That's like AI is just human information where you can access it faster, cheaper, and more efficient. So what are we going to do with that information faster, cheaper, and more efficient? We're going to use it to our advantage because that's what we've always been doing. We've been learning from people, hiring people to have not let's not call it artificial, we'll call their intelligence, improve our performance of humans. And now we're going to use AI as their intelligence to improve it faster with paying it less and being able to wake up at 2 in the morning and be like, make me an HTML code and it'll do it for you. So I think that it's going to allow people that understand that concept that we're always human learning from humans to do it faster, cheaper, more efficient.