Commitment and consistency are two of the strongest psychological motivators, but 95% of online business owners have no idea how to use them. Here, tree proven strategies to increase your sales. So number one, leverage micro commitments. Ask people for free micro commitments like opt-in, you know, attending a free event before you ask them to buy. People want to be consistent with their previous actions, so they would be more likely to say yes a second or a third time. Two, get people to commit to themselves. The first goal of sales is to get people to commit to their goals. Spend 90% of your time on this, and when they're ready to go, show them that you have a pack for them to follow. Tree, get people saying yes. Whether you're drafting an ad, email or sales page, get some quick yeses. If you can get people nodding their head at the start, they'll be far more likely to say yes when you make an ask at the end.