One of my big passions in life is taking two pieces of technology and making work together. Figuring out what it is about this technology that makes it really create, what are the limitations and can I mitigate the limitations by combining it with some of the technology that kind of takes that away. And, you know, hands on heart, AI and smart technology has made leaps and bounds over the last couple of years in this content space. To the point where I took a 20-hour week of content production down to around five or six hours a week, including writing posts, including getting its schedules and getting it on there.