H.I. No. 15: Books Made of Paper

"H.I. #15: Books Made of Paper" is the 15th episode of Hello Internet, released on June 24, 2014.
==Official Description==
Brady's birthday presents, great expectations, Amazon Kindle's terrible typography, libraries, humbling experiences, the world cup and the problems of viral videos. This, apparently, is the show.
==Show Notes==
*Celestia
*Absolutely MASSIVE explosion for the construction of the ESO
*Brady ESO video
*The Amazon Fire Phone
*Hello Internet Episode Length
*Grey's Kindle Paperwhite review
*Typographic alignment
*LaTeX
*British Museum
*British Museum Reading Room
*Salt Lake City public library
*Humblebrag
*Call Me Ishmael
*Star Trek Voyager
*Hello Internet on Youtube
*⌘X: WWDC
*Brady's viral cake video
==Other==
 You ready? I'm ready. Here we go. Shredded. My birthday has passed and I got a shredder. Not from not from Grey, because I specifically told him not to get me a present, although I do, I do understand you were involved in some of the secret behind the scenes. Discussions about what shredder to get. Yes, I was. And you'll be happy to know it is a cross shredder. Good. Good. Cross-cutting. I've only had it running for an hour or two and I haven't. It hasn't really become part of my routine yet. Mm-hmm. I have to say I love it. Oh, good, good, good. I am so satisfying. Is it lovely? Like it just if if there was like a theme park full of rides and they just had a shredder and like they gave you this paper and said, do you want to just go ahead and shred bits of paper? I think I'd do 50 before I got sick of it and went and got a hot dog. I think it's brilliant. And I'm already now I'm saying all these lovely things because it's a new toy and I'm really excited. And I probably just it'll gather dust zone. But I do feel something really nice about when I put something in there that feeling that it's gone. It is very cleansing. Yes, it's an amatter. I can't think about that anymore. Yes, you've really you've really gotten rid of it. What you have to do, what you have to do to make sure it becomes part of your daily routine is position it either directly next to or directly under your desk. Basically within an arm's reach of wherever you're sitting. And then like I said, just shred everything. Don't even think about it. Just put all paper in the shredder and then it will become part of your life and you will be a happier, more secure person. Done. Excellent. Oh, so good. I'm so happy for you. Do you know what else I got for my birthday? What else did you get? What else did you get? A telescope. Nice. What okay, so what like how big of a telescope are we talking about here? No, don't ask me that because I don't know. And it's in it's in the other room. You need to tell me the lens size. No, well there you go. You're already showing what an amatter you are. It's a mirror. It's a reflecting one. So it's it hasn't got a lens. I guess it maybe has got a lens in the eye piece but it's a mirror one. It's quite a good one apparently. So I'll give you all the details when the box is in the same room as me because no doubt it will stay in the box forever. But I'm really excited to have it. It was a really lovely present. I'm very well looked after on my birthday. I'm a lucky man. It sounds like it. Do you do do you do stargaze in your spare time if you have spare time? Do you get out the start chart so look for particular things in this guy? I mean I'm really into astronomy. But I've never been particularly into the stargazing side of astronomy and looking at the constellations and there's a ride and things like that. I recently went on a trip to or not that recently a little while ago I went on a trip to Chile with a guy called Pete Lawrence who is one of the best astrophotographers in the world. I was going out every night with him and we were both just taking photos of the stars and he was giving me a few tips to try and make me better at it. He'd be pointing things out saying look to the left of O'Rine and that thing there's the tail of the great wombat of the sky and that's the great bird of the south and all these things. I actually said to him not wanting to be rude because you know I'd be pretty honest with him. I just said to him I don't like that stuff. I think that that but little is astronomy in a way to me. Up there are all of these incredible blazing stars and supernovas and things of size as we can't comprehend and all the stuff they're so amazing and when you talk about that it blows your mind but when you start describing that as the eye of the beetle and that's the arm of the angel of the south and all that it makes it seem a bit silly. It's funny you might think that I would agree with you but I don't. I'm actually I'm 100% okay with the constellations because I don't think it's belittling it's just that you need a frame of reference. I mean basically you're looking at a semi-random scattering of white dots against a black background. Yes. As a human you need some way to group them and to arrange them and I mean the constellations are comically arbitrary and so I have they don't they don't mean anything in and of themselves but I'm perfectly fine with people talking about or using the constellations as anchor points to say to the left of a Ryan's belt. I see the utility of them and when and when that was us two guys out there in the dark and he was trying to help me find things I see the purpose and I'm not saying there should be abolished but I just thought Pete was a bit more passionate about the constellations than he should have been and I was like yeah okay and he was like isn't this wonderful we see that there it's the line of that the dragon of this and I'm like but then he'd tell me by the way you know that star there it would take a 747 plane you know four million years to fly around then my mind gets blown and I'm like yeah that's cool tell me more of that stuff and less about how that's the you know the head of the bear and anyways I'm I'm I'm perfectly fine with with people being into that as long as they're aware of what it actually is and I people people don't think that the constellations are real I used to do actually I should put it I'll put it in the show notes I can I remember off my head I used to use a program called I think it's called Celestia oh man it's embarrassing if I get it wrong but well I'll look it up later because otherwise I'll be typing for a while but basically it's a it's a universe simulator program and I used it a few times in some of my lessons when I was doing physics and because when I would teach the kids they were aware usually through as you know astrology of the star signs in the sky and they usually I know as kids do you know I start from the perspective of oh it it must mean something you know people tell me about this thing it must be real but one of the things that you can do in in Celestia which I think is great is you can put the this kind of camera as though you are standing on earth looking up at the night sky and the program will will connect the dots and it will draw all the constellations you can say oh here's where they all are dah dah dah dah but the thing that that was great and and it was a very successful like my blown situation was you can then start moving the camera away from earth so yeah but it keeps the lines connected in the constellations and you can see as soon as as soon as you start leaving the solar system and heading away from the earth at a very appreciable distances you kind of forget that you're not actually looking at dots on the interior of a black sphere above your head you're looking at things that are light years and light years further away or closer than each other and so the the the constellation lines just become this this big spiky mess very fast as soon as you pull the camera away from earth and that was very cool yeah it was always a very successful lesson and and I think was was the best way to show that that you know if you think Scorpio is a real thing it isn't it's just we've just connected lines yeah it's all very three-dimensional up there yeah it's it's not it's not a thing against the sky so oh as I cast some of dealt with that really nicely a few times in the foundation series two from memory because you know that that's it in this fictional galaxy where humans have spread throughout so everyone has different a different take on constellations and what lines up with what he uses it in a few clever ways it did remind me speaking of going to Chile with Pete um I don't know if you saw yesterday the big blast the big explosion at ESO it was the big it was a big supposedly big big event for the day I missed this the the it's interesting isn't it shows how when two people have a sort of different Twitter feeds because I obviously have this big astronomy bent yeah this like dominated by Twitter feed it's like how could anyone possibly not know this was going on and there's the I talked to you and you're like what I know that you're talking about I do not I don't even know what you're talking about at all you need to give me something to google now what am I looking for the European Southern Observatory yesterday did did sort of their groundbreaking ceremony for the European extremely large telescope this is the EELT which is going to be the new super huge telescope built on top of this mountain in the Attacama desert is it a single telescope or a network of telescope it will be a single telescope and it's like this ridiculous uh you know oh okay you know it's this you know there's people comparing you know making graphics comparing it in size to things like pyramids and football stadiums and things it's ridiculous so anyway and I threw it really attached to it because um late last year I went up to this peak where they're building it which was a real adventure and we made a video about it for for deep sky videos and we can we can link to it because it was really exciting to stand up there and say they're gonna they're gonna blow the top of this mountain off because they need to flatten the top of the mountain to make it a platform hmm rather rather than a peak so anyway the first blast was yesterday and there was all this hype and there was a live stream and uh you could watch it and I was super excited because I was like oh well I stood on that peak and now it's about to get blown off so everyone was watching uh there were I think there must have been 20 000 people watching the live stream and I was looking at all the live comments and people were getting frustrated during the speeches going hurry up and blow it up already I'm here for the mountain and then finally they did talking more exploding yeah it was filmed from quite a distance so I guess they had a disadvantage and I think we'll probably talk about the kind of the kindle the Amazon thing in a minute about how if you build something up you can only fail so I think people were expecting you know some kind of a suvious type moment where um you know the mountain bluter pieces yeah the whole thing explodes rather than taking off the top which is what they all say seriously taking off the top is also overstating the case somewhat it really was a rather and I love Esso and I love telescopes but this was rather a damp squib it really was just this little it looked like it looked like a little puff of dust tiny puff of dust at the nothing changed I'm sure a lot of rocks were loosened up which is the purpose right and it will make it easier for them to start and they're going to do a lot more explosions but seriously it was the only thing that made it worth watching was watching all the live comments in the comments section when it happened as people were outraged at the amount of time they'd given and spent waiting for this thing and then I would say we'll link to the explosion in the show notes we have to now you have to send me the link I want to see this I think we would we would then be guilty of what it was it was rather disappointing but do watch the video where I went up to the sun up which is really cool and explains everything explains what was going on up there it was seriously I can't tell how excited I was to go there it was a cool it's an amazing place and it's amazing what they're building there in an amazing location it makes it makes you really excited about the things humans do when you see that stuff for real oh yeah and it is really cool to be in a place where there is going to be something and then later on to see oh they're actually doing it now they're really building it and it's it's really becoming a thing so that I can I can definitely understand the excitement of that cool man what does Skyna well I was gonna say might as well since it connects somewhat nicely as you want to talk briefly about the Amazon phone thing yeah it's just very I can't remember what it was that I said last time that I was hoping it would be like a personal robot or something but it was it was interesting to see because Amazon if you're listening to these episodes back to back now we talked last time about Amazon pre-hyping some product that they were going to announce and it came out a couple days ago and I went to look and see oh what is this thing that Amazon released anyway and it's oh it's it's like a phone it's it's a boring phone and isn't that I mean I haven't really looked into it but isn't that a significant development for companies because Amazon brings out a phone that seems like a big thing to me I'm not saying it isn't hard for Amazon to do I'm not saying that that's that's an easy thing for any company to accomplish but the the question is what is my level of interest in this and the pre video with everybody going oh wow it's so amazing this thing is just great you know I use this every day this is going to change the way I do everything as I oh it's a phone it's not going to change the way I do anything because I already have a phone if this you know this isn't this is anything new I mean they have a couple of little gimmicky features that they try it doesn't it do some 3D thing like if you tip it on angles you see things from all 3D or I haven't actually I haven't actually seen the thing I don't know anything about it but I thought it had some cool 3D yeah imagine a phone and now you know what it is okay that's that's that's good looking is a nice looking object I mean it looks like a rectangle like every phone in the whole universe does you know it doesn't it doesn't it's not visually striking in any particular way but it has this little gimmicks one of which is the 3D view which I mean from a technical perspective is is kind of interesting they put cameras on the front of the phone that watch your face so that when you turn the phone since it knows where your eyes are it knows how to adjust an image on the screen so that it it appears to be three-dimensional even though it's actually not obviously it's still a two-dimensional surface I mean that's interesting but I have a hard time imagining how that's going to be any kind of great feature that I would I would feel compelled to use my favorite my favorite thing about this little phone which I didn't even notice it first and then I went wait a minute what was that thing they have a physical button on the side of the phone which is a buy stuff from amazon button uh cheeky so they you press the button and basically if the if the camera is looking at anything it will be able to find that thing on amazon and let you buy that thing just straight away that's going to be so much fun so it's I was like oh amazon I can see very much why you would want people to use this phone amazon is is very good at getting things into your hands that allow you to buy more things from amazon but I think to to elevate the buy stuff from amazon to a physical button on the side of the phone is I just thought it was really funny and it makes it kind of really clear what what they're up to with that phone but but yeah it was it was interesting and the one thing I was going to say is even though I did make this joke last time about I was going to be a personal robot there was there was something that I really wanted and even though I was explaining this effect of other they're just guaranteeing disappointment I too found myself more disappointed than I expected I was going to be even anticipating my own future disappointment and there was an interesting there was an interesting little thing that happened I showed the video to my wife um because I wanted to tell her the joke about it's a video of people discovering that they have genitals which was making its way around the internet and so I I showed her this thing and she watches it and immediately she says oh they have some kind of 3d thing and this was a moment where I realized I I didn't even though I hadn't exactly said it out loud like I knew in my mind what I wanted it to be and because I already clearly in my mind had a thing that I wanted it to be I ignored the obvious thing that everybody was doing about moving their heads back and forth or moving it clearly like out off camera moving the things I decide but since my wife didn't have any expectations she was able to see that much more clearly or she really wanted a 3d phone or she really wanted a 3d phone who knows when she comes back today maybe she's going to be showing me the amazing Amazon phone and start pointing it at everything in the house so she can buy more of those things from Amazon well lucky there's nothing in your house then yes yes would you be disappointed if she bought the Amazon phone because I know your your your your heart is a beating apple I mean if if if she wanted to have an Amazon phone I you know I wouldn't be disappointed I would be shocked and surprised but no I wouldn't I wouldn't be disappointed I mean I wouldn't just like if people love them and I mean I'm not even sure if Amazon has a great ecosystem in the same way that Google or Apple does but if the you know if there are people really into Amazon services and they want Amazon phones you know go buy an Amazon phone I guess that's that's good but anyway yeah so more disappointed than I thought I was going to be even though I was expecting to be disappointed because all I really wanted was a new Kindle so that's that's that what's wrong with what's wrong with the current Kindle I don't know I mean do you have a long amount of time everything is wrong with the current Kindle everything but it's not wrong enough to stop me from using it which makes me sad every day so I don't know this could be like this could be like a thing do you want to hear some mic complaints about my Kindle you probably don't well well I actually do go on let's do it I'm sure I don't think there are going to be people listening saying cut him off now let's crack onto the next and nine piece of follow-up yes I'm sure I'm sure they'll be just as happy to hear this and nine piece of follow-up I guess yeah it's all it's all it's all equally neat I said to you before we got started that I think we're getting worse at doing this show the shows someone someone was someone was kind enough to as I see if I can find it but to make a chart that showed the progress of the length of the episodes as a function of time and ends up being a logarithmic function meaning that it increased rapidly very quickly and it still continues to increase but at a decreasing rate you know so whatever it is predicted that 50 episodes from now the shows will be four hours long something like that and this way start getting sick of it and we end up with some kind of Gaussian distribution and they start getting short towards the end yes yes you never know but the thing that when I saw that graph the thing that also struck me is you could plot on the same axes amount of time spent in preparation all right and that would be a decreasing exponential right that has started off with an enormous amount of preparation for the first three and then it dropped very very quickly until now it's very little preparation and if I think it's interesting that the less preparation there is the longer the episodes are which is like that old supposedly Abe Lincoln saying that you know I would have if I had more time I would have written you a shorter letter I think that's that's what this stuff is but you are speaking for yourself when it comes to preparation time I have been incredibly consistent that's true that's true that's that that is true right from the start you have not prepared very much at all so I guess this is really just it's a function of my amount of preparation which yeah tell me tell me tell me three things you don't like about the Kindle okay three things okay the okay well all right I'm mainly talking about I have a I own a Kindle paper white which is the Kindle that has the little light up screen and I got it I wrote a far too long far too obsessive review about it that's on my website and I'll put in the links I think I read that I think it was it was a really fun rage I fits the one I'm thinking of yeah I remember I remember that it seems you enjoy reading the things that I write in anger or frustration those that these this seems to be consistent with you but um anyway if I if I have to pick one one thing which to me is just is unbelievable I swear if there's anybody who works at Amazon I need to know if there's a reason you don't let this happen why why can't I left align the text on my Kindle either on the Kindle paper white or in the Kindle for iPad or on the Kindle for my Mac everywhere the only choice I have is full justification so well I'll paint a picture in words with people who don't know what I'm talking about people who know what I'm talking about are already shaking their fists in sympathy rage but in case you want to you want to be allowed to have a raggedy right yes that's that's what yeah the ragged right so basically when you look at paragraphs on a Kindle the if you draw a line down the margin on the left all the words match up with that line perfectly and you have two options for what to do on the right hand side because every sentence isn't composed on the of the exact same number of characters and what if you if you're if you're in a house and you're the kind of person who still owns like books made of paper if you open up a book made of paper you see you say that like there this like really rare thing that maybe no one's ever heard of well I mean like I guess you probably have a book made of paper right within your grasp now maybe do you I don't know do you sure I can't reach one from my seat but if I still I could grab a whole bunch of them yeah I'm looking at show full of them okay so if you look at your book made of paper and I say that in particular because to contrast this to things you normally see on the web if you open up one of those what you'll see is most well-type set books will hyphenate the words on the edge so basically they make the the right margin it looks like it's a parallel line with the left margin all the words come up to the edge but what they do is they break longer words with the little hyphen so it continues on the next line and that's pretty rare though because they're pretty good at top setting them so that doesn't happen too often but yeah but I'll do that in an emergency yeah yeah if you look at a book and it's even on the one side you will see the the hyphenation and that's how they keep it relatively even yeah and yes that is rare for a whole a whole variety of reasons you know you don't want to do that if you don't have to but there are computer programs that do it and I used to write all of all of my documents in it's not exactly a programming language would a markup language called lateech and that's a computer I'll say program just for simplicity but it's it's for writing up beautiful looking documents and it will automatically do the whole hyphenate the words on the right side so it looks nice and pretty yeah now if you can't do that algorithmically with a computer I don't know why maybe there's some patent issue but let's just say for some reason Amazon can't do that I don't I don't know why but let's just say the next best solution is to have a ragged right edge which means make make the spaces the same size between the words and this but but what no but what Amazon does is they do full justification which means if you own a Kindle and you open up to any any page of any book you're reading and you look at the text you will see that on every line the spaces are different widths yeah as they stretch and squash to make sure they all stop it they all fit perfectly yeah that's yeah and it's really up to set you I here's the thing it does sometimes look clumsy I'll give you that it is not even just that it sometimes looks clumsy I don't I maybe I'm just particularly sensitive this I have a much harder time reading stuff like this where the spaces are uneven and on occasion when I go back and I'll read I have a few books that are in an apple's iBooks instead of Kindle and so sometimes I'll be I'll have to read something on on iBook because it wasn't available in Kindle or whatever and I'll be reading something and I'll I'll realize you know 30 minutes into reading that it's so much less of a strain and I think oh I wonder why that is it's oh right because apple does the right edge thing right they they don't they don't fully justify the words it's just it's a smoother reading experience it's so much nicer or the occasional other things that I read if if they do the ragged right it's just it's much easier maybe I'm just unusually sensitive to this but the thing that kills me about it is this like I'm not asking for the moon and the stars here Amazon I'm not asking for a Kindle that can also do my dishes right I'm just asking for a type setting option that has been around since the dawn of time you know this is not like a big deal even the caveman were using hyphens yeah I'm sure they were right like you have to wrap that you have to wrap the picture around to the next line of the antelope you don't you don't do one even spreading on the walls you want to make it look nice yeah it's just oh okay man there are I'm so I know someone who's in the computer file videos who's a real expert on this and I'm gonna talk to him and see if we can do a video on it just for you I might as maybe there's a reason I honest I honestly got I would feel better if there was a reason I would because this and and it's a here's here's I do have I do have a little philosophy that I try to keep in mind which is whenever you are observing an entity from the outside and they are apparently engaged in crazy or irrational behavior it's rarely because the entity is actually irrational it's usually because you are lacking some information about the internal mechanisms of what's going on and I found this again and again in my life where you look at something and you think why is why why on earth does it work like that and then if you're able to get inside or access you realize oh okay from from the people on the inside from their perspective this is a totally sensible thing I hope there is some reason like that with Amazon because otherwise they're doing it to torment me and I cannot tell you I have spent many many hours debating about whether or not I should switch over to the Apple ecosystem to go with iBooks and it causes me agony just even trying to make this decision but wow I really love that I really love having the kindle as a not iPad for reading on it you know doesn't it doesn't have distractions I can't go I wonder if somebody said something funny on Twitter now I'm just there with a with a book basically and I don't have any other options so I really really love it for that and that's the only reason I'm staying but I have my kindle set up in this crazy way to try to minimize the word spacing problem I you know I do the whole thing at landscape mode I've shrunk down the text size so it's like too small really for comfort but it's if I'll take that trade off if I have to it just okay it angers me to no end and you know what there's I have a whole bunch of other things that drive me crazy I'll just reel them off because it doesn't even matter now I mean that's the main thing but they have they have they have folders that are our collections of books so I would think oh I like this is great I can organize my books into little folders called things to read things that I have read reference future projects always in this nice no it's not nice because they don't synchronize across any of your devices so if I pick up my iPad it's totally different and they have they have some bizarre import function which will synchronize it but only once and you have to do it manually the heck with you can't collections I don't even use you you're worthless uh oh uh if I'm terrified to tap on any footnotes in books which are something you can imagine I might want to do often oh where did this information come from let me tap on this this footnote oh if you do it wrong then it thinks you finished the book oh look you're in you're at the end of the book you must have finished reading this book isn't that great for you can I go back to buy another book yeah honest to God it does that sometimes right well that's actually something that will bother I'll mention a second but yeah so I went the footnotes at the end and you're like oh let me tap to go back you know eight out of ten times it works two out of ten times it doesn't which makes you never want to tap it because you lose your place and then I have to try to like okay I have to put a bookmark in here and they've made the bookmark process more clumsy on the on the paper white it's now it's like a three tap process to put a bookmark so I can go look at the footnote and it's just oh wow and oh one last thing one last thing is I'll just say why can I have a scrolling view so like like a web page where you can scroll up and down because I do lots of highlights in my books tons of highlights for future videos and future reference yeah if I want to go back and look at those highlights and I'm going through them the kindle jumps to the highlight but it puts the highlight at the top of the screen so usually you highlight something that's in the middle of the paragraph right so I would like to see what's just a little above the highlight but I can't just scroll down I have to go to the whole previous page this is on my Mac on my iPad on anything I can't and I can't just look up a little bit you know all these things I can do in iBooks totally reasonably and yes it does actually bother me to know and that the instant and I mean the instant you get to the last page of any Kindle book it pulls up a big page that says read this book and buy another book and I feel like if you Kindle give me a second to have that oh I just finished a book feeling wow you know that was a great experience reading through this Lord of the Rings trilogy hey do you want to buy you know if I story of fire and ice by oh god like just give me a second just give me a second I'll buy more books you could be in tears at that point at the emotional end of the book you just read yeah yeah or even even just like just that experience of oh I've come to the end of a book I'm going to I'm going to now just think about it for a minute think about this experience that I've just had nope read it right now quantify your experience one to five stars and oh it's just even if it's just give me five second just a five second delay and I would hate it so much less sorry someone's got their emotion chip in today man it's just this I come across this with so many products where there the here's the here's the here's the thing Brady there's nothing better right this is the best ebook reading solution that exists so that's why I'm chained to all of these things that I hate because there is no alternative and the it's like I have a number of these kind of products in my life one day we will talk about iPad style I and then I will also complain for a long time but not today okay but it's just it's all of these things it feels it feels like oh everything's running along smoothly like the gears in my head they're turning nice and smooth and then something like oh that everything grinds to a halt because there's some little problem with the thing that I'm using and there's nothing I can do I just have to keep using it and I have to keep waiting I'm upset I have to have some coffee now I'm just hello internet this episode is brought to you by square space the all-in-one platform that makes it fast and easy to create your own professional website portfolio or online store square space has been around for 10 years and they're consistently improving their platform with new features new designs and even better support square space is so easy to use with simple drag and drop tools but if you need help square space has an amazing support team that works 24 hours a day seven days a week and there's a completely redesigned customer help site for easier access to self-help articles and video workshops plus the new square space metric app for iPhone and iPad allows you to check site stats like page views and unique visitors and social media follows with the blog app you can make text updates tap and drag images to change layouts and monitor comments on the go I just recommend it to an associate the other day square space because it really is the like no brainer obvious easy simple beautiful option if you just want to have a website that works so really if you're listening to me now and you've ever thought about starting a website and you have some idea for what you want just go to square space and within minutes you'll have something that looks great so square space is good for everyone whether you need a simple website solution or your developer and want to get into the code there are so many options and it starts at just eight dollars a month and includes a free domain name if you sign up for a year so when you decide to sign up for square space make sure to use the offer code hello internet all one word to get 10% off and show your support for this show we thank square space for their support square space everything you need to create an exceptional website do you know I really wanted I never wanted a Kindle I actually said I didn't want one but I was given one for Christmas do you want to know what I think about it what do you think about it pretty good pleasantly surprised I've pleased to have figured you would do you have the paper white or is it one of the other ones oh I don't know what they are does the screen light up I don't think so does it have a keyboard on it I don't this is very frustrating does it have a little is there a little square button on the bottom I can't believe I have to I feel like I feel like I'm on Tech support with my mother or something like can you describe the physical thing to me what are you looking yeah It's a great rectangle to quote you on the Amazon phone But at least I don't use the Amazon phone you use the Kindle what Kindle Forget it. It's a pretty basic one But there's no keyboard it probably has a little square button on the bottom. Are there page Turnie buttons on the side are the page I don't I think I touched the screen to turn the button to turn the page Okay, I just turn it on and read my book Okay, I just want to know what what it was all right never know I never know what products I have when it comes to that is it the is it the X5 thousand you know deluxe I don't know I honestly I wish I could be like you in this I wish I could just pick up my Kindle and be Pretty happy with it. But instead instead. It's like torture and I like to read Tell you what what you should try some of those paper book things they're really nice for that I know they can look at your note you can get a good overview of your notes no paper books or words Paper they you cannot even try to convince there's a reason I don't use paper books And it's because they are they are a much worse reading experience in every way Every way in every way every way except the justification What about the the tactile experience that is worse about what what about them as just little cultural objects I've loveliness. I mean you should now you're just you're just poking me with a stick is what you're doing with a question like that You know what you're up to there now The book there I mean there Books are beautiful you've been in libraries no no I like Like a full things don't try to pin me down here and the thing I didn't say I love libraries. I'm very happy library Okay, you realize library's a mainly comprised of lots of books. Yes, but not do you like how libraries look? That's my question. Do you like the library's look all those shelves of books? I do I do I do I think well I think there's there's a real this is a local London tragedy, but In the I don't know if you if you ever saw but in the British Museum For those who have ever been it is beautiful museum museum you walk in and they have this kind of indoor amazing White area with this glass skylight above the top and in the center. There's this cylindrical Room do you know what I'm talking about off the top of your head Brady? I don't know. Yeah, okay. I'll put a I'll put a picture in the show notes actually actually let me just find something for you quickly Because I just want you to see this Oh look that Wikipedia always to the rescue Uh, this will be fun to edit later. I'm clicking on it now Oh, yeah, that's not stucking. Yeah, lovely space. Have you ever been there? I now I look at that. I think I have I'm not sure. I don't know Well, if anybody ever comes to visit London, you know the British Museum is got to be pretty high up on The list of things to see now What I think is a total tragedy is that well Tragedy is not quite the right word. I wonder this is again. I understand why it happened, but that that central column in the middle of the British Museum It used to be a library It used to technically it was a reading room. I'm going to send you another picture of what it used to look like on the inside Which I would put as one of the most gorgeous libraries. I have ever seen in my entire life That's very nice. Yeah, if for the listeners if you're driving in the car somewhere. I will just briefly describe it to you Imagine if you're standing inside a cylindrical building and all around the walls on the outside Nothing but books and it's underneath just a huge beautiful dome with windows all around the top It's just it's just a gorgeous gorgeous library But now if you go to the British Museum That area is a rotating I'm sorry, it's like a rotating exhibit So the British Museum will always have something special on they'll they'll have You know how lipa or sorry, you know how museums they trade Exhibits with each other. Yeah, so if there's a temporary exhibit It will always be where the library was And that's the part of the museum that they do charge you Access to see whatever the special exhibit is now I'm totally fine with that business model at the you know 99% of the British Museum is free It's great. I'm glad people can just walk in I understand that they need to pay their bills somehow So if the library had to go to support the museum. I'm assuming that's the reason. Okay. I understand But still that that that library was just beautiful And I have been to many beautiful libraries around the world I think If I'm going to pick one in America anybody listening in Salt Lake City your library is just beautiful I absolutely adore the Salt Lake City library. It's just the best So libraries are great. So don't don't try to get me to be anti library But if you're trying to get me to buy some book made of paper instead of buying a book Electronically, you're never going to win this argument. I used to buy lots of books But as soon as electronic books were available, I thought oh this is much better in every possible way I can search the text I can have on my highlights I can search through all of my highlights on all of my books at any time that I ever want I can just look up a word immediately if I don't understand what it means This is just this is just the best. So I don't agree with you. I don't think I agree with you I assume that you wouldn't Convinced me. I mean and don't get me wrong since I got my kindle I have also I mean, I've pretty much stopped buying books and anytime I'm in a bookshop I look at the price of the book and I think well, I can't justify that I could just get it cheaper on my Kindle and Get the same information. So it has changed my it has changed my behavior And I do see the the merit of electronic books for the reasons you say searchability and also you know It's a lot easier to take your Kindle on a plane than four or five books Hmm But I do think there's something special about books and if there was a book I loved I would buy The paper version even if I read it on my Kindle Just just just to just to have it. It's almost like it's as it was intended. I mean You know, I can look at a picture of the Mona Lisa on Wikipedia or I can look at it in the Louvre And when you're looking at the real thing and it's how the artist intended it And I know you're not looking at I know when you read a book you're not reading the original manuscript as written by the author but There's a there's a context and an experience that the book's intended for and I think still when people are writing books they They want you to read it From a book I don't know it's funny a lot of the I shouldn't say a lot but I would say enough of the books That I have read are published in ebook format only then it then the intended experience is a Kindle Yeah I think it's you know, it's been it depends on the age of the author and I would assume that younger authors are more comfortable with the notion of of electronic only books But I mean again, we're never going to agree here because I like objects and you don't but Those so books are like little trophies aren't they they're like little They're like sitting on your shelf there That I don't mean their trophies is in you know, you deserve a medal for having finished a book, you know, well done you But they're kind of like this this sort of Reflection of who you are and what you like and what you believe and what you don't believe and what they're like I don't know going into someone's house and looking at the books on their bookshelf is a nice thing And and putting books on your bookshelf is a nice thing. I'm as we sail this I'm looking at the books on my shelf and I don't know it reflect it reflects me in a nice way it You know, I think they're and I think they do that nicely and in a way that a Kindle doesn't and and of course you don't Of course we were in agree on this because of course we integrate because you we have this different attitude to Objects and decoration and that but I think there are I think they serve that purpose too Yeah, I mean if I was if I was going to If I was the kind of person who would decorate my house. I mean let's say I just You know I was living a hundred years ago You know no doubt I would be the kind of person who would just have A house filled with books. Yeah, you know This is the constraint of the time and I would I would never feel like oh all these books are gross I wouldn't I wouldn't have that feeling And I know that because when I was younger and before there were ebooks in any sense I had a lot of books What one of the things that is almost unbelievable to me now is when I first moved from New York to London I happened to look at the the pictures of me packing a little while ago And what I could not believe is one of my suitcases Was half filled with books. Yeah, and I look at that now and and say who was that person? Who who packed Such heavy objects in his suitcase just to start with and and who also brought books and it's I like I It was just very interesting to see that and to see how you change over time in these ways that you become a very different person and So yeah, I can I can understand the appreciation of of books I'm just I am at a stage of in my life now where I feel like I am much much rather have The electronic version of the book than the physical book But I can understand the the notion of of if you're going to decorate your house having the books that you've read Visible to people to enjoy books to enjoy bookstores. They like my favorite shops to go into. Oh always I'll always wander around a bookstore Yeah, of course Because I mean it's this partly because no matter how much Amazon might try there is no replicating Just wandering around and kind of seeing what catches your eye and Discovering randomly books that way you just can't replicate that experience no matter how good your Recommendation algorithm is Bet you bet you don't enjoy that experience enough to sustain it by buying books. Oh, no, I'm not I mean No, I'm not you'd rather would you rather see all physical bookshops closed or would you give some money for them? Still to be printed on paper just for the Maintenance of that experience Because eventually they'll go, right? I mean, I mean the printed books will go Yeah, this is this is this is an interesting question, but I mean, I guess my behavior clearly shows which way it goes I am a total leech to bookstores. I go in I look around And if I see a book, I'll think huh, I make a note in my iPhone and I will buy it later. Yeah, I've turned into that too So I I feel I feel conflicted here. I don't think T. Oh god, I the book store owners listening right now now. I feel that suddenly careful in choosing my words um I don't think that that is terrible it that just That just is a thing that is there isn't a value judgment there if Like technology and economics change over time so that Certain things are no longer adequately viable and I think in The not too distant future the the notion of Independent bookstores in particular, but just bookstores in general I mean, they're they're clearly they're clearly on the way out. Yeah, I don't think they'll ever be completely gone because There I think there will always be people who do like physical books and what happens is as the number of bookstores diminishes The business necessarily has to go to a smaller number of bookstores that that collect this kind of distributed revenue So I think there will always be some But it won't be like I mean when number I was what I was a kid and you would go to a bookstore and they were bookstores everywhere because that's where you got books So you could expose yourself to the wider world Uh, that's just that that model of the of the way things work just doesn't Doesn't exist anymore so Sorry, well Speaking of books something actually both of us forgot to put in follow-up and I and I didn't think you'd forget Because I thought you were really looking forward to it was uh our ad from the last Oh, yeah look I look I'm saving myself up on a plate to you here I wasn't even going to mention it. I I thought you know what I'm just gonna let it slide I'm not I'm not going to say I'm happy to I'm happy to discuss it Enough people mentioned it for it to to be worth a nod Okay, I guess for those who didn't notice in Brady's previous Ad for audible which he did very hastily as a favor to his friend CGP Gray Uh, okay sure um Well, it was hasty that's true You you mentioned a book the jungle by uptown sinclair sinclair And but I thought this was this was a kind of a little interesting moment because I found this to be hilarious because This book must be on every required reading lists for almost every high school kid in America and Then you know when you said oh, I don't it was especially funny because you recommending it And do you know what the book is about now? Uh, I haven't looked a lot into it. We should clarify the reason I recommended that book Was because a viewer had contacted us not a viewer. I always call probably our listeners viewers it shows This is a YouTube thing isn't it a listener had recommended it because He had been listening to it and the word free booting was used And so it's bit of a joke in the end I said hi hi isn't it funny this book's got free booting in it and then I said I'd I don't personally know if I I can't vouch for the book we basically is what I said because I don't know it But this is but I'm recommending it so I wasn't recommending it to kind of to be pretentious and think how you know great I am I was recommending it because of this jockey reason and I said I personally don't know the book You found that very funny of course because the book is very famous In some circles well in most circles Hmm But there you go Yeah, so this is I just thought it was it was a it was a funny little It was a funny little thing because what I also liked about this this moment is And we sort of talked about instant messenger because you wanted you wanted to redo the ad And I refused I said I said do I need to redo it like is it so bad is it such a big problem that I need to redo it because I don't want to like you know Make us look like Okay, but okay, but once you said once you explained I was I was quite happy for you to use to use the ad I have since been doing a bit of research I mentioned I went into a bookstore the other day. I asked him if they had that book Because I was gonna buy if they did They did not And then I asked all the staff there if they had heard of the book And one head and all the rest of the staff in the shop had not Mm-hmm And I have asked numerous other people win my you know not not not Americans I've asked numerous non-Americans have they heard of the book And I'm yet to find a friend who had heard of it Well, that's well, that yes, that's why I was starting to say is I think it's it's interesting And some day we'll talk about being Ex-pats and and living abroad and this this this was just a little funny moment because yeah I it just it made me realize how I thought oh Even when you've you've lived abroad forever you still you always end up having these kind of cultural assumptions Yeah, that every once in a while just get brushed the wrong way and we were talking on his semester. I realized later Well, of course there's no reason anyone anyone who's not American would read this book This book is particularly related to the horrors of the meatpacking industry At the turn of the last century and There's I can't conceive of a reason why it would be in anybody else's school curriculum And so I thought that I just thought that that was that was funny But I didn't think it was it was hilarious when I first heard the ad and I was talking to my my dad on father's day and he did bring it up He said did Brady say uptown said Claire did he really not know what the jungle was? I mean, I definitely didn't know what the jungle was but saying uptown was also Sloppiness because the person who tweeted it I think got auto corrected So it was actually misspelled in the tweet and I just took it from the tweet and said oh they recommended this book by this person And I didn't I mean, but that's pure sloppiness on my behalf because I was you know, I should have I should have looked up What the book and immediately I would have seen how it was spelled and not you were you were under great pressure To do a favor for a friend very quickly. So that's why yeah, don't worry. Yeah, maybe say I was under the pressure Is maybe overstating the case there was also a high degree of sloppiness. I will Probably read the book at some point just now because I'm curious now. Yeah good luck with that Is it is it is a good book? I mean obviously it's an important book. Is it a good read? I mean is it is almost anything on the required reading list in schools a good read and I think I think those are a lot of Important books not a lot of good books especially when you're 16 years old. I mean when I was 16 They're one of my required books in Australia was to kill a mockingbird. So there's obviously some you know, did you like that? That was a long time ago. Yeah, I remember I remember liking it. Yeah, I did like it. I just remember being bored That's my that's my recollection of most of the books that I was required to read in high school. It was This is really boring This is terribly boring It was quite worthy but it was good. I can't know it's me. It's gosh. It's so long ago now. Don't don't remember Um, anyway I am suitably embarrassed. I hadn't heard of the book. Um, I'm sorry What have we what else we got here in the follow-up? You've written something about my typing in the follow-up Are you gonna have another swipe at me? Well, I will only swipe at you if you are serving yourself up to be swiped. I don't know what up any of these You last time I gave you a hard time at the end of the last one about Not understanding humans so it's my turn to take a slapping No, I just I thought there was there was a find that you mentioned on the last show that Brady can be used to mean slow and Somebody in the Reddit comments Left a comment that I thought was pure gold Which is that they suggested that hunt and peck typing be renamed Brady typing and I thought this was just the greatest suggestion I have ever heard This I know we're always pushing words on the show. I want Brady typing to be a thing Oh, don't you get behind it because all your fans really love you and they'll really don't make it a thing Good. There'll be a Wikipedia page about it before the show is over Yes, yes, there will be excellent Brady typing I Don't know I that's just it just really tickles me the notion of Brady typing I you know hunt and peck typing is descriptive Brady typing is hilarious Well, I'm not I'm not gonna go with you pushing it, but I did say that comment on the Reddit it was it was clever I was it was well put together and thank you to whoever commented that you really made my day and now let us never speak of it again What was what was the fallout from my paper cut in the last episode about this humble and honored thing? Did you did you think any more about this? Did you yeah? Yeah? Yeah? So so I thought about this a lot and Should we give any context for a for our Legion of new listeners who have just tuned in for the first time to Hello Internet Yes, you want to give them the back you're better at this than I am very quickly My paper cut last week that annoys me is when people who are saying something that could be perhaps described as boastful Will say that they were humbled by something so if I was say I won a Nobel Prize I would then say I won the Nobel Prize yesterday and I must say I found out a humbling experience And it kind of I think it puts a false modesty And things and I don't think it's a proper use of the word Yes, so all I was going to say is I was thinking about this a bunch and we happened to independently hit on the same thing You sent me something minutes after I had added it to the the show notes for us, which is I think the word these people should be using is honored you feel honored Be the receiver of something or you're like last week I was trying to imagine you're standing in a In a soccer stadium and all these people are cheering you And you're reaching for a word and I can see why people reach for humbled but I think the word really should be honored. I don't I don't agree with you on this Really? I agree with you that that is the correct word to use and and the sentence makes sense when that word is used I thought you're good with me. No, no, I don't I I I agree with you that's that would be a correct thing to say and if someone said that and many people do say that And I and I and it just passes over me and I think oh, that's good of you to say but I think when people say humbled Maybe I'm being too hard on them, but I think they are trying to I think they're trying to Cover them cover their back a bit and and not want to sound like they're boasting so I think they are saying humbled just to to cancel out the boast whereas if you said you're honored you're not canceling out the boast you're just you're just being polite and But that's just but that's just dumb because in all the scenarios that that Where we are talking about There's scenarios in which it's impossible To not recognize your achievement We're talking about sportsmen no bell prize winners. Yeah, there was a guy There was a guy actually the day after the podcast went out the the nighthards were announced for the the June the June Honors here in the UK and one guy got knighted very deservedly I'm sure and he put out a tweet saying I'm I am humbled to have received this knighthood That's exactly right. You should be honored honored to receive this night. Yeah, I agree. That's a correct word But I think maybe in some cases it is just a mangaling of the language in a mistake But I think sometimes people are saying it In a kind of false modesty maybe I'm wrong and I'm being too judgmental If it is false modesty I I don't go along with that You should be You should use the word honored false false modesty is it's no good. It's it's like it's like the humble brag You know that's It's it's the same kind of thing. It's worse than just saying nothing I think of a good example of a humble brag off the top of my head, but I don't know what you mean by that humble you don't know what I'm oh now I have to look okay I'm this is humble brags is that something from the jungle or something that I'm unfamiliar with No, no Townsin Claire and he's clever use of words Let's Okay, so I just I'll just I just go to urban dictionary. They're always good with that humble brag subtly letting others know how fantastic your life is while undercutting it with a bit of self-effacing humor. Yeah And so what's an example the example on on urban dictionary is Oh, I just ate my 15th piece of free chocolate while flying first class If I don't stop this they're going to cancel my modeling contract lol Right, that's not like that's a humble brag Yeah So I think I think using using humbled in a situation where you should be using honored is is like a humble brag Yeah, of course, let's see. There's exactly what it is. Yes Oh, there's a hand. He even has the word humble in it Oh, that's good if anyone wants to put their best possible humble brag into the bread that that would amuse me incredibly Yeah, so let's have a let's have a let's have a humble brag thread on there Hello Internet is also sponsored by audible.com a leading provider of spoken audio information and entertainment listen to audio books whenever and wherever you want Here in the audible section of the podcast I get to recommend to you a book that you should check out And I recently just finished reading trust me online by Ryan Holiday, which I highly recommend It touches on a topic which is near and dear to my heart, which is how terrible the news media is and Unlike some other books we've discussed before Ryan Holiday's book comes at it from a very different perspective because It's basically his job to manipulate the media on behalf of his clients And he's a very interesting guy at age 21 when I didn't know anything about the whole wide world He was already in charge of marketing at American apparel So it's a really great insider look at how from a company's perspective or how from an individuals perspective The news media has these particular rules and scripts that they want to follow and if you know how they work You can manipulate the media to your own ends and he starts mainly by talking about just Getting ads for American apparel covered without having to pay for them But it does transition up into things like how do you sell a war through the news media? So I really really recommend it It's trust me online by Ryan Holiday and you can find it at audible.com So if you want to listen to it audible has it with over 150,000 titles and virtually every genre you're going to find what you're looking for and you can listen to a free audiobook Like trust me. I'm lying and get a 30 day free trial by signing up today at audible.com slash hello internet and remember that slash hello internet is the part that gets you a free trial and tells audible that You came from our show which helps keep the show free to listen to so again That's audible.com slash hello internet to get your free book and thanks to audible for supporting the show The one thing one last thing I wanted I wanted to mention And I don't really know if it counts as follow up or catch up or what it what it counts is I think this is the show now I mean we've been doing this we've been doing this for an hour. Yeah, we don't have any topic planned I think this is the show all right I wanted to kind of I wanted to sort of I guess I'm kind of advertising something but it's something that Are you about to humble brag? No, I'm not I'm not going to humble brag I have you a friend of ours who we've met numerous times Logan small easy name and he is he works at Ted Ed who make fabulous educational videos for anyone who has never seen them But Logan's had go ahead bit of a side project on the go which he launched just recently And I don't know if you've you've come across it or not because no because Logan is such a humble guy Well, yeah, that that he is he is he probably hasn't he probably hasn't Spoken to you about it yet, but I I knew a bit about it because we talked about it a lot when I saw him recently say it's called Call me ish male So we're keeping the book theme going as well. So that's a very appropriate for this episode He's launched his website called call me ish male Where is it call me ish male calm or I think he's got the calm. I don't know it should be you can have a look It's a really clever idea and I'll I'll try to explain it in a nutshell Basically he set up a phone number that you can ring you can ring and leave an answer phone message And the message you're supposed to leave is I wouldn't say a review, but it's a just a short discussion or a short little Talk that you give about a book you really love for whatever reason it may have changed your life or effect You're doing some way or you just have something to say about that book And then he then takes these recordings and transcribes them and at the moment they've been posted as little YouTube videos But it's really interesting good as hearing anonymous people Call up this voice male and leave a message about a book and they're very captivating It's a very clever idea He's executed it very nicely and in every different way on the website and the videos and that Yeah, it looks great. Yeah, it got off to it got off to a modest but nice start I gave it a bit of a share on Twitter which Logan was really grateful for and I felt like I was doing my bit and making no impact whatsoever John Green then tweeted it oh wow And poor old Logan, I think got 300 messages in five minutes And well John has seven yes 100 million followers on Twitter Yeah, yeah, many of whom have a great interest in books So say it was a perfect storm but any success that it does have or is having is well deserved and Logan's a top guy. He said a good idea call me ischmail Google it check it out you should check it out too great because I think you'll like it Yeah, I'm just it's interesting. I just have it on with the sound down now But it look so it's I'm watching one which is actually the fault of no stars by John Green. Yeah, it's being typed on screen as the person That's that's just the visual device. I think he had a few different visual devices He was playing with just so that if you're gonna put these on as YouTube videos But they're audio recordings you need something on the screen. Yeah. Yeah, so I mean that's not massively relevant To it, but it just makes it it doesn't make it a bit easier to listen to them and watch so I think it works well But well worth a look so check it out. I'm sure gray. I'll put a link in the notes and And we'll download and smart guy Actually, I'm watching one Freelow this is It's good gray, but we're not gonna stop the whole podcast and sit here and watch it for the next day. Are we? I'm looking at the thing you're right. It is captivating. Yeah, it's What does this reminds me so I don't know it's very I don't know it's almost very radio lab in a way radio lab has people call in and they do yeah the credits And it has a particular field to it Yeah, this is very interesting. This is very interesting Cool well done Logan. All right people should definitely check it out. Yeah Okay, I have to stop watching now otherwise it is really captivating. Yeah All right, I will I will put that I'll put that in the show notes people should have a look I can't believe we got call me ishmail.com. I'm kind of amazed It's I think I think that's his his favorite book is maybe dick and he um I there's been a lot of planning going into this he hasn't just done this on a whim He's like, you know, he's put a lot of thought into it and done a lot of the work and the idea has evolved a lot over time and Yeah, it's fascinating. You should talk to him about it sometime. It's really fascinating. We spent a little bit of time talking to him about it I've never read I've never read moby dick, but I have watched a lot of Star Trek the next generation So I don't know if that if that fully counts, but All right So I guess you have not watched a lot of Star Trek the next generation for a while I um I mean I I went through a period where I the period when I got really into them was Oh, no, I guess I wasn't I wasn't the enter the one the one that really gripped me for some reason and don't judge me for this was Voyager Just I think it was just to do with timing. I just I just happened to have a summer where I had a few weeks off work When they were all out in the video shop and I used to go and hire them on VHS They'd be like three episodes Mm-hmm and watch them on I'd watch like I'd go to the video shop multiple times in the day thinking I'll just watch two or three Yeah, so before the time of box it's I said wait a minute. We mean you go to the video shop Yeah, yeah, so I go to the video store and like hire two of them. Oh you oh you mean you'd rent them from the video Yeah, I'd rent them and then take them back like a few hours later and I've rent the next one So I was I was mowing through them mm-hmm Yeah, I will here's the thing. I will not judge you for Voyager Okay, not judge you for Voyager at all because I actually really quite like Voyager as well and I know that if you're if you like Star Trek you're not supposed to like Voyager Yeah, but I Yeah, I think it's also just because the the age that I was yeah, because Voyager Because I remember watching next generation on TV when I was a kid, but I was I was a younger kid then and I think what Voyager was on at the tail end of when I was in high school and I had my best friend in high school and his his family were Big Trekkies again, I've never been a huge trekkie, but I feel like I've always been surrounded by trekkies like my wife is a big trekkie and I always ended up watching Voyager episodes with his family when I was in high school and so I always I like them and Yes, I think the first Well, I've ended up I think I've watched How many times have I gone through Voyager with my wife? I think we've gone through it fully now two or three times Because she really likes them But we do we do have to skip some of the earlier seasons because it is a little bit rough when it starts out But yeah, I like Voyager. I think Voyager is fun and I think I think Kate Mulgrue does an amazing job as Janeway. Yeah I really like her as a captain. I know again people people criticize Voyager, but I think she pulls off a really good job She's good although you know I always find myself with Star Trek getting very very frustrated with the things that I want them to do that they don't do or the lack of Consistencies with the shows, but still they're fun and I like Voyager even if even if it is a little A little silly and a little low on the totem pole as far as trekkie people go But okay, there is something we should have discussed near the start And oh it's too late now. Yeah, well, yeah, we kind of got a bit distracted I feel like I might bring it up now and you can chop it or you can leave it And there's no rule against us bringing up bringing it up at a later date anyway But we We haven't really explained to people and it's gotten a bit more complicated now What's happening with the hello internet youtube channel? Oh Because because some people I think I haven't quite grasped That the podcasts are going up on the youtube channel with our stunning HD visuals They are behind They're like about a season behind basically so that when a new one goes up there It's usually a new one is going up in real time So I just want to say that I want people should realize that that they're I kind of sort of said Maybe we should have a broadcast date on there or something, but that probably would create a lot of headaches anyway, so we haven't done that But people should realize that's behind if they want to hear them that up-to-date stuff talking about what's happening In our lives now as opposed to in our lives a couple of months ago They should be listening So you are you are talking now for the people who are listening to YouTube. I just realized what you're doing I just realized that if you're listening on YouTube well Right now But of course this is maybe two months in the future from when we're recording it right now Yeah And when you Dear podcast listener are listening to it right now I really want to send all you could be listening to the podcast months in the future as well in which case You're also behind and maybe maybe you're listening to this as a podcast So far into the future that this has already gone on YouTube and you're behind that even so it does get messy the Don't do it because they're so far in the future that we're both dead Okay, I mean these things might be on YouTube after after we're both gone, you know if we think about that that's creepy You know what's gonna happen to all those number files after you're after you're gone I mean this is already happening to me. I have had people feature in my videos who are no longer alive Um a few people a few people and this you know that is that is that is an interesting thing um But the thing that's complicating the YouTube thing as well is this new development Which we did with the last podcast and I think it's a good idea, but it is confusing matters even more Yeah, I will I will accept full blame yeah for the confusion over the YouTube situation So so what so what we're doing is sometimes if there's something in the iTunes Podcasts that we decide to cut Gray is snipping those things out, but we'll upload it to the YouTube channel So you can listen to it kind of like as a DVD extra or you know This bit got cut out, but you can still listen to it But they're going on the YouTube channel in real time So suddenly this this snippet will appear on the YouTube channel in sync with a new release here on iTunes and Well you get the idea yes Yeah, that is that is the basic that is basically and it's it's only happening because there's no There's no other place to put these little things. I don't know how often we'll do it But but for for those who are who have just listened to the podcast you who haven't subscribed on YouTube We put a little section That was cut out of the last one where we talked for 10 minutes about WWDC and We cut it out because the last podcast was already I think it was over two hours in the end It was just just really long and I was looking for a couple places to cut it down and that section That section was one of those things where lots of people probably weren't that interested But the people who would be interested I know would still want to hear it and so I thought okay I have this this 10 minute thing where where should I put it and we put it up on YouTube because there isn't anywhere else to put it We can I don't want to put it in the regular Podcast feed because then that defeats the whole purpose of of cutting it out in the first place So it has to go somewhere and so yes If you I guess if the problem is I guess if you want the full hello internet experience You would need to be subscribed to both the YouTube channel And the podcast because the little extras will go up on YouTube Yeah, and the current up-to-date version of the podcast will always be the audio version And the YouTube video version will always be a little bit behind the audio version. So that's that's the way it's going to be Okay, I don't know if that's it. I'm not sure if I just made it any clearer or if that just the more I was talking the worst that got Well, maybe maybe we'll cut that bit out and make it an extra bit on the YouTube channel Yes, that would be the most unhelpful way to possibly do it If you're listening to this as an extra on the YouTube channel right now you know what happened wow So for those of you who are still listening and I'm imagining there aren't many of you Let's talk about breaking news What's what's breaking news? We should talk about um Well actually we should do a paper set you put on you put on like a serious Brady voice all of a sudden Yeah, sorry. I didn't mean to sound so serious. Let's do let's do a let's do Brady's paper cut for the week Okay, but I only want to do it briefly and I want to use it as an excuse Just just generally talk about the World Cup of football or soccer or whatever Don't get angry for calling it soccer. I grew up in Australia calling it soccer I now live in England and call it football They call it soccer in Australia. I didn't know that yes. Yeah, because we've got Australian rules football That's football like you've got like you've got you know NFL football we've got Aussie rules. Yeah, so I grew up calling it soccer I don't I never call it soccer now in general conversation but when I switch into International mode I'll be calling it soccer. So yeah, so so it's funny. I've kind of when I talk to Americans I do call it soccer, but I would never normally call it soccer Make of that what you will I'll start with my paper cut just because I'll tell you what it is And it very often applies to football soccer I get very annoyed when some former player or someone who was formally involved in the game and no longer is and they're now just a commentator Decide to make just pass some opinion about the current game, you know I think Billy blogs is a rubbish coach and should be sacked or I think so and so is a terrible player or I think Brazil is very good and they will win the World Cup. They they pass some judgment fair enough. They're allowed to do that The news organizations sport websites or newspapers report that as a significant piece of news So the top story in a newspaper or on a sports website will be Brazil are good enough to win the World Cup Says CGP Gray, right? Someone who's not involved in in in the decision-making of the team Cannot affect the results in any way or the selection of the team. They're just they're just an outsider They have an opinion and this gets latched on to as like a significant news story because sport has this problem Of not having many news stories until Game day But they have seven days of news cycle to feed So they kind of feed them it feeds on itself in a way And you'll have all these news reports coming out from Mr. Note Mr. Mr. Whatever, you know some former player thinks this it annoys me now end And it doesn't happen as much in other and I was thinking about like analogies and where this happens elsewhere And it annoys me equally, but the place is where it happens Elsewhere it's almost kind of justified because it has to reach such a level of importance That you can't ignore it luck Like if a former US president Says some something judgmental that tends to get reported on But you know that's fair enough, you know, that's a former president Even then I sort of question whether the opinion of a former president is that important, you know You know, peace in Ireland is very important says Bill Clinton well You know, okay You had your time So anyway that annoys me People who follow sports journalism as closely as me Will either be equally annoyed or would disagree I'm putting that out there as my paper cut I understand you won't have much to say about it Uh Well Don't feel obliged to say anything about it This is what I want to talk this is where I will Well, no, no, no, no, I just I feel this has happened with your paper cuts before which is I have this moment of I don't understand what the problem is I don't I don't even get what you're complaining about my problem is and we might come to this later Like I know my problem is non news being reported as news. Yeah, but I mean that's all the news all the news is non news to You know to a to a first approximation all news is non news No, but sport this the world of sport and football in the soccer particularly in this country is very guilty of it Because they have a particular they have a Apacity of news during the week, but they have to fill all this space Yeah, just like newspapers. Yeah, but they but they can they can shop around elsewhere to try and find their stories Whereas if you're just reporting on this one particular sport You can't then think okay. There's no story about um There's no big injury or no big result today that we can report on so let's go and report on this plane crash that happened in Brazil You can't do that because that's because that doesn't belong in the football pages is not on the beat Yeah, so they have to find something within their yeah, they beat And so what they do is they just feed on themselves. They do it all the time on radio too They'll get you know, they've got no one to interview so they'll just interview other sports journalists About what they think is going to happen on the weekend But isn't I mean I'm not a sports person so I don't understand but isn't Isn't the whole fun for people who like sports talking about what they think is going to happen. I mean isn't isn't that Isn't the talking about it the enjoying there is a place for punditry and commentary and and discussion and and while a lot Some people get sick of it. I appreciate that it exists But what happens is this these kind of opinions sometimes get too much emphasis and get dressed up as News because there is no news Like I'm just saying it's a nice mirror. It's paper. No, no, no, no I just find it's fine. I'm not I just I just don't get it. I don't understand Are you as we speak at the moment the world cup of soccer? Mm-hmm is being compete contested We've watched half a game together in the pub the other day Uh, we did we did it was it was on I was watching it you you weren't playing it but you weren't paying too much attention to it I wasn't paying attention to it until you came in yeah, you didn't even know it was on I was like oh, I looked up at the score. I went oh my god. That's amazing and you didn't even know it was there No, I was I was doing I think I was going through my flashcards on my iPad Uh, I was just waiting for you, but no when you came in though then we watched the game together and The team that I was voting for the Netherlands Roundly crushed your team Australia. Well, they didn't roundly crush them. They beat them three two Hey, I mean there's a great performance by Australia too But they were the better team Netherlands. This is beside the point Do you know what? I has made me think though and I sometimes think this about about my wife and I think about you too Oh I NVU not caring about sport Mm-hmm like I look at how much freedom that gives you And I wish I could not care about sport The way that you don't care about sport. Just you are you are lucky Just as I wish I could not care about my Kindle the way you don't care about your Kindle Yeah But like but like sport is a huge tax on time because you know You have to watch all these games and read so much about it and it's so emotionally tiny. Do you have to though? That's a problem. That's why I say I envy you so wait wait But this makes sense now this makes sense why your paper cut is about the non-news Because you feel like you have to read these stories And you're getting frustrated by the fact that there's nothing actually in those stories Because you feel compelled to check up on the sports news It's more it's more like I want there to be a good story instead of the non-story. I'm being served up Right, right. I want I want I want better information. I don't want someone's opinion So yeah, that's but But yeah, I do I envy you to get going through a world where you don't care about the sports results and needing to check scores and You know, I mean sport gives me great pleasure and I love how much time you spend playing games Yeah, I mean, yeah, this is this is just it. I mean, I think yeah, it's I think there's a there's a I think I always want to be careful about is that there's a kind of Nerd slash geek tendency to feel a bit superior for not following sports But I don't feel that at all. It's just people are interested in what they're interested in and it's not like Oh, I'm not watching sports. I'm I'm busy doing amazing things. No I will waste a whole afternoon on just Video games. So it's I don't people are just interested in what they're interested in So yeah, I definitely don't Uh, I have my own huge time sinks as well. So everybody has that though. I mean, that's just part of life Aside from the Olympics though. I mean, obviously the the world cup is the biggest sporting event in the in the world Does it affect you at all that does it's happening Enter your Sphere of consciousness honest to god. I didn't know it was the world cup until the Google logo told me it was the world cup Okay, I think I think you've answered my question that gives that it but this is this is also just you know We sort of touched on it before and actually you touched on it earlier today It's funny little things like your Twitter feed can really affect what you're aware of and I mean just just so happens that it seems like the people I follow Don't mention the world cup Or don't mention sports very often although I just really well actually I just realized everyone's in a while I follow John green on Twitter and he he will mention something sports related, but he has Some separate Twitter account that he uses to talk about sports Which maybe I should do for wwdc when that happens, but uh So yeah, yeah, it just it depends on on your world or like the you know when I go to reddit I don't have any sports related Subscriptions on reddit, but if you're a sports fan there's tons of sports stuff So it's just the the things that I I happen to follow just They they don't Report on that kind of stuff But this is also just a side effective because I don't follow or I don't watch the news in general I also just don't get updates on on world events in the same way like this world cup is a world event It's hugely important to millions of people Um, but it just didn't cross my radar because of the way I happen to consume media And that's not a good thing about it. Do you know where it's being played or Well, well, I mean if you you don't remember, but I asked All right, I don't even know if I should this is a virus, but I asked if all the games were taking place In the same scene. Oh, yeah, you did yeah, and then I asked where where it was and then so it was you And you had to tell me like a child. Yes, they're all in the same place and they're in Brazil Yeah, they're not in the same city, but they're in the same country. Oh, okay It's not always just in one country. Sometimes they spread up to a couple, but generally it's one country And I do have to say I mean we watched we watched the game and As far as sports go for watching, I think soccer is much more interesting to watch than most sports I mean at the very bottom of that list of course is American football Which is the most boring thing in the whole wide world to watch because you're not watching anything happen Um, but no soccer is much more interesting and like we said I think that the The low scoring is interesting. It makes it much more kind of nail biting and much more dramatic So I'm I'm happy to watch a game especially if there's a team that you can possibly support which Do you know americans that love to tell you oh, I'm a quarter of this. There are an eighth that or I'm half this So for I feel like the world cup there's almost always some team I can arbitrarily align myself with through some kind of family connection. Oh, yeah I know like like when we were watching. Oh, I can support I can support the Netherlands now tomorrow I can support England the day after I can support Ireland. Yeah, it's someone to pick from so this is nice Well, you can't support Ireland because they're not there, but you can have England and oh, they're not there. Let's say Well, they're rarely there, but they're occasionally there they're not for it. They're not very powerful when step it up Ireland come on I got a root for you so I've this will lead us on to Sort of the something we were going to talk about My phone had ran out of power as it always does when I was with you watching the football so I was kind of Cut off from the world straight after I left you I got the train home and plugged in my phone and Had all sorts of stuff going on on the email and this is because low and behold One of my videos went reasonably viral Oh, don't be don't be modest. I look today it was over two million your most recent. Yeah, I mean, I think it's about it's about 2.7 million now, but that's all I mean so it's had about it's had about two and a half million views in Down a half so that's not reasonably viral. That's incredibly viral. Yeah, that's I mean well for me it's for me It's amazing. I mean for for Michael Stevens of ESO's that's probably a disappointing Saturday morning So everything is relative but yeah for me it's good so anyway and and uh, I don't know I don't want it to come across as like a humble brag or anything because I want to talk about some of the things that go wrong when when your video goes viral But I'm not humble bragging. I'm really pleased very lucky and um You know, it's good when lots of people watch a video. So I'm glad that's happening. Yeah, it's a good video Yeah, it's a video about cutting cakes into pieces. I won't even bother bother with what what it's about Well, I'll just say briefly it's it is a more efficient way to cut a cake and link is in the description So people should take a look at it. It's very good. I like it cool. Thank you so But it is it is a really interesting experience and I mean you've had you've also had You probably had quite a bit more experience with me of what happens when these videos go viral uh, it can be very interesting And busy period because a lot of things happen very quickly. Yes. Yes Uh, the main thing actually I was going to ask you if this happens to you a lot the main problem for me Well, the main the main thing that happens for me is other media organizations Wanting to use the video in particular Television this particular one has been used by Uh, it was on the NBC today show and the ABC Morning Show and CNN wanted to use it and it was on all these tv all around the world Do you do you have With when your videos go viral? Do you have as much interest from mainstream television? I would have thought not Because your videos are all animated And they seem more interested in using humans and real footage on normal tv Yes, I think that I think that's exactly the case. I do sometimes Get uh requests from real tv to use the video But I think much much less than yours and I was going to say that my suspicion is the exact same thing that yeah An animation just does not translate as well on on the on tv versus as it does on the internet whereas I get If I have a viral success I get a lot of requests from Online media of various kinds. Yeah, yeah, and that includes usually my architemesis the newspapers Um, but no not not so much actual tv. Yes, I get they they like humans I think is the the way that works. Yeah. Yeah So so I had a lot of that and that was interesting the way I found that tended to work was I was getting all these videos from like these TV networks saying can we use your video And because I hadn't been online for a few hours Not even just an hour or two In almost all cases they had already used it. Yes Um, so that's that's what happened most of these I didn't even reply to and they've just used the video um Obviously, this has been a little bit extra interesting because of the podcast and all the talk we've done about Freebooting or viewjacking or whatever you want to call that this is taking of material as opposed to embedding the video This did show me that whatever the right word for it is I'll use freebooting because I want to people have not understood What what freebooting or viewjacking it's because a lot of people were sending me messages saying Brady uh You know mashable or dig or whatever freebooted your video right and I was like goodness those dirty dogs and I would quickly go to the website to see what was going on and in fact they had just embedded The youtube video on their page and written a bit about it and Things like that. So that is not freebooting. That is in fact doing us a favor in many ways That is how a video goes viral. Yes, and and to be to be clear I think this is a this is a really interesting symbiotic relationship between Sites like dig and content creators because if you think about it from digs perspective They need stuff to put on the front page And so they they want to have interesting video so a video like your cake video comes along And that like that is what dig feeds on all day. Yeah, and of course If people look at it on dig dig has advertisements around the video Uh, but that seems that always seems to me totally reasonable as long as they are embedding the original youtube video So that when people watch it it still counts as a view for you and I think it you have the the popups enabled which I don't but you you the ad will still show up on the bottom third of your video So you still get some advertising revenue from that But even for someone like me who doesn't have those popup ads So if dig embeds my video I don't make any money if people watch it on dig to pre-rolls not play on embedded videos as of now No pre-rolls do not play on embedded videos, but okay Well, it was just to be clear here for for all content creators There is the option to disallow embedding if I wanted to I could say no people have to watch my video on youtube But but I think that that that relationship between um Content filters and content creators is a is a nice symbiotic one With videos when everybody works together and I feel like I'm happy to To link to stuff that's on on other popular websites if people watch it there because like everybody wins I really like situations where everybody wins and everybody's on the same page Well, that said it seems to me some of these sites have found a new way to freeboot Which can Undermind the content creators without appearing to undermine the content creators and that is this thing I've seen this in a few cases they will Create an article about whatever the topic is let's use the cake as an example Embed the video probably down low, you know, of course, but oh well these things happen embed the video maybe even linked to the video Uh on its youtube page so they appear to have done the right thing But then they'll just use so many pictures and stills from the video or the new thing is creating a gift Of an animated gift of the crucial shot see that so there was no longer any reason to even watch the video They they will just give the whole punchline in the game away And that's what a lot of them doing so in the case of this cake video Obviously the the essence is to show where and how you make this cuts and why you do it So it took for whatever reason and so a lot of people are just making an animated gift of those crucial cuts I'm putting that above the above the video So even though they're embedding it and they can say look what a great internet citizen we are They're still they're still undercutting you in in an unfair way And I'm not I'm not complaining about it that much because this video wouldn't have got this you know These millions of views if it wasn't for all these people doing it And and all of this attention and free booting and theft by tv and newspapers Is comes with the virality so you know, it's sort of a sit You know, is it a symptom? Is it a cause? Is it a bit of both? So I'm not gonna get too high in my tea about it But a lot of a lot of these things have come up in interesting ways Yeah, I was I was just trying to find it and I just with my like quick googling is is uh Not popping up straight away, but we talked about it in the copyright video or the copyright podcast that we originally did That in the US there are these guidelines about what counts as copyright infringement and From from my reading of it, you know the two Or the three that I remember off the top of my head that are the crucial ones are and it so if someone has you Wrote this article about your your video you say okay Well, is did they do a transformative work? No, they're just writing about it Uh, are they making money off of this? Yes, they're a commercial entity And then the third one which is the real key one which comes back to the free booting question are like when does someone Cross the line of basically having hijacked your content for their own profit is Does the resulting work compete with the original? And so if you're if you're describing I haven't seen this yet with my own stuff And so this is a new horror that I have yet to find but if you're if if if Newspapers or websites are making a gift of the crucial moments Yeah, the money shop right the money shop right That that is the definition of Competing with the original if someone reads that article and there was no reason to watch your video Well, now they've just they've hit all three of the when does this count as copyright infringement triggers non-transformative commercial and competitive with the original and so that's just that's just awful. It's that's That's but and yes, I understand that you don't want to feel like oh, I'm um crying tears of sadness over my millions of views but it's I think that people can understand the feeling of having spent a lot of time working on and making something and then getting I They're not credited for it or improperly credited or just watching other organizations basically act as parasites on your own work and at any level that's that's very very frustrating to to see happen and it's it's doubly frustrating when it it directly impacts your livelihood And you and you see these other organizations basically money making money off of your own work It's it is it's frustrating is very frustrating. Yeah, I mean, I've certainly been exploited quite a lot over the last couple of days but I've also been very lucky and you know I'm not you know, I'm not going to be hungry in the street because of it so I don't want to It is also interesting the the different ways in which they all differently muck it up Some of them are really good with their credits, but they'll they won't link to you and other ones will link to you But won't credit you and others that no very few people seem to do it right or in a way that I think is fair I'll say I'll take a link without credit over credit without a link any day Because yeah, I feel like yeah, we're on the internet linking is what you do? This is this is being a good internet citizen is linking Yeah, and I get I get furious with I said and I Yeah, I don't want to bring up image or in red But I see this on image and red at all the time where people seem to think that it's totally okay to upload It's always happens with web comics, but people upload some web comic artists work to image her Link to all of the the comics on image her and then they'll say in the comments. Oh, you know John Smith drew all of this That's not not okay like just mentioning where it came from but not linking to John Smith's website Is there's not cool like it is not it's not all settled just because you mentioned where it came from Well, accrediting YouTube is another annoyance. Oh, they'll say this copy right YouTube. What courtesy of YouTube I see that all the time. That's very frustrating. That is so frustrating. Oh, they steal photos from your like screen grabs And they'll have a little that watermark a little copyright YouTube in the bottom. Yeah, now now where is the case? Here's the I want to pull up the link that you sent me Because I thought this this is great for talking about it. So you sent me this little clip From where was it is it ABC news? Yeah, that was the ABC. Okay, good morning. Sure. Yeah Okay, all right, so It's it's ABC news and they're talking about your video And they started by saying a team of mathematicians and scientists at number file. Yeah have been working on the solution Of for how to cut a cake now What I love about this is every part of that sentence is wrong. Yeah, nothing is correct A team of mathematicians and scientists. No first of all there's one guy in the video Who's not a mathematician or scientist who's not a mathematician or a scientist at number file number file at least as of now is not some kind of Great mathematical scientific institution Not yet. Yeah, that's I mean maybe something it will be and then have discovered this is what it's a hundred years old Yeah, it's like This is the kind of thing I see in the news all the time and and I think people just aren't aware of how How much stuff in the news just totally wrong if you know anything about it. Yeah, and I mean I understand I understand that from this little news segments perspective The fact that every part of that sentence is wrong doesn't really matter because they just want to show the part of your video where they're cutting the cake But it's like guys just the The bareest minimum of trying to get it right You know would have would have changed that that opening sentence, but there's um Yeah, there's there's no incentive to get it right. There's no it there's no incentive from their perspective to get it right So they're not going to ever bother to get it right Um, anyway, so I just I just had too much because I just love that opener. It was great. I mean To put yeah, I mean as you said this is this was a something that was published in nature a hundred years ago And we just did it as a fun piece with this author's mathematical author who just talked about look at this Let me tell you about this fun thing that this faint. He was quite a famous mathematician in his spare time came up with this cake cutting method We made a video about it People find it interesting because it's a hundred years old and No one's seen it so it's new to it's new to many people Yes, and it's a clever solution. Yeah, friendly enough Alex made his own little video about it Four or five four years ago or something that wasn't very popular So it's not even like you know, we were the first people to dig it up in a hundred years It's not even you new to YouTube. Yeah, so so anyway That's that's that's such that puts some news organizations in a difficult situation Now they can honestly report it as news if they make the fact the video has gone viral right the news So a video showing this has become wildly popular. Yes That's kind of newsy You know, I mean a video becomes popular every day. So what ones do you pick but But but still at least we're in the ballpark. Yeah, other story but but but they just They just never get it right. Yeah, they were yeah Because it's more newsy if it's a new discovery and it's easier just to say that maybe maybe they I don't know if they know or not I think but they probably don't and another favorite of mine was the mail online which is a unbelievably didn't freeboat the video. I mean, they completely was shocked. Yeah, they complete They completely went to town with graphics and pictures and everything so people wouldn't watch the video So they still I still feel like they did they you know the funny thing was they emailed me and said can we put the video on our player And I said they couldn't but they could embed it And then I realized the articles already up So I went to the article thinking oh no, it's gonna happen here. Mm-hmm And amazingly they had embedded the YouTube video. Mm-hmm. Oh shocked Uh So There's something there's some development But they'd still you know, but their article was funny because they said The articles all about this guy called Alex Bellos who on none who calls himself number file on YouTube So they still got it wrong as well like this one guy that's just you know Made a cameo and one off video suddenly this guy is number five That's like yeah, I know that's why I said that just the the whole I mean we talked about this in the news But from my perspective just the There is structurally no reason to care So they're not going to care yeah, and that's that's the end of that. Yeah. Well that yeah, there's no financial It becomes that the money in the end is there's no financial reason to get it right This one well, it's that's part of what I mean by by structure money can be one kind of structure but but You know the the the ways in which a standard commercial organization operate Won't provide structure that encourages employees like reporters to get it right So they're just not going to because you know no no the reporters just can't um like I mean we discussed it before but um It's it's still very frustrating to be on the receiving end of that and you know, there's no point There's no point in even writing to them to try to correct anything. They don't care. They'll never change it Well, and the funny thing I once was that guy, you know I've written newspaper stories where I've made mistakes and gotten things wrong and people have called me up upset And sometimes I thought they were wrong sometimes You know, yeah, I'd made a mistake and you know to To me it was no big, you know to me. I felt bad, but it was you know I just got on with life But then you realize when you're on the other side. It's a big deal. Yeah But it is for better or worse though. I mean obviously all these things happen. You don't like all these things happen. You do like Uh, but it is a funny intense period when this happens isn't it like for a for a few hours or a few days Lots of things are happening very quickly and you can't keep up with it. You can't control it um You can't even really figure out what why it's happening to learn from it. You can't figure out how You can't figure out what's better than what what's good and bad. It's a very And then it's over, you know couple of days later it's over and you're like you're like oh How can I make that happen again because it's very good It's very good to have a video get watched lots of times But you kind of at the end of it you could like Well, that was I don't really know what happened then or how it happened Yeah, it's it's one of those things where you can try You can try to strategize but I mean I know from experience that uh You know, I am I am more often wrong than I am right about My own videos and how well they're how well they will do You know, I'll often have a feeling of like uh, this one isn't isn't so great And then it does amazingly well and I have the exact reverse feeling of oh guaranteed millions of views and then doesn't happen and you just that is just the way it is I mean What I would say is that there are reasons why one goes viral and another one doesn't but they are just beyond the scope of a limited mind You can't possibly know Why it happens so but the best you can do is you just make stuff that you hope people like and sometimes they spread and sometimes they don't But it's it's not really under your control You just you just making little presents for the internet and you hope that the the internet shares it Sometimes it does sometimes it doesn't But it's it's very There's there's little that can go into that ahead of time to try to make To make it be shared When that's actually happening to you and you and there's that there's that strange Heady period where your twitter's going crazy and your email's going crazy and all these different things are going on Is your attitude to You know knuckle down and reply to what you can and try and manage what you can or do you have an attitude of well I'm gonna shut everything down and go and place him city and just let it well actually I'm glad you brought the video games because this is It's no accident that I usually take a day or two after the videos for what I always think of as my monthly Weekend I take one real week into month Just just give myself permission to do nothing except mess around But part of the reason for that is because I do also feel like I want to be on call At any moment if something happens with the videos and Sometimes it definitely does it's you know, it's strange as you can see you can put up a video and maybe nothing will happen the first day But the second day all of a sudden it's really popular and So I I particularly I like to have video games where I can all tab out really easily to to check up on Email and Twitter and see how things are going and if a video is particularly viral There is often stuff that needs to be done in in some sense or another and so I like to be able to do that at any moment But I still do treat it like it's like it's my regular email. I don't happen to reply to Stuff that I wouldn't on those days, but I am I am like leaving email open and seeing what's coming in and still making quick You know delete flag delete reply responses But you know, I just I like to see what's happening on on Twitter and I should sort of mentioned it before but I do To my the symbiotic relationship between various websites I do like to try to mention On Twitter websites that embed or give credit properly So I do I do like to try to encourage the people in this ecosystem who are behaving well Yeah, it's good policy and so I'll say oh, you know The latest video, you know, go watch it on dig or In one website that's really good with this is devour I'll say oh, you know devour my video has made it over there, you know go watch it So I feel at least in a tiny tiny way. I want to have a positive feedback loop For the sites that bother to do it properly instead of just always complaining about the sites that don't yeah So that's that's one of the things that I keep an eye out for when I'm I'm just looking around and I do have I do have particular websites that I'm always pleased to see if if a video Makes it on too. So there's a couple places that I like to check and see who has it made it there And then that's usually a good sign and try to send off, you know, like a thank you note or something like that But it is it's a funny it's a funny funny time It's It can be both very yeah, there's that sort of like lots to do and sort of nothing that's under your control at the same time Yeah Yeah Well Let's hope it happens again sometime yes with with the next number file video Yeah, I don't I don't think it will happen with the next I don't know it depends no you never know you never know the funny thing is though making any I think I don't know if I've said this before but it when I used to work in newspapers no matter what story I was working on I always wondered how it could make up to the front page could this be the front page story tomorrow Like you'd somehow twist it in your head that you'd end up with a great photo We're all just catch the editors eye in a certain way Even if you're doing the most banal story you'd think I hope this ends up on the front page And I think it's the same with YouTube videos even when you're making one that you You all logic tells you what this one's just gonna be better a bit of a normal video That you normal people will watch and no one else will you always think oh I wonder if there's some way that this could Catch someone's attention and Go go a bit bigger so so even so I was about to say no the next number for our video I can assure you want to go viral, but you do still think in the back of your head, but maybe Maybe we're we're different here. There are there are many a video that I have released Basically in a state of despair or at least the video and I think oh This is just terrible Yeah, but that's just because of what you're like that's just you but that's what you're saying. Oh yeah You think everyone but that but that like I have definitely had ones Where that is the case where I think like this is just I can't believe I'm even releasing this and then it does really well But it's because you're too close my the my best example that one is actually the the Canada USA border video I loved that one. Yeah lots of people love it I I felt awful about that video at the time of release. I thought I thought But it's just you just I was working on it for too long and you know you lose perspective But I have the reverse like I said I have ones that I think oh yeah, it's totally gonna This is a you know home run no problem and then just a normal video. So I don't I don't necessarily think that all of mine are going to be amazing I tend to have extreme thoughts of one way or the other about them and then I just learn from experience say okay Just release it See how it does. There's nothing you can do Just sit back and wait
==Episode List==
==References==
Category:HelloInternetEpisode
__NOTOC__Category:ArticleCategory:ArticleCategory:ArticleCategory:ArticleCategory:ArticleGroup1