VisionArt Design & Animation

Vision Art Design & Animation, Inc., often referred to as VisionArt Design & Animation or simply VisionArt, was a visual effects company, founded on 10 September 1985 by business partners David L. Rose and Todd Hess , which has created computer-generated imagery (CGI) for use in s season run one through four, s pilot episode , and . The company was initially located in Santa Ana, California, before moving to their own property (acquired by the founders as part of a real estate investment), 3025 W. Olympic Blvd., Santa Monica, California, in 1992, were it remained until its closure. Prior to 1992, the company predominantly worked on commission base on commercials and other promotion materials for manufacturers of consumer products, before being contracted for Deep Space Nine, which was their first major effects work, in the motion picture industry, and which necessitated their move to larger accommodations in Santa Monica.
They worked on the Changeling morph effect, constructed by Dennis Blakey first seen in , winning him an Emmy Award. They also worked on Odo's transformation into a spinning top in , the Changeling sea in and , Odo's morph in , the morphs in , Odo's "melting" in and several Changeling effects in , including the popular neck breaking scene involving Dennis Madalone. The Changeling morphs, were predominantly worked upon by Carl Hooper, after original designer and creator Blakey left VisionArt, halfway through the first season of Deep Space Nine.
For the new DS9 title sequence which first appeared in the fourth season episode , VisionArt had built and rendered the and the , such as the (both by Daniel Kramer and Carl Hooper), which both appear before the Deep Space Nine title as computer-generated models, proving to be also convenient, production-wise, for when it was necessary to see those ships go to warp. The CGI shot of the Defiant going to warp was already for the first time used in the previous season episode . The episode earned Executive Vice-President Joshua Rose (son of founder David) an Emmy Award nomination. Other effects Vision Art worked on in that season included the artificial wormhole in and the gas giant scenes in , where the Defiant, the Jem'Hadar fighter, the atmospheric probe and the cloud effects were all computer-generated. (). A further major contribution was the fifth season first CGI version of the Jem'Hadar battle cruiser built by Tony Sansalone.
For First Contact, VisionArt constructed the T'Plana-Hath-type CGI model. The company specifically petitioned the studio to be involved with the production, coming hot on the heels of their very first major movie project, Independence Day. Taking a chance, their wish was granted, but not before a guarantee was wrestled from the company as Josh Rose recalled, "Peter Lauritson made us promise that this would be the best-looking ship we'd ever done. He told us this sequence would depict the beginning of the "Star Trek" franchise; and so it would be among the most important moments in the film." (Cinefex, issue 69, p. 118). Using as reference John Eaves' study model, painted by Robert Tom and photographed by Rose for texture mapping, the model was built by Kramer and Hooper.
The company also helped out with some of the computer animation for Voyagers pilot episode "Caretaker", this time earning Josh Rose an Emmy Award in the category "Outstanding Individual Achievement in Special Visual Effects".
VisionArt entered into a joint venture with newly formed Digital Muse in 1996, in order to serve their main client, Star Trek, more efficiently and operated both companies under the new name (especially in regard to the Odo morphing effects and those of the wormhole itself). () During Deep Space Nines fourth and Voyagers second season run, the new combination was effectively the sole regular supplier of CGI for the franchise, until the advent of Foundation Imaging the following year. However, both companies closed their doors in 2000 as Digital Muse fell prey to a hostile take-over. While most of Muse's employees moved over to, again, newly formed Eden FX to continue working on Star Trek, none of VisionArt did. The most likely explanation for this was, that by this time the television franchise had streamlined and enhanced production efficiency, by continuing with software using CGI vendors only, with the VisionArt-created original effects having in the meantime been converted into that format by Digital Muse. Throughout its existence, the software platform of choice for VisionArt had been the, non-interchangeable, "Prisms" and "Ice" software packages, from SideFx Software. 
Aside from Star Trek, VisionArt has also worked on popular films such as Independence Day (1996), Men in Black, Godzilla (1998), Doctor Dolittle (1998), and Deep Blue Sea (1999).
 
Upon the closure of VisionArt, an effort was made by the original founders to restart the company on the same location as Santa Monica Studios, LLC. (not to be confused with the successful computer games company of the same name owned by Sony), with Josh Rose again slated to serve as Executive Vice-President , but that company never got off the ground, until the mid-2010s only renting out the real estate on the property. 
==Staff==
*Bethany Berndt-Shackelford – Digital Compositor
*Dennis Blakey – Animation Director
*Todd Boyce – CG Animator
*Rob Bredow
*Richard J. Cook – Digital Effects Coordinator
*Ted Fay – Director of Technology
*Dorene Haver – Digital Compositor
*Ben Hawkins
*Carl Hooper – Animation Supervisor/CG Animator
*Celine Jackson – Digital I/O
*Daniel Kramer – Animation Supervisor/Senior Technical Director
*Vinh Le
*Jeff Pierce – Digital I/O
*Joshua Rose – Executive Vice-President/Digital Producer
*Tony Sansalone
*Pete Shinners
*Robert Tom – Digital Paint Artist
==Further reading==
*"VisionArts: Shaping Odo", Larry Nemecek, , September 1997, pp. 32-35
==External links==
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Category:Digital visual effects companies
Category:Emmy Award winners