Another marketing illusion or a truly exclusive luxury brand. What's the hype about GoYard? I have got a ton of increase to review a GoYard bag. This is a very simple design, a basic bag to put together. Every little piece that requires attention to detail is done properly. It gives me the confidence that whoever made this bag would take the time to take care of all the little points that might become a point of error in the future. So it's definitely not cheap and fast work. It shows the quality and mindset behind the makers of this bag. At the end of the day, it's a simple plastic covered fabric bag with a leather lining. It doesn't definitely justify the $2,600 price tag. If you're just looking at the materials on the quality as a person like me. If you like to carry a logo that has a heritage and centuries in making, this might be for you. It's good quality materials, good craftsmanship.