### abstract concept:

Market share
* depends on how the market is defined.
  - important for long term stability of any business
  - of interest to everyone in business
  - particularly important in the software industry because of increasing returns
  - represented by a grid
  - that portion of an overall market segment's potential by a specific retailer
* is the percent share in sales one company controls in a particular market
  - percentage of each county's total taxable consumer retail sales
* matter of definition.
* measurement of unit sales at any given time.

### abstract concept:

Measure
* angles in degrees
  - radians
  - with respect to the pole of the plane
* are abstraction
  - activities, programs or services that limit or reduce the emission of greenhouse gases
  - containers
  - maneuvers
  - musical notation
* are the processes used to determine the actual level achieved on the desired criterion
  - values that are actually counted in a calculation
* change in gemstone's surface temperature.
* changes in water volume due to evaporation and melting of snow.
* curvature in two dimensions of a patient's cornea.
* distances on maps and globes.
* is the abstract base class for a set of classes dealing with coordinates
  - dialectic of quantity and quality which passes into the recognition of something
* means to find out how big or long something is by using a measuring unit.
* microscopic amounts of blood in feces.
* objects weight in grams.
* quantities indirectly using algebra, geometry or trigonometry.
* structure commensurate with the relations by which that structure is constituted.

### abstract concept | measure:

Indirect measure
* compare one person 's behaviors to other people 's behaviors.
+ Applied behavior analysis, Analyzing Behavior, Data collection
  * Indirect measures could also be used but they are not as good. Indirect measures compare one person's behaviors to other people's behaviors. They get information about a person this way. An example would be an intelligence test. One person's score is compared to the scores that other people got. These are not as good because everyone is different. Scores on indirect measures can also change a lot.

Physiological measure
* predict behavioral lifetime of human auditory sensory memory.
* start to increase perhaps several minutes before waking.

Preventative measure
* Some preventative measures can ease the anxiety of parents and of children.
* are important because eye diseases develop over a long period of time.
* can be helpful in controlling insects
  - help reduce the risk of being stung
  - significantly reduce the incidence and severity of head injury
* save lives, and their costs are significantly less than the cost of passivity.

Preventive measure
* are especially important for arthritis
  - essential in minimizing the spread of the hepatitis viruses
  - often more effective for keeping groups healthy and active
* consist in keeping from being bitten by infected mosquitoes.

Unit of measure
* Units of measure are the metric ton and the U.S. dollar.
* is the candela per square meter
  - dunno
  - hectolitre

Unobtrusive measure
* are ways of studying social behavior without affecting that behavior.
* reduce the problem of reactivity.