The gender of AI is revolutionary in the retail industry. The video came out and said that, I think it was, I posted that this week, maybe the last week, but it was, I think it was this week. So all these guys know where this is going. They all talk, the Zuckerbergs, the Jamie Diamond, Jamie Diamond H. Bitcoin, but they sure buy it or they're into it. They help the ETFs. They know Jenny Johnson from Fidelity, I'm sorry, from Franklin Templeton. She knows.