Public relations in Asia
Subtitle: an anthology
By: edited by Krishnamurthy Sriramesh.
Contributors: Sriramesh, Krishnamurthy.
Publisher: Thomson
Published: 2004
Place of publication: Singapore
Language: eng
Number of pages: 341
Notes: Includes bibliographical references and index.
Table of contents: title: Public relations practice and research in Asia / Krishnamurthy Sriramesh; title: Glocalization, public relations in China in the era of change / Chun-ju Flora Hung and Yi-ru Regina Chen; title: Public relations in India / Nilanjana Bardhan and Krishnamurthy Sriramesh; title: Public relations in Hongkong / Ni Chen; title: Public relations in the Philippines / Zenaida Sarabia-Panol and Caterina Lorenzo-Molo; title: Public relations on Taiwan / Bey-Ling Sha and Yi-Hui Huang; title: Public relations in Saudi Arabia / Hamoud al-Badr; title: Public relations in Malaysia from its colonial past to current practice / Syed Arabi Idid; title: In search of professional public relations, Hong Bo and public relations in South Korea / Samsup Jo and Jooho Kim; title: The development of public relations in Indonesia / Elizabeth Goenawan Ananto; title: From propaganda to strategic communication, the continuing evolution of the public relations profession in Thailand / Daradirek Ekachai and Rosechongporn Komolsevin; title: The need for multiculturism in public relations education in Asia / Krishnamurthy Sriramesh.