Technology transfer -- Brazil.
Notes: Includes bibliographical references.