So, why your website? Let's go into a little bit more why I'm using my website. Well, first of all, you need to have an IDX property search fee to be able to do this, right? And that's just basically the list things that gets pulled into your website direct from your MLS. And again, however often your company pulls that stuff in or your website company pulls it in. And so the other reason is once they get there, they can also search for properties and learn more about you and your niche while they're there. So that's always a good thing. You want them registering for listings or CMA and then you can tell what they're searching for when they do save a search on your site, which is really key. If you get the time to go in and set up these searches on their site for them, great. But in the meantime, this is the fast and easy way to do it is just to drive them over to a page on your site that you built specific to that out of landing page. And then the visits to your site help you organically go up the pages of Google. And I know you're going to think this is crazy, but it's not. It absolutely happened.