Gift Exchange

A gift exchange (or just exchange) is a type of challenge in which participants create fanworks to give to one another. Exchanges are most frequently oriented towards fanfiction, but may allow or focus on fanart, podfic, vids, meta, or other fanworks. Exchanges can be single-fandom or multifandom, and may also have a theme or scope. It's common for exchanges run at any time of year to have an anonymous period, although this practice started with secret santas.
In many cases, the gifts are given anonymously, with the authors revealed only several days (or even weeks) after the fanwork has been posted. In such cases only the moderator will know who created the work; the etiquette on publically guessing the author or artist may vary from one challenge to another, but de-anoning oneself at any point before author reveals is usually explicitly against the rules.
==AO3 Exchanges==
Exchanges on Archive of Our Own use AO3's collections and challenges system. Some mods still handmatch, but one of the big draws of using AO3 is the automated matching system. Exchanges on Archive of Our Own are largely based off of Yuletide, the largest yearly multifandom exchange. Yuletide has been running since 2003 and formed the basis of AO3's collection and challenges system:
AO3 Exchanges usually communicate with their participants via other websites, like Dreamwidth, Tumblr or Discord. Dreamwidth is the usual choice for exchange fandom, although flash exchanges such as We Die Like Fen and Writing Rainbow have been run out of the exchange fandom discord Exchanges After Dark.
Pinch hits, tagset nominations, dear creator letters, and the ability to shake gifts are common characteristics of AO3 exchanges.
==LiveJournal/Dreamwidth Exchanges==
* Press Start Exchange - video game fandoms
* Rare Ship Swap - multifandom rare ships.
* Tardis gen - fic exchange in Doctor Who fandom focused on gen stories
* Phoenix Down Exchange - Final Fantasy gift exchange
* Snupin Santa - annual gift exchange in Harry Potter fandom, focused on the pairing of Snape/Lupin (2005-2014)
==Tumblr Exchanges==
Exchanges on tumblr sometimes use the AO3 exchange system, but some exchanges don't. Tumblr exchanges may use Google forms to take submissions and may not have pinch hits. Fanworks exchanged on tumblr may include not just fanart and fanfiction but also graphics/manips, fanmixes, and gifsets. Some exchanges on Tumblr do not let participants select which type of fanwork they would like to receive. Some Tumblr exchanges post their works to AO3 collections, but others have participants post their works to the participants' personal Tumblrs and then reblogged to the exchange Tumblr.
Exchanges on Tumblr may be run by a host account, (either purpose made or repurposed) which will typically attempt to reblog works featured in the exchange. The host account may choose to allocate a specific tag to the exchange (e.g. #fandomexchange20XX) which allows for an easier way to access and view all the works in the exchange that were posted. Tagging may also apply to information posts about the exchange, such as the exchange timeline or other announcements. 
Example of Tumblr gift exchanges include: 
*Secret Kalex Santa - annual Gift Exchange in Supergirl (TV series) fandom, focused on the pairing of Kara/Alex (2018-ongoing)
*Doctor Who Secret Santa - annual gift exchange in Doctor Who fandom (2013-2019)
*Precure Secret Exchange - annual gift exchange in Precure fandom (2019-ongoing)
* Simblreen - annual gift exchange for The Sims (2012-ongoing) 
* MCYTBLR Holidays Exchange - twice a year gift exchange for MCYT fandoms and subfandoms (2021-ongoing)
* The related Extreme Timed Challenge MCYT Gift Exchange, Extreme Timed Challenge Multifandom Gift Exchange, and MCYTBLR Summer AU Fest events.
==Other Exchanges==
The term 'other exchanges' relates to exchanges that take place on another platform separate from those mentioned above. These platforms can include X (Twitter) and DeviantArt. They will typically revolve around a theme, such as a fandom, a specific type of fanwork or a holiday, with fans gifting fanworks to one another. 
Examples of 'other exchanges' include:
*Informal Twitter Podfic Exchange - annual X (Twitter) podfic gift exchange
==Exchange Fandom/Metafandom==
There are blogs, websites, and fandom spaces devoted to tracking exchanges, or discussing them. TODO
For example, Fail-Fandomanon has a regular and busy subthread for exchange discussion.
==References==
Category:ChallengesCategory:Challenge GlossaryCategory:Exchange Fandom