Master System

The  is a home video game console made in 1985. It was not very popular in North America and Japan but was very popular in Brazil. One of the most popular games of the Master System was Sonic the Hedgehog.

, the Master System was still in production in Brazil by Tectoy. This would make it the world's longest-lived console.

Background
Launch
In October 1985, the Sega Mark III was released in Japan for ¥15,000.

The console was redesigned as the "Master System", and it was released in North America in 1986 at a price of $200 (). It included a multicart of the games Hang-On and Safari Hunt. By the end of 1986, 125,000 Master System consoles had been sold. This was more than the Atari 7800's 100,000, but it was less than the NES's 1.1 million.Computer Entertainer, February 1987, page 13 

The console was re-released as the Master System in Japan in October 1987 for ¥16,800. It still sold poorly as did the Mark III.  Neither model posed a serious challenge to Nintendo in Japan.

Transition to Genesis and decline
Sega released the Mega Drive, a 16-bit video game console, in Japan on October 29, 1988. The last game released for the Mark III/Master System in Japan was Bomber Raid in 1989.

By early 1992, Master System production stopped in North America. By that time, between 1.5 million and 2 million units had been sold in the United States.

The Master System later became a success in Europe. In Europe, it sold more than the NES by a lot. As late as 1993, the Master System's active installed user base in Europe was 6.25 million units. That was larger than that of the Mega Drive's 5.73 million base that year.  Combined with the Mega Drive, Sega had the majority of the console user base in Europe that year. (cf. here   and here  )

 Continued success in Brazil 
The Master System has had the most success in Brazil. In Brazil, new versions have continued to be released. Tectoy has been manufacturing Master Systems since 1989. These versions include the Master System Compact and the Master System 3. In 2015, it was reported that the Master System sells around 150,000 units per year in Brazil. By 2016, the Master System had sold 8 million units in Brazil. Because Tectoy continued to produce the Master System years for so long, the Master System is considered the longest-lived in the history of video game consoles.

Reception and legacy
It is estimated that 13 million Master Systems were sold. This does not include recent Brazil sales.

Notes

References

Category:Sega video game consoles