Gamification

Gamification is making an activity that isn't a game (a playful or competitive activity) more like a game. The word comes from "game" and "-ification", a suffix meaning "The process of becoming". Gamification is about implementing game design elements and game rules in real life. The use of gamification solutions helps to increase the involvement of users or employees. The main benefits of gamification:
 increased commitment
 increased satisfaction
 the ability to monitor progress
 increase in productivity and satisfaction
 long-term loyalty of participants 

 References 

Category:Design
Category:Entertainment
Category:Human behavior
Category:Marketing