Hi, I'm Daniel Weisberg, Search Advocated Google. And in this video, I'll explain the basics of Search Console and how it can help you succeed on Search and the web in general. Search Console is a free tool from Google that helps website owners, SEO professionals and developers understand how they're performing on Google Search. And what they can do to improve their appearance on Search to bring more relevant traffic to their websites. Search Console is not a requirement for your site to appear on organic search results. But it can definitely help you monitor and optimize how Google crawls, indexes and service your website to users. If you're not acquainted with the terms crawling, indexing and serving, you should read through our documentation. It will help you get the most out of this video series. Here are some things you can do in Search Console. Learn how Google crawls, indexes and discovers your pages. Fix errors, Google finds when crawling your pages. Submit updated content to the Google index. And monitor search performance trends by queries, countries, pages and more. You might be asking yourself how you should be using Search Console or what is the most relevant information for you. Here are some ideas, but don't worry if you don't understand all the terms. We'll discuss each of them separately in this video series. If you own a small website and you're responsible for maintaining it, but not as your main job, you should start simple. Check your search traffic in the Performance Report and try to understand which queries, pages and countries are driving most of your traffic. If you're responsible for building or maintaining a large website, you should come to Search Console to check all your pages are indexed and have no errors. Check for indexing errors in the Coverage Report, the Mobile Usability Report, the AMP Report and other enhancement reports if any are shown to your website. If you're an SEO professional, well, you'll have lots of fun with Search Console. Depending on whether you're more focused on technical SEO, content development, strategy or something else, you'll find important insights in the tool. Just browse our channel and watch some more videos. Of course, this is just a short list, but you can check the Search Console Help Center for more detailed explanation on how to use the tool depending on your role, your site, or your site. I hope you enjoyed this video. There are many more to come. In the next video, I'll talk about how to activate Search Console for your site so that you can get access to your Google Search data. Don't forget to subscribe to the Google Webmaster's YouTube channel, where we'll be publishing lots of Search Console videos. Wait, what? Look at him! That's Grandad, Googlebot. So he didn't even...