I'm here with Mike and buddy Jim Hawkins from Ask a Ditto Cycle Center. We're here to talk about what's going on with PCC and all the cool events coming up. So Jim. PCC has been announced as 1969. You are started off as a Honda dealer sooner or later, Cali and Suzuki came up. But you also sponsored some riders too. We were talking a little bit about that. Tell me a little bit about what that was like sponsored some riders to get out there. We always sponsored the local talent. Just when we did from 02 through 05, we had the Supercross team and National team, which was a lot of fun. But can't do that right now. So we're just going to focus on our amateur. 2001 I think is when you started off the whole racing squad. 2002, yeah, it was our first year. That's cool. That was cool, huh? So how did that come about? Did you guys just say, hey, we're going to start a team? Or was it a bunch of sponsors coming together to put together an effort? Basically, ownership here is very into motocross or kind of gear heads. So it was kind of their deal to put it together and make it happen. So how did you explain that in the future? We would love to, but it all works out. You said they're rigging the back, don't you? No, no more. No more? We have little rig. It went away with the team. Oh, man. See, you saw some jerseys up here. Steve Langson was a part of the team. Well, how do you guys get so many good riders on the team? Just went after him hard at the time and made it happen. That's awesome. And you're also sponsored some riders now. We do. Local talent. We are with Billy Langton, Linda Vitch. He's our rider. We're team. And with King. And also Kevin Weisper. Tell us really about Kevin Weisper. I know he got hurt at the beginning of the season. How is he doing now? He's hoping to make a comeback for San Diego. He had a little throat injury and a case out. Kind of an odd motocross injury. But crazy enough, three weeks later, he's maybe racing San Diego. We hope for that. We love Kevin and we love Billy. Is Billy planning on coming back? We don't know what Billy is going to do all year. I know he's doing motocross training. And that's his focus. And I was probably seeing him in some X games. That's with that kind of stuff. Definitely best grip. Now, what do you do here at ECC? I am the general manager. General manager. General manager. Tuss. A little bit about what a general manager does for those of us you don't know. There's quite a bit of the ordering. Focus is on what we're going to do as a dealership. Employee, staff. Just trying to just build the best team we can to work out for us. What did you start out as before you were a general manager? So you, my passion for motocross. Started riding when I was three. Got into motorcycle industry right in high school. Just stayed with it forever. I was a service manager for a number of years. And then just kind of progressing to where I'm at today. Did you start here at ECC? Nope. You didn't start at ECC? Well, in the store as a Honda dealer before this, before the cashmobo. So yes. So did you, did you go up wanting to be a general manager of a store? Or did you want to be a pro like every... I wanted to raise more money. You do? So. Did you raise? For a number of years? Long years. Any champion chips? No. No champion chips? Never got to that line. Never got to that line. What bike was your first bike? A little Indian when I was three. I think my dad actually rode one of those. Yeah. I'm going to have a lifter spike here at ECC. It's CRF 70. Yeah. 2005 I think it was. Yeah, you've had a customer in the rider. A customer in the rider's for a long time. It's figurative being a rider. What do you look for in amateur talent coming up for your amateur squad? Killer bees. You know, it's just a passion to ride. I want to be a good representative for the store. I just want to be a part of something cool that we can all grow with. The more people we have, the easier it is to get more sponsors and try and grow the program. To where eventually what I'd like to see in a year or two is travel all the big, you know, Loretta, punk, do all the amateur nationals. So that would be ideally what we'd like to do in the next two years. So you guys would like to be one of the upcoming teams to hold the next level talent for the first? We want to be a stepping stone. Hopefully get a factory-backed amateur program that we can grow with, you know, even more. That's awesome. What do you think it'll take to get there? A lot more sales and a lot more riding. A lot of dedication. Yes, and a couple of good sponsors. We have some good sponsors now. It's just that, you know, it takes a lot of money to travel the US and do all the national. I've got a sponsor you guys have on you now. Right now, Toyota Vescanito Action Sports joined us this year. Oh, right. An awesome, awesome joint venture. We've always been tied with last few years with Paula Raceway. Those guys, they're crews awesome. They build an awesome track. We've got, you know, Troy Lee's been with us from the beginning. Dunlop Tires. Factory backings. Always done our graphics. Love those guys over there. You know, as well as ride engineering. They joined us this year as well. So, you know, we've got a lot of sponsors, a lot of people back and yet. Yeah. Is it difficult to put yourself out there to the sponsors? Now, for those of us who don't know, what's it like to contact the sponsors and get them on your side? I guess you could say. Yeah, a reputation helps. You know, they all want to grow their business and try and make things better for everybody. And that's what you want. But you know, there's a lot of companies out there that aren't a good match for us. You know, there's some stuff that we still want to do. But everybody we've got, we've stayed loyal to them and they've stayed loyal to us. So we're just going to try and build it as we go. You have to make sure that the goals are still the same. And they want to make sure you find sponsors that that fits your goals and want to take you places where you want to be, like the amateur team. Right. And I think it's possible. I mean, if you just dedicate yourself to it and you get enough sales, you can do it. And the right people behind you, anything is possible. Yeah, you've got to fight and keep going and make it happen. What are you doing to spare time? Well, with family stuff right now, a lot of that. You're going to get back in the ride in here soon and try and, you know, once it's in your blood, it's, you know how it is. I got it. I just never go. But you started. You can't start. I just got to make more time to get out to the track. And you have Kali too. Yeah, we're Kali Honda Suzuki. Kali Honda Suzuki? Yeah. Speaking of that, I'm trying to ignore these sexy beast back here, but I just can't. You do the 2014 Suzuki, no Honda. Suzuki 550 and 250. What's new on these bikes? Well, that last change over last year, actually. Last year's bikes are pretty similar. It's got a great bike, bike of the year. You really know a whole lot, too. Yeah. Have you ever seen yourself riding the 911? Yeah. You are very nice. Very nice. That's cool. I see a lot. Our seat is of a big event coming up this week. We do. Tell us a little about that. This year we've got Kawasaki joining us for the Super�飆車. And we've got Billopotto, Weimer, all the pro circuit team, 250 team. So we've got Billie Leigh here, Lynn Inovich, as well as Kevin Weisbrook, and we're going to have Deanna Dawg in this year. That's what we all love, Deanna Dawg in, and we all love the pro circuit, guys. Yeah, it's going to be great. So there's going to be deals, too, right? So there's going on. Yeah, we're going to have big sales on bikes, parts, accessories. We'll have it all ready. All right, all right. That sounds good. And you guys are going to Super�飆, right? It's any other go? So for those of us who are going, we're going to work and be fine, you guys. Well, we're going to be spread out. We were in a little sell tickets this year. Wow. Not a dealer. Not a dealer. We're not a dealer. We're allowing them to sell. So, yeah. So we're going to be spread out. But we'll be there. Supporting the guys. Jim Hawkins, thank you so much for coming in with you guys. Spencer Nolan, thanks for watching Cross Talk. Come over to ECC's Open House Friday night, what time is it start? 5-7. 5-7. Come to all your favorite Kyle Socky riders, including Mr. Super�飆, Deanna Dawg in. See you later, guys. Bye.