Generation Alpha

Generation Alpha (Gen Alpha for short) are the demographic cohort succeeding Generation Z and are loosely defined as being born between the early 2010s to 2020s, with the exact date range currently being disputed among researchers. This generation was named after the first letter in the Greek alphabet. Most members of Generation Alpha are the children of late Generation X (Xennial micro– generation cuspers) and Millennials.

Definition
There is no consensus yet on the birth years for Generation Alpha. McCrindle Research uses 2010–2024 However other sources, while they have not specified a range for Generation Alpha, have specified end years for Generation Z of 2012 or 2013, If applied to Generation Alpha, the oldest members would be born in 2013, or 2014.

Use of media technology
Most members of Generation Alpha are growing up using smartphones and tablet computers for their childhood entertainment. Many are exposed to such devices as soothing distractions or educational aids. Screen time with babies, toddlers and preschoolers became far more popular in the mid 2010s.

Being born in environments where the use of electronic devices is everywhere, however, has its own challenges. These problems include although are not limited to cyberbullying and inappropriate materials.

Parental Internet usage
Generation Alpha are also being surrounded with adult Internet use starting shortly after their lives begin. The parents of Generation Alpha, mostly Millennials, are very heavy social media users.

References

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