mozilla/browserid — Issue #774: prioritize research questions
Author: skinny97214
Created: 2011-12-19 18:45:45+00:00
State: open
Labels: needs discussion

We need to give UR time to do some studies for us, so let's look ahead at the features we want to build soon. Here are a few of the questions I have in mind. Please feel free to add if there are other assumptions you'd like to see validated.

Ethnographic - How do people use email?
* How are families using shared email accounts? What happens if they no longer want to share the account?
* How do people obscure their "real" or "primary" email address from sites they don't trust or want to receive email from?
* How many accounts do people have and what type are they?
* Where do people access their email from?

User testing of profile prototypes
* first run experience
* "this is not me" effectiveness in preventing two people sharing a browser id account

User testing of logout prototypes for the public computer experience

User testing of asking for a backup email

metrics -
a/b testing email drip campaign effectiveness