Here's the email subject line that will get you 40% or more open rate in almost every single cold email that you send. Now if you're a marketer, you're doing maybe SEO outreach or you're doing influencer marketing outreach or you're doing affiliate marketing outreach and if you're in sales, you're doing cold prospecting and lead generation, right? But either way, you're sending mass emails, hundreds or thousands per day, right? And in order to get them to actually open your email, you need to have an engaging subject line. Otherwise, nothing else matters, nothing in that email matters. And the email subject line that has worked best for my agency GoodMonster is very simple. It is simply writing straight to the point in the subject line. This covers every industry, this covers almost every single use case you could possibly have, right? Straight to the point in your subject and get your email open rates north of 40%.