Hi, my name is Ryan Stinelson. I'm with Accelerate Marketing and I have an architectural photographer with us today, Dana Hoff. Dana, thanks for being here. Whoa. Dana's going to talk to you about today. He's going to give you some tips on how to hire a great architectural photographer. Before we do that, what are some of the problems or issues that you see people having commonly when they look to hire a great architectural photographer? The biggest issue today is the fact that anybody can pick up a camera and proclaim to be a professional architectural photographer. Time and time again lately I've been seeing people, firms that are hiring photographers based on price and price alone. They end up wasting their time, their effort and their resources and putting that effort into something that they've got to redo and hire someone new to get the desires and expectations that they were trying to accomplish the first time. I suggest looking at a photographer's portfolio thoroughly online, making sure that they have the kind of results that you are looking to produce from the get-go. Make sure that they have the client base and the referrals for, again, really solid companies to make sure that they have the background to produce that kind of work. I have a 25-year background in this industry. I've been doing visual arts since 1983. I work on all kinds of photographs. I know that I have the background and the skill set to accomplish pretty much any kind of photographic approach. Also give the photographer some kind of budgetary parameters to work within so that you know that you're on the same playing field in regards to your rate structure in advance. Interesting. Set the budget ahead of time with the architectural photographer that you're going to potentially hire and look for references that that person can give you. Also make sure that they have their information published or their examples of photographs online so that you can see their work before you hire them. That's what you're saying. Awesome. I hope you guys got some great value out of what Dana shared with you today. I know I did. Dana, if people want to get ahold of you, how do they get ahold of you? Go online to my website at DanaHoff.com. Awesome. I'm also going to put the phone number in the description of the video and on the screen. Thanks for joining us, Dana, today. Thank you for joining us. If you guys have any questions or comments, then contact Dana on the phone number that we have or go to his website. Thanks.