Geeta Sidhu-Robb

Geeta Sidhu-Robb is the CEO and Founder of health and wellbeing company, Nosh Detox. 
== Early Life ==
Sidhu-Robb was born and raised in Malawi and moved to the UK at the age of 15. She started working as a lawyer directly out of university but later transferred to corporate law, having completed her Masters in Law at the London School of Economics at the age of 25.
In 2002, Anglo Scandinavian Investments, the property investment firm that Sidhu-Robb ran with her then husband, was placed into administration. They were evicted from their home for missing mortgage payments and after their marriage ended she was briefly homeless and, with her three children, sought shelter at a friend's one-bedroom house, where she slept on a sofa.
== Career ==
A practising corporate lawyer in her twenties, Sidhu-Robb was inspired to retrain as a food technician and nutritionist after trying to manage her son’s severe food allergies. She quickly learnt how nutrition affects the body’s functions and how to provide a healthy, balanced and safe diet for him and other people suffering with similar ailments. 
Focusing on non-pasteurised juice diets and detoxes, allergy-free foods, organic produce and individualised, tailored meal plans, Sidhu-Robb set up Nosh Detox, which became the UK’s first ever home detoxification and weight-loss food and juice delivery service. 
In January 2013, she launched the Nosh Infusion Clinic to administer vitamin drips. 
In 2017, Sidhu-Robb launched The Nosh Raw Smoothie, Nosh Detox’s first ever retail product. It was the first 100% raw smoothie to be made using exclusive cold press technology known as High Pressure Processing. Later that year, Sidhu-Robb launched Nosh Raw Fruity, a range of four juice flavours for people on the go. After developing these products, Sidhu-Robb struck deals with Waitrose, Ocado, Wholefoods, Planet Organic and Tesco.com to sell them. 
Gwyneth Paltrow, Madonna, Georgia May Jagger, Stella McCartney and Cara Delevingne are Nosh Detox customers. 
Sidhu-Robb has spent over a decade working with children who have autism, ADHD, asthma, eczema and allergies, curating personalised meal plans to help strengthen and improve their health and energy. 
She is a Certified Health Coach by the Institute of Integrative Nutrition, Certified Gut Health Coach (IIN), Hormone Health Coach (IIN); Raw Chef (The Living Light Institute) and is trained in NLP and EFT therapies. 
== Coaching ==
Sidhu-Robb provides online web courses and one-on-one Wellness Coaching and Corporate Performance Coaching to help professional women and women in leadership positions become more professionally adept and break through the barriers that are holding them back.
Her mentoring solutions focus on weight loss and digestive issues, coping with stress, improving performance, creating transformation, building leadership skills and banishing imposter syndrome.
== Campaigning and Activism ==
Sidhu-Robb is a passionate campaigner and activist for social and democratic change and women’s rights.
She is Chair of the Women’s Development Board of the Microloan Foundation which helps women in Malawi, Zambia and Zimbabwe to set up businesses and feed, clothe and educate their children.
During the 2019 UK General Election she was Deputy Chair & Media Representative of the Peoples Vote campaign. As a board member of Open Britain, Sidhu-Robb campaigned for a democratic final say on the Brexit deal for the people of the UK, chairing its ‘Democracy Unleashed’ campaign.
Sidhu-Robb was shortlisted as the Liberal Democrat candidate for Mayor of London. She was later suspended from the Party in September 2020 after footage from the 1997 General Election emerged, showing her making an anti-Jewish slur and becoming embroiled in a public altercation with supporters of the Labour candidate, Jack Straw, whilst she was campaigning for the Conservative Party. Sidhu-Robb publicly apologised for her remarks, which she said had been made under extreme provocation and which she regretted.
== Personal Life ==
Sidhu-Robb is mother to 5 children. She was a single parent raising three children when she established Nosh Detox.
Category:British chief executives
Category:British authors
Category:British businesspeople