Aye Yo Kells

Aye Yo Kells (born 4 March 1994) is a multi-award-winning publicist, former media personality, and serial entrepreneur. She is best known for founding The Jamison Agency, a boutique PR firm, Keeping Up with Kells Media, and the recently established network ‘Creatives Who Hustle’. Kells is also a member of Forbes 30 for the Culture, and Media Girls Network.
Kells is regarded as one of entertainment’s most sought-after publicists and has made appearances at UNC events, Charlotte, visiting the DJJ program in South Carolina and hosting numerous school bashes for children in the region. Kells speaks frequently at conferences and industry events on the topics of business, addictions, women empowerment, women in business, and other socially relevant topics.
==Early life and education==
Kells was born on 4 March 1994 and brought up in Norway, SC. She later studied at Claflin University and Voorhees College. 
After having an estranged relationship with her mother, she decided to relocate to Charlotte, NC in 2017. She moved in with her then-boyfriend, who turned out to be an abuser. Kells hit rock bottom during that time, fighting depression and developing an eating disorder that drove her further away from what she loved most: entertainment.
Kells got free from her abusive ex and looked forward to fixing her life and finding stability. She was homeless for a time and lived in hotels until sharing a one-bedroom apartment with an ex-friend. She slept bareback on a frigid floor for months until she could buy a Futon couch. Kells' career reached a turning point after she worked in a corporate call center and took on minor PR tasks.
==Career==
Kells rose to popularity in 2019 while working with TV personality 'Masika Kalysha' during All-Star Weekend in Charlotte, after taking a long break from showbiz. Her work was featured in the news for the entire weekend. At this point, she quit her call center job and began focusing on her entertainment company closing PR deals.
She founded The Jamison Agency after working on high-profile projects such as the Boosie Juice Campaign, A Small Problem (movie production), All-Star 2019 Charlotte, NC, Vibin' With Jazzy B Reality TV Based Show, 21 Savage Back To School Bash, The Miami LIVexperience, FOX Network'S Shots Fired, Day And Night Cereal Bars rollout in Charlotte, NC, and many others.
Kells later launched 'Creators Who Hustle,' a network with the aim to educate, uplift, and empower anyone wishing to work in the entertainment industry by sharing knowledge and skills, as well as providing tools, resources, and experiences. Kells, since then has hosted a number of programs and events across the country, including Black Girls Rock, MTV Music Awards, Amber Rose Slut Walk, BET's Hip Hop Awards/Soul Train Awards, and many others.
Kells has managed several events in the LA, Charlotte, NC, Miami, FL, and Atlanta areas, in addition to journalism and other production credits. She also provides public relations services to organizations, expos, conferences, authors, influencers, celebrities, brands, and entrepreneurs, always supporting the growth of small enterprises in the community. Throughout her career she has worked with many top personalities and brands including Vivica Fox, Hilary Clinton campaign, Kiyomi Leslie, Armani Caesar, Montana of 300, 21 Savage, Pretty Ricky, Lil Mo, NFL Player Brashaud Breland, Lil Boosie, Trina; Darren Band from MTV’s Wild N Out; Watch Jazzy, Tyrese, Sincerely Ward, Kris Summers, Rolling Ray, painter Whitney Austin and many more.
==Awards==
* 2020: Grind Guru Award
* 2020: Philanthropy award
* 2020: Women In Media Award
* 2020: The People’s Choice Award
* 2020: Personality of the Year Award
* 2021: Black Media Honor Award
* 2021: 30 Under 30 CLT Class
==Personal life==
Kells has battled with depression and eating disorder since her childhood. She was also in an abusive relationship and homeless at a point in her life. 
==In the media==
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==References==
==External links==
* Official Website
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Category:1994 births
Category:American publicists
Category:American entrepreneurs
Category:Claflin University alumni
Category:African-American people