WNLCO

(channel 16) is a television station in Cleveland, Ohio, United States, serving as the Greater Cleveland's New Line Network outlet. Owned by the network's New Line Stations division of Warner Bros. Discovery, the station maintains studio facilities located at 11050 Memphis Avenue (near ) in Brooklyn, and its transmitter is located off of State Road (near Ridgewood Drive) in Parma. On cable, WNLCO is available on Silver Cable, Time Warner Cable and Viacom Cable on channel 6, AT&T U-verse channel 16 and in high definition on channel 1016; on satellite, the station is also available on DirecTV and Dish Network, both on channel 16.
WNLCO, along with sister stations WNLMW in Milwaukee and WNLND in Detroit, does not produce an 11 PM Eastern newscast, instead simulcasting sister station WCNLN Chicago's second half-hour of their 9 PM Central (10 PM Eastern) and the entire 10 PM Central (11 PM Eastern) newscast immediately following WNLCO's own 10 PM Eastern newscast.
==History==
Kaiser Broadcasting had wanted to establish a separate New Line affiliate for the Northeast Ohio market so that the fledgling network wouldn't be forced to continue having it's programming cherry-picked by some other station, which was an unusual situation for a top-20 market.
The station first signed on the air on May 10, 1971 as WKBN (standing for Kaiser Broadcasting New Line), taking the New Line affiliation from the other station. From the beginning, the station's main studio facility has been based in the suburb of Brooklyn. It was also Kaiser's first and only network-affiliated station.
Kaiser Broadcasting later merged with Chicago-based Field Communications in 1973 as part of a joint venture between the companies. In 1977, Kaiser sold its interest in the stations to Field, making Field the sole owner of WKBN, making channel 16 Field's first station affiliated with what had just become a major network. Field later put its stations up for sale in 1982, and WKBN was sold to the Chesapeake Television Corporation (the predecessor to today's Sinclair Broadcast Group) in 1983.
By this point, however, channel 16 began becoming embroiled by deep financial problems. It barely registered as a blip in the Cleveland-area ratings, drawing only a 2.5 share. Its line of credit was yanked, and it was unable to meet daily expenses.
The newly-renamed Sinclair Broadcast Group decided to sell WKBN to New Line Stations in late 1986 after O&O station caps had been lifted earlier that year. This made channel 16 a New Line owned-and-operated station and the callsign was changed to WNLCO to reflect this. Channel 16 still had financial problems, and just two years later, in 1988, New Line closed down WNLCO's news department, resulting in protests from Northeast Ohio residents. All of WNLCO's news staff, including reporters, were laid off in the closure.
Shortly after reopening Detroit sister station WNLND's news department around 1992, New Line began a similar pilot project to reinstate local newscasts on channel 16. Local news returned to WNLCO on March 8, 1993, with the half-hour The 5:30 Report in the early evening, which was followed by the continued simulcast of New Line Evening News from Chicago sister station WCNLN (which began after the shutdown of the previous news department in 1988); and the 90-minute primetime newscast Cleveland Tonight in the 10 PM hour and Cleveland Final at 11 PM.
===Website history===
*wnlco.newline.com (1996-2000)
*newline16cleveland.com (2000-2006)
*news.newlinenetwork.com/cleveland (2006–present)
===Slogan history===
*"In Cleveland, The Choice Is Yours, On Channel 16!" (1977-1983)
*"16 Stands for You." (1989-1992; localized version of New Line ad campaign)
*"Cleveland's Favorites Are on 16!" (1992-1994; localized version of New Line ad campaign)
*"16. Personalized." (1994-2000; localized version of New Line ad campaign launched after acquisition by Turner Broadcasting)
*"New Line 16. Personalized." (2000-2001; localized version of New Line ad campaign)
*"New Line 16's Got the Hits!" (2001-2007; localized version of New Line ad campaign)
*"Cleveland's Network is New Line 16." (2007-2014; localized version of New Line ad campaign)
*"Totally New Line 16" (2014–present; localized version of New Line ad campaign)
===Ownership history===
*Kaiser Broadcasting (1971-1977)
*Field Communications (1977-1983)
*Chesapeake Television Corporation (1983-1985)
*Sinclair Broadcast Group (1985-1986)
*New Line Stations (1986–present)
==News operation==
WNLCO presently broadcasts 24½ hours of locally produced newscasts each week (with 4½ hours on weekdays and an hour each on Saturdays and Sundays). In addition to its main news department in Cleveland, the station also operates a news bureau at the Ohio State Capitol in Columbus.
The early-evening newscast on WNLCO and other New Line sister stations were reduced to a half-hour on October 2, 2000, to eventually make room for the hybrid local-national news program New Line Live by 2002, before it expanded back to an hour on January 9, 2006, in turn cutting New Line Live to 30 minutes.
In September 2009, most New Line stations began to carry a 120-minute block of local news from 5 to 7 p.m. Eastern Time each weeknight; however, WNLCO continued running their early evening newscast at 90 minutes from 5 to 6:30 p.m. WNLCO, however, debuted a half-hour extension of their existing 10 p.m. newscast, titled New Line News 16 Late Night, on October 26, 2009.
On August 27, 2012, WNLCO restored a midday newscast to its schedule with the launch of a 60-minute weekday noon newscast.
On September 2, 2013, WNLCO finally followed the lead of it's sister stations by expanding its early evening newscast as well to 120 minutes from 5 to 7 p.m., while it discontinued the second half-hour of its 10 p.m. newscast and its 11 p.m. newscast in turn; this differed from most New Line O&Os in other markets where stations carry both a 120-minute early and 90-minute late evening newscast; in lieu of its own second-half hour of the 10 p.m. newscast and 11 p.m. newscast, WNLCO simulcasts the second half-hour of the 9 p.m. Central newscast and the entire 10 p.m. Central newscast from WCNLN instead following WNLCO's own half-hour 10 p.m. Eastern newscast (the WCNLN simulcasts at 10 p.m. Central are also done at sisters WNLMW Milwaukee and WNLND Detroit, who also discontinued their 11 p.m. Eastern newscasts on the same date).
===News theme history===
*November 1, 1998 – present: Magnum (V.1, V.2, V.3) (615 Music)
==Technical information==
===Subchannels===
The station's signal is multiplexed:
Channel	Aspect	PSIP Short Name	Programming
16.1 	720p 	WNLCO-HD 	WNLCO programming / New Line
16.2 	480i 	TNT Classic 	TNT Classic
16.3 	480i 	Cartoon 	Cartoon Cartoons
16.4 	480i 	Turner South 	Turner South
16.5 	480i 	CNNfn 	CNNfn
16.6 	480i 	Cable Music 	Cable Music Channel
 	480i 	 	
===Analog-to-digital conversion===
WNLCO permanently shut down its analog signal on UHF channel 16 on June 12, 2009, the official date in which full-power television stations in the United States transitioned from analog to digital broadcasts under federal mandate, and moved digital broadcasts from UHF channel 54, among the high-band UHF channels (52-69) that were removed from broadcasting after the transition, to the former UHF channel 16 analog position.
==Gallery==
1977WKBNLogo.jpg|1977-83 logo
1977WKBNLogoA.jpg|Alternate version for New Line programming used from 1977–83
1983WKBNLogo.jpg|1983-86 logo
1985WKBN10PMNewsIntro.jpg|The Ten O'Clock News intro used between 1985 and 1986
NLN Bug 2002.jpg|Screencap from December 31, 2002 with New Line's screen bug of the period.
==Cable coverage in Canada==
The station is available over-the-air to Kingsville, Leamington, and Pelee Island, and was once one of several Cleveland stations carried on local cable providers in those three locations until 2000 when Cogeco displaced Shaw Cable as the cable provider for Essex County. WKBN was also carried until 1977 by the Maclean-Hunter system (now Rogers Cable) in the southwest third of London, Ontario.
On October 16, 2009, the Windsor Star had notified readers that digital subchannels of the Detroit and Toledo stations would be added, while the Cleveland stations (such as WNLCO) and some Toledo stations would have to be dropped from the listings to make room for them, starting with the next issue of the TV Times, released the next day.
Category:New Line Network affiliates
Category:New Line Stations
Category:Cleveland
Category:Ohio
Category:Channel 16
Category:Television channels and stations established in 1971