What is a cosmetic sales funnel? To view the full tutorial and the demo, click on the link in the description. A sales funnel for beauty businesses and skincare practices as a set of on-lune automated actions, designed to process your sales. Your cosmetic sales funnel will take your prospects from the first impression stage, through lead generating, trust building, action and conversion, the point where a lead is turning into a buying client or a skincare patient. How does it work? Number 1. Lead Magnet. Did you know? Interactive lead magnets like quizzes have a 40-55% average conversion rates. Since 20-25% is considered a good lead magnet conversion rate, quizzes have blown these numbers out of the water. The lead magnet can be part of your website. In case you don't have a website, don't worry. Did you know that you can build an absolutely stunning and cost-effective beauty and chometics WordPress site in a matter of days? Click on the link in the description to view some beautiful skincare and cosmetics WordPress templates you can install. Number 2. A killer lead magnet quiz. For example, where your leads can take a short test to get free consultation and 10% discount for their first procedure. Number 3. Retargeting ads on Google and Facebook. Number 4. Email marketing automation. Your experience in the beauty industry is an asset. Email automation will allow smooth, automated and constant communication with your clients. Professional email automation will help you take your skincare business to the next level. Well planned and well-structured email automation can help you boost sales and convert new leads. Email automation can significantly enhance client retention, track and optimize user experience, segment your audience by treatments interest, by their skin type, location or by other criteria. Which email marketing platforms is the best for beauty businesses? See links in the description. Also click to see the full demo on our site. And please don't forget to like this email.