lightspeedretail/webstore — Issue #179: Revamp Web Store SEO options
Author: ktwbc
Created: 2011-12-21 17:56:11+00:00
State: open
Labels: New Feature

Description: With the SEO game constantly changing, the Web Store SEO options are becoming a bit dated. We will revamp the SEO portions within Web Store and provide some new options to for adjusting products, URLs and other information to allow the site to index better. We will also provide integration with Google Shopping (aka Google Base) to allow the product catalog to be indexed and participate in their marketplace.

New Functionality:

- restructuring of "SEO friendly URLs" to better incorporate any elements, such as description, title, code into URL which leads to better search placement (i.e. "Amazon style URLs")
- ability to adjust URL building mechanism with Admin Panel so shopkeeper can adjust if desired
- provide better template structure to index text as well as graphics
- ability to view keyword searches from shoppers which allows shopkeepers to modify text as needed for better results
- ability to adjust Page Title and other Meta information templates as desired through Admin Panel
- full incorporation with Google Analytics to view SEO status and real time information
- full incorporation with Google AdWords conversion so search-to-purchase conversions can be properly tracked