Презентація на тему «The mass media»


The  mass media

What is the media?




The role of the Media  in our life
inform
educate
entertain 
How do people use  the media?

?
The media  help people

To relax
 
To receive information
To travel  around the world without wasting money

What  is a Newspaper ?
It is a paper printed and  sold daily or weekly  with news , advertisements , articles about political, crime, business , art, entertainment , sport events.


From history of newspaper…
In ancient Rome, announcement bulletins of the Acta Diurna government were made public by Julius Caesar. They were carved on stone or metal and posted in public places. 
 In China, early government-produced news sheets, during the late Han dynasty (second and third centuries AD). 
    Between 713 and 734, the Chinese Tang Dynasty published government news; it was handwritten on silk and read by government officials.

Newspapers in Britain
  Printing press  was invented in the15th century in Germany
     The first newspaper in Britain appeared in 1513.
!
       The longest running British newspaper        is The Times   began in 1785.
John Walter was a  founder of The Times newspaper, London. 


Newspapers in Britain




    There are two kinds of newspapers in Britain

Quality papers
Tabloids 
More credible
  Contain political, industrial, financial and cultural news
Less credible
Sensationalism
Newspapers are divided 

Daily
Sunday
  Published on every day of the week except Sunday
They are larger then daily ones

What is a radio?
The process of sending and receiving messages through the air , broadcasting programmes  for people to listen to
People can 
get news 
listen to  music
take part in talk shows




Who invented 
a radio ?
Nikola Tesla developed means to reliably produce radio frequencies, publicly demonstrated the principles of radio, and transmitted long distant signals.
On May 7, 1895 the Russian physicist Alexander Popov performed a public demonstration of transmission and reception of radio waves used for communication .This day has since been celebrated in Russia as “Radio Day”
Guglielmo Marconi was an electrical engineer and Nobel laureate known for the development of a practical wireless telegraphy system.
In 1896, he was awarded a patent for radio with British Patent .
    A Radio in the  UK
BBC radio 
Commercial Radio: 
    A service of the British Broadcasting Corporation which has operated in the United Kingdom
The BBC radio services began in 1922. 
   BBC operates more than 40 stations that comprise 50% of all radio listening in the UK
Started in 1970s, now includes over 300 private stations.
An advertisment
     a commercial interruption, where a a thing, a product or a service are advertised . It helps people to choose best things.
A documentary
       A programm which gives facts and information about a particular subject
     A programm ,where the announcer says what the  weather will be like the next day.

A Weather  forecast
Talk show
It is a discussion, where different problems are discussed by participants . They express their opinions, ask and answer questions.
The British Television
     Major British TV Channel is BBC.
      There are 940 television broadcasts stations; 400 different TV channels in The UK.
BBC operates 14 different television channels 
Reality TV in Britain

    Programmes which ordinary people into the public eye are enjoying a wave of popularity
 Popular reality TV shows  in the UK
Big Brother
Strictly Come Dancing
X Factor
 
A worldwide system of interconnected networks and computers.
It was invented in the USA in 1965 

What can you do
 in internet?
Talking to friends
Online shopping
Watching Videos
Research ,getting necessary information
Downloading/
listening to music 
Download music
Thank you for your attention