Hipgnosis

Hipgnosis oli Ühendkuningriigis Londonis tegutsenud graafikadisainerite rühmitus, mis keskendus heliplaatide ümbriste ja pakendite kujundamisele. 1960. aastate lõpust 1980. aastate alguseni tegutsenud Hipgnosis sai kuulsaks tänu oma fotokesksetele, sageli sürreaalsetele ja psühhedeelsetele ning sageli kiiksuga huumoriga vürtsitatud kujundustele ning meisterlikule fototöötlusele.

Hipgnosist peetakse plaadikujundusvaldkonna kõige mõjukamaks ja olulisemaks uuendajaks.

Aastatel 1968–1983 kujundas Hipgnosis ligi 400 plaadiümbrist ansamblitele ja artistidele, nagu näiteks Pink Floyd, Led Zeppelin, Peter Gabriel, Syd Barrett, Wishbone Ash, Electric Light Orchestra, 10cc, Bad Company ja Black Sabbath.

Hipgnosise teke
pisi|Storm Thorgerson
pisi|Aubrey Powell
Hipgnosise moodustasid 1967. aastal Storm Elvin Thorgerson (28. veebruar 1944 – 18. aprill 2013) ja Aubrey Powell (23. september 1946). Hiljem liitus Hipgnosega Peter Martin Christopherson (27. veebruar 1955 – 25. november 2010).

Hipgnosis sai alguse, kui korterit jaganud Thorgerson ja Powell hakkasid ühiselt kujundama raamatukaasi Thorgersonsi kirjastajast sõbrale. Nime võtsid nad oma elukoha trepikoja seinale joonistatud grafitilt, mille autoriks on pakutud Syd Barretit. Liitsõna esimene silp tähendab trendikust või moodsust, gnosis tähendab aga kreeka keeles teadmist.

Hipgnosise rahvusvaheline läbilöök saabus 1973. aastal Pink Floydi albumi "The Dark Side of the Moon" ja Led Zeppelini albumi "Houses of The Holy" kujundustega.

Stiil
Hipgnosise albumikujundused põhinesid fotograafial. Nende lähenemine ning foto kasutamisviis olid aga väljakujunenud traditsioonist kardinaalselt teistsugune. Kui seni oli kaanefoto eesmärk anda infot artisti kohta, siis Hipgnosis kujundas albumi kui eraldiseisva kunstiteose.

Hipgnosise tuntuimaks kaubamärgiks sai efektsete pimikutrikkide ja julge fototöötluse kasutamine. Tänapäeval ei ole selles midagi märkimisväärset, kuid toona ei olnud kujundajate kasutuses arvuteid, fototöötlusprogrammidest rääkimata.

Hipgnosise töödele oli iseloomulik ka fotode jaoks kallite, töömahukate ja suurejooneliste lavastuste kasutamine. Sageli palgati poseerima näitlejad, pildistamine toimus kauges või eksootilises paigas ning rajati kalleid dekoratsioone.

Hipgnosise kujundusi iseloomustavateks märksõnad on "sürreaalsus", "absurd" ja "grotesk". Kunstnikud, kelle töödega Hipgnosise loomingut võiks võrrelda, on René Magritte ja Salvador Dalí.

Hipgnosise kujundustele on iseloomulik ka omapärase, nii-öelda kiiksuga huumori ja visualiseeritud sõnamängude kasutamine.

Lisaks albumitele on Hipgnosis kujundanud ka raamatuid ning teinud reklaamklippe. Viimased Hipgnosise kui rühmitise kujundatud albumid ilmusid 1984. aastal.

Hipgnosise kujundatud albumid
1968Pink FloydA Saucerful of Secrets1968Alexis KornerA New Generation of Blues1968The GodsGenesis1968Pepe JaramilloTill There Was You1968The Aynsley Dunbar RetaliationThe Aynsley Dunbar Retaliation1969Pink FloydMore1969The GodsTo Samuel a Son1969Pink FloydUmmagumma1969Panama Limited Jug BandPanama Limited Jug Band1969Humble PieTown and Country1969Various artistsYou Can All Join In1970The Greatest Show on EarthHorizons1970Pink FloydAtom Heart Mother1970QuatermassQuatermass1970The Pretty ThingsParachute1970The Greatest Show on EarthThe Going's Easy1970Syd BarrettThe Madcap Laughs1970The NiceFive Bridges1970Toe FatToe Fat1970CochiseCochise1970Harvest Records artistsPicnic – A Breath of Fresh Air1970Panama LimitedIndian Summer1970Sounds NiceLove at First Sight1970Gravy TrainGravy Train1970Syd BarrettBarrett1970The Aynsley Dunbar RetaliationRemains to Be Heard1970ArgentRing of Hands1970Jackson HeightsKing Progress1970TwinkThink Pink1971T. RexElectric Warrior1971Toe FatToe Fat 21971TreesOn the Shore1971Marvin, Welch & FarrarMarvin, Welch & Farrar1971The NiceElegy1971Pink FloydMeddle1971Electric Light OrchestraThe Electric Light Orchestra1971AudienceHouse on the Hill1971Edgar Broughton BandEdgar Broughton Band1971Wishbone AshPilgrimage1971Climax Blues BandTightly Knit1971Tear GasTear Gas1971StackridgeStackridge1971Daddy LonglegsOakdown Farm1971The Masters ApprenticesMaster's Apprentices1971John WilliamsChanges1971Pink FloydPiper at the Gates of Dawn (Italian reissue)1971Rory GallagherRory Gallagher1972FlashFlash1972Wishbone AshArgus1972The NiceAutumn '67 – Spring '681972FumbleFumble1972The HolliesDistant Light1972RenaissancePrologue1972Edgar Broughton BandInside Out1972AudienceLunch1972The Pretty ThingsFreeway Madness1972Pink FloydObscured by Clouds1972Blue MinkA Time of Change1972Roger CookMeanwhile...Back at the World1972GlencoeGlencoe1972DantaDanta1972The HolliesRomany1972Olivia Newton-JohnOlivia1972Labi SiffreCrying Laughing Loving Lying1973Electric Light OrchestraELO 21973Pink FloydDark Side of the Moon1973Roger CookMinstrel in Flight1973Electric Light OrchestraOn the Third Day1973Edgar Broughton BandOora1973Al StewartPast, Present and Future1973ArgentIn Deep1973Led ZeppelinHouses of the Holy1973AudienceYou Can't Beat 'em1973Roy HarperLifemask1973RenaissanceAshes Are Burning1973Wishbone AshWishbone Four1973Wishbone AshLive Dates1973FlashOut of Our Hands1973Various artistsMusic from Free Creek1973Humble PieThunderbox1973Emerson, Lake & PalmerTrilogy1973Vinegar JoeRock 'n Roll Gypsies1973Babe RuthAmar Caballero1973Pink FloydA Nice Pair1973Public Foot The RomanPublic Foot The Roman1973The ShadowsRockin' with Curly Leads1974SharksJab It in Yore Eye1974UnoUno1974GenesisThe Lamb Lies Down On Broadway1974Wishbone AshThere's the Rub1974NazarethRampant1974RenaissanceTurn of the Cards1974Roy HarperValentine1974Peter FramptonSomethin's Happening1974Roy HarperFlashes from the Archives of Oblivion1974Bad CompanyBad Company1974Blue MinkFruity1974FumblePoetry in Lotion1974Syd BarrettSyd Barrett197410ccSheet Music1974The Pretty ThingsSilk Torpedo1974UFOPhenomenon1974Cyril HavermansMind Wave1974The HolliesHollies1974SweetDesolation Boulevard1975UFOForce It1975The Pretty ThingsSavage Eye1975Pink FloydWish You Were Here1975Bad CompanyStraight Shooter1975RenaissanceScheherazade and Other Stories1975Roy HarperHQ1975Edgar Broughton BandA Bunch of 45s1975The Greatest Show on EarthThe Greatest Show on Earth197510ccThe Original Soundtrack1975The Pretty ThingsS.F. Sorrow / Parachute, double reissue (UK version only)1975Al StewartModern Times1975WingsVenus and Mars1975Alberto y Lost Trios ParanoiasAlberto y Lost Trios Paranoias1975CaravanCunning Stunts1975SassafrasWheelin 'n' Dealin1975Bob SargeantFirst Starring Role1975StrifeRush1975The WinkiesThe Winkies1975SolutionCordon Bleu1975Dave EdmundsSubtle as a Flying Mallet1975The ShadowsSpecs Appeal1976AC/DCDirty Deeds Done Dirt Cheap (International edition)1976Golden EarringTo the Hilt1976MontroseJump on It1976Kevin CoyneHeartburn1976WingsWings at the Speed of Sound1976Al StewartYear of the Cat1976The Alan Parsons ProjectTales of Mystery and Imagination1976Black SabbathTechnical Ecstasy1976GenesisA Trick of the Tail197610ccHow Dare You!1976Led ZeppelinThe Song Remains the Same1976Led ZeppelinPresence1976Brand XUnorthodox Behaviour1976WingsWings over America1976Jon AndersonOlias of Sunhillow1976NazarethClose Enough for Rock 'n' Roll1976UFONo Heavy Petting1976Wishbone AshNew England1976GenesisWind & Wuthering1976John MilesStranger in the City1976The HolliesRussian Roulette1977Wishbone AshFront Page News1977Justin HaywardSongwriter1977UFOLights Out1977The Alan Parsons ProjectI Robot197710ccDeceptive Bends1977Roy HarperBullinamingvase1977Brand XMoroccan Roll1977Brand XLivestock1977Sammy HagarSammy Hagar1977Al StewartThe Early Years1977Sammy HagarMusical Chairs1977Bad CompanyBurnin' Sky1977Pink FloydAnimals1977Electric Light OrchestraThe Light Shines On1977Peter GabrielPeter Gabriel (I) (aka "Car")1977YesGoing for the One1977Fabulous PoodlesMirror Stars1977Steve Harley & Cockney RebelFace to Face: A Live Recording1977HawkwindQuark, Strangeness and Charm1977SpaceDeliverance1977Status QuoLive!1977StrawbsDeadlines1977The Moody BluesCaught Live + 51977Paul McCartney (as "Percy 'Thrills' Thrillington")Thrillington1977Wishbone AshClassic Ash1978PezbandLaughing in the Dark1978Be-Bop DeluxeDrastic Plastic1978Richard WrightWet Dream1978David GilmourDavid Gilmour1978StyxPieces of Eight1978WingsWings Greatest1978Todd RundgrenBack to the Bars1978XTCGo 21978Robin TrowerCaravan to Midnight1978YesTormato1978Genesis…And Then There Were Three…1978Wishbone AshNo Smoke Without Fire1978Peter GabrielPeter Gabriel (II) (aka "Scratch")1978Al StewartTime Passages1978The Alan Parsons ProjectPyramid1978Black SabbathNever Say Die!1978RenaissanceA Song for All Seasons1978SynergyCords1978UFOObsession197810ccBloody Tourists1978The MotorsApproved by the Motors (version 2)[11]1978John MilesZaragon1978Hot ChocolateEvery 1's a Winner1978The Walker BrothersNite Flights1978WingsLondon Town1978Gerry RaffertyGerry Rafferty1979UFOStrangers in the Night1979ScorpionsLovedrive1979The Alan Parsons ProjectEve1979Bad CompanyDesolation Angels1979The DukesThe Dukes1979Edgar Broughton BandParlez-Vous English (as The Broughtons)197910ccGreatest Hits 1972–19781979Led ZeppelinIn Through the Out Door1979Brand XProduct1979Gary BrookerNo More Fear of Flying1979Steve HillageLive Herald1979Godley & CremeFreeze Frame1979UKDanger Money1979Mick TaylorMick Taylor1979AshraCorrelations1979Ralph McTellSlide Away the Screen1979Throbbing Gristle20 Jazz Funk Greats1979Judie TzukeWelcome to the Cruise1980The Michael Schenker GroupThe Michael Schenker Group1980The Pretty ThingsCross Talk1980Brand XDo They Hurt?1980Mike RutherfordSmallcreep's Day198010ccLook Hear?1980Peter GabrielPeter Gabriel (III) (aka "Melt")1980ScorpionsAnimal Magnetism1980UFONo Place to Run1980John WettonCaught in the Crossfire1980Wishbone AshJust Testing1980Leo SayerLiving in a Fantasy1980The PoliceDe Do Do Do, De Da Da Da1980Wishbone AshLive Dates 21981UFOThe Wild, the Willing and the Innocent1981Pink FloydA Collection of Great Dance Songs1981RainbowDifficult to Cure1981Nick MasonFictitious Sports1981Roger TaylorFun in Space1981Def LeppardHigh 'n' Dry1981Yumi MatsutoyaSakuban Oaisimashō1981Herman RarebellNip in the Bud1981Cozy PowellTilt1981Rick Wakeman19841982John McLaughlinMusic Spoken Here1982Paul McCartneyTug of War1982RainbowStraight Between the Eyes1982The Alan Parsons ProjectEye in the Sky1982Bad CompanyRough Diamonds1982Led ZeppelinCoda1983RainbowBent Out of Shape

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