Hi, I'm Zoe Owen and I'm here to talk to you about blondes. Ice blond hair colour is cooler than ever. When it's not turning heads on the catwalk, the trend is cropping up on the locks of the A list. This striking look features the paleist of platinum tones, sometimes paired with silver, white or blue hue and always to shimmer as if strands have been veiled in a touch of frost. So how do you create the perfect ice blonde for your client? To start, hair must be pre-lightened to a very pale yellow with a light enough from the blonde or range. Adding well-applicings will allow optimal lightening while maintaining the hair strength. Don't panic, the yellow is normal and it works as a base before the hair is toned to an icy cool shade. Then the toner should be smooth through or pre-lightened sections of the hair. Look to the lights of Opal Essence by Alumnacolor in Silver Move or Colourstone Perfect, 10 Stroke 1-3 or 10 Stroke 8 for example. These are my favourites. Make sure your client knows how to keep a coloury fresh with salon appointments every three to four weeks to top up the toner. Try not to blend in trends by adding pastel tips and shades of aqua or bubble gum pink each time she comes back. That's really fun. Thank you so much for watching and I hope you enjoyed the video.