understanding email marketing on the whole, how to think about it, how I think about it, how it's opposed to kind of the newsletter form that a lot of artists take when it comes to emailing their audience. We're going to look at who to email, what to email, how often to email, all that sort of stuff. This is the setting the stage week for all of the general information and best practices that you should know. And then we'll get more specific as we go through the weeks. Starting with next week week two, we're going to look at the four major types of emails that artists send. We're going to look at examples of them, how to how to use each one, when to use each one, there'll be a lot of examples in that week. Really useful to see what other real artist emails look like, especially the ones that are working really well to sell art.