Hey Ryan Salison here with Accelerate Marketing and today I'm going to talk to you really quickly about your cost per lead. Ultimately it's going to help you identify what your budget is going to be for your particular ad spend. And we recommend that you spend about 10% of your overall revenue for marketing. And if you are able to do that and you get a good return on your investment, which we provide at least a 3x ROI guarantee, meaning that we guarantee that you'll make at least three times whatever you spend on our services in revenue, in gross revenue. That's the goal. And if you don't then we'll refund you whatever you've spent on our services. So it is important to know what your cost per lead is going to be. And also if you know your conversion rate and you know your cost per lead, then you can identify what your cost per conversion is for that new patient, that new client, that new job, whatever it is that you're trying to get. If you're a service professional or if the verticals have now opened up for health care, you can even identify what your cost per lead is for that vertical. And we've got that information for you. You can see exactly what the breakdown is for each one of those new job types and those new verticals that have been opened up for Google local service ads. So take a look at what the cost per lead is there. It might be surprising to you in the beginning. I will tell you and this is why I've been telling you guys you get in early. You're going to get the advantage of getting that cost per lead to be very, very low in the beginning because there's not much competition. You could be the only pro or only professional or company that's actually showing up in the very top of Google in that Google local service ad section on a phone and potentially be one of two on a desktop. So that's really, really powerful. I remember two and a half years ago for realtors when Google opened up Google local service ads for realtors that you could actually show up and these guys were blown away. The realtors that we got signed up for local service ads in the beginning, they were blown away. They've been trying to get at the top of Google for years and years and here we were able to generate that result for them in less than a week and getting them approved for local service ads. And that same opportunity is available right now for healthcare businesses or healthcare workers. So if you know of anybody that is in the chiropractic market or is a chiropractor or any one of these other verticals that are in the healthcare industry dentists included, let us know because this is their opportunity to really strike while the iron's hot and get a jump start on their competition. Anyway, if you do know your conversion rate and you know your cost per lead, then you can very easily identify exactly what that cost per acquisition is and you can very much identify what your budget is going to need to be. And like I said, you really want to make it about 10% of your overall revenues needs to be put back into marketing. So if you're making a million dollars a year, you can afford to spend about a hundred thousand dollars a year in marketing and LSA or Google local service ads, otherwise known as Google screen or Google guaranteed, is one of the best ways to do it because you're only paying for qualified leads. And if you combine that with getting reviews, you can build up a very powerful way of getting leads from both Google local service ads and Google business profiles. So there is another way to get leads or to identify what the cost per lead is by just going to Google local service ads, piping that in the search box, and you'll see the result there at the top, which is Google local service ads click in there. And there's an estimator tool. Then if you put your zip code in, you put in your vertical, it'll tell you approximately what your budget needs to be and also your cost per lead as an approximation. And the reason why we were able to get the numbers for the cost per lead for the health care vertical is because we are Google certified partners. So we can share that information. We get that information directly from Google along with a lot of other great information like our ability to be able to tell you like what new vertical or what new areas to go into because we've got the data that we can get from Google that tells us, okay, you know, if you are in this area and you want to expand to a new area, we can identify where the competition is the least and also where there's the most searches for local service ads for your particular vertical. So let us know if you want to know that information. We can share that with you as a Google partner. And if you want to know more about the three hours, the reviews, radius and response time, just text me at 619-304-5155-619-304-5155. Text the word LSA to that number and we'll immediately send you back that video that helps you identify how to optimize your Google local service ads. And let us know if you have any questions. We're here to help you. And again, it really does help to know what your cost per lead is before you go into Google local service ads so you can identify really what your cost per acquisition is going to be so that you can really forecast your business and also identify, you know, what your budget is going to be on a monthly basis so that you can really have a more predictable business. Not only in terms of the leads that you're getting, but also in terms of your planning for the future and your spending. So let us know if you have any questions. Thanks. I'm the one who responds to those texts. Again, 619-304-5155. Thank you.