leehambley/rack-google-analytics — pull request #22 by kangguru (2013-08-08 12:50:07+00:00)
Title: Adding support for generic pushes into the async queue

Besindes tracking events and custom variables the `ga_push` method will allow you to put generic data into the GA queue.

One usecase might be the implementation of [e commerce tracking](https://developers.google.com/analytics/devguides/collection/gajs/gaTrackingEcommerce#Example)