Hi folks, excited to share my next book, Product Marketing, Mastering the Art and Science of PMM, going to be self-published on August 21, 2022. For folks who don't know me, I'm Jim Manicom, a mentor, author and explorer, who has been driven by core values, inspire influence and impact, building that trust and credibility about extreme ownership and results and relationships. As part of my journey, I embarked on trying to find the root cause of stress and anxiety, and that led me to mindfulness and essentialism, diversity and belonging. I've been lucky to self-publish some of these books as I've been embarking on this journey myself. Today, I want to say a big thank you to you for being part of my life, and tell you a little bit about why I wrote this book and my reflections and journey over the past 10 years in product marketing. To start off, a big thank you to all the folks, my family and my true friends and family around the world. Also a big thank you to the authors who inspired me and the communities that have been the bedrock for who I am. So a big thank you to all of you. When I look at product marketing and the joy that we get in being part of product marketing team, this book is dedicated to all those product marketers, those aspiring to be the product marketing leaders, my product marketing mentees as well as teams. Thank you for being the guiding light. And I truly believe that when done right, product marketing teams can truly make magic happen. If you are wondering why did I write this book as a product marketing leader and PMM, I've had the privilege to see the PMM function involved and be an advocate as a product marketing influencer. I'm blessed to be able to brainstorm with PMM mentees and leaders around the world. There are so many books out there on product and marketing, but very few become a guiding light. I've read books on product, marketing, sales, leadership, habits and mindfulness and I found my true knowledge amidst all of them. In this book, I have it broken by the three parts, inspire, influence and impact. And I want to share some of my learnings. What is it that is the essence of product marketing, thinking about that secret recipe of product marketing from messaging and positioning, bio persona, competitive intelligence, product launches. All of these things make us a true product marketer. And to be a rockstar product marketer, there's one core skill that I am big advocate for, which is empathy. If you have a curious mind, if you have empathy and if you have an openness, you will work towards building that one team mentality, creating that unified narrative across the company and also sharing and being that winning together aspect. I also talk a lot about stakeholder alignment and also the evolution of product marketing, how it's evolved to be portfolio messaging and portfolio marketing. So looking forward to seeing you on the other side. These are the 21 books that have changed my life and if you are a book reader, I encourage you to take a look at them. Thank you so much for being a part of my life and for joining this journey with me as we uncover the product marketing as the linchpin across product sales and marketing. Thank you and have a wonderful day.