Powertalk

Powertalk is a way to phrase and tone things in accordance with a power hierarchy. 
See: Communication
«The Gervais Principle II: Posturetalk, Powertalk, Babytalk and Gametalk November» 11, 2009 By Venkatesh Rao
«Power talk» is a topic commented on by Tony Robbins.
"Niceguy" is PowerTalk for, "Beta asshole who either delusionally believes he is nice, or pretends to be nice, and feels entitled to sex from a woman for being nice to her".