Five things I love about Jay-Jay LaCoult watches. Numbers one, two, and three all focused on design. They're timeless, they're elegant, and the design is always perfectly balanced. Number four, they're technically masterful, and number five, they tend to fly under the radar. I've got two of my favorites from the new master control collection here today, and we're gonna check them out and see what there is to love right after this. [♪ OUTRO MUSIC PLAYING [♪ I'm Brian Sacao and you're watching He Spoke Style where we give you the information and inspiration you need to dress well, have more confidence, and unlock your potential. The reverseo is obviously Jay-L-C's most recognizable watch, and its popularity kind of overshadows a lot of the other models in the brand's portfolio. One of those being the master control collection which has been around since 1992. In my opinion, the master control collection is an overlooked gem that once you discover it and really get to know it, really shows you how diverse and versatile Jay-L-C is as a brand. Because despite the reverseo's beginnings as a sport watch designed for polo players, it really has evolved into and become this epitome of elegance, refinement, and sophistication, which often manifests itself as a very formal watch and therefore Jay-L-C, a very formal brand. But the master control collection, along with the recently reimagined Polaris, really speaks to the depth of offerings from Jay-L-C and shows you that one of their biggest strengths is making hardworking, classic, versatile, and beautiful round watches. I was able to get my hands on two of my favorites from the collection, not my personal watches, unfortunately, and we're gonna take a look at them in detail right now. First up, we have the master control calendar in Rose Gold. This is reference Q4142520 powered by Caliber 866, also available in stainless steel. It's a 40 millimeter case with a thickness of 10.95 millimeters, which means it's a great kind of contemporary sized watch. The dial is silver with a nice sun ray finish. We've got applied indexes with loom plots on both the dial and in insets on the hour and minute hands. If anyone's wondering, it's got a water resistance of 50 meters though, don't think anyone would be taking this in the water. Let's take a closer look at the dial, which I think is just absolutely gorgeous and perfectly balanced. Already pointed out, the beautiful hour and minute hands at six o'clock is a sub-second style with a running seconds hand, which also houses the beautiful moon phase complication. This is a calendar watch, so we have apertures below the JLC signature for the day of the week on the left and the month on the right. Date laid out in a ring around the dial and indicated by this red tipped hand here. Everything is set with pushers on either side of the case, and I must say that one of the coolest and most understated features you never knew you wanted is the fact that this day hand jumps over the moon phase from 15 to 16, so it never obscures that dial. And that's kind of the attention to detail that really sets JLC apart in my opinion. This is an automatic movement with a power reserve of 70 hours, cronometer certified, 1000 hour master control certification. On the wrist, this watch is just perfect. It feels great, it looks amazing, kind of unassuming with a low key elegance that is perfect for daily wear. Price in rose gold, $24,900, and then in steel, you're looking at a price tag of $11,000. Next, we're going to look at a watch that I was honestly prepared to not like at all, but as is often the case, the opinion you might have just by looking at a photo can completely change when you actually see the watch in person. And here it is, the JJ La Coulte Master Control Calendar chronograph in steel. This is reference Q4138420 powered by the JLC caliber 759. The swatch is also available in rose gold, though I must say I do really like it in steel. It's got a 40 millimeter case diameter with a thickness of just over 12 millimeters, 50 meters of water resistance, and a power reserve of 65 hours. The most beautiful thing about this watch, obviously, is the dial. So let's take a closer look at that. What is most striking to me about this dial is that despite the number of things going on and complications that it has, is that it just looks so balanced and harmonious. Silver sun ray finish, pulsation scale around the dial, it's got applied indexes, loom and set on the hour and minute hands, and then also around the dial at 36912. Got a blue chronograph hand, pushers are at two and four. At nine o'clock, a small running second style. Three o'clock, we've got the chronograph minutes register at 12 under the JLC signature. You have the day aperture on the left and the month on the right. And then at six o'clock, we have the date indicator, which encircles the moon phase. On the wrist, this watch wears really, really well. It's got a little bit of heft, which feels quite nice. And again, I just love that this is such a beautiful and elegantly designed watch that calls absolutely no attention to itself. Price and steel as shown here, 15,200. And then in Lagrande Rose Gold, you're looking at a price tag of $28,500. If you love watches and want to watch more watch videos, I've put together a playlist right over there featuring some great pieces, some are from my own personal collection with the stories of how and why I came by them. And some are pieces that I've had the great opportunity to experience over the years and would consider adding to my collection. So click right there and check those out.